Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets - WBCSD
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Contents 1 Executive summary | 3 2 Context | 7 3 Introduction | 10 4 Transformational targets to achieve healthy and sustainable diets | 14 5 Call to action | 19 6 Solutions to achieve healthy and sustainable diets | 22 1. Adjust menus, product portfolio mixes and product formulations to improve nutrition and sustainability and reduce food waste | 24 2. Increase the share, diversity and sustainability of plant-based foods | 30 3. Increase protein diversity and sustainability performance | 33 4. Support consumers to choose and access healthy and sustainable food and reduce food waste | 39 7 Scaling collaborative action towards 2030 and 2050 | 42 Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 2
1 Executive summary Food Food and and Agriculture Agriculture Roadmap Roadmap Chapter: Chapter: Healthy Healthy and and Sustainable Sustainable Diets Diets 33
1 Executive summary BACKGROUND Agriculture (SPA) and Global civil society and the research Agribusiness Alliance (GAA) community. Food plays vital health, economic projects. and cultural roles in every FOOD AND AGRICULTURE society. However, today’s food The Roadmap sets out transformational targets, key ROADMAP: CHAPTERS systems are outstripping the resources of the planet, while action areas and solutions The Food and Agriculture evolving diets are resulting in urgently required to transform Roadmap comprises the global health crises of both over- food systems to achieve following chapters, each and undernutrition. COVID-19 environmental sustainability, providing implementation has exacerbated the situation equitable livelihoods, and healthy guidance to businesses for and underscored the need and sustainable diets for all. the transformation pathways to urgently build better, more outlined in WBCSD’s CEO Guide Grounded in scientific and to Food System Transformation. equitable and more resilient food economic analysis, the Roadmap systems capable of reducing It is important to note that it is helps companies prioritize and and absorbing major food value necessary to scale the action develop business-led solutions chain disruptions. COVID-19 has areas and solutions proposed while advancing supportive compelled all food value chain in the various chapters of the policy, regulatory and financial stakeholders to act urgently in a Roadmap together as they all frameworks. transformative and coordinated depend upon and reinforce each way to deliver healthy diets for Developed primarily for use by other. All of them require action all, produced sustainably within executive management and from the business community planetary boundaries. sustainability and nutrition – from fork to farm – as well as experts in companies throughout from national governments, the PURPOSE the food and agricultural system, financial sector, civil society – The Food and Agriculture the Roadmap is also relevant including academia – and the Roadmap serves as the for other stakeholders whose international community. implementation plan for actions and collaboration with WBCSD’s CEO Guide to Food the private sector play a critical System Transformation. role in transforming food and It builds on the body of work agriculture systems – such developed by WBCSD’s Food as governments, investors, Reform for Sustainability and Health (FReSH), Scaling Positive FOOD AND AGRICULTURE ROADMAP CHAPTERS Healthy and Agricultural Equitable Rural Policy Sustainable Transformation Livelihoods Diets (including food (including food loss) waste) Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 4
FOOD AND AGRICULTURE Coalition, the Food, Agriculture, DIETARY AND ROADMAP CHAPTER: Biodiversity, Land-Use, and NUTRITIONAL HEALTHY AND Energy (FABLE) Consortium, TRANSFORMATIONAL SUSTAINABLE DIETS the World Health Organization TARGETS and the Food and Agriculture The Healthy and Sustainable • The first transformational Organization of the United Diets chapter of the Roadmap target sets out the Nations (WHO-FAO), the World puts forward a set of boundaries for the daily Resources Institute (WRI), transformational targets, action consumption of 13 specific WBCSD and the United Nations. areas and solutions primarily food types needed for a All publications are consistent aimed at the food and agriculture healthy and sustainable diet in that they highlight the need sector to provide healthy, by 2050. We have selected for a drastic global change accessible, enjoyable food these specific food types in people’s diets to feed the for all, produced in a socially based on their importance growing population sustainably responsible manner within to the human diet and their and nutritiously while achieving planetary boundaries. environmental impacts.1,2,3 transformative change in the We have drawn them from a We have clustered the entire food system. wide range of scientific and transformational targets in sector-specific literature. two categories: nutrition and food waste. Due to a lack of We have used upper and lower internationally-agreed nutritional boundaries to help account targets, this document proposes for variations in diets due to a set of new transformational geography, culture, demography targets drawn from the most and dietary habits. We have also relevant existing scientific and mapped the targets against the sector-specific literature – consumption patterns of different produced by EAT-Lancet, the regions to help understand the Food and Land Use (FOLU) magnitude of change required to achieve healthy and sustainable diets globally. Table 1: Transformational Target by 2050 TRANSFORMATIONAL TARGET BY 2050 (G/DAY.PERS) FOOD TYPE LOWER BOUNDARY UPPER BOUNDARY Whole grains 100 232 Vegetables 200 600 Fruits 100 300 Milk* 0 520 Beef, lamb and pork 0 27 Chicken and poultry 0 58 Eggs 0 25 Fish 0 100 Legumes 0 100 Nuts 0 75 Added fats 20 82 Sugar** 0 50 Sodium 1 5 * The lower boundary uses the definition of the EAT-Lancet Report, which refers to “whole milk or derivative equivalent”. The upper boundary uses the definition from Afshin et al. (2019) which refers to “milk including non-fat, low-fat, and full-fat milk”. ** We use the definition of the WHO, whereby sugar refers to “all sugars added to foods or drinks by the manufacturer, cook or consumer, as well as sugars naturally present in honey, syrups, fruit juices and fruit juice concentrates”. Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 5
• The second transformational FOOD WASTE to reach key transformational target sets out the TRANSFORMATIONAL targets by 2030 and 2050 to boundaries for the daily TARGET deliver healthy and sustainable consumption of the 13 diets to all, produced in a socially specific food types needed The third transformational target responsible manner within for a healthy and sustainable is to halve food waste by 2030, planetary boundaries. diet by 2030. in line with the Sustainable The breadth of solutions identified Development Goal (SDG) 12.3. Given where the sector is today, here highlights the scale of This offers a “triple win”: food business must achieve, by 2030, change required and the need for waste reductions can save at least 30% of the change companies to take action both money for companies and required to meet the 2050 individually and collectively. households; wasting less means transformational target for daily feeding more; and food waste To implement these solutions, consumption of specific food reductions alleviate pressure on FReSH and its member types. This is the strict minimum the environment – particularly companies will continue to work to achieve the 2050 goal, as relating to climate change and together to: demand for food will continue to natural resources. increase in line with population • Advance individual business- growth while its production will led solutions identified within take place within increasingly CALL TO ACTION the Roadmap; more challenging planetary • Catalyze collaboration across boundaries. We must act quickly The need to act urgently to the food and agriculture value and not delay critical actions to transform our food systems chain and beyond, along the later decades. is clear. Businesses can either collective solutions identified lead the change now to achieve in the Roadmap; and the SDGs and the Paris Climate Agreement or let the world fail. • Enhance dialogue and encourage the development This Roadmap outlines the critical of supportive actions business-led solutions that and frameworks by other companies need to implement stakeholder groups, including investors and policy-makers. Table 2: Action areas to achieve food system transformation ACTION AREA SUB-ACTION AREA Adjust menus, product portfolio mixes and product Improve the nutrition and environmental profile of food products, meals 1 formulations to improve nutrition and sustainability and reduce and offerings food waste Innovate in food processing and supply chain management Increase the proportion of plant-based foods in food products, meals, and Increase the share, diversity and sustainability of plant-based offerings 2 foods Work with other actors within and outside of the value chain to increase the consumption of healthy and sustainable plant-based foods Improve the sustainability performance of animal-based proteins 3 Increase protein diversity and sustainability performance Expand healthy and sustainable alternatives to animal protein sources Shape consumer awareness and demand for healthy and sustainable food Support consumers to choose and access healthy and 4 Change consumer-facing business and consumer behavior to reduce sustainable food and reduce food waste food waste Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 6
2 Context Food Food and and Agriculture Agriculture Roadmap Roadmap Chapter: Chapter: Healthy Healthy and and Sustainable Sustainable Diets Diets 77
2 Context THE NEED FOR reports for business that can Humans are stripping the FOOD SYSTEM be found in WBCSD’s Business planet’s natural resources at an TRANSFORMATION Summary Library. Moreover, unprecedented rate, leading to public opinion and consumer the loss of natural systems, soil The food system includes demand are both increasing erosion and freshwater scarcity. everything involved in feeding pressure on and creating Emissions from the global people and animals, from growing opportunities for businesses. food and agriculture system and harvesting to processing, are estimated to be up to 37% The global food system has of total net anthropogenic trading, marketing, distribution, expanded significantly, growing consumption and disposal.4 greenhouse gas emissions.5 to meet the needs of increasing The impacts of climate change Current food systems are populations around the world, fragmented and unsustainable. are already being felt across which experts expect to exceed agricultural systems, as increases Major scientific and economic 9 billion by 2050.9 However, reports (such as the Climate in average temperature and some old challenges remain extreme weather events have Change and Land report;5 the and new ones have appeared. Global Assessment report on caused disruption and losses.11 Current diets are resulting in Food loss and waste, across the Biodiversity and Ecosystem global health crises of both Services;6 the Growing Better whole value chain, is significant. over- and undernutrition. Globally, Approximately one third of all report;7 the State of Food 1 in 9 people are hungry or Security and Nutrition in the food is lost or wasted between undernourished, and the number the farm and the fork, generating World report;8 and the EAT- of people affected by hunger will Lancet article on “Food in the 8% of global greenhouse gas surpass 840 million by 2030.8 emissions and resulting in USD Anthropocene”2)are all sounding a In addition, 1 in 3 people are clear alarm on the urgent need to $940 billion in economic losses overweight or obese.10 globally each year.12 act today; we have also released several summaries on these Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 8
COVID-19 PANDEMIC The COVID-19 pandemic has exacerbated the existing weaknesses of the global food and agriculture system. It has highlighted a wide range of systemic issues, ranging from unequal access to food and nutrition to poor working conditions, food loss and waste, as well as the destruction of nature by non-sustainable agricultural practices and the increase of zoonotic diseases transmitted from animals to humans.13,14,15 As a result of the pandemic, the challenges that food systems are already experiencing are growing deeper, making the need for food system transformation even more urgent. A dramatic illustration of this is the fact that experts expect the addition of 83 to 132 million people to the total of those undernourished worldwide in 2020 compared to 2019.8 ROLE OF THE PRIVATE SECTOR The private sector is responsible for the production and sale of almost all the food consumed globally. Therefore, businesses have a central role to play in improving food production and consumption patterns worldwide. Some recent signals of change are offering food value chain companies a unique opportunity for action to transform the food system and bring about multiple co-benefits for climate, biodiversity and health. As hunger increases and governments deploy stimulus packages around the world to mitigate the economic consequences of the COVID-19 pandemic, society is looking to the private sector to redesign and accelerate solutions to deliver a more resilient system that provides healthy and sustainable diets for all. Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 9
3 Introduction Food Food and and Agriculture Agriculture Roadmap Roadmap Chapter: Chapter: Healthy Healthy and and Sustainable Sustainable Diets Diets 10 10
3 Introduction PURPOSE OF THE sustainability, equitable production and consumption ROADMAP: FROM livelihoods, and healthy and by delivering integrated TRANSFORMATION sustainable diets for all. It builds solutions to transform food PATHWAYS TO ACTION on the body of work developed systems. Achieving food system AREAS AND SOLUTIONS by WBCSD’s Food Reform for transformation will also require Sustainability and Health (FReSH), the development of supportive Scaling Positive Agriculture (SPA) policy, regulatory and financial The Food and Agriculture and Global Agribusiness Alliance frameworks (see section below Roadmap serves as the (GAA) projects. on the importance of collective implementation plan for WBCSD’s action). CEO Guide to Food System The Roadmap calls on companies Transformation by setting out to work actively to address the overarching transformational the issues of healthy and targets, key action areas and environmentally sustainable business-led solutions required to achieve environmental Figure 1: Seven pathways where business can lead to accelerate transformation PRODUCTION CONSUMPTION Direct pathways 1 Transform agriculture while restoring the environment 3 Shift diets to be healthy and sustainable 2 Enhance equitable distribution of value 4 Minimize food loss and waste Enabling pathways 5 Build end-to-end transparency 6 Accelerate policy and financial innovations 7 Launch new business models and value chain collaborations Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 11
FOOD AND AGRICULTURE ROADMAP CHAPTER APPROACH ROADMAP: CHAPTERS ON HEALTHY AND SUSTAINABLE DIETS We have developed the Food and WBCSD’s Food and Agriculture Agriculture Roadmap through a Roadmap builds upon the CEO The Healthy and Sustainable rigorous and iterative research Guide’s pathways in a series of Diets chapter of the Roadmap and consultative process chapters, each corresponding focusses on the consumption including the following key steps: to one of the direct pathways part of the food value chain, identified in the Guide. Literature review – A desk providing guidance on business- review of existing research and led solutions to enable and Food loss and waste are covered analysis, including publications achieve healthy and sustainable in the chapters on Healthy and by EAT-Lancet, the Food and diets. Sustainable Diets (food waste) Land Use (FOLU) Coalition, the and Equitable Rural Livelihoods It puts forward three overarching, Food, Agriculture, Biodiversity, (food loss). high-level, timebound Land-Use, and Energy (FABLE) transformational targets and Consortium, the World Health It is necessary to scale the outlines concrete actions for Organization and Food and action areas and solutions put companies to provide consumers Agriculture Organization of the forward in the various chapters with access to healthy and United Nations (WHO-FAO), and together because each depends sustainable foods, while the World Resources Institute upon and reinforces the others. supporting better consumption (WRI). All of them require action from choices. national governments, business, Company engagement – the financial sector, civil society Semi-structured interviews, – including academia – and the in-depth webinars and individual international community. exchanges with WBCSD members from across the supply chain, first to establish and agree upon the key objectives of the Roadmap, then to agree on action areas and to prioritize solutions. FOOD AND AGRICULTURE ROADMAP CHAPTERS Healthy and Agricultural Equitable Rural Policy Sustainable Transformation Livelihoods Diets (including food (including food loss) waste) Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 12
Key expert and stakeholder workshop – Consultation with key experts, scientists and other stakeholders to advise on appropriate literature and data to develop the Roadmap. Webinar consultations – Multi stakeholder webinars with representatives from throughout the value chain, NGOs, researchers and academia to receive overall feedback on the Roadmap. Science to Policy Dialogue – A series of dialogues that bring together business, civil society and academia to identify key policy issues, asks and recommendations linked to healthy and sustainable food systems. They gather the global consumer point of view and the related challenges of transforming agriculture while restoring the environment, food loss and waste, and landscape- based solutions. Advisory Board review – Webinar consultation and individual follow-up exchanges with high- level strategic advisors from key international organizations specialized in nutrition and health, sustainability and behavior change. Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 13
4 Transformational targets to achieve healthy and sustainable diets Food Food and and Agriculture Agriculture Roadmap Roadmap Chapter: Chapter: Healthy Healthy and and Sustainable Sustainable Diets Diets 14 14
4 Transformational targets to achieve healthy and sustainable diets Food system transformation Due to a lack of internationally Companies should consider all requires a deep and agreed targets on this topic, we targets and prioritize the ones fundamental shift, propose a set of new dietary that are applicable to the scope informed by a collective and nutritional transformational of their product portfolios, understanding of the targets drawn from the most offerings and operations current challenges, science- relevant existing scientific throughout the entire value chain. based targets and collective and sector-specific literature solution spaces for business – produced by EAT-Lancet, DIET AND NUTRITION action. Before considering the FOLU Coalition, the FABLE Transformational target: Work the specific actions that Consortium, WHO-FAO, WRI, towards the ranges of change food and agriculture WBCSD and the United Nations. required to meet sustainable, players must take, we first Each publication highlights the healthy diets based on the identify sector-level targets role of sustainable and/or healthy recommendations of several to achieve food system diets in achieving transformative key publications by 2050, with transformation. change in the food system global and regional ranges of and suggests that feeding the change for intake of different The transformational targets growing population sustainably foods as follows.16 that we propose in this chapter and nutritiously requires drastic fall within two categories: diet global change. and nutrition, and food waste. Table 3: Overview of the transformational target for different food types TRANSFORMATIONAL TARGET BY 2050 (G/DAY.PERS) FOOD TYPE Lower Upper Source Type* Source Type* boundary boundary Whole grains 100 Afshin et al. (2019) N 232 EAT-Lancet N&S Vegetables 200 EAT- Lancet N&S 600 EAT-Lancet N&S Fruits 100 EAT- Lancet N&S 300 Afshin et al. (2019) N Milk** 0 EAT- Lancet N&S 520 Afshin et al. (2019) N Beef, lamb and pork 0 EAT- Lancet N&S 27 Afshin et al. (2019) N Chicken and poultry 0 EAT- Lancet N&S 58 EAT-Lancet N&S Eggs 0 EAT- Lancet N&S 25 EAT-Lancet N&S Fish 0 EAT- Lancet N&S 100 EAT-Lancet N&S Legumes 0 EAT- Lancet N&S 100 EAT-Lancet N&S Nuts 0 EAT- Lancet N&S 75 EAT-Lancet N&S Sugar*** 0 WHO N 50 WHO N Sodium 1 Afshin et al. (2019) N 5 FAO-WHO & Afshin et al. (2019) N Sources: Afshin et al. (2019);1 EAT- Lancet;2 FAO-WHO,3 WHO17 * N corresponds to publications including nutritional considerations; N&S corresponds to publications including nutritional and sustainability considerations. ** The lower boundary uses the definition of the EAT-Lancet Report, which refers to “whole milk or derivative equivalent”. The upper boundary uses the definition from Afshin et al. (2019) which refers to “milk including non-fat, low-fat, and full-fat milk”. *** We use the definition of the WHO, whereby sugar refers to “all sugars added to foods or drinks by the manufacturer, cook or consumer, as well as sugars naturally present in honey, syrups, fruit juices and fruit juice concentrates”. Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 15
We have taken our primary extent of changes required will the targets to reflect differences 2050 transformational target become clearer. across geography, culture (and their suggested upper and and demography. Further, lower boundaries) from different Across each region, we have accessibility, cost and affordability sources, including EAT-Lancet,18 used data from Springman et are additional challenges that we WHO-FAO17 and Afshin et al. al.19 to showcase the changes will need to overcome to meet the (2019).1 These sources provide required to meet the upper 2050 targets.8 recommendations on the daily and lower boundaries in 2050, intake of different food types compared with current intake by and nutrients to ensure healthy region. This provides a useful, and/or sustainable diets. It scientifically grounded reference is important to note that for point for changes required to several of these categories, the improve environmental and health scientific community has not fully outcomes. established consensus. We have It is imperative to recognize used upper and lower boundaries that regional variations have a to account for the uncertainty significant influence on diets. It and provide estimates of the is thus necessary to have local changes required to achieve interpretation and adaptation of healthy and sustainable diets. As science develops further, the Table 4: Summary of the 2050 transformational target, applied regionally RANGE OF CHANGE REQUIRED TRANSFORMATIONAL TARGET BY 2050 FOOD (G/DAY.PERS) LATIN AMERICA WORLD20 AFRICA ASIA AND PACIFIC EUROPE NORTH NEAR EAST AND THE TYPE AMERICA CARIBBEAN Lower Upper LB UB LB UB LB UB LB UB LB UB LB UB LB UB boundary boundary (LB) (UB) Whole 100 232 133% 440% 59% 268% 156% 495% 79% 314% 39% 222% 186% 563% 317% 867% grains Vegetables 200 600 -29% 114% 69% 408% -40% 81% -13% 160% -3% 190% -55% 36% 80% 441% Fruit 100 300 -36% 92% -13% 161% -26% 121% -47% 60% -47% 60% -65% 5% -58% 27% Milk 0 520 -100% 127% -100% 491% -100% 297% -100% -10% -100% -10% -100% 223% -100% 59% Beef, lamb 0 27 -100% -53% -100% 4% -100% -37% -100% -72% -100% -76% -100% 23% -100% -66% and pork Chicken 0 58 -100% 107% -100% 263% -100% 263% -100% 57% -100% -33% -100% 21% -100% -3% and other poultry Eggs 0 25 -100% -4% -100% 150% -100% -4% -100% -14% -100% -22% -100% 67% -100% -14% Fish 0 100 -100% 257% -100% 488% -100% 223% -100% 300% -100% 285% -100% 669% -100% 733% Legumes 0 100 -100% 355% -100% 233% -100% 355% -100% 809% -100% 733% -100% 317% -100% 186% Nuts and 0 75 -100% 733% -100% 400% -100% 838% -100% 477% -100% 341% -100% 188% -100% 2400% seeds Sugar 0 50 -100% 9% -100% 47% -100% 52% -100% -18% -100% -47% -100% -12% -100% -44% Sodium 1 5 -81% -4% -67% 65% -77% 16% -76% 22% -79% 5% -76% 22% -69% 55% Note: In the cases where the lower level of consumption is greater than the estimated lower boundary, we reported a reduction in consumption, even for those food types for which higher consumption is highly recommended. This simply indicates that consumption of those food types is, on average, within the lowest boundary of the target range, but in general higher consumption of such foods may still be strongly recommended. For several food types (including different types of meat and milk), where the scientific literature has identified the lower boundary of the transformational target for daily consumption as 0 g per day, we describe the rate of change required to achieve this in this table as -100%. Between 0% and -10% Between 0% and 10% Between -10% and -50% Between 10% and 50% 50% Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 16
Given where the sector is today, business must achieve, by 2030, at least 30% of the change required to meet the 2050 target for daily consumption of specific food types. This is the strict minimum to achieve the 2050 goal, as demand for food will continue to increase in line with population growth while its production will take place within increasingly more challenging planetary boundaries. We must act quickly and not delay critical actions to later decades. Table5: Summary of 2030 transformational target (to meet 30% of the 2050 goal) RANGE OF CHANGE REQUIRED TRANSFORMATIONAL TARGET BY 2050 (G/DAY.PERS) NORTH LATIN AMERICA WORLD20 AFRICA ASIA AND PACIFIC EUROPE NEAR EAST AND THE AMERICA CARIBBEAN Lower Upper LB UB LB UB LB UB LB UB LB UB LB UB LB UB boundary boundary FOOD TYPE (LB) (UB) Whole 100 232 40% 132% 18% 80% 47% 148% 24% 94% 12% 67% 56% 169% 95% 260% grains Vegetables 200 600 -9% 34% 21% 123% -12% 24% -4% 48% -1% 57% -16% 11% 24% 132% Fruit 100 300 -11% 28% -4% 48% -8% 36% -14% 18% -14% 18% -20% 1% -17% 8% Milk 0 520 -30% 38% -30% 147% -30% 89% -30% -3% -30% -3% -30% 67% -30% 18% Beef, lamb 0 27 -30% -16% -30% 1% -30% -11% -30% -22% -30% -23% -30% 7% -30% -20% and pork Chicken 0 58 -30% 32% -30% 79% -30% 79% -30% 17% -30% -10% -30% 6% -30% -1% and other poultry Eggs 0 25 -30% -1% -30% 45% -30% -1% -30% -4% -30% -7% -30% 20% -30% -4% Fish 0 100 -30% 77% -30% 146% -30% 67% -30% 90% -30% 85% -30% 201% -30% 220% Legumes 0 100 -30% 106% -30% 70% -30% 106% -30% 243% -30% 220% -30% 95% -30% 56% Nuts and 0 75 -30% 220% -30% 120% -30% 251% -30% 143% -30% 102% -30% 57% -30% 720% seeds Sugar 0 50 -30% 3% -30% 14% -30% 15% -30% -5% -30% -14% -30% -4% -30% -13% Sodium 1 5 -24% -1% -20% 19% -23% 5% -23% 7% -24% 1% -23% 7% -21% 16% Note: In the cases where the lower level of consumption is greater than the estimated lower boundary, we reported a reduction in consumption, even for those food types for which higher consumption is highly recommended. This simply indicates that consumption of those food types is, on average, within the lowest boundary of the target range, but in general higher consumption of such foods may still be strongly recommended. For several food types (including different types of meat and milk), where the scientific literature has identified the lower boundary of the transformational target for daily consumption as 0 g per day, we describe the rate of change required to achieve this in this table as -100%. Between 0% and -10% Between 0% and 10% Between -10% and -50% Between 10% and 50% 50% Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 17
FOOD WASTE from farm to fork. This systemic Halving food waste by 2030 is an failure has economic, social and imperative that presents a “triple Transformational target: Halve environmental impacts. Food win” for the economy, for food food waste by 2030, in line with loss and waste causes about security and for the environment the Sustainable Development USD $940 billion per year in as it can save money for farmers, Goal (SDG) 12.3, which states: economic losses. It exacerbates companies and households “by 2030, halve per capita global food insecurity and malnutrition. while creating new business food waste at the retail and Moreover, food that is ultimately opportunities, feeding more consumer levels and reduce lost or wasted consumes about people with the same level food losses along production a quarter of all water used by of production, and alleviating and supply chains, including agriculture, requires a land pressure on the environment – post-harvest losses”. area the size of China and is particularly concerning natural responsible for an estimated resource use and climate Around one third of all 8% of global greenhouse gas change.21 food produced for human emissions.12 consumption is lost or wasted Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 18
5 Call to action Food Foodand andAgriculture AgricultureRoadmap RoadmapChapter: Chapter: Healthy Healthy and and Sustainable Sustainable Diets Diets 19 19
5 Call to action KEY ACTION AREAS scope of their product portfolios, This is not because the targets Table 2 identifies action areas offerings and operations are opposing; rather, they will to achieve the necessary food throughout the entire value chain. require new ways of working and system transformation, covering changes in incentives alongside The breadth of actions identified individual business-led solutions the consumption part of the in this Roadmap highlights the food supply chain and specific to realize them fully. scale of change required. Some business-led solutions. We of the desired outcomes of the The transformational targets present here a range of change- Roadmap appear to be in tension outlined earlier in the Roadmap driven actions that businesses with one another or to require should guide the solutions and other actors need to take to trade-offs (for example, the idea identified within these key action tackle the sector’s key issues – of offering food that is both more areas. Companies should also holistically rather than in isolation. environmentally sustainable and set key performance indicators Companies should consider all more affordable for consumers). for new policies or business action areas and prioritize the approaches to monitor and ones that are most material to the ensure compliance and success. Table 6: Action areas to achieve food system transformation ACTION AREA SUB-ACTION AREA Adjust menus, product portfolio mixes and product Improve the nutrition and environmental profile of food products, meals 1 formulations to improve nutrition and sustainability and reduce and offerings food waste Innovate in food processing and supply chain management Increase the proportion of plant-based foods in food products, meals, and Increase the share, diversity and sustainability of plant-based offerings 2 foods Work with other actors within and outside of the value chain to increase the consumption of healthy and sustainable plant-based foods Improve the sustainability performance of animal-based proteins 3 Increase protein diversity and sustainability performance Expand healthy and sustainable alternatives to animal protein sources Shape consumer awareness and demand for healthy and sustainable food Support consumers to choose and access healthy and 4 Change consumer-facing business and consumer behavior to reduce sustainable food and reduce food waste food waste Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 20
COLLECTIVE ACTION canteens and other food While this chapter of the Roadmap To achieve systemic service companies working focuses on the consumption end transformation, it will be critical to together on the selection of the value chain, companies collaborate and build coalitions and placement of healthy and should actively engage other across and outside of the sector. sustainable products); actors across the food chain Companies need to establish and use collective action to • Collaborating with peers, drive maximum impact. Figure 2 more effective collaboration academia, government with diverse stakeholders along illustrates this need for collective and civil society to commit action between different actors the value chain and beyond, to promoting a national considering how their actions can across the value chain. transition to healthy and complement those of others who sustainable diets in a Policy support to enable these are working towards the same transparent and traceable changes will also be critical, for goals (e.g., consumer advocacy fashion;7 example through incentives groups). Key collaborative for innovation, support to business-led solutions for food • Promoting coalition building farmers making the transition and agriculture companies to drive across value chains and to more sustainable agriculture, the necessary shift to healthy and regions to advance and the development of carbon sustainable diets should focus on accelerate legislation on a pricing and other mechanisms the following: national and international to integrate externalities, and level that supports the consumer education. • Working with other shift to a healthy and more companies across the A comprehensive list of policy sustainable food system (e.g., recommendations to support value chain to promote harmonization of international healthy and sustainable the development of healthy and legislation).22 sustainable diets complements products and meals (e.g., food manufacturers, this chapter. retailers, workforce food Figure 2: Collective action across the food value chain RETAILERS INPUT FOOD PROVIDERS SERVICES PRODUCERS MANUFACTURERS TRADERS Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 21
6 Solutions to achieve healthy and sustainable diets Food Foodand andAgriculture AgricultureRoadmap RoadmapChapter: Chapter: Healthy Healthy and and Sustainable Sustainable Diets Diets 22 22
6 Solutions to achieve healthy and sustainable diets Dietary shifts and food waste reductions are critical components of food system transformation. Companies have an important role to play in providing consumers with access to a greater range of healthy and sustainable foods while also supporting them to make the right consumption choices. Building on the body of work developed by the FReSH project, we map out the key action areas and a series of business-led solutions to achieve dietary shifts and reduce food waste below, covering direct pathway 3: “Shift diets to be healthy and sustainable” and [partially] 4: “Minimize food loss and waste,”23 from the CEO Guide to Food System Transformation. We have structured the first three action areas around the themes of positive nutrition (1), plant-forward foods (2) and protein (3), while the final action area (4) is consumer- focused and cuts across each of these three themes. Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 23
ACTION AREAS 1. ADJUST MENUS, They should use reformulation and respiratory diseases, diabetes PRODUCT PORTFOLIO and fortification techniques and or cancer, are also at higher risk MIXES AND PRODUCT set standards for more healthy for severe complications.24,25 FORMULATIONS TO and nutritious foods, thereby To tackle this issue, it is critical IMPROVE NUTRITION addressing the growing global for businesses to invest in new challenges of malnutrition technologies and techniques that AND SUSTAINABILITY and non-communicable and further improve the sustainability AND REDUCE FOOD communicable diseases. The and nutritional profile of products. WASTE COVID-19 pandemic has notably In addition, the adoption of circular Food value chain companies revealed that people affected practices can help reduce food should improve the nutrition and by noncommunicable diseases waste across the supply chain. sustainability associated with their (NDCs) such as cardiovascular products, meals and offerings. Sub-action area: Improve the nutrition and environmental profile of food products, meals and offerings SDG Impact Prioritization Prioritization for Solutions for individual collective action company action Adjust product portfolios to improve the nutrition and sustainability of food products, means and offerings, while maintaining taste, accessibility and affordability for all. Reformulate products and/or recipes to improve their nutritional content and taste, as well as their sustainability.26 Fortify appropriate foods (products, recipes ingredients, etc.) to increase micronutrients (particularly important for food insecure populations).28 Use adequate processing technologies and practices to preserve nutrients and enhance environmental sustainability across the supply chain (e.g., through adequate cooling and packaging technology, production and processing practices, transportation/ logistics and storage). Consider the role of new business models in valuing waste products. H H Improve packaging design and functionality to preserve nutrients and enhance environmental sustainability (e.g., reducing the weight of packaging and using modified atmosphere packaging, increased use of resealable packaging with improved seal integrity, etc.).27 Use sourcing standards to procure a diverse range of healthy and nutritious ingredients.28 Develop sustainable sourcing policies (e.g., zero deforestation, sustainable land-use, appropriate water stewardship) for key ingredient commodities (e.g., soy, palm) to reduce the conversion of important ecosystems (e.g., tropical forests).30 H high-level priority M medium level priority L low level priority Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 24
CASE STUDY: Continuous nutrition improvement (Danone) Description: Building on the year were compliant with its Union regulations on nutrition longstanding nutritional 2020 nutrition targets, unlike the claims (sugar reduction means improvement history, Danone 67% registered at the end of companies can only list it for made commitments in 2016 to 2016. Reformulation resulted in a products containing 30% less reach stringent nutrition targets 12.4% reduction in added sugars sugar content than the market derived from international since 2014 in dairy products average) limit communications recommendations by 2020, globally, of which a 22% reduction from companies about small including maximum thresholds was in products for children and sugar reductions to consumers. for energy, sugar and saturated tweens. Added sugars decreased For these reasons, successful fats, and minimum amounts by 66% between 2016 and 2019 reformulation required a for protein and calcium, in early life nutrition products, and step-by-step approach over a among others. It defined bold 98% of aquadrinks contained less long period of time, mobilizing reformulation and innovation for than 5% added sugar (less than significant company resources top brands in dairy, aquadrinks half that in regular soft drinks). (people, budget).* (low-sugar beverages) and early Reformulation and innovation * https://www.danone.com/content/ life products in order to deliver delivered a significant contribution dam/danone-corp/danone-com/ tasty products with an improved to national reformulation about-us-impact/policies-and- commitments/en/2019/Danone_ nutrition profile while keeping roadmaps launched by local Nutritional_Targets%202020_ consumer preference, with authorities in different countries Dec_2019.pdf a specific focus on lowering (e.g., the UK, Italy, US) in sugar content – a key priority for collaboration with local early life, children and tweens stakeholders (e.g., trade brands. association, scientific societies). Partners involved: Danone research & innovation, Barriers: The main barrier marketing, sales, quality, faced was consumer procurement, with the acceptance of products strong support of the top that are less sweet, management, ingredient especially in countries suppliers, governments. where local governments did not foster a global Source: Danone Impact: By the end of 2019, sugar reduction market 82% of the volumes of dynamic. In Europe, products Danone sold during stringent European Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 25
CASE STUDY: Africa Improved Foods (DSM) Description: Africa Improved Partners involved: A public- Barriers: Market creation Foods (AIF) is an African social private partnership between Royal for available, affordable and enterprise addressing the food DSM, the Rwandan government, aspirational, nutritious, safe challenges facing Africa by International Finance Corporation and healthy food is one of building resilient food systems (IFC), FMO (a Dutch development the main barriers, together through local and regional bank), and CDC (the UK’s with raw material sourcing, sourcing, manufacturing and development finance institution). including assuring the quality selling of nutritious, affordable of locally produced crops (e.g., and accessible products. Impact: AIF launched in 2016 in high aflatoxin levels in maize). AIF manufactures in Rwanda Rwanda and it is reaching over AIF, together with its partners, and sells to Tanzania, Kenya, 1.6 million people per year on addresses the issue of aflatoxin South Sudan, Rwanda and a daily basis. AIF is contributing contamination, a major cause Uganda. It aims to scale this over USD$1 billion in discounted of liver damage, through an model further across Africa. net incremental benefits to the improved value chain approach AIF products include mineral African economy,* created over of post-harvest interventions and vitamin-rich porridge for 300 direct jobs, and sourced for farmers (e.g., free maize the local population, especially from over 130,000 smallholder shelling services at centralized pregnant women and those farmers. Over the past 3 years AIF facilities). who are breastfeeding, as well has grown to around USD $50 million in revenues and has proven *Net present value of total incremental as children. AIF has furthermore revenue (Includes direct, indirect, and established logistics to source that this model can be profitable induced) to Rwanda (~USD $750 from African farmers to create while contributing to SDG 1 (No million) and wider East Africa region Poverty), SDG 2 (Zero Hunger) and (~USD $250 million) over the 2016 – jobs throughout the agricultural 2031 period. value chain, either directly, SDG 13 (Climate Action). https://africaimprovedfoods.com/ indirectly or induced. Source: DSM Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 26
Sub-action area: Innovate in food processing and supply chain management SDG Impact Prioritization Prioritization for Solutions for individual collective action company action Invest in technology (e.g., precision biology) to create innovative, healthy and sustainable foods with superior nutritional and environmental profiles (e.g., healthy food redesigned for convenience).24,29 Use and develop improved food processing and logistics techniques to enhance food safety and quality while maintaining accessibility and affordability (e.g., irradiation, high- pressure, extrusion, and freeze-drying).30 Develop technologies and logistics to optimize processing and preservation across the value chain (particularly for fresh foods) and reduce waste.30 Improve shelf life innovations or invest in developing new methods that slow food degradation even without refrigeration.12 L H Adopt circular practices to improve food packaging and minimize the introduction of virgin and non-recyclable materials (e.g., certain plastics) while enhancing product shelf life.3 Commit to sharing knowledge on processing technology and innovation with small and medium-sized enterprises and other stakeholders in developed and developing countries that would otherwise not have access to such technologies. Develop sustainable water-use policies across manufacturing and processing operations. H high-level priority M medium level priority L low level priority Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 27
CASE STUDY: Partners in Food Solutions (Bühler) Description: General Mills Partners involved: Bühler, Cargill, Barriers: Partners in Food launched Partners in Food DSM, General Mills, Ardent Mills, Solutions clients across Africa Solutions in 2008 to help Hershey, Smuckers. face several significant barriers develop an underleveraged link to producing safe, nutritious across the food value chain – Impact: Since 2008, Partners in food that is affordable for local food processors and mills – to Food Solutions has contributed consumers. These obstacles build and grow the entire African 1,371 active volunteers from include: difficulty accessing food economy. Corporate corporate partners to provide 50 consistent, high-quality raw volunteers provide expertise billion safer, more nutritious and materials due to instability to strengthen companies, affordable meal servings; 1,641 in supply (e.g., drought) and from facility design to product entrepreneurial food companies inconsistent quality (e.g., development. The objective in Africa have received assistance due to farmer practices); is to provide the technical or training from volunteer experts; infrastructure challenges such and business know-how that women own or manage 34% as transportation/roads and African food companies need of these client companies. power outages; unclear and to develop. Strengthening the Partners in Food Solutions client complicated government middle of the value chain has companies are located in 10 regulations and processes; a ripple effect: consolidating African countries, impacting 1.3 economic instability/fluctuation; markets for smallholder farmers million smallholders that are part difficult access to capital and and bringing more nutritious of their supply chains, for a total of high interest rates; lack of food to consumers. Corporate 20,700 employees. local technical staff/trained volunteers share their expertise personnel. with African entrepreneurs while https://www.partnersinfoodsolutions. honing their own skills. com/annual-report-2020 Source: Bühler Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 28
CASE STUDY: The French Peach Project (Bayer CropScience) Description: Peaches grown in Partners involved: La Melba, to learn how to better manage France have a reputation for top Bayer Crop Science France post-harvest losses simply quality – big, tasty, healthy fruit through field interventions. with a relatively long shelf life. To Impact: The use of Luna® avoided Estimates show that both the deliver this quality, La Melba and tons of losses: for every 1,000 producer organization and the Bayer CropScience entered peaches harvested, the Luna® retailers benefit from the longer a Food Chain Partnership program saved 84 from decay or shelf life Luna® makes possible. aimed at testing a new solution worse after 14 days of storage. for growing and protecting The company estimates the Barriers: There is a knowledge peaches. The French Peach economic value of the losses gap on the need of reducing Project brings together these avoided by spraying with Luna® food waste and its general two partners to demonstrate at around €3,000/hectare. This agronomic importance. that Luna®, an innovative new amount does not take into Extended shelf-life after harvest crop protection product from account the money the producer poses few immediate direct Bayer CropScience, can deliver organization might have had to benefits to peach growers, and increased fruit quality, prolong pay for the return shipment of disease-free peaches can be shelf life, and significantly damaged fruit. La Melba now sees undervalued at harvest. reduce waste. A secondary goal these trials as a great opportunity https://www.cropscience.bayer.com/ of this program was to evaluate sites/cropscience/files/inline-files/ the economic benefits of a K41885_Case_Study_French_ Peaches_MASEN_210114_ES_web_ Luna®-based spraying program Preview.pdf along the food value chain. Source: Bayer Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 29
ACTION AREAS 2. INCREASE THE SHARE, the COVID-19 pandemic, which offerings. Increasing plant-based DIVERSITY AND has increased the consumption ingredients in foods should indeed SUSTAINABILITY OF of long shelf life, packaged and not come at the expense of other PLANT-BASED FOODS transformed food rather than fresh nutritional considerations (e.g., choices because consumers salt content) nor sustainability A key lever to achieve healthy and shop for groceries less often. considerations (e.g., sustainable sustainable diets is to increase the sourcing). In addition, collaboration share and diversity of plant-based However, it is also important that with other value chain actors to foods within products and meals, companies maintain a global reduce plant-based food waste providing a variety of appealing nutrition and sustainability view should be encouraged as a means and nutritious intake forms for when considering adjustments to increase access to food. consumers. The need to do so has to food products, meals and become even more critical amid Sub-action area: Increase the proportion of plant-based foods in products, meals and offerings SDG Impact Prioritization Prioritization for Solutions for individual collective action company action Increase the share and diversity of plant ingredients and plant-based food products, integrating a variety of crops to enhance environmentally sustainable and nutritionally healthy consumption. Increase the share and diversity of imperfect plant ingredients and food products. Increase the diversity in supply of plant-based foods in retail and grocery stores, considering the seasonality and provenance of fresh products. Increase the amount and diversity of nutrient-rich plant-based foods in products and M H meals, including fruits, vegetables, legumes, nuts, seeds and whole grains (e.g., increase the volume of plant-based foods in ready meals by committing to offering a greater proportion of plants per serving).2,31,32 Increase the variety of intake forms of healthy and sustainable foods to make consumption of these foods more convenient, varied and appealing (e.g., developing healthy, fresh, plant-based grab-and-go snacks; integrating larger amounts of healthy plant-based foods into processed snacks, etc.).24 H high-level priority M medium level priority L low level priority Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 30
CASE STUDY: MorningStar Farms® (Kellogg Company) Description: The MorningStar Safeway, Meijer, Ingles, Walmart, foods will not taste as good. Farms® mission stems from and more, have partnered with In addition, consumers do not a simple truth: plant-based Kellogg’s to support MorningStar see some types of plant-based food is better for people and Farms®. proteins as readily accessible. the planet. Incogmeato™ by Morningstar Farms® is trying to MorningStar Farms® is a new Impact: The Kellogg’s plant- tackle both barriers by making line of next-generation plant- based meats category grew more tasty and appealing plant- based protein that looks, cooks than 37% between 2017 and based foods that are readily and tastes just like meat. This 2019, highlighting the growing available in grocery stores at a project aligns with the objective demand for plant-based meats. competitive price point. of Kellogg’s to drive significant MorningStar Farms® is part of the Kellogg’s Away from Home www.morningstarfarms.com/ impact in plant-based eating incogmeato/home.html by increasing the availability channel in over 45,000 locations and awareness of plant-based and it can be found at 25,000 retail foods and ensuring that grocery stores across the US. consumers have plant-based This is allowing more consumers alternatives across more foods access to plant-based alternatives and occasions. and the ability to make small changes. Partners involved: Grocery stores nationwide, including Barriers: Prejudice towards Source: Kellogg TOPS, Wegmans, Weis, Price plant-based foods has been a Chopper, Gelson’s, HyVee, major barrier as many consumers and select Kroger, Albertsons, are still afraid that plant-based Sub-action area: Work with other actors within and outside of the value chain to increase the consumption of healthy and sustainable plant-based foods SDG Impact Prioritization Prioritization for Solutions for individual collective action company action Use taster sessions, plant-forward taster pots and vegetable focused recipe ideas to encourage consumers (especially children) to try different new and different types of plant-based foods. Increase collaboration between retailers and producers to reduce unnecessarily restrictive specifications for retailing of fruits and vegetables, thereby reducing waste of plant-based foods (i.e., revising size and aesthetic requirements). Work with restaurants, workforce food providers, culinary training institutions, etc. to improve training in plant-based meals, thereby increasing availability and reducing plant- based food waste. Work with government institutions to facilitate increased procurement of and ensure M L equitable access to healthy and sustainable plant-based foods (e.g., through Healthy Start programs, school fruit and vegetable schemes, etc.).37 Work with manufacturers, retailers and food service providers to adapt distribution models to ensure affordability and equitable access to plant-based foods and to encourage more plant-based meals as default options (rather than defaulting to meat-based).33 Work with food service companies to update menu descriptions to make plant-based options more appealing to customers (e.g., remove the “vegetarian” section on menus and integrate with the rest of the entrees; use more appealing language, like “field grown” or “heritage” to describe vegetable options, instead of terms like “meat-free”, “vegetarian”, or “vegan”).38 H high-level priority M medium level priority L low level priority Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 31
CASE STUDY: Future 50 Foods Report (Unilever) Description: The Future 50 and Land Use Coalition (FOLU), 14 products launching in the Foods Report published in Food Reform for Sustainability and coming years. 2019 provides a tangible Health (FReSH), GAIN, Global Crop solution to help improve the Diversity Trust, Gro Intelligence, Barriers: Barriers include lack health of people and the planet Oxfam GB, SDG2 Advocacy of awareness, availability and via meals. It begins by outlining Hub, Wageningen University, and supply of the Future 50 Foods, the food system issues and Yolélé Foods. Knorr is working but the partners are working goes on to identify 50 of the with suppliers and smallholder together to remedy these foods humans should eat farmers to sustainably grow Future barriers. The lack of cooking more of. The intention is to 50 Foods, which the company and preparation knowledge make the well-supported has and will continue to integrate and tools is another challenge. recommendation of eating into its products, programs and Chefs have been involved to more plants understandable partnerships. educate and inspire people and tangible. to cook with these diverse, Impact: The report has reached nutritious ingredients. Another Partners involved: Knorr, more than 476 million people in 19 barrier is the lack of knowledge WWF-UK, and Dr Adam countries; 10 global conferences/ of technical feasibility and Drewnowski from the University events have featured it; and over qualities of the foods, making it of Washington wrote the 50 media partners, NGOs, experts risky and not cost effective to report with input and review and businesses have shown propose use in certain product from experts at Bioversity interest. Knorr has built its product formats. International, Crops for the innovations into the Future 50 https://www.unilever.com/news/news- Future, EAT Foundation, Food Foods in 10 countries, with and-features/Feature-article/2019/ knorr-and-wwf-uk-introduce-50-future- foods.html Source: Unilever Food and Agriculture Roadmap Chapter: Healthy and Sustainable Diets 32
You can also read