CX for Heroes A new way to transform your business - Netcall
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The root cause of bad customer experiences Customer expectations are on the rise. It’s now at the top of every CEO’s agenda and it’s become the number one differentiator for brands. Forrester says that good CX means that people are 5 x more likely to recommend and more likely to purchase in the future. It won’t be long until CX overtakes price and product as the key brand differentiator.
Digital technology has brought businesses and customers much closer together. Those who have capitalised on this have become the most successful (and wealthy) organisations the world has ever seen. A first-rate CX is now expected by customers. Brands like Uber, Amazon and Monzo set the gold standard. But, when was the last time you enjoyed a satisfying, joined-up customer experience?
o If everyone’s s n c u st o m e r focused o p e r i e n c e, t h i s ex . h a p p e n i n g shouldn’t be
The CX Disconnect There can be a disconnect between the experience you provide and what customers expect. This can be exacerbated by inflexible legacy systems, inability to embrace new technologies, the skills shortage and long IT queues. As a result, serious issues remain unresolved and customer experience suffers. Bridging the CX Disconnect Improving customer experience seems simple: invest in the teams that face your customers - marketing, sales and service. But your customer experience doesn’t just depend on the people dealing with customers everyday. It depends heavily on processes and technology. That means it depends heavily on the people behind the scenes - IT people.
This is the CX Disconnect A huge gap between IT and business In most businesses, IT and the rest of the business don’t share the same priorities. So when a tech-related CX issue arises, IT will ignore it or delay the ticket. Not because they don’t want to solve the problem, but because they can’t. They’re buried under heavy workloads and don’t have the time or resources to get involved. As a result, serious issues remain unresolved and the customer experience suffers.
We exist to fix this problem Introducing the Liberty Platform An all-in-one customer experience platform with three solutions Low-code for all - A complete contact An omnichannel build, test and launch centre solution conversational without coding messaging platform
Liberty Create Low-code software for business users and developers. Unite your innovators on one system to improve processes and build better customer experiences.
Accelerate app development with our low-code solution Blistering speed Anyone can use it - Build full stack apps 10 times faster - Designed for business users - Simple drag and drop UI - Easy to use - Powerful business process automation engine - Turn anyone into a developer with 3 days training Go with the flow Devs we’ve got you covered - Adapting apps is just as easy as building - Tools for career developers too - Re-jig components, add functionality - Web-based IDE, syntax highlighting, function - Create dashboards, run reports autocomplete, debugging and logging Try Liberty Create: See how easy it is with a free test drive At netcall.com/try-create you can try Create for yourself with a 30 day demo account and access to e-learning. Or, check out our Community to see our AppShare, technical notes and product demos. “It is amazing, it’s so agile. Within weeks you have something tangible that you can test, use and iterate in real-time.” - Network Rail
IT has always had a crucial but This is where low-code IT gain a lot more time to undervalued role in building comes in. focus on the rest of the great customer experiences. to-do list. Responsible for the tech Low-code is a new form of behind key touchpoints, they process automation software Your business can create are expected to build and that lets you share the a lot more apps, and improve improve the infrastructure that development burden. a lot more processes. Faster. supports critical CX-related processes. This is a huge ask. Now, citizen developers can This is an all-new way to take on a lot of the application improve the customer Unsurprisingly, it’s a build work required to experience that severs the challenge for IT Teams revolutionise processes. constraints that restricted to meet the required your productivity. So, if someone on the standards. Services Team notices that Finally. You have the freedom the customer on-boarding to ramp-up innovation After all, customer-related process is flawed, they can without worrying about the tasks are just a small fragment spin up a solution themselves. consequences. of the workload. It’s difficult to keep up with customer And IT don’t lose control or expectations that are always visibility. Every app is built in changing. You can’t just rip a strictly–controlled environment and replace key infrastructure and vetted before launch. on an ad-hoc basis. CX may be important but it’s not worth disrupting and crippling your entire business. “Low-code has given us the tools we But you do have to do something. Especially as needed to build a team who can tackle our CX starts to creep up the challenges. We’ve seen significant time and boardroom agenda. cost savings from adopting this approach.” - Hampshire Trust Bank
Liberty Converse An omnichannel contact centre solution built with the customer in mind. Polish your customer experience and amplify agent performance.
Improve service and agent performance with our contact centre solution See everything from one screen Unify channels - Incoming calls - Bring all channels together in one feed - Team performance - WhatsApp, voice, email, SMS, chatbots - Every call recording - Agents can deliver truly joined-up CX Ready made responses Call in help - Brand control in tricky situations - Agent option to call for backup - Pre-written snippets for agents - Supervisors can listen in or join a call - Rapid response to customer queries - Agents can get advice without breaking stride Report on what matters Keep an eye on quality - Supervisors can build their own dashboards - Set up SLAs and match to specific tasks - Analysis on anything - Send tricky calls to more skilled agents - See it all as a graph, by agent or at a glance - Create surveys and scorecards “Netcall has delivered on its promises. Not only does the product do what they claim but they have kept to challenging timescales and were constantly responsive, rapidly resolving problems and delivering to exact timescales.” - BT Retail
Command the Conversation
Customer expectations move This invaluable context Imagine if every fast. Many channels and empowers agents to deliver customer interaction devices are in play. better experiences. They’ll follows this pattern. Delivering effortless, handle many interactions consistent and personal across all channels. The benefits are huge. service that stands out from Performance increases, agent the crowd is hard. Really hard. Management teams benefit productivity rises, retention from real-time performance rates spike and sales soar. Right now, businesses can information at their fingertips. choose between multichannel The future is omnichannel. and omnichannel. Soon The customer doesn’t have Liberty Converse is designed there may be no choice. to repeat themselves or get to help you add value to every passed between agents. customer journey. Regardless An omnichannel contact Instead, they have a useful of how and when customers centre incorporates all conversation with someone choose to connect with you. communication channels that a who can answer their It’s a true omnichannel customer can use to engage a questions in the moment. contact centre solution. business. It ties these channels together into one queue. Multichannel will include some channels, but won’t integrate them into one queue and may not incorporate all of them. Why integration matters. Give your agents a single view “The system is flexible and easy to use, of customer interactions. manage and maintain. Converse also provides They can see who the customer spoke to previously, detailed reports and immediate visual the channels they used, information which helps us to proactively when and what was said. manage overall call handling.” - Heart of England NHS Foundation Trust
Liberty Connect Our omnichannel messaging solution lets you connect your favourite business tools to almost any communications platform – WhatsApp, Facebook Messenger, Twitter DM and more.
Integrate with any messaging platform using a single API Start chatting See the whole conversation - Chat with customers direct from your website - All customer interactions woven into one thread - Agents can respond in the moment - Whichever agent picks up a new customer - Choose from a range of ready-to-send replies message, they have the context to continue Access the latest platforms, instantly Bring in the bots - New messaging platforms that emerge will - Bring chatbots into the mix automatically be rolled out in an update - Automate conversations and interactions - Agents focus on the message, not the medium - Agents can focus on more important tasks Chat 2.0: The asynchronous revolution - Customers can drop in and out of the conversation at their leisure “Liberty Connect has transformed how we handle social media messaging. It’s easy to use and our customers love the service they get. The agents love it.” - Together Housing Group
Connect and Conquer
The definition of great But you do have to deal with That’s why we’ve expanded customer experience these things. our product portfolio – to help hasn’t changed in 100 years. customer-focused businesses And the trend for channel become more flexible. Maybe more. It just means convergence isn’t meeting customer expectations. slowing down. Liberty Connect lets you bring almost any digital When your grandma walked New channels emerge all channel into the mix. into her favourite greengrocer the time and delivering a she expected helpful service, consistent, seamless, unified Social media, chat and IM empathy and a smooth messaging service only gets messages can be managed customer journey. We’re still more difficult. You need the alongside traditional interactions looking for exactly the same ability to move fast and adapt in just one system – every things – whether in a grocery to change on the fly. channel in one conversation shop, visiting a bank’s website on one user interface. Your or ordering food from an app. team can meet customers on their own terms and spark What’s changed is the nature conversations based on rich, and volume of customer up-to-date interaction data. touchpoints. There used to be a handful of channels, now there are hundreds. Your grandma’s greengrocer wasn’t dealing with thousands “Customers receive the same level of service of customers and hundreds of regardless of the channel they used to enquiries all at once. He didn’t have to stay on top of rapidly- connect with us, and they can chat in realtime. evolving digital platforms that Our favourite feature is Snippets, which create new challenges on a make our agents more efficient, ensuring our regular basis. He never had to consider multi-channel responses are consistent and accurate.” marketing, or how delivering seamless, streamlined - customer experience can Together Housing Group make or break your business.
You have the right people... Over 600 organisations in financial services, insurance, local government and healthcare use our Liberty Platform to make life easier for the people they serve. Our solutions allow customers to make big changes fast – without creating work for IT, blowing the budget or replacing core systems. They can radically improve the customer experience without launching big, expensive transformation programs.
Give them the right tech... Imagine the possibilities With the specialist skills and knowledge that your teams possess, imagine the possibilities if you give them the tech and the power to re-imagine the systems that are holding them back. That’s our mission. To make peoples’ lives easier – whether that’s agents in the contact centre, stressed-out IT managers, customers or NHS patients. Our technology allows our customers to make a serious impact on their own markets. Our proudest moments are transforming the performance of NHS trusts and councils and solving those annoying issues that make people lose faith in banks and businesses.
About Netcall “They understand how to foster collaboration between developers and business people really, really well.” - John Rymer on the Forrester webinar: Two Forrester WaveTM Evaluations On Key Categories Of Rapid Development, March 2019
We focus on the people behind the scenes, the customer-facing and IT talent who build and deliver customer experiences. Our tools help them solve operational issues together, one bad process at a time. Now it’s your turn. “Our services can now act on issues, faster and with more accurate information, which means that we can get things resolved, faster.” - Royal Borough of Kensington & Chelsea Council
Let’s talk www.netcall.com 0330 333 6100 hello@netcall.com © Netcall plc NCE3-GEN-0120-4291
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