EXHIBITOR PROSPECTUS SEPT. 18-20, 2019 - OR Manager Conference
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EXHIBITOR PROSPECTUS SEPT. 18-20, NEW ORLEANS 2019 Ernest N. Morial Convention Center Presented by: www.ORManagerConference.com www.PACUManagerSummit.com 33757
JOIN YOUR PROSPECTS IN NEW ORLEANS The only conference dedicated solely to the leaders of the OR, ASC, and PACU. We are OR Manager In its 32nd year, the annual OR Manager Conference brings together more than 1,400 leaders of the surgical suite for 4 days of continuing education and networking opportunities. The OR Manager Conference is the annual live learning event for OR Manager, the premiere source of educational content for leaders of the perioperative suite for the past 33 years. WHY EXHIBIT WITH ORMC? Perioperative Decision Makers REASON 1 REASON 4 Opportunities to Make Connections (Page 2) (Page 7) REASON 2 Exhibiting Benefits (Page 5) REASON 5 Your Competition (Page 8) REASON 3 The Most Trusted Brand in Periop Education (Page 6) www.ORManagerConference.com 1
QUALIFIED DECISION MAKERS REASON 1: Over 85% of attendees are involved with the purchase decision making process at their facilities. OUR AUDIENCE It is as simple as the name; OR managers attend the OR Manager Conference. Decision makers from across the country attend the Conference to learn, to network, and, most importantly, to buy. 2018 JOB TITLE MANAGER—45% DIRECTOR—31% OVER 77% OF ATTENDEES SPENT MORE THAN 3 HOURS ON OUR EXECUTIVE/C-SUITE—9% EXHIBIT HALL FLOOR INTERACTING WITH EXHIBITORS AND NEARLY 98% SPEND OVER 1 HOUR ON THE EXHIBIT HALL FLOOR. ADMIN SPECIALIST—11% 38% OTHER—4% ARE COMPARING PRODUCTS ON THE FLOOR JOB FACILITY 58% PLAN TO PURCHASE A PRODUCT FOR THEIR FACILITY IN THE NEXT 12 MONTHS COMMUNITY HOSPITAL—44% ACADEMIC HOSPITAL—17% AMBULATORY SURGERY CENTER—17% 34% ATTEND JUST TO LEARN ABOUT THE LATEST EQUIPMENT FOR THE OR TERTIARY HOSPITAL—5% CHILDREN’S HOSPITAL—4% OTHER—13% 56% ATTEND TO VISIT WITH A SPECIFIC VENDOR/ITEM OR TO PURCHASE A SPECIFIC PRODUCT 5% COME SPECIFICIALLY TO PURCHASE A PRODUCT ROLE IN PURCHASING DECISION* FINAL DECISION MAKER—23% “It doesn’t matter what facility you MEMBER OF PURCHASING COMMITTEE—49% are from, critical access, large facility, or ASC, all of the information RECOMMEND NEW PRODUCTS—45% relates to you! Amazing Conference!” SPECIFY VENDORS—34% —OR Manager Conference Attendee OTHER—15% * Multiple Answers Allowed www.ORManagerConference.com 2
MEET THE TYPICAL PERIOPERATIVE LEADER Meet the typical OR Manager Conference and PACU Manager Summit attendees. We collect demographic data throughout the registration process and while onsite in order to build the four main profiles that you will meet while exhibiting with us in New Orleans, LA. The information below is taken from the aggregate of our entire audience base and represents the perioperative leaders that will be meeting you at your booth. THE AMBULATORY SURGERY LEADER THE PERIOPERATIVE BUSINESS LEADER » Job Title: Director of Nursing, Administrator » Job Title: Business Manager or Supply Chain Manager » Purchasing Power: Member of Decision Making Committee » Facility Type: Academic Hospital or Community Hospital » Product Needs: Capital Equipment, Instrumentation or Positioning Tools » Purchasing Power: Member of Decision Making Committee » Most likely an OR Manager Subscriber » Product Needs: IT/Electronic or Supplies » How can you reach them before and after the conference? Pre or Post Conference Email or Direct Mail » How can you reach them before and after the conference? Word of Mouth and In-Person Marketing THE OPERATING ROOM LEADER THE POSTANESTHESIA CARE LEADER » Job Title: Manager, Director or VP » Job Title: Manager of Recovery Perioprative » Facility Type: Community or Academic » Facility Type: Community or Academic Hospital, Outpatient Facility Hospital » Purchasing Power: Member of Purchasing » Purchasing Power: Final Decision Maker Committee » Product Needs: Capital Equipment, IT/Electronic or » Product Needs: Capital Equipment and Supplies Instrumentation » How can you reach them before and after the conference? » How can you reach them before and after the conference? Word of Mouth, In-Person Marketing, Email and Direct Mail Email www.ORManagerConference.com 3
WHO ATTENDS THE OR MANAGER CONFERENCE? 2018 ATTENDEES INCLUDE: Director of Surgical Services | Advocate Good Samaritan Hospital Director, Operations Planning and Environment of Care | Massachusetts General Hospital Director of quality Management and Regulatory Compliance | Allied Physicians Surgery Center Nurse Administrator | Mayo Clinic Administrator | Andrews Institute ASC PACU Supervisor | McAllen Medical Center Director of Pre-Op/PACU | Arizona Spine & Joint Hospital OR Manager | Metro OAM Surgery Center Director of Day Surgery PACU | Baptist Hospitals of Southeast Texas Manager, Perioperative and Procedural Services | Monroe Carell Jr. Children’s Administrative Director | Barton Health Hospital at Vanderbilt Manager, Roberts OR | Baylor Scott & White Medical Center ASC Unit Coordinator | Mount Desert Island Hospital Clinical Operations Manager, Perioperative Services | Boston Children’s Hospital OR Nurse Manager | National Institutes of Health OR Manager | Camp Lowell Surgery Center Director of Surgical Services | Norton Children’s Hospital PACU Nurse Manager | Carson Tahoe Health Manager PACU/Ops | Ocean Spring Hospital/Singing River Health System Senior Vice President | Cedars-Sinai Health System PACU Nurse Educator | Overlook Medical Center PeriAnesthesia Nurse Manager | CHI St. Vincent Infirmary OR Business Manager | Regions Hospital Associate Chief Nursing Officer, Surgical Services and Senior Director, Surgical Nursing, Main Manager of Operating Room and SPD | Skagit Valley Hospital Campus | Cleveland Clinic Surgical Services Manager | Slocum Orthopedics ASC RN/Back Office and ASC Supervisor | Creekside Surgery Center PACU Charge Nurse | St. Joseph Medical Center Surgical Services Manager | Crystal Clinic Orthopaedica Center Head of Charge Nurse Team | Stanford University Medical Center Manager, PACU | Dignity Health Preoperative PACU Charge Nurse | Texas Health Surgery Center Craig Ranch OR Manager | East Alabama Medical Center ACU/PACU/ENDO Manager | Texoma Medical Center VP of Surgical Services | HCA Director, Perioperative Services | Tristar Horizon Medical Center Clinical Manager | Henry Ford Hospital OR Manager | UF Shands Associate Chief Nursing Officer | Hospital of the University of Pennsylvania Cardiothoracic Surgery Svc Specialist | University of Colorado Hospital Director of Perioperative Services | Houston Methodist Clinical Manager PAT/Preop/PACU | University of Louisville Hospital Clinical Director | Inova Fairfax Medical Center Business Operations Director | University of Utah Surgical Services Director | Intermountain Healthcare Vice President Patient Care/CNO | UPMC St. Margaret Sr. Director of Perioperative Services | Johns Hopkins Hospital Associate Operating Officer, Perioperative Services and Associate Nursing Director, Surgical and Interventional Services | Kaiser Permanente Officer, Surgery Patient Care | Vanderbilt University Medical Center CVOR/OR Manager | Lexington Medical Center Admissions/Recovery Director | Wenatchee Valley Hospital/Confluence Health VP Patient Care Services | Maine Medical Center www.ORManagerConference.com 4
REASON 2: BRAND EXPOSURE Demonstrate new products and services while increasing brand awareness EXHIBITING BENEFITS throughout the Conference with customizable upgrades that suit your needs. HOW WILL YOU BENEFIT AS AN EXHIBITOR? EXPOSURE. AND LOTS OF IT. Micro-Site within 4 Booth Personnel Badges Meet face-to-face with Conference Website to Per 100 NSF decision makers Promote your Brand Custom Marketing Package to Company Listing on Conference Custom Branded Provide to Your Customers Website, Program Guide and Coupon Passes Other Marketing Materials Exclusive Access to Discounted Conference Complimentary Press Conference Sponsorships Session Passes Release Posting 2019 EXHIBIT HALL HOURS Option to Purchase Additional WEDNESDAY, SEPT. 18 THURSDAY, SEPT. 19 Mobile Application Exposure 5:00 p.m. – 6:30 p.m. 9:00 a.m. – 2:00 p.m. Marketing Materials 6.5 Unopposed Exhibit Hall Hours Contact Nancy Iannotta at (203) 899-8429 or niannotta@accessintel.com to learn more about how exhibiting at the OR Manager Conference will benefit you. www.ORManagerConference.com 5
TRUSTED BY PERIOPERATIVE LEADERSHIP REASON 3: Since its inception OR Manager has provided its members with up-to-date, THE BRAND evidence-based research articles with practical information for the OR. Now in its 34th year, QUICK FACTS: • Monthly publication and daily eNewsletters • More than 15% of 2018 OR Manager Conference attendees OR Manager has developed reaching an audience of over 24,000 have attended 4+ years a loyal audience of some of perioperative service professionals • Our readers engage with our brand; 92% of members the most influential leaders • 4 years is the average time an OR Manager have read four of the last five issues reader has been a loyal member in perioperative services. • Growing Conference: 55% of 2018 OR Manager Conference • 11% are subscribers of over 10 years attendees were first or second year attendees THE CONTENT TO CHANGE AN INDUSTRY, ELIZABETH WOOD , EDITOR, OR MANAGER DRIVEN BY LEADERS THAT INSPIRE. CINDY KILDGORE, MSHA, BSN, CNOR , PERIOPERATIVE SERVICES DIRECTOR, VANDERBILT UNIVERSITY MEDICAL CENTER MEET OUR CONFERENCE DONNA DOYLE, DNP, RN, CNOR, NE-BC , SENIOR ADVISOR, SURGICAL SERVICES, OHIOHEALTH GRANT MEDICAL CENTER PLANNING COMMITTEE LEADERSHIP ASC CYNTHIA SAVER, MS, RN , PRESIDENT, CLS DEVELOPMENT AND WRITER, OR MANAGER BEVERLY KIRCHNER, BSN, RN, CNOR, CASC , COO, SURGERYDIRECT, LLC AMY BETHEL, MPA, BSN, RN, NE-BC , CLINICAL PROFESSIONAL DEVELOPMENT AND FAWN ESSER-LIPP, MBA, BSN, CNOR, CASC , EXECUTIVE DIRECTOR, THE SURGERY MANAGER EYE SURGERY, LASER EYE CENTER, UNITYPOINT HEALTH DES MOINES CENTER LLC BECKY HOLLAND, MSN, RN, CSSM, CST, CRCST , DIRECTOR, SURGICAL SERVICES, BLAKE MEDICAL CENTER BUSINESS JANE KUHN, MSN, RN, CNOR, NEA-BC , EDUCATION COORDINATOR, OR MANAGER CONFERENCE AND PACU MANAGER SUMMIT PACU BETH BOZZELLI, MBA, RN, CNOR, CSSM , DIRECTOR SURGICAL SERVICES, HCA HEALTHCARE CAROL PEHOTSKY, DNP, RN, CPAN, ACNS-BC, NEA-BC , ASSOCIATE CHIEF NURSING OFFI- CER, SURGICAL SERVICES AND SENIOR DIRECTOR, SURGICAL NURSING, CLEVELAND CLINIC DAWN VOCKE, MSN, MBA, RN, CNOR , CLINICAL DIRECTOR SURGICAL SERVICES, UPMC ST. MARGARET JANET QUIGLEY, MSN, RN , NURSING DIRECTOR: POST ANESTHESIA CARE, MASSACHUSETTS GENERAL HOSPITAL CLINICAL VERONICA PETERSEN, MSN, RN, CNOR, NE-BC , ASSISTANT VICE PRESIDENT JUDY MATHIAS, MA, RN , CLINICAL EDITOR, OR MANAGER PERIOPERATIVE SERVICES, NORTHWELL HEALTH SYSTEM www.ORManagerConference.com 6
REASON 4: OR Manager Conference attendees want to speak to you; approximately 64% plan to make a purchase within the next year and 98% of Conference MAKING CONNECTIONS attendees spend multiple hours on the exhibit floor. HOW ARE WE HELPING YOU MAKE CONNECTIONS? ✔ LOYALTY PROGRAM. We’re offering our lowest rate ever ✔ POSTER SESSIONS. Earning CEs is a key component for early conference registrations to thank our attendees for for attendees at the Conference. Poster sessions on the their continued support and participation. exhibit hall floor offer additional ways attendees can ✔ GAMIFICATION. Through the mobile app attendees are earn contact hours. able to earn points in the Build Your Dream OR contest by ✔ NETWORKING EVENTS. Between sessions the engaging with exhibitors and winning valuable prizes in the Exhibit Hall features multiple networking events that process. will keep attendees moving around the Exhibit Hall ✔ THE INTERACTIVE HYBRID OR. Making its return for a floor to experience your booth and products or services. fifth year, the Interactive Hybrid OR showcases exhibitors’ ✔ OR MANAGER CONFERENCE KICKOFF PARTY. Our products and services to provide attendees the opportunity opening party on the Exhibit Hall floor, equipped with to experience cutting-edge products hands-on. food, drinks, and music. This is the event that keeps ✔ OR MANAGER’S NIGHT OUT. Join us for the perioperative attendees talking every year! party of the year during the annual offsite celebration. OR ✔ CE PROGRAMS PRESENTED BY EXHIBITORS. During Manager Conference attendees take the night off to dance exhibit hours, sponsoring companies offer 30 minute and have a little fun while enjoying some local fare! presentations on relevant topics geared specifically to ✔ COMPLIMENTARY ATTENDEE TICKETS. Invite your highest the executive level of OR management for additional value prospects to meet you face to face on the exhibit hall CE credit, which keeps them in the exhibit hall longer. floor. Marketing Made Easy ✔ OR Manager’s interactive marketing approach is second to none. Direct mail, digital and print advertising, social media, targeted email campaigns, strategic partnerships, grass roots campaigns, call campaigns, and specialized marketing in the OR Manager newsletter are all designed to bring in the executives that you want and need. www.ORManagerConference.com 7
Over 62% of 2018 OR Manager Conference Exhibitors renewed REASON 5: OUR EXHIBITORS. ONSITE at the Conference. Your competition knows where the leaders of the perioperative suite go when they have one YOUR COMPETITION. Conference to attend—do you? The Exhibit Hall is filling up fast—join the top product and service providers in healthcare at the 2018 OR Manager Conference: Contact Nancy Iannotta to Exhibit at the OR Manager Conference in 2019 niannotta@accessintel.com | (o) (203) 899-8429 | (f) (203) 286-1996 www.ORManagerConference.com 8
SPONSORSHIP OPPORTUNITIES Whether you’re looking to increase traffic to your website or to your booth, position your brand as an industry leader, obtain and nurture leads for your sales reps, or all three; the OR Manager Conference offers branding opportunities designed to deliver your message to qualified decision-makers and get you engaged with the leaders in perioperative services. THOUGHT LEADERSHIP AND EDUCATION DIGITAL AND PRINT ADVERTISING ✔ Conference Recordings—EXCLUSIVE! ✔ Mobile App—EXCLUSIVE! ✔ Exhibitor CE Programs —LIMITED! ✔ Digital & Mobile Rotating Ads ✔ Interactive Hybrid OR ✔ Enhanced Exhibitor Profiles ✔ Keynotes ✔ Conference Mobile Notifications ✔ New Manager Scholarship Program ✔ Program Guide Ads ✔ Conference Sessions ✔ Product Spotlight Features ✔ Build Your Dream OR Point Upgrades ON-SITE BRANDING ✔ Registration Sponsorship—EXCLUSIVE! NETWORKING EVENTS ✔ Conference Bags—EXCLUSIVE! ✔ Breakfast and Lunch CE Presentations ✔ Floor Decals ✔ Exhibit Hall Refreshment Breaks ✔ Hanging Banners ✔ OR Manager Conference Kick-Off Party ✔ Lanyards—EXCLUSIVE! ✔ OR Manager’s Night Out ✔ Meter Boards ✔ Water Bottles Learn more about these opportunities at ✔ Wall Clings www.ORManagerConference.com Contact Nancy Iannotta to Exhibit at the OR Manager Conference in 2019 niannotta@accessintel.com | (o) (203) 899-8429 | (f) (203) 286-1996 www.ORManagerConference.com 9
in conjunction with Entering its third year, the PACU Manager Summit has grown by over 30% and is poised to continue that trend in 2019. The energy around the conference is undeniable and feedback has been amazing. Reserve exhibit space at the only conference dedicated to educating the leadership of the postanesthesia care unit. PACU MANAGER SUMMIT ALL ACCESS PASS WHY DOES THE CONFERENCE ATTENDEES CONFERENCE ATTENDEES* PACU MATTER FACILITY TYPE FACILITY TYPE TO YOU? Academic Hospital 17% Academic Hospital 16% 20% Ambulatory Surgery Center 17% Ambulatory Surgery Center ✔ Reach. 100% of hospitals in the nation have a leader dedicated to 12% Children’s Hospital Community Hospital 46% the PACU/Recovery Community Hospital 40% Tertiary Hospital 10% Other 11% Other 11% ✔ Cross Promotions. Many leaders of the OR/ASC also manage a separate JOB POSITION JOB POSITION budget for their PACU Director18% VP 5% Consultant 4% ✔ One of a Kind. The PACU Manager Manager 60% Director 40% Coordinator 4% Summit is the only conference Coordinator 8% Manager 34% Other 5% focused exclusively on the leaders Other 14% Admin Specialist/ of post-op. If you are looking for Director 8% quality leaders with buying power of the Post Anesthesia Care Unit— ROLE IN PURCHASE DECISION * ROLE IN PURCHASE DECISION ** this is the conference to attend. Final Decision-Making Authority 21% Final Decision-Making Authority 27% The PACU Manager Summit is the Member of Purchasing Member of Purchasing only conference catering solely to the Committee 20% Committee 46% leadership of the PACU, which means Recommend New Products 57% Recommend New Products 61% that every attendee you meet on our Specify Suppliers to Evaluate Products Specify Suppliers to Evaluate exhibit hall floor is a decision maker. Products and Services 20% and Services 32% *attends both PACU Manager Summit and OR Manager Conference *multiple selections allowed **multiple selections allowed www.PACUManagerSummit.com www.ORManagerConference.com 10 10
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