Enabling the future of work - Skills and strategies for learning and development deakinco.com
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Contents Foreword1 Executive summary 2 Introduction4 Part 1: The future of work—Key trends and implications 5 Future of work 6 Part 2: The future of learning—Skills and strategies for learning and development (L&D) 11 L&D’s performance gap 13 Four strategies for L&D 14 L&D future skills 25 Closing comments 28 Appendix 1: What gets measured gets managed 29 About authors 33
Foreword Enabling the future of work The future of work is now. Or so it seems as we experience a more dynamic workplace— with the pace of change constantly accelerating, with more connectivity, greater adaptability, and new skills and ways of working required. Keep up or get left behind is the warning echoing behind the narrative of the future of work. And if you believe the reports, we haven’t seen anything yet as automation, the rise of digital, artificial intelligence, robotics and so on drive transformations of a scale significant enough to justify calling this the fourth industrial revolution. This disruption has seen many In this report, Enabling the future of On behalf of DeakinCo. I hope you find commentators express concern about work: Skills and strategies for learning value from our insights that will help the impact on jobs, with predications and development, we consider the with your thinking and L&D practice. that ‘40 per cent of current jobs won’t question: How can L&D professionals I would particularly like to thank exist by 2025’1. Personally, I am an prepare themselves, and the people and Arun, Kelly and Michelle, our primary optimist and found myself nodding organisations they work with, for a state authors for this report, along with the recently when I heard someone of rapid and perpetual change? many others at DeakinCo. and Deakin comment that each of the previous University more widely that contribute This report identifies four key areas industrial revolutions has left the to helping us work with organisations to that assist with transforming L&D world in a better state socially and equip their workforces to succeed both professionals from order-takers to economically. Time will tell, but I can’t now and in the future. impactful and valued business partners. envisage a world or a workplace that We have drawn on our own experience won’t require human interaction and the Simon Hann—CEO and researched examples and case associated soft skills—it’s the way we studies of how various organisations are wired. are approaching the new paradigm of DeakinCo.’s vision is to equip workforces developing skills in our rapidly changing with the skills they need in an ever- environment. Our intention is to changing environment. The sweeping provide practical insights and actionable changes to the way we work are creating takeaways for L&D professionals. opportunities for organisations, and We are passionate about this topic their learning and development (L&D) and welcome any additional insights, professionals, to fundamentally adapt experiences or, indeed, challenges to their approach to skill development. our current thinking. 1 CEDA, 2015, Australia’s future workforce, page 8 http://www.ceda.com.au/Research-and-policy/All-CEDA-research/Research-catalogue/Australia-s-future-workforce Enabling the future of work | 1
Executive summary We started this process with the following question in mind: How can learning and development (L&D) professionals prepare themselves and the people and organisations they work with for a state of rapid and perpetual change? To understand this backdrop of accelerated change, the report summarises and prioritises the most relevant trends stemming from the future of work. These include: • the rise of digital—particularly the development of the • the rise of human and higher-order skills—particularly the ‘augmented worker’, who is supported and supplemented demand for empathy, communication and creative problem- by high-tech tools and systems solving skills, which might be described as ‘soft’, complex • the rise of human experience—particularly the rise and tacit of customer experience as a key competitive focus • the rise of agility—particularly because of the rapidly across all industries, linked to the parallel focus on changing and unpredictable external circumstances that employee experience demand unprecedented speed and adaptability. 2 | Enabling the future of work
To enable work and workers in this era of change These strategies will in turn demand a range of new skills and disruption, the report goes on to identify four from L&D professionals, which are listed in the report. We also key areas for L&D professionals wanting to make the identify two priority skills that we believe represent the largest much‑needed transformation from order-takers to opportunity for impact in the coming period, shown in Figure 1. impactful business partners: 1 Solving performance challenges Developing performance- Design Data consulting skills and reframing thinking Impactful analytics business expectations through Inspired by empathy L&D Guided by numbers deep partnerships based on Crea�ng ecosystems Measuring what a consultative model that enable ma�ers, delivering performance and a insights and culture of con�nuous personalised learning feedback loops 2 Creating experiences and campaigns Figure 1: Two priority skills for impactful L&D professionals Moving beyond a training-event Source: DeakinCo. 2017 model by developing an ecosystem of people, systems and resources to empower performance; and We see tremendous opportunities in the intersection using marketing-style campaigns to between design thinking, which takes an empathetic view to promote key mental models, prime designing ecosystems and campaigns and therefore enables mindsets and shift behaviours employees’ experiences, and data analytics, which leverages an increasingly networked ecosystem to provide constant feedback on performance and business outcomes. The report ultimately represents an optimistic view of our 3 Enabling a culture of industry and the potential in the future of work. In our continuous learning opinion, L&D professionals have an incredible opportunity to Supporting a psychologically step into a much-needed role to enable people at a time when safe environment that involves the ability to learn and innovate is the new currency of success. experimentation, sharing and We hope that this report contributes to this important process. learning from failure; and supporting campaigns and systems to highlight Thank you the how and why of continuous Arun Pradhan, Kelly Kajewski and Michelle Ryan learning, from growth mindsets to reflective practices 4 Measuring, identifying and recognising Underpinning L&D with data- driven metrics that matter, taking advantage of technology to capture data on employee activities and developing analytical skills that can inform decision‑making; and using individual diagnostic tools such as micro‑credentialing to assess and recognise capability, providing robust feedback and road maps for improvement. Enabling the future of work | 3
Introduction Amid the rise of artificial intelligence and technology more broadly, the future of work is a topic of continued debate. While the exact elements are yet to play out, there is general agreement that, as we progress through the Fourth Industrial Revolution, we will continue to be challenged by accelerated change and disruption. For L&D professionals, this presents future of learning and, in turn, the future they were featured or named in this both an opportunity and a call to action: of L&D as a profession and practice. report or not, they contributed to our an opportunity because the need to thinking, findings and work. Similarly, In addition to drawing on many industry support organisations and the people we would like to thank our clients, white papers, and on our experience in them to learn, innovate and perform whose partnerships drive our practice as leading providers of learning and at greater speeds has never been so and learning. Finally, we must thank our performance solutions working with a apparent; and a call to action because wonderful colleagues at DeakinCo.— range of major companies, this report many of L&D’s current practices and particularly our CEO, Simon Hann, who features and has been inspired by a approaches are being shown to be was the instigator behind this report. number of qualitative interviews with inadequate, particularly in the face of L&D practitioners who are already For now, we thank you for viewing this contemporary challenges. organising for the future of work. report. We hope that it will contribute to This contradiction serves as the primary It should be noted that at the request your thinking and practice, and therefore motivation for the creation of this report. of the companies concerned, we have to the organisations and people that you shared only some of our interviews in work with. While much has been and will be written this report. about the future of work, we were Please contact DeakinCo. to continue driven to make sense of and identify We would like to take this opportunity the discussion as we explore, learn and relevant trends that will shape the to thank our interviewees; whether adapt to the future together. A note about the Demystifying 70:20:10 white paper This report is in a sense a sequel to a white paper that DeakinCo. (then DeakinPrime) published in 2012, entitled Demystifying 70:20:10.2 In that respect, the present report might have been called Demystifying the Future of Work, Learning and L&D. As L&D practitioners, we are constantly champions the use of experiential, on- people who, understandably, have been looking for ways to improve our practice the-job and social learning along with designing, developing and delivering and share our knowledge with others, formal learning events. 70:20:10 was still away-from-work training for years’.3 creating our own L&D peer-learning a relatively new concept, and although Our practice, in line with industry, has environments. This was the premise it was increasingly being accepted as a advanced since this time. While 70:20:10 of our 2012 white paper. comprehensive approach to L&D, there remains important, it is now largely were very few resources available. The aim of that paper was to offer an implicit framework we use when In addition, some practitioners were examples and advice from people who considering all elements of a learning grappling with how they could embed were already ‘walking the talk’ for and performance ecosystem. 70:20:10 within their own organisations, others to learn from. Although released and they were cautious of the changes it Our language has also evolved, moving in 2012, it continues to be used as a would mean for their own practice. towards terminology such as ‘workflow reference guide by organisations around learning’4, ‘performance support’ and the world. As Charles Jennings, an inspiration for ‘learning ecosystems’ as we engage with us and champion of 70:20:10, recently At that time, people were hungry for a variety of people from L&D and business shared, ‘It’s a challenge for many L&D knowledge about 70:20:10, which backgrounds. 2 Kajewski, K & Madsen, V 2012, Demystifying 70:20:10, DeakinCo., https://www.deakinco.com/media-centre/article/demystifying-70-20-10. 3 Jennings, C 2018, interview with DeakinCo., Melbourne. 4 Pradhan, A 2017, ‘Reframing 70:20:10: The anatomy of workflow learning’, DeakinCo., 19 April, accessed January 2018, https://www.deakinco.com/media-centre/article/70-20-10. 4 | Enabling the future of work
Future of work Change is coming at us with the greatest velocity in human history. In the single second it took you to read that sentence, an algorithm executed 1,000 stock trades. Computers at the credit card network Visa processed over 3 million transactions, no doubt a few of them providing payment for the 17 packages that robots helped pack and ship from Amazon warehouses.5 — Heather E. McGowan, ‘Future of work: Learning to manage uncertainty’ Our world lies at the beginning of the • In an indication that job losses will Fourth Industrial Revolution6, a period not be limited to blue-collar workers, In a second of rapidly developing technology that Goldman Sachs replaced 600 equity will continue to transform our work and traders with software supported by lives. The word ‘continue’ is an important inclusion, as it is a reminder that the trends we commonly associate with the future 200 computer engineers.10 • The Associated Press used automated 1000 stock trades systems to generate more than 3000 are already making an impact today. stories about United States corporate are executed by earnings each quarter—though an algorithm One indicator of this change is that half of the world’s Fortune 500 companies according to their self-reporting, this have disappeared since 20007, and has only displaced jobs rather than 3M the threat to established businesses replacing them.11 Similar initiatives by start-ups and new models is now a have occurred with sports reporting. constant part of the business landscape. There is little debate that artificial credit card intelligence and robotics will transactions In the meantime, we’ve already seen a continue to fulfil many tactical, are processed number of examples of the expanding repetitive roles—the real debate lies in impact of robotics: how pervasive this trend will become • In a working paper for the National and how many new jobs will or will not Bureau of Economic Research, Daron Acemoglu and Pascual Restrepo be created as a result.12 A recent meta-survey of predictions 17 packages are identified a seeming correlation around job loss and creation by Erin packed and between the arrival of a new Winick from the MIT Technology Review shipped with industrial robot and an employment confirmed that there is no consensus the aid of robots drop of 5.6 workers.8 about the net impact of technology • Foxconn, which supplies Apple and on jobs.13 Samsung, replaced 60 000 factory workers with robots in 2016.9 5 McGowan, HE & Shipley, S 2017, ‘Future of work: Learning to manage uncertainty’, LinkedIn, 28 August, accessed January 2018, https://www.linkedin.com/pulse/ learning-uncertainty-imperative-heather-mcgowan/. 6 Rafael Reif, L 2018, ‘A survival guide for The Fourth Industrial Revolution’, World Economic Forum, 18 January, accessed January 2018, https://www.weforum.org/ agenda/2018/01/the-fourth-industrial-revolution-a-survival-guide. 7 Nanterme, P 2016, ‘Digital disruption has only just begun’, World Economic Forum, 17 January, accessed January 2018, https://www.weforum.org/agenda/2016/01/ digital-disruption-has-only-just-begun/. 8 Fitzgerald, J n.d., ‘Robots and jobs in the U.S. labor market’, National Bureau of Economic Research, accessed January 2018, http://www.nber.org/digest/may17/w23285.shtml. 9 Wakefield, J 2016, ‘Foxconn replaces “60,000 factory workers with robots”’, BBC News, 25 May, accessed January 2018, http://www.bbc.com/news/technology-36376966. 10 Byrnes, N 2017, ‘As Goldman embraces automation, even the masters of the universe are threatened’, MIT Technology Review, 7 February, accessed January 2018, https://www.technologyreview.com/s/603431/as-goldman-embraces-automation-even-the-masters-of-the-universe-are-threatened/. 11 Madigan White, E 2015, ‘Automated earnings stories multiply’, Associated Press, 29 January, accessed January 2018, https://blog.ap.org/announcements/ automated-earnings-stories-multiply. 12 The Economist 2016, ‘Automation and anxiety’, 25 June, accessed January 2018, https://www.economist.com/news/special-report/21700758-will-smarter-machines-cause- mass-unemployment-automation-and-anxiety. 13 Winick, E 2018, ‘Every study we could find on what automation will do to jobs, in one chart’, MIT Technology Review, 25 January, accessed January 2018, https://www.technologyreview.com/s/610005/every-study-we-could-find-on-what-automation-will-do-to-jobs-in-one-chart/. 6 | Enabling the future of work
This should not obscure the fact that The first is that the continued rapid change is occurring now. From an development of technology, in addition L&D perspective, we have identified four to its positive or negative impact on L&D takeaways main trends that will define learning the numbers of jobs available, will and our industry in this new period of continue to change the way we work. Upskill to work with transformation: The Associated Press example cited augmented workers previously has, according to the and data. 1. the rise of digital organisation, led to staff being freed up 2. the rise of human experience for more high-value tasks. The rise of digital and data 3. the rise of ‘human’ skills transformation has a multitude In other contexts, the rise of more 4. the rise of agility. developed tools and systems means of implications for L&D. Two of that workers are required to radically the most pressing are: change the way they work as they • How can L&D practitioners The rise of digital are increasingly augmented by robotics embrace, encourage and technology. and support the next A recent white paper by the World wave of augmented Writing in The Conversation, three Economic Forum outlining key workers? This means academics in the field of manufacturing technology trends identified five main developing a creative and engineering recently outlined their disruptive technologies: mindset and approach optimistic vision for ‘tech-augmented 1. the internet of things—in which human workers’: to performance support. technologies evolve and blend The traditional approach Human work will become more involving checklists and 2. artificial intelligence—which is versatile and creative. Robots and quick reference guides allowing analysis to catch up with and people will work more closely still applies but it might truly leverage the immense amount of together than ever before. People also include collaborating data we have begun to capture will use their unique abilities to with relevant parts of 3. advanced robotics—including a innovate, collaborate and adapt to the business to introduce shift from isolated, cumbersome new situations.15 technology-based systems, machines to machines that work platforms and tools to Another key implication of the rise alongside humans support and enhance of digital is the rise of data. More 4. enterprise wearables—which pervasive underpinning technologies will performance. can involve virtual or augmented continue to provide a multitude of data • How can L&D professionals reality and are becoming accepted points, enabling the rise of data-driven quickly gather actionable performance support devices decision-making. A compelling briefing insights from data? The 5. 3D printing—which has revolutionised by The Economist entitled ‘Data is rise of data represents traditional production processes, giving rise to a new economy’ made the an opportunity for L&D particularly with the advent of metal following point: professionals. Rather 3D printing.14 than internal metrics Data are to this century what oil was around completion and Each of these technologies is potentially to the last one: a driver of growth and transformative in its own right, and all attendance, our more change. Flows of data have created connected technological are already coming to bear in complex new infrastructure, new businesses, combinations. The exact impact of this ecosystems provide new monopolies, new politics and— many sources of useful technological cocktail is a matter of crucially—new economics.16 much speculation but we are able to performance and business identify some growing implications. data that must be exploited as part of any learning and performance solution. 14 World Economic Forum 2017, Technology and Innovation for the Future of Production: Accelerating Value Creation, accessed January 2018, http://www3.weforum.org/docs/ WEF_White_Paper_Technology_Innovation_Future_of_Production_2017.pdf. 15 Wuest, T, Romero, D & Stahre, J 2017, ‘Introducing “Operator 4.0”, a tech-augmented human worker’, The Conversation, 19 April, accessed January 2018, http://theconversation.com/introducing-operator-4-0-a-tech-augmented-human-worker-74117. 16 The Economist 2017, ‘Data is giving rise to a new economy’, 6 May, accessed January 2018, https://www.economist.com/news/briefing/21721634-how-it-shaping-up-data- giving-rise-new-economy. Enabling the future of work | 7
The rise of human experiences L&D takeaways It is slightly ironic that in parallel with, Consider end-to-end employee experiences. and in part because of, the rapid development of technology, the world Effective customer-centric solutions can only be delivered via a parallel focus has seen a greater emphasis on the on employee experience.18 Workers, like consumers, have increasingly high ‘human experience’. expectations that they are more than willing to share and act on. Technology has enabled greater Similar to the customer-centric conversation, supporting a positive employee networks with unprecedented access experience must consider the full end-to-end process, from attraction to communication, information and through recruitment, onboarding, development and offboarding. data—all of which enable empowered customers who are willing to change The high-level logical flow is simple: to remain relevant in an age of loyalties, share peer reviews and technology, businesses must focus on delivering end-to-end, customer- exercise their consumer power. The centric experiences. To achieve customer-centric solutions, businesses must impact of this was discovered to the enable powerful end-to-end employee experiences—and to achieve this, horror of United Airlines during its traditional divisions between L&D and other human resources (HR) and media disasters of 2017.17 business functions will become greyer. The flip side of social media scandals This ultimately means that L&D practitioners will have to break out of is the business trend towards traditional silos and areas of demarcation and be part of broad teams that customer-centricity. It is no longer take a holistic view of the employee experience. This will likely involve enough to deliver a strong product. embracing design thinking and human-centred principles for more effective Now, consumers expect, and even experiential design. demand, high-quality and seamless end-to-end experiences. To achieve this, businesses are investing in developing and recognising the nuanced skills of empathy and communication required to uncover 3D stated and unstated customer needs, printing particularly using processes such as design thinking. The internet of things Top five disruptive Advanced technologies robotics Enterprise wearables Artificial intelligence Figure 2: Top five disruptive technologies Source: Based on data from World Economic Forum (2017) 17 Grothaus, M 2017, ‘United Airlines has a social media nightmare on its hands’, Fast Company, 11 April, accessed January 2018, https://www.fastcompany.com/4034462/ united-airlines-has-a-social-media-nightmare-on-its-hands. 18 Temkin, B 2016, ‘Report: Employee Engagement Benchmark Study, 2016’, 16 February, accessed January 2018, Customer Experience Matters, https://experiencematters.blog/2016/02/16/report-employee-engagement-benchmark-study-2016/. 8 | Enabling the future of work
The rise of human and higher-order skills L&D takeaways The extent and impact of the augmented Enable stretch experiences and collaboration to help develop worker is yet to be seen, but it is clear higher-order thinking and tacit skills. that lower-order thinking and repetitive tasks will be the first to be automated. In Today, L&D practitioners are often most concerned with formal training this light, workers looking to futureproof opportunities that lend themselves to explicit knowledge transfer. themselves are being pushed to higher levels of Bloom’s Taxonomy, being With the continued rise of automation, artificial intelligence and augmented required to apply higher-order thinking workers, such knowledge is increasingly likely to be accessed just in time via and emotional intelligence to greater performance support systems, if at all. At the same time, the emergence and more diverse problems. of customer experience as a central business focus will demand a greater emphasis on complex, higher-order thinking and soft skills. Concretely, the increased emphasis on human experience requires a greater Such skills inherently tend to be more tacit—that is, they cannot be easily or focus on the complex skills required explicitly explained, nor easily transferred through formal training. Instead, to uncover, understand and creatively tacit and complex skills are more effectively developed through a cycle of meet needs. Currently, organisations mentoring, collaboration, experience and reflection.20 committed to customer experience In that context, rather than just investing in traditional training, L&D are struggling to recruit and develop professionals will be charged with supporting collaborative learning employees with greater levels of teams; enabling knowledge sharing; and encouraging opportunities for empathy, communication and emotional stretch experiences. intelligence capabilities. This trend was well documented in the 2017 Deloitte Access Economics report Soft Skills for Business Success19, which was commissioned by DeakinCo. Among other statistics, the report found that soft skill intensive jobs will grow 2.5 times faster than other jobs and will make up 63 per cent of all jobs by 2030. 19 Deloitte Access Economics 2017, Soft Skills for Business Success, accessed February 2018, https://www.deakinco.com/soft-skills-for-business-success. 20 Smith, MK 2008, ‘Informal learning: Theory, practice and experience’, infed, accessed February 2018, http://infed.org/mobi/informal-learning-theory-practice-and-experience. Enabling the future of work | 9
The rise of agility Along with the realignment of skills has Example in action come an increase in the volatility and pace with which such skills need to be L&D takeaways St Barbara: Building an agile adopted and applied. Rapid change demands and human-centred workforce As Jack Welch, former CEO of General a user-centered culture Electric, noted, ‘If the rate of change on of continuous learning. It’s not enough to simply talk about the outside exceeds the rate of change innovation. We must support our on the inside, the end is near’.21 The speed of technology-led workforce to develop the skills and This warning is relevant for transformation in the external reward it.22 organisations, teams and individuals, environment means that — Val Madsen, General Manager all of whom must contend with the organisations must prepare Human Resources, St Barbara increased speed of change around for ongoing and unpredictable them. In this context, the need to At St Barbara, an Asia-Pacific gold producer change. Rather than being quickly learn to learn and unlearn has and explorer, leaders are concurrently viewed as an event, or even a never been so apparent. preparing their company for ongoing changes series of events, learning must in the external environment and taking a People and organisations are be embraced as a dynamic and human-centred approach to development. increasingly being thrown into continuous process of learning, experimenting, sense-making, Trucks, loaders and drills can now be challenging and unfamiliar contexts and operated remotely or automatically, and expected to experiment, innovate and reflecting and unlearning. as computers and robotics continue to adapt their way to success. Further, they In that respect, set curriculums progress, it is expected that more roles are required to achieve this at speed to will have a shorter and shorter will be replaced or disappear completely. ensure they are not being left behind in half-life as L&D professions focus While automation is in some cases replacing a highly competitive marketplace. on helping to enable a user-led human mining operators, it is also creating culture of continuous learning. new, previously unknown roles. To prepare for these ongoing changes, St Barbara are focusing on building an agile workforce. The company’s leadership program now focuses on innovating, adapting and problem-solving. St Barbara have deliberately repositioned their leadership programs to provide hands- on, practical development opportunities. An example of this is the development of learning simulations that feature real work problems. Leaders are encouraged to experiment with problems they are genuinely encountering on the job and provided with coaching support to encourage reflection and the ability to learn from experiences. Formal learning activities now use a leader- as-teacher approach, and leaders take an active role in encouraging their teams to apply learning on the job. An example of this is the annual Innovation Award presented by the CEO. One recently awarded innovation is estimated to reduce the carbon dioxide emissions of one mine by 5000 tonnes and save $2.7 million in energy costs per year. 21 Welch, J 2000, 2000 GE Annual Report, https://www.ge.com/annual00/download/images/GEannual00.pdf. 22 Madsen, V 2017, interview with DeakinCo., Melbourne. 10 | Enabling the future of work
Part 2 The future of learning Skills and strategies learning and development (L&D) Enabling the future of work | 11
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L&D’s performance gap The previous section outlined the rapid change in our world that is transforming the way we work and live, and pointed to key considerations L&D takeaways facing L&D professionals. Before we deep-dive into those implications, let’s take a moment to consider the current state of our industry and The shift from order‑takers learning as a practice in organisations. to business partners remains a central challenge. The LinkedIn 2017 Workplace Learning Another significant L&D report in 2017 That issues of demonstrating Report confirmed, not surprisingly, was Bersin’s The High-Impact Learning value were highlighted, albeit that business impact is the measure Organization Maturity Model.27 Bersin’s in different forms, in four of the most desired by CEOs from their L&D survey of 1200 global organisations most significant L&D-themed departments.23 Alarmingly, according showed that 74 per cent of organisations surveys of 2017 is a fact that to the same report only 8 per cent of focus on the first two levels of their cannot be ignored. It points to a CEOs currently see the business impact model—delivering episodic and growing gap between the need of L&D. responsive training. for L&D to support performance in a high-pressure and volatile Towards Maturity’s latest benchmark A further 20 per cent focus on business environment, and research report, L&D: Where Are We incorporating talent development as a what is often a limited actual Now?, uncovered similar issues.24 This core competency of management and impact on the business. comprehensive survey revealed that the measurement performance indicators. top four priorities for L&D in companies And only 6 per cent are what Bersin calls There are many aspects in 2017 were: ‘anticipatory’, where business executives that must be considered in and employees are committed to addressing this challenge, but 1. ‘improve organisational performance’ continuous learning (formal and informal). one of the key takeaways that 2. ‘increase productivity’ forms the basis of this report is All of these reports reflect the long-term 3. ‘increase learning access the importance of shifting L&D problem of L&D practitioners being and flexibility’ teams from order-takers, who positioned as ‘order-takers for training’. 4. ‘increase self-directed learning’.25 build and deliver event-based In our interviews and experience, training, to business partners, While 46 per cent of those surveyed narrow requests and expectations who pursue a variety of believe that they were successful in by business stakeholders for formal strategies to add value and help improving efficiency, only 24 per cent training (both elearning and face-to- realise organisational goals. surveyed believed that they successfully face) represent a key frustration for L&D cultivated greater agility in their professionals wanting to partner and At a strategic level, L&D organisations and only 19 per cent deepen their impact in the business. professionals who are successfully shifted organisational culture. true business partners use Now, with the rate of accelerated performance consulting skills to Such concerning statistics were change and associated demands, L&D identify root causes and leverage mirrored in Donald H Taylor’s L&D professionals are increasingly feeling the a diverse toolkit to develop Global Sentiment Survey 2017.26 Taylor’s limits of being cast as order-takers. In solutions. At a more basic popular survey identified the need for other words, the gap between business level, it might involve having L&D professionals to show value and and individual needs and what L&D can consistent formal and informal consult more deeply within the business deliver through formal event-based meetings with key business as a rising priority. However, the report training has never been so stark, and it stakeholders; putting an end suggested that the skills to do this are is only going to become more apparent to self-referential terminology often absent from L&D teams. as the trends we have outlined continue and measurements; and to develop. collaborating with appropriate teams to access, analyse and act on organisational data. 23 LinkedIn 2017, 2017 Workplace Learning Report, accessed February 2018, https://learning.linkedin.com/content/dam/me/learning/en-us/pdfs/lil-workplace-learning-report.pdf. 24 Towards Maturity 2017, L&D: Where Are We Now?, accessed February 2018, http://www.towardsmaturity.org/learningtoday2017. 25 Towards Maturity 2017, L&D: Where Are We Now?, accessed February 2018, http://www.towardsmaturity.org/learningtoday2017. 26 Taylor, DH 2017, L&D Global Sentiment Survey 2017, accessed February 2018, http://donaldhtaylor.co.uk/wp-content/uploads/GSS-2017-V6-print-optimized.pdf. 27 Bersin by Deloitte 2017, The High-Impact Learning Organization Maturity Model, Oakland, USA. Enabling the future of work | 13
Four strategies for L&D We have identified four priority areas that will support L&D professionals to continue the transformation from order-takers to business partners. These factors, outlined in Figure 3, will enable performance rather than simply current capability, which can be cross- enable performance outcomes and delivering training. checked against requirements for therefore organisational goals. More new roles. Such feedback is crucial for Now, let’s look at each of the four than that, they will support the key individuals, teams and organisations to aspects identified in Figure 3 in themes, from the need for skills to the develop a shared reality of the current more detail. rise of experience, as identified in the state and be able to target areas for ‘Future of work’ section. development as required. These strategies cannot be implemented 1. Measuring, identifying Deakin University has been at the by L&D practitioners alone, and in some cases they might lead to friction with and recognising forefront of using artificial intelligence to support such personalised learning, other parts of the business as new Enabling performance and a culture having partnered with IBM to deliver a boundaries and habits of engagement of continuous learning involves Watson-powered student experience.28 are established. identifying current abilities and gaps, More recently, this has developed into then providing specific and personalised an ambitious project called Genie, Developing new, more flexible recommendations and pathways for which combines chatbots, artificial boundaries and definitions will be a workers to develop using a myriad of intelligence, voice recognition and necessary part of breaking L&D out of resources both internal and external to predictive analytics.29 its training silo; promoting the attitude that learning is everyone’s business; the organisation. While such initiatives show great and positioning L&D professionals Effective personalisation requires promise, it is also clear that artificial as integrated business partners who accurate metrics around an individual’s intelligence and chatbots have not yet In action at DeakinCo. Developing ‘workplace scientists’ to draw actionable insights from data In a performance-centric In some instances, this might involve Interestingly, for us and many of our clients, environment, data is the key drawing data from diverse sources such as the technical aspects of data gathering has to supporting reflection, customer relationship management or HR not been the largest hurdle. Rather, the personalisation and systems, or more commonly using xAPI, a fundamental change is the required mindset measurement, and a well-defined universal data specification that is gaining shift of our consultants, designers and uptake in the L&D industry. clients who must develop into ‘workplace data strategy (along with the scientists’ who constantly investigate ways right people to execute it) is the This approach is highlighted by our work to test assumptions and ‘measure what cornerstone to success. with CPA, where an xAPI implementation matters’ with relevant data sources. facilitates a number of individual and — Cameron Hodkinson, Product Manager and UX Lead, DeakinCo. organisational measures and analytic This ultimately requires using design activities. For employees, a rich set of thinking and performance consulting skills Surprisingly, the first step in making outcome, capability and preference data with an underlying ‘data mindset’ to seek effective use of data isn’t to talk about supports reflective practice, competition out and test possible causal relationships data. It’s to establish business value. As and personalisation. For the organisation, that enable performance. Hodkinson explains, ‘We take a business- this data is combined with data from real- first approach to data, working with key world outcomes to measure the success and stakeholders to understand the most impact of programs and assets, as well as the valuable outcomes to measure and in potential/actual capability of various cohorts. what context they occur’. 28 Deakin University 2015, ‘IBM Watson helps Deakin drive the digital frontier’, media release, 25 November, accessed February 2018, http://www.deakin.edu.au/about-deakin/ media-releases/articles/ibm-watson-helps-deakin-drive-the-digital-frontier. 29 Coyne, A 2017, ‘Meet Genie, Deakin Uni’s virtual assistant for students’, iTnews, 3 March, accessed February 2018, https://www.itnews.com.au/news/meet-genie-deakin-unis- virtual-assistant-for-students-453230. 30 Waters, R 2016, ‘Overhyped bots not quite ready for service’, Financial Times, 16 September, accessed February 2018, https://www.ft.com/content/324013ce-7b57-11e6- ae24-f193b105145e. 14 | Enabling the future of work
matured to the level required to be truly transformative in the learning space.30 id e n t i f y i n g a n d re c o ri ng, gni A more practical and realisable application e asu sin g M of emerging technology lies in access to more data points as digital platforms Solving and interactions now underpin most performance activity. The data standard xAPI is becoming challenges dominant in the learning and performance industry, although practical uptake is still in its early days. The growing adoption of xAPI presents a standardised approach to expand measurement beyond traditional completion Creating Enabling a and reaction metrics. Instead, activities can experiences culture of be measured with the potential to identify and continuous experiences and resources that contribute campaigns learning to high performance in a particular role. Incorporating a learning record store (LRS) to gather xAPI data from multiple sources M ea ng represents the opportunity to design sur isi ing gn and measure end-to-end experiences. , id e n tifying and reco For example, data points could include traditional elearning consumption as well as the use of resources; contributions to social Figure 3: Four high-impact areas for L&D professionals to help enable the networks; activities in project work; manager future of work Source: DeakinCo. 2017 Example in action Westpac: Curation, micro-credentials and continuous learning to develop skills for life We’re making a bet on a number Westpac continues to develop a range of LearningBank, one of the platforms that helps of skills that we believe will be required technical skills within their people, enable this, supports user-generated content meaningful in 2025, and that will but their commitment to ‘skills for life’ and accessing ‘playlists rather than fixed be meaningful for both Westpac has also seen an emphasis on portable pathways’, allowing a flexible experience. skills such as resilience, social intelligence, and individuals. It comes from an Westpac is also piloting Deakin University’s virtual collaboration and adaptive thinking. understanding that the world is micro-credentialing model. Dunford points changing, so we have to empower our To achieve this, Dunford explains that out that these micro-credentials ‘are portable, people in and outside of Westpac. Westpac aim to help people ‘learn at work and we think it’s the most transparent That means the conversation is about the way they learn at home’. Specifically, recognition of your ability to apply those ‘skills for life’.31 Westpac has embraced the principle of skills on the job that we’ve seen’. ‘learn/teach/share’, which allows people to — Tony Dunford, Head of Enterprise and Recognition of these skills for life is seen as access the learning they need, when they Portfolio Learning, Westpac a win-win, ‘helping staff to dissect skills they need it, to the level they need it. have and need, highlighting the universal skills behind any particular job role, and providing the organisation with a skills inventory that we can access more effectively’. 31 Dunford, T 2018, interview with DeakinCo., Melbourne. Enabling the future of work | 15
feedback; and articles and browsing • ‘stackable’—they can be added to content. Such inputs could be tracked digital repositories and mapped to against performance results to identify further qualifications L&D takeaways correlations and generate informed • ‘evidentiary’—they are able to recommendations. point directly to the evidence as an The rise of technology and data ongoing reference externally is impacting L&D Another important development in the internally. L&D practitioners can area of measurement and recognition is • ‘personalised’—they can provide take advantage of this trend by the advent of micro-credentials. individual feedback about skills leveraging xAPI as the dominant Micro-credentials represent the • ‘machine-readable’—if open standard within the industry to opportunity to apply a robust and technology standards are used, identify and provide actionable benchmarked assessment to what a they can enable analytics and other performance data. person is actually capable of, particularly data points.32 In addition, the growing trend when it comes to the soft skills that For workers, micro-credentials towards robustly assessed were previously identified in this report represent the opportunity to share a micro-credentials provides an as in-demand skills. third-party-verified assessment of their opportunity for organisations actual capabilities with prospective This approach runs counter to most and individuals to gain deeper employers. Micro-credentials also allow assessments, which examine what insights into their capabilities workers to gain a greater understanding people know—or worse, what courses and road maps for further of their own experiences, the learning they have completed on a topic. For development. that they have gained and potential more background on this issue, refer areas for improvement. to Appendix 1, ‘What gets measured gets managed’. For employers, micro-credentials provide the opportunity to adopt a data-driven In her paper Better 21C Credentials: approach to constructing appropriate Evaluating the Promise, Perils teams with the required skills for and Disruptive Potential of Digital a particular job. This will become Credentials, Deakin University’s Beverly particularly relevant with the move to Oliver describes digital micro-credentials agile organisational structures, where as being: managers must draw together cross- • ‘granular’—they focus on functional, short-lived project teams. demonstrated skills rather than marks or course attendance Example in action AT&T: Diagnostic tools, credentials and new career paths There is a need to retool yourself, Randall Stephenson has become well To support the massive and rapid change, and you should not expect to stop known for taking AT&T into a diverse range AT&T is providing employees with: … [People who do not spend five to of new businesses, including wireless • a career profile tool for assessing 10 hours a week in online learning] technology and satellite television, in an current competencies, business attempt to stay ahead of disruption in the will obsolete themselves with the experience and credentials, including telecommunications industry. His demand technology.33 the ability to click on jobs available and that employees ‘retool’ themselves was — Randall Stephenson, Chairman and compare skill sets required followed through with a major talent Chief Executive, AT&T program that, according to a recent article • a career intelligence tool, which analyses in the Harvard Business Review, cost hiring trends and expected salary ranges $250 million since 2013 and has resulted • online content through partnerships in 140 000 employees working to acquire with major content providers skills for newly created roles.34 • credentialing opportunities, including accredited pathways to master’s degree levels. 32 Oliver, B 2016, Better 21C Credentials: Evaluating the Promise, Perils and Disruptive Potential of Digital Credentials, accessed February 2018, http://www.acdict.edu.au/ documents/Oliver-better_21c_credentials_final.pdf. 33 Hardy, Q 2016, ‘Gearing up for the cloud, AT&T tells its workers: adapt, or else’, New York Times, 13 February, accessed February 2016, https://www.nytimes.com/2016/02/14/ technology/gearing-up-for-the-cloud-att-tells-its-workers-adapt-or-else.html. 34 Donovan, J & Benko, C 2016, ‘AT&T’s talent overhaul’, Harvard Business Review, accessed February 2018, https://hbr.org/2016/10/atts-talent-overhaul. 16 | Enabling the future of work
2. Solving performance challenges Future performance challenges are likely to present in a range of familiar ways. For example, issues might arise in employee engagement, sales or customer feedback. A key shift at this moment is to reposition L&D teams as partners and problem-solvers rather than order-takers. In practical terms, this means further developing performance-consulting skills to engage with the business and uncover root causes through a consultation or investigative process. Performance consulting involves transcending the usual parameters of L&D, taking a broad view of performance and the factors that enable it. This approach views learning as a means to an end—the end in this case being to empower people with new capabilities so they can help their organisation realise its goals. Further, it acknowledges that learning is only one of several possible factors that influence workplace performance, as captured in Figure 4. Example in action Learn ing A Victorian government Knowledge Mental models authority: L&D using data Skills analysis to create targeted t en M learning and performance em et r ic ag Capability Eng s Incen�ves Feedback Recogni�on Data A Victorian government authority reimagined learning and development. Mo�va�on Awareness As the role of L&D in the organisation became Performance to build learning capability aligned to strategy, the learning team took on a new people- Tools Direc�on centred approach, focusing on becoming Tech ‘super-connectors’ who find and connect Vision infrastructure ort Management Hardware/ upp expertise to change the way knowledge Opportunity Lea Shared goals so�ware management flows within the business. es de Checklists nc rs ma hi This was achieved with a three-pronged p or approach. The L&D team’s first focus Organisa�on structure rf Pe was on building trust and relationships Teams and collabora�on Environment across business areas to facilitate the sharing of insights and lessons learned. The second Systems focus was the creation of an insights team who would use data analysis to align learning and performance interventions with Figure 4: Putting learning in perspective factors influencing performance identified insights and spikes. The third was Source: Arun Pradhan 2017 implementing strong governance and rewards for sharing expertise within the business. Enabling the future of work | 17
Human centric and co-design approach 1 Define the problem 2 Assemble the solution team 3 Deploy and execute Technology enabled and data driven Figure 5: An example performance-consulting process Source: DeakinCo. 2017 Identifying the root cause behind an Example in action issue requires performance consulting L&D takeaways skills where L&D professionals consult An FMCG: Performance and investigate into the business. A Design thinking and access consulting for the business key process here is the use of design to cross-functional groups thinking, particular in its ability to help across the organisation reframe problems from a place of can drive a performance- The Capability team at a prominent empathy for the audience group. Australian FMCG are continuously connecting consulting model. their activity to marketplace results. When Once the underlying issues behind the Capability team reviewed sales results, the problem have been identified, A performance-consulting model they found that successfully applying their the performance consultants would is one of the most useful starting recommended selling model did not always assemble a ‘SWAT team’, or cross- points for L&D to move towards a correlate to overall sales success. Further functional group. holistic and futureproof approach. investigation revealed that high performers had additional business skills, like commercial This group would draw on the L&D While many organisations aspire to acumen, and that these soft skills were team, the business and externals to this, the skills required to achieve it equally important as predictors to success. pull together the required skills and successfully are often lacking. Taking a performance-consulting approach, experiences to address the problem. For example, an ideal process the Capability team were able to identify The team would be required to quickly will uncover (generally unstated) the critical skills that best support the collaborate and co-design as the underlying needs, along with a sales team’s success. They helped to move problem was further explored, reframed variety of possible solutions that sales performance indicators from solely and solved. This process is captured at a might include systems, incentive measuring tasks to measuring broader high level in Figure 5. programs or other factors that business KPIs that drive sales outcomes. are outside of traditional L&D. This has put the customer at the heart of The example shown as Figure 5 Even if a process is followed, decision-making and enables more rounded describes a reactive model that begins coaching conversations from sales leaders. with a problem. However, particularly without the required skills it’s when combined with improved data likely to be reduced to a slightly analytics, this approach could also be more thorough discovery process employed proactively. For example, a that leads to a traditional training performance consultant or team could solution—even if that wasn’t the identify areas of potential improvement most high-impact factor at play. based on data and current business An effective performance-consulting priorities before recommending areas of model requires high levels of investigation and improvement. empathy and communication, and a broad understanding of performance beyond learning. In particular, it demands many of the mindsets, skills and approaches found in design thinking and human- centred design models. 18 | Enabling the future of work
Example in action Australia Post: Research, data and design thinking We need to shift from the wanted to share that knowledge. In addition, Based on the validated results, the first perception that learning is only the report gave a clearer view of the stage of the L&D strategy is focusing on created and delivered by the L&D complex challenges this group experiences, two outcomes: team to one where it’s a shared which has helped to underpin the future • moving from ‘me to we’. The L&D team is responsibility for individuals, learning strategy. These challenges include seeking to encourage a mindset shift from geographic disbursement; the range of leaders and the L&D team, which ‘Give me the tools and tell me what to do’ business models in place (corporate-owned combine to create an ethos of versus licensed post offices); and varying to ‘What can I contribute to my colleagues continuous learning.35 access to and capability with technology. or the business?’. They aim to create a collaborative mindset where leaders — Rebecca Slingo, Head of Learning and Development, Australia Post The L&D team validated the report results and individuals focus on what they can through user experience (UX) artefacts, contribute to colleagues and the business. Australia Post is using research and including a cast of six authentic personas • improving digital capability and culture. data as the foundation for learning and three user stories illustrated in journey People will need to know how to interact strategy and testing results with a design maps. Three key concepts emerged from with others, share information and thinking approach. the research: understand relevance. Technology will be • the need to be connected to information used to underpin this process. The Post Office Network is one of Australia Post’s core business units. Last year, that enables excellent and effective The L&D team are taking it one step at the organisation employed a team of customer service in the moment a time. Their first priority is designing ethnographers to work with employees • the need for contextual information and for participation by recognising people’s across the Post Office Network to better learning that suits overall requirements mindsets and capability. This has included understand how they learn and communicate starting with low-tech delivery methods, • the desire to contribute to customer within the context of their roles. such as interactive PDFs, and emphasising outcomes and outlet success. the value of knowledge-sharing and micro- The ethnographers found that Post Office coaching as the foundation for building a Network employees wanted to be connected learning ecosystem. to relevant contextual information, and they 35 Slingo, R 2018, interview with DeakinCo., Melbourne. Enabling the future of work | 19
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