Creating change for good - ITV Responsibility Corporate Responsibility Summary Report 2016 - ITV plc
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Creating change for good ITV Responsibility Corporate Responsibility Summary Report 2016
Responsibility Corporate Responsibility Summary Report 2015 A message from Adam
Contents A note from Sir Peter Bazalgette,
ITV Responsibility
Executive Chairman of ITV plc
As an integrated producer broadcaster, we create
world-class content and deliver it to mass audiences.
A message from Sir Peter Bazalgette 1
About us 2 We’re proud to be at the heart of popular culture and take
this responsibility seriously: it’s essential we operate as a
Our approach 4
Our website responsible and transparent business, displaying the values
Our Corporate Responsibility Strategy 6 our stakeholders expect and admire.
Find out more on what we do at
itvresponsibility.com, including: How we do business 8
As a Public Service Broadcaster, we serve our local
2016 highlights and achievements 10
Reports communities through regional programme making and our
Policies network of regional newsrooms across the UK. We invest
People around £1 billion in programme content each year, the
Toolkits
Latest news Our commitments 12 majority of which is original UK content provided free to UK
How we’re doing 13 viewers, and at no cost to the taxpayer.
Case studies 16 Our approach has proven successful. 2016 was a year of
positive results made possible thanks to the dedication and
Planet talent of all our people and partners. Through the People pillar
Our commitments 20 of our Corporate Responsibility (CR) Strategy we continued to
invest in reflecting modern society in our programmes and
How we’re doing 21
workforce. I’m a major supporter of this topic and look forward
ITV Responsibility Case studies 24 to getting behind the pioneering DIAMOND initiative; the
Corporate Responsibility industry’s diversity monitoring system.
Summary Report 2016 Partnerships
We also achieved great successes within our Planet pillar.
Our commitments 28
We designed this report to be Coronation Street continues to pave the way in lowering the
viewed online to save paper and How we’re doing 29 impact of their production and won a Silver Carbon Literate
allow for greater accessibility. Case studies 32 Organisation award for their efforts. Emmerdale was quick to
If you’d like it in an alternative follow, getting three star albert certification, BAFTA’s highest
format please email us at: 2016 awards and recognition 36 possible score, for sustainable production techniques.
responsibility@itv.com
We delivered a record £41.6 million to charitable causes in
2016 through our Partnerships pillar. Through Soccer Aid and
Week of Wishes, our generous viewers also donated over £6
million to UNICEF and Make-A-Wish UK.
Our CR strategy continues to inform the decisions we make
in our organisation, particularly how we use our viewer reach
to bring about positive change. I look forward to the year
Key ahead and encourage you to share any thoughts or feedback
with our CR team.
Read more within this report
Sir Peter Bazalgette, Executive Chairman of ITV plc
Front cover photo:
Read more online The winners of 2016’s Soccer Aid match
ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 1
Responsibility Corporate Responsibility Summary Report 2016
2015 About us
About us
ITV Responsibility
Our channels
Did you Our main channel is ITV, which is the largest commercial channel in
know… the UK. Alongside our main channel, we have digital channels ITV2,
ITV3, ITV4, ITVBe and CITV, which are broadcast free-to-air. Almost
all of our channels are also available as +1 and HD versions. ITV had the
largest audiences of any UK commercial broadcaster in 2016. We also
In 2016 ,
As an integrated producer broadcaster,
have the pay channel ITV Encore, which is available exclusively on Sky.
our total
we create, own and distribute high-quality revenue was
We deliver our programmes across multiple platforms, most notably
through the ITV Hub, which is available on 27 platforms including itv.com
entertainment on multiple platforms globally. over £3.5
and third party platforms such as Sky and Virgin Media. Our programmes
are also available on mobile devices and video-on-demand.
billion Globally, we supply over 234 channels with content sold and
distributed by our Global Entertainment business.
ITV Studios
consists of
60 labels in 11
different countries
supplying over 234
We first began broadcasting back in We’re proud to be at the heart of
1955 and today, we’re an integrated popular culture, reaching 80% of
channels
producer broadcaster, operating the UK’s TV-watching population
the largest commercial family each week. Internationally, we’ve
of channels in the UK, as well as continued to grow with operations
delivering programmes on demand in 11 countries and more than 6,500
through numerous platforms directly colleagues based across the globe.
and on the ITV Hub.
In 2016, we continued to build
ITV Studios is a global production significant scale in key creative
7,800
business, creating and selling markets around the world, creating
programmes and formats from and producing programmes and
offices in the UK, US, Australia, formats that return and travel,
hours of original
France, Germany, the Netherlands,
the Nordics and Italy. It’s the largest
namely drama, entertainment and
factual entertainment. We now content produced by We have
over 6,500
and most successful commercial operate with 60 labels globally, ITV Studios
production company in the UK, and supplying over 234 channels.
the largest exporter of scripted
programmes in the US. ITV Studios employees... Norway
20
Global Entertainment is a leading Sweden
international distribution business, Denmark ...based
in 11
offering a catalogue of over 40,000
hours of world-class television million Finland
80% of
and film. UK locations across
registered ITV
Hub users Germany the world.
Netherlands
the UK TV-owning Italy
population reached France
each week
USA
Over
40,000 Australia
hours of television and
film distributed and
sold globally
2 ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 3
Responsibility Corporate Responsibility Summary Report 2016
2015 Our approach
Our approach
ITV Responsibility
Our reach and visibility comes with not only a
responsibility, but also an opportunity to affect
long-term positive change.
Here at ITV, we want to Governance and management Members of the We’re regulated by Ofcom, which is The licences also specify standards and quotas for
subtitling, audio description and signing, and also
continue to build a successful responsible for licensing all UK
creative, commercial and Accountability for our Responsibility
CR Board monitor television stations.
regional (made outside London) programme making.
global organisation. programme rests with our Corporate progress against More on how we’re doing in these areas can be found in
the People and Partnerships sections of this report.
Responsibility (CR) Board. The CR
Board consists of 13 directors from
our commitments In accordance with the conditions of our broadcasting
licences, we follow the Ofcom Broadcasting Code. The
We believe that conducting our
business in a responsible way has a across the business and is chaired by and make sure our Code sets out the principles and practices required
To make sure we comply with these rules, we
translate them into policies and guidelines and have
fundamental role in achieving this goal. Andrew Garard, Group Legal Director
and Company Secretary, who reports
activities underpin for compliance with all relevant legislation including
guidance on protecting the under 18s; harm and offence;
a dedicated compliance team who work closely with
As the largest commercial broadcaster to our Chief Executive. Members our business crime, disorder, hatred and abuse; religion; due impartiality
our commissioning and programme teams. The team
reviews all pre-recorded programmes before their first
in the UK and a growing international of the CR Board monitor progress
against our commitments and make
priorities. and due accuracy; elections and referendums; fairness,
privacy and commercial references.
broadcast, and are involved in the planning and conduct
business, we’re able to reach millions of live programming.
of people on a daily basis through our sure our activities underpin our
programmes and channels. Our reach overall priorities. A growing area of our business is video on-demand
We also have a responsibility to make sure adverts are
and visibility comes with not only a Our risk management framework available on the ITV Hub. Here we want to not only
It’s essential that responsible business accurate and don’t cause unnecessary offence, and that
responsibility, but also an opportunity sets out a process for identifying, meet, but to go beyond our regulatory requirements,
practices are embedded into our core our audiences find the quality and scheduling of adverts
to affect long-term positive change. reviewing and managing our risks. achieving the same robust standards online as we do
business plan. To make sure this happens, acceptable. We exercise responsible judgement on the
It’s regularly assessed and adapted on-air. Safeguards that have been put in place to protect
the Responsibility team works with the scheduling of adverts and have internal processes that
To shape our strategy, we engage with as our company, industry and vulnerable people, in particular children, include G for
CR Board to shape the strategy and enable us to determine the appropriate association
our stakeholders to learn their views macro environment evolves. Our Guidance labelling, and a PIN access control system.
support the delivery by the business. between advertising material and programmes.
and identify issues material to our continuing success is dependent G labelling gives guidance as to the appropriateness
business. We work to deliver a strategy on how well we understand and of content such as “this programme contains strong
This involves strengthening our ITV We fully support the UK Code of Broadcast Advertising
that manages those issues and helps manage our risks. language” and the PIN access control system allows
brand through strategic CR initiatives, (BCAP Code), which sets out detailed requirements
the business achieve its goals. parents to restrict where necessary children’s access to
providing effective policies and of adverts. Together with other major commercial
The CR Board reports into the on-demand programmes.
processes for the business, identifying broadcasters, we helped to establish Clearcast, an
Operational Risk Steering Group, independent company to help advertisers make sure
It’s essential that future trends and showcasing CR best
practice in the organisation until they
which manages and considers a We also make sure our interactive online content,
that their TV commercials comply with the BCAP Code.
live voting and viewer competitions are compliant,
we operate as become part of how we work everyday.
number of existing and emerging
operational risks and makes transparent and managed fairly. Each event goes
a responsible We have a set of policies outlining
sure that we address them through a number of testing and approval stages. Our
We have a dedicated
performance is then subject to third party verification as
and transparent what we expect of our colleagues
appropriately. This includes the
considerations of risks in relation a condition of our broadcast licences from Ofcom. compliance team who work
business, displaying and suppliers, including a Code of
Conduct; Equal Opportunities Policy;
to health and safety; child closely with our commissioning
the values that Anti-Bribery Policy; Information
protection; business resilience;
data protection; insider dealing; and programme teams to
our stakeholders Security Guidelines; Environmental
Management Policy and Charities and
whistleblowing; anti-bribery and ensure compliance with the
expect and admire. Causes Policy. We’ve also published our
corruption; information security;
fraud; technology and cyber risk. Broadcasting Code.
first Modern Slavery Statement.
Sir Peter Bazalgette,
Executive Chairman of ITV plc
For more information on our risk management framework and For more information, see
governance structure, see the ITV plc Annual Report and Accounts 2016. itv.com/commissioning/guidelines/compliance-guidelines
4 ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 5
Responsibility Corporate Responsibility Summary Report 2016 Our Corporate Responsibility Strategy
Our Corporate
ITV Responsibility
Responsibility Strategy
Our Corporate Responsibility Strategy responds to the issues Our social purpose is to grow our business in a responsible way,
of most importance to our business and our stakeholders. using the reach of our channels to create change for good.
Our Corporate Responsibility Strategy supports the delivery of our strategic priorities by seeking to manage risks to the Our reach to millions of people every day gives us the opportunity both to mirror and move society in an informative
business and maximise opportunities. By operating as a responsible business, we’re able to build stakeholder trust and and engaging way. Our Corporate Responsibility Strategy focuses on three priorities: People, Planet and Partnerships.
loyalty towards our brand, helping to sustain our original vision of ITV as an owner, producer and broadcaster of content. These three pillars are underpinned by core responsible business practices such as good governance, business ethics,
data protection, responsibility of content and performance management.
Determining materiality Each pillar of our Corporate Responsibility Strategy focuses on four commitments to cover our main assets and
business operations:
This year we undertook a materiality assessment, which is a review of the most important issues to our business
and our stakeholders. This exercise has helped us to prioritise our most important environmental, social and
Leveraging our on-air reach: maximising the opportunity to use our reach to millions of people, to have
governance issues according to how concerned stakeholders are about the issue, and the potential operational,
a positive impact on society.
financial or reputational impact the issue has on ITV if not managed well. It’s important to stress that all the issues
in the materiality matrix below are important to us and our stakeholders. The assessment helps ascertain the Leveraging our people: empowering our colleagues to be part of creating long-term change for good.
relative importance of the issues for stakeholders. The output from this makes sure our strategy and underlying
commitments are focused on the right topics and we report on the most important areas. Responsible business day-to-day: embedding responsibility at the heart of everything we do.
How we work with others: engaging our partners to create positive change.
Our materiality matrix People Planet Parnerships Responsible business
Corporate governance Inclusive programming Inclusive workforce Inclusive culture Inclusive access to
& ethics programmes and services
To make sure our programmes To make sure our workforce To build awareness and capacity
ata privacy
D portray the diversity of modern reflects the diverse make-up of and create a culture that attracts, To work with our supply chain to
VERY HIGH
& protection society by the people on-screen modern society. develops and retains the best encourage inclusivity standards
and the editorial content. talent possible, and enables and to make sure our services
Responsibility everyone to be their best. are accessible.
of content
Diversity & inclusion Stakeholder engagement
Greener programming Greener workforce Greener footprint Greener partners
Accessibility of programmes & services To make sure our programmes To build the awareness and To minimise our direct To work with our value chain
communicate responsible capacity of our workforce to environmental footprint of to encourage environmentally
IMPORTANCE TO STAKEHOLDERS
Supply chain management environmental messaging have a positive impact on energy, water and waste in responsible standards
Health, safety through the editorial content, the environment. our operations. and behaviours.
HIGH
Attracting & developing talent
& wellbeing directly or indirectly.
Performance management
On screen social cause campaigns
Empowering charities Empowering our workforce Empowering our viewers Empowering communities
and causes
To empower our workforce to give To use our programmes at the To inspire and engage our
Operational environmental management To use our mass audience reach back, through time and heart of popular culture to raise local communities to make
and influence to raise awareness skills, to support local awareness of pressing social a positive difference.
On screen environmental awareness or donations for national and communities and causes. topics and to inspire change.
MODERATE
international causes.
Corporate citizenship
Responsible business
To embed responsible business practices at the heart of everything we do, including good governance, business ethics and stakeholder engagement, and to strive
for continual improvements.
LO
MODERATE HIGH VERY HIGH
W
IMPACT ON ITV
6 ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 7
Responsibility Corporate Responsibility Summary Report 2016 How we do business
How we do business
ITV Responsibility
By listening to everyone Collaborative working
who engages with ITV, we Viewers The corporate responsibility issues identified in our materiality assessment affect our industry as a whole. Therefore,
make sure we understand a strategic industry-wide approach is often needed to deal most effectively with these complex issues. That’s why
over the years, we’ve forged strong partnerships that enable us to work collaboratively and effectively with other
and meet our stakeholders’
Government/
Regulators
Shareholders broadcasters and a range of specialist organisations, some of which are highlighted below:
expectations. Business in the Community is the Prince’s Responsible The albert Consortium is the leading think-tank on
Business Network. Members work together to tackle a sustainability for film and television and supports the
wide range of issues that are essential to building a fairer adoption of best practice in environmental sustainability.
We have a wide range of stakeholders who influence, society and a more sustainable future.
or are affected by, our day-to-day business, with varying Colleagues Advertisers For more information, see wearealbert.org
needs and expectations. We use a broad range of For more information, see bitc.org.uk
communication channels to engage them in We work with the Media Trust to share our time,
productive and relationship-driven conversation. The Responsible Media Forum is a partnership between knowledge and creativity to benefit charities,
25 leading media companies to identify and take action communities and young people.
The table below sets out each stakeholder group and on the social and environmental challenges facing the
Suppliers Media For more information, see mediatrust.org
gives examples of how we currently engage them on sector.
issues within the remit of our Corporate Responsibility For more information, see responsiblemediaforum.org
Strategy. We’re careful to match the appropriate NGOs
communication channel with each group, making every The Creative Diversity Network aims to redress under-
effort to reflect stakeholder feedback in our future representation of identified groups in the UK television
policies, actions and the ongoing evolution of our industry. It also publishes the reports from DIAMOND, the
Corporate Responsibility Strategy. industry-wide diversity monitoring system.
Our main For more information, see creativediversitynetwork.com
stakeholder groups Key issues How we engage
Advertisers Responsibility of content; diversity & inclusion. itvmedia.co.uk; ITV audience insight research.
We take a collaborative and holistic approach change in our production supply chain. Introduced
Intranet; email bulletins; meetings; when setting out our expectations to suppliers. in 2014, the framework sets out our corporate
Diversity & inclusion; health, safety & wellbeing; attracting Ambassador network; network groups; responsibility expectations and is designed to encourage
Colleagues
& developing talent; corporate citizenship. staff engagement survey; CR intranet, conversations amongst senior decision-makers at the
website and report. We can only fully deliver our Corporate Responsibility
Strategy by working in partnership with our programme very start of the programme-making process.
Corporate governance & ethics; data privacy & protection; Annual report and accounts; meetings; suppliers, both from within at ITV Studios, and from
Government /
responsibility of content; diversity & inclusion; operational briefings; consultations; industry forums; independent programme makers who generate content Although we don’t impose targets or penalties on
Regulators
environmental management. CR website and report. our programme makers, we do ask for a narrative
for our family of channels. The Social Partnership
Press releases; programme publicity; framework continues to be our main tool for driving on how producers plan to go about meeting our
Media Responsibility of content; diversity & inclusion. expectations. Our commissioning team’s performance,
social media.
and subsequent bonus entitlements, will be based
Responsibility of content; supply chain management; On-screen environmental awareness; on-
on the level of engagement and intent expressed by
NGOs environmental and social awareness; operational screen social cause campaigns; meetings;
environmental management. CR website and report. programme makers, followed up by measurement of
implementation. We believe this partnership approach
Attracting & developing talent; corporate governance and ethics; Annual report and accounts; AGM; creates open dialogue on the challenges producers
Shareholders data privacy & protection; responsibility of content; health, safety investor relations; meetings; may face in socially responsible programme making,
& wellbeing; operational environmental management. CR website and report.
and creates opportunities for them to be addressed,
Suppliers Corporate governance & ethics; supply chain management.
ITV Code of Conduct; ITV General Terms & affecting long-term sustainable change.
Conditions; meetings; reviews.
For more details on our Social Partnership
Data privacy & protection; responsibility of content; On-screen; ITV Hub, interactivity; social media;
Viewers
diversity & inclusion; accessibility of programmes & services. viewer services; CR website and report. framework, the process and our expectations,
see itvresponsibility.com/resources
8 ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 9
Responsibility Corporate Responsibility Summary Report 2016 2016 highlights and achievements
2016 highlights
ITV Responsibility
and achievements
2016 was another busy year for us. All across our business, People Planet Parnerships
our people came together in support of our Corporate
Responsibility Strategy. Our collective efforts have helped
deliver impactful results. Here are some of the year’s highlights. Launched our
enhanced Audio
Description service
Over 400 people
Since 2013, a
24.8%
on ITVBe for viewers with
poor visibility
joined our newly established
increase in BAME Women’s Network
representation in
DIAMOND our workforce Reduced our
launched total gross CO2e ITV label, Mammoth
54%
emissions per employee by Screen, one of the
collecting diversity data in broadcasting
Coronation Street first to join BAFTA’s
won a Silver Carbon Creative Energy
Literacy Award for Scheme, commits to
100%
ITV News Climate in Crisis educating their team about since 2013 renewable
series was a finalist in the
Asian Media Awards for TV
carbon impacts energy use
Report of the Year
42
Our people volunteered Ran the nation’s biggest
47
Contributed over through cash, in- over 4,700 hours of sports day, I Am Team GB,
their time, worth almost
encouraging over 972,000
kind support and
£150,000 to the million minutes
public donations pledged by our viewers and our people to go out and
charities they
to charitable helped
people to help stop loneliness be active for an hour
million
amongst the elderly
causes
10 ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 11
Responsibility Corporate Responsibility Summary Report 2016 People
People
ITV Responsibility
Our aim is to reflect modern society through our How we’re doing
programmes, workforce and services, making sure we’re
Inclusive programming Diversity data
relevant and accessible to all.
On-screen perceived contributions ITV UK workforce**
In August 2016, the UK broadcasting industry launched in ITV programmes* (2016)
DIAMOND, a world-first system to collect diversity
(15 August 2016 - 14 August 2017)
60 60
Accurately reflecting the make-up of society and appealing to large audiences across our programmes and channels
is an important element to our success. data across TV production. DIAMOND collects actual 50 50
40 40
diversity data from individuals who have a role in making
Female 30 30
51.9%
television both on or off screen. It also collects perceived 49.0% 51.0% 47.0%
20 20
diversity data, which are characteristics as might be
See itvresponsibility.com/people
10 10
perceived by viewers of a programme. 0 0
60 60
ITV has collected perceived data for some years but will be using 50
36.0%
50
Our commitments the DIAMOND system going forward. The first DIAMOND report 40
23.8%
40
Age 50+ 30 30
was released in August 2017 by the Creative Diversity Network. 20 20
(Age 60+) (Age 65+)
Inclusive culture The chart shows ITV’s data from the system. 3.9% 3.6%
Inclusive programming
10 10
To build awareness and capacity 0 0
To make sure our programmes We’ve made progress and our on-screen representation
and create a culture that attracts, is close to that of national population estimates, with the
60 60
accurately portray the diversity of
develops and retains the best
50 50
modern society by the people on- exception of age and disability. But, more importantly, our Black, 40 40
talent possible, and enables Commissioners and production partners say they’re having Asian and 30 30
screen and the editorial content. more meaningful conversations, and working in different
Minority 12.3% 12.9% 11.1% 13.0%
everyone to be their best.
20 20
Ethnic
ways, to be more inclusive.
10 10
0 0
Inclusive workforce Inclusive access to It’s also critical that our regional news teams reflect and
People
60 60
To make sure our workforce reflects programmes and services represent their communities. Each of our news regions with a
50 50
40 40
has a diversity panel, made up of individuals from various disability
the diverse make-up of modern To work with our supply chain to cultural identities, which they consult with regularly. or long
30
18.0% 30
17.0%
society to foster creativity and to encourage inclusivity standards
20 20
term health
condition 10 2.2% 10 1.8%
make sure our programmes and and to make sure our services For more information, see page 16. 0 0
services are relevant to our audiences. are accessible. 60 60
50 50
Lesbian, 40 40
Inclusive workforce Gay, 30 30
How we measure our impact Bisexual 20
7.0% 6.4%
20
6.0%
10 10 ***
Although the make-up of modern Britain is constantly changing, the latest national population statistics are the We have continued to increase colleague Black, Asian 0 0
most appropriate means for us to benchmark our on-screen diversity. Where available (for gender, age, ethnicity and and Minority Ethnic (BAME) representation, although 60 ITV on-screen
disability), we use the 2011 Census data. For sexual orientation and gender identity, we use other available estimates we’re a couple of percentage points under the most 50 perceived
from the Office for National Statistics (ONS). For our workforce data, we use national workforce statistics, also from recent labour workforce estimates. Now in its second 40 2011 census data
Transgender
year, we participate in the Creative Diversity Network’s
30
the ONS, which are updated on a quarterly basis. The national workforce statistics in this report are based on June 20 ITV UK workforce
2017 data. Therefore comparisons shouldn’t be made between the national population (2011) and labour workforce Commissioner Programme, which encourages applicants 10 0.0% 0.8% Labour workforce
(2017) estimates. from underrepresented backgrounds at a senior level. 0 estimates
For access services, we’re required by Ofcom to deliver a certain proportion of our programming with subtitling, Read more on page 17. * The figures are based on 70.4% of programmes returning data.
signing and audio description to make sure that those with hearing and/or visual impairments can enjoy our **Figures include permanent and PAYE fixed-term employees only (it does
programmes. On top of these statutory requirements, we have also set ourselves a higher voluntary target for Our lesbian, gay and bisexual representation continues not include freelance, contingent or agency workers) and are based on the
number of employees who chose to disclose.
audio description. to grow too. We also expect to capture transgender and
non-binary colleague information in 2017. *** There are no workforce estimates available for sexual orientation or gender identity.
12 ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 13
Responsibility Corporate Responsibility Summary Report 2016 People
ITV Responsibility
Percentage of ITV main channel programmes
continued... ITV Gender Split I nclusive access to with access services in 2016
programmes and services 100
Overall gender balance remains Board of Senior All
strong, above labour workforce Directors Managers* employees** Ofcom’s Code on Television Access Services sets annual 80
estimates. With the launch of the targets for the proportion of our programmes that need
ITV Women’s Network in 2016, we to be subtitled, audio described and signed. Our public 60
continue to build our support for service channel (ITV and STV) has the highest targets 98.1% 90.0%
senior women. Male Female Male Female Male Female of 90% subtitled, 10% audio described and 5% signed 40 Subtitling
programmes. We have also set ourselves the voluntary
For age and disability, our workforce 2016 75% 25% 56.8% 43.2% 48.1% 51.9% target to audio describe 20% of our programming on
representation remains fairly static. 20
ITV. All our other channels are also subject to targets,
Improving disability representation dependent on their audience share and age of the channel.
and confidence remains a key priority, 2015 87.5% 12.5% 78.3% 21.7% 49.1% 50.9% 0
supported by our work with external We continue to exceed these targets comfortably,
advisory bodies and our accreditation achieving over 98% subtitling on ITV, ITV2 and CITV; over
100
as a Disability Confident Employer. 2014 87.5% 12.5% 70% 30% 48.8% 51.2%
20% audio description on ITV, ITV2, ITV3, ITV4, CITV and
ITV Encore; and over 6% signed on ITV, ITV3 and ITV4. 80
In 2017, we’ll continue to encourage 2013 87.5% 12.5% 72.2% 27.8% 48.7% 51.3% On CITV, we sign-presented 78 minutes a month - over
colleagues to share their personal double what was required. 60
data to build on our data coverage
and understanding of our workforce.
* An employee who is a director of a subsidiary of the Company or who has responsibility for planning, Audio
directing or controlling the activities of the entity or a strategically significant part of it. In 2016, we launched subtitles on the iOS and Windows 40 Description
**Employee gender split is based on total headcount at 31 December 2016. Phone platforms and our Technology team continues to
work to enable as many people as possible to watch their 23.7%
20
favourite shows on the ITV Hub. 10.0%
Inclusive culture
We also collaborated with the Royal National Institute 0
In 2016, we refreshed our employee engagement survey to We also engaged our BAME colleagues via focus groups of Blind People and a number of young visually impaired 100
better understand how our colleagues feel about working as we started the process to establish a formal BAME viewers to develop an enhanced version of audio
at ITV. Employee engagement was high at 90%, which is network group. description for ITVBe. The success of the new system
80
above the benchmark score for companies of a similar has encouraged our teams to also try it on our daytime
size and nature to ours of 83%. Furthermore, 78% of our As a Disability Confident Employer, we continue to programmes on our main channel.
60
colleagues said there are positive role models they can engage with external organisations and colleagues to
identify with. Active networks like ITV Ambassadors and ITV gain greater insight and improve disability confidence For more information, see page 19.
Pride help connect colleagues and act as a way to identify so that we can provide a fully supportive and inclusive 40 Signing
further opportunities to make ITV an even better and more environment. Our updated Workplace Adjustment Policy
inclusive place to work. ITV Pride continues to sustain great and process has further clarified and consolidated the 20
engagement across the business (colleagues identifying support available to colleagues. 6.6% 5.0%
as lesbian, gay or bisexual rated a number of areas over 8% 0
higher than the ITV benchmark - including communication, We also continue to engage with ITV Ambassadors and Photo: Alex Duguid, British
positive role models and a strong sense of belonging) and colleagues across the diversity and inclusion agenda to Sign Language Presenter,
SignPost
ITV & STV
in 2016 focussed on improving transgender awareness. deliver meaningful change while celebrating individuality Ofcom quota
and continuing our commitment to equality. ITV 20% voluntary target
2016 saw the launch of ITV’s Women’s Network, building
support for women and encouraging and inspiring
colleagues with their career management and progression.
To find out more about ITV’s Women’s Network,
see page 18.
14 ITV Responsibility Summary Report 2016 ITV Responsibility Summary Report 2016 15
Responsibility Corporate Responsibility Summary Report 2016 People
ITV Responsibility
Photo: ITV News Meridian South
diversity group with news
presenter Sangeeta Bhabra
We’re always on
the lookout for original
stories, especially those
that shed a light on
local issues important Photo: easyJet: Inside The
to our regional viewers. Cockpit pilots, ITN
It’s amazing the kinds
Commissioning diversity
of insights our regional
diversity panels share Appealing to large audiences and accurately reflecting the make-up of
society across our programmes and channels is an important element It’s really
with us; it strengthens to our success. It’s our Commissioners who make the call on which shows important that
our news reporting. we broadcast on our channels. The more diverse their perspectives are,
the more we can reflect the expectations of our viewers. as an industry
Robin Britton, Head of News, we provide
ITV Meridian That’s why we took part, along with the BBC, Sky, Channel 4 and Channel
5, in the inaugural Commissioner Programme in 2016, an initiative opportunities
launched by the Creative Diversity Network. The initiative, a 12-month for people to
full time contract with the broadcaster, encourages applications from
Local news for local people experienced media professionals from underrepresented backgrounds move up the
(e.g. Black, Asian and Minority Ethnic or those with a disability). The ranks, and to
Every day, millions of people watch ITV to find out the latest news. ambition is to improve the diversity of those who commission Britain’s
TV, and by doing so, realise new sources of creativity and build the find new voices
Big stories start as local events, so the 11 newsrooms operated by ITV News in cities around Britain are a vital diversity of output. to reach out to
asset in making news programmes that are relevant and inclusive to our viewers across the UK. Viewers
watch their local news if the stories they see properly reflect the issues important to them. Satmohan Panesar joined our Factual Entertainment team in 2016. Having the broadest
spent over 10 years in television in production, he was keen to explore new audiences. ITV
For the last decade, our newsrooms have been gathering insights into what really matters to our viewers via roles in the industry. The Programme gave him the chance to experience
an ongoing series of conversations with a diverse panel of viewers. Since 2007, on a quarterly basis, each ITV life as a Commissioner, go to bespoke training courses with the other provides a brilliant
regional newsroom has hosted a local diversity panel meeting with individuals and groups representing key broadcasters, and get stuck into work at the other side of the editorial environment
social groups. It’s an opportunity to hear honest, constructive feedback about what they think ITV News is divide. After a brilliant year with us, Satmohan is now a permanent
getting right and where we need to improve. It’s also a really important opportunity to discover original story Commissioner within our Factual Entertainment team, commissioning that nurtures this
ideas from these local groups who are at the heart of their community. programmes such as Heathrow and easyJet: Inside the Cockpit. progression.
Knowing who our audiences are and what’s important to them means our News Editors are better informed The Programme has continued to develop, and in 2017 we welcomed Satmohan Panesar,
about who to choose to reflect local opinion - the experts, contributors, case studies and vox-pops who our most recent participant, Gayani Wanigaratne, who’ll be mentored by Commissioner, Factual
feature in news coverage. It guides the programme choices made by our newsdesks, making sure we have an Satmohan. Gayani will get to experience life in a number of teams; from Entertainment
agenda that better reflects what viewers want. Factual Entertainment, to Daytime, and Entertainment.
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Photo: Audience members at
ITV’s Women’s Network event
Access all areas Inviting
young blind and
We want our programmes and services to be as accessible as possible
to the largest audiences. That’s why we collaborated with the Royal
partially sighted
National Institute of Blind People (RNIB) in 2016 to make sure that people to meet with
Presenting our Women’s Network we’re continually improving access to our channels and programmes.
ITV’s accessibility
We set up The 2016 saw the launch of The Women’s Network created to support our ITVBe is an entertainment, lifestyle and reality channel and home team helped us
conversation about inclusivity. We launched it to connect, inspire and to programmes like The Only Way is Essex and The Real Housewives.
Women’s Network to develop women at all levels here at ITV. The fast pace of ITVBe programmes means that the typical way of
all understand the
connect, inspire and providing Audio Description (AD), within gaps in dialogue, was not challenges of using
The Women’s Network is a forum for everyone (not just women) to offering enough context. So the team met with the RNIB and a
develop women at come together, learn from and inspire one another, and share insights number of young visually impaired viewers to better understand the
audio describers in
all levels, so ITV can into managing a successful career. With tailored support, events needs of the viewers who watch the channel. programmes that
and resources, the group aims to boost the number of women in
unlock the best from leadership roles, so that by 2020 we have an equal split of women and Working with Deluxe Media, who provide our AD tracks, they tried a
have fewer pauses
each and every one men across our Senior Leadership Team. new approach; offering descriptions of not only what was happening and so are harder
at that moment, but what had just happened, or was about to happen,
of our employees. I’m It’s proving a success already with a number of key events. Our 400 whilst tailoring descriptions to the style of the show. They also allowed
to describe. It’s
really excited by how members from across our UK hub sites have had the opportunity the AD track to cut over speech, where repeated phrases such as “oh my fantastic to see how
to learn from inspirational speakers from both on and off screen. Jo gawwd” were being used, to better describe what was happening.
successful the network Brand hosted The Truth About … Women at Work, and Anne Robinson
those discussions and
has already been, presented Knowing Your Worth. Colleagues have also heard from The new enhanced AD was launched on the first episode of The Real our own feedback
Dina Gornick on ‘Confidence & Impact’ and Shine4Women, experts Housewives of Potomac. It’s now used on episodes of Dinner Date, Be
and for the plans we in women’s diversity, also ran a workshop on career progression, Beautiful, Botched, Spa Wars, Celebrations and Be Tasty. The success
shaped the new
have in place for the managing your inner critic and setting goals for success. of the new system has encouraged our teams to try it on our daytime audio description
programmes on our main ITV channel.
upcoming year. We’re building on this success in 2017, with the creation of ITV’s
service now available
regional Working Families Groups for the working parents and carers We continue to exceed Ofcom’s targets for subtitling, audio on ITVBe.
Helen Hopkins, HR Director, in our organisation, the pilot of a Maternity Returners programme for description and signing. It’s been really rewarding working so closely
Resourcing & Development returning new mums, plus events on mental health and Generation X. with the RNIB, and we look forward to more opportunities to Sonali Rai, Audio Description
We look forward to a busy year ahead. collaborate as we further improve our services for our viewers. Specialist, RNIB
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2016 People
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Planet
ITV Responsibility
Our aim is to increase awareness of environmental How we’re doing
sustainability through our programmes while minimising
Greener programming
the environmental impact of our operations.
TV productions that implement sustainable production techniques and
We have a responsibility to understand and minimise our own impact on the environment and an opportunity achieve a carbon reduction can become albert-certified. The certification
to positively influence our industry and audiences. scheme awards one, two or three stars and is independently verified. In 2016,
four more of our shows became albert-certified: Grantchester, Birds of a
Feather, Loose Women and Endeavour.
See itvresponsibility.com/planet
As well as making our shows as sustainable as possible behind the scenes,
we can also incorporate environmental messaging into the editorial
where appropriate. Whether it’s normalising sustainable behaviour in our
Our commitments continuing dramas or stimulating conversation through our daytime, factual
or current affairs programmes, raising awareness of environmental issues
Greener programming is increasingly topical. When climate change was again in the headlines, in
Greener footprint the run up to the critical climate change talks at the end of 2015, ITV News
To make sure our programmes
To minimise our direct produced a Climate in Crisis series. In 2016, our ITV News investigation into
communicate responsible the environmental challenges facing India, was nominated for TV Report of
environmental footprint of
environmental messaging the Year in the Asian Media Awards.
energy, water and waste
through the editorial content,
in our operations.
directly or indirectly. Read more on page 24.
Greener workforce Greener partners
To build the awareness and To work with our value chain Greener workforce
capacity of our workforce to to encourage environmentally
have a positive impact on responsible standards Our colleagues are busy people, so we need to make it easy for them to
the environment. and behaviours. access the information and tools they need to incorporate sustainable
practices into their everyday activities.
All staff have access to an online environmental awareness module, as well
How we measure our impact as carbon literacy training, which equips colleagues with the contextual
understanding and practical knowledge and resources to take action. The
The most significant environmental impact of our sector is a result of the energy used to power our viewers’ TVs Coronation Street team piloted the world’s first carbon literacy training
and devices. But far from wanting people to switch off, we’re doing what we can to make a difference in the for TV professionals in 2014, and since then over 120 members of the
areas where we have direct control and influence. team have undergone the full-day training, from Runners right through to
Executive Producers.
We measure, or estimate where not possible, the energy consumption and associated greenhouse gas
emissions of our global property portfolio. We also monitor our water use and waste production in the UK. ind out more about the award they won for this
F
achievement on page 25.
For TV production in the UK, we use the industry’s carbon footprint calculator ‘albert’, developed by the
British Academy of Film and Television Arts (BAFTA), which calculates the direct and indirect carbon footprint In 2016, over 330 training hours were dedicated to environmental Endeavour, produced by
of making a programme. awareness for ITV colleagues. Mammoth Screen, was
albert-certified in 2016
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Greener footprint Source: Data from the albert
The carbon
carbon calculator 2016
We measure and report our carbon footprint using the Greenhouse Gas Protocol and aim to minimise it every year in relation
to our turnover. In 2016, our emissions per £1 million of revenue were 7.7 tCO2e, a decrease of 16.3% compared to 2015.
footprint 4300 mins of
tape, 170 litres
of the
of paint or 140 14 production
Our absolute greenhouse gas emissions have steadily reduced over the years and by the end of 2016, were 36% UK TV Industry boxes of paper 2150 kwh people in a power
below our 2013 baseline, and emissions per employee were 54% below our baseline. This was due to a number of Of studio power hungry office
initiatives, including reducing our direct operational impacts from our offices across the UK. Concentrating on our
oldest buildings, in 2016 we upgraded older infrastructure to make it more efficient. It proved to be a success. Energy
use fell by 20% in our Birmingham studio by upgrading to a more efficient air conditioning system, and in Leeds, our 43 heads on
main site now uses 12% less energy. In London, gas consumption fell by 10% by changing the operating times of our hotel beds
8 6 0
11.1
heating plant. Similarly, our production house Mammoth Screen reduced their energy impact by becoming a member
=1
of BAFTA’s Creative Energy Scheme, committing to purchasing 100% renewable energy for their offices. 2000 miles on
litres of diesel a plane
See page 26 for more information. or 6000
on the train
We continued to focus on initiatives to reduce waste and water consumption, and are still in the process of setting
6 weeks in the edit
tonnes of
new reduction targets to improve our resource efficiency. carbon dioxide
hour’s worth Plus...
A few batteries,
Our greenhouse gas emissions Scope 1: direct emissions Emissions per employee of telly reams of paper, A set build
A healthy dollop and the odd or two...
Scope 2: indirect emissions of catering water bottle
50000 10
42,207
Greenhouse gas emissions per employee (tCO2e)
40,219
Greener partners
40000 8
Greenhouse gas emissions (tCO2e)
We work with thousands of suppliers that provide us with products and
31,196
services, including energy, transportation, information technology and
26,984 stationery. Beyond our own direct operations, we take into account all these
30000 60% 6
suppliers when we consider the full impact of the lens-to-screen journey.
72%
It’s important we make smart procurement decisions to make sure we
20000 4 source goods and services that minimise environmental damage and
positively impact society.
73% 71%
We continue to buy 100% renewable energy for the buildings we own in the
10000 2 UK. This means over 60% of our UK workforce are in buildings powered by
40% renewable sources.
28%
27% 29% We also work with sustainable and ethical supplier Commercial Group. We
0 0 bought over 45,850 office supply items from them in 2016, including carbon
2013 2014 2015 2016 positive paper.
We encourage our production
Source: Mitie Energy analysis of ITV data. The emissions data covers our global operations. The latest conversion factors from the Department for Business, Energy & teams to lower their impacts
Industrial Strategy were used to calculate emissions in tonnes of carbon dioxide equivalents. 34% of our data set is based on estimated data. Estimates are calculated Find out more on page 27.
from previous consumption trends and published benchmarks.
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Climate change is
hugely important to all of Corrie’s carbon commitment
humanity and our future. As an organisation, we’re committed to reducing the
It’s a big deal, but it needs impact of our business both through our operations and
programming. Our total greenhouse gas emissions have
to be reported on well steadily decreased over the years, and since 2013, our
to really bring home its emissions per employee have reduced by 54%.
impact on everyday people This has been possible through the combined efforts of all
through powerful stories our people, but we’re particularly proud of the achievements
of our Coronation Street colleagues who piloted the world’s
and powerful footage. first Carbon Literacy training for TV professionals in 2014.
The Carbon Literacy project aims to raise industry awareness
Alok Jha, Science Correspondent,
of the carbon implication of everyday activities and the
ITV News
ability to reduce emissions on an individual, community and
organisational basis.
Since then, over 120 team members have taken the full-day
Hot topic training course, from Runners right through to Executive
Producers, and the training continues.
In 2015, world leaders from 195 nations met in Paris
at the United Nations climate change conference As a result, the team have adopted new sustainable
to secure a global deal on limiting greenhouse gas approaches to everyday activities. This has included
emissions to avoid the most serious effects of moving to an entirely renewable energy supply, introducing
global warming. alternatives to disposable cups and crockery, the leasing of
hybrid electric vehicles and a huge reduction in printing –
The significance of this agreement, coupled with the almost 700,000 fewer sheets a year!
scientific nature of the topic, meant our reporting
team at ITV News needed to be at the top of their The efforts have paid off for the Coronation Street team
game to cover the complex negotiations happening who not only hosted the very first Carbon Literacy Awards
and what they meant for the UK. We were delighted in December 2016, but also won a Silver Carbon Literacy
that in 2016 the team were finalists of the prestigious Award. The awards were presented to organisations
Asian Media Awards for TV Report of the Year for their that demonstrated real commitment to educating and
reporting series during this time; Climate in Crisis. empowering their people to act to lower the carbon impact
of their organisation.
Climate in Crisis focused on a significant nation in the
talks - India. With a population of over 1.3 billion, and Despite their achievements, the team never rest on their
an energy system largely supplied by coal, India was a laurels and are constantly looking for new ways to reduce
hot topic during the talks since their agreement was their environmental impact.
vital. Reporting focused on three areas; air pollution,
energy production and the future of India. The series
was a real success, and reached around 8 million
people on each day it ran, plus a large following
online and on social media.
I came into the course a bit of a
Reporting these topics in an easy to understand way
is not simple. A lot of our programmes are created for sceptic and left feeling like there was
entertainment purposes, and even our news features more we could do in the company to
need to attract attention in much the same way.
We’re really proud of the work our ITV News team improve our carbon footprint, little by
continue to do to cover powerful topics like climate little. Really glad I did it!
change, and look forward to more from them as they
Photo: Alok Jha, Science plan for the next United Nations climate change Coronation Street crew member, ITV Studios Photo: Coronation Street
Correspondent for ITV News in meeting in Bonn in 2017. hosting the Carbon Literacy
Jharia, Eastern India Awards on set
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We value suppliers
that have a long-term
view of their supply chain,
and encourage them to
use their expertise and
innovation to help us
reduce our own impacts.
Karen Hayward, Procurement
Manager, ITV
We take our
Smart supplies
commitment to
sustainability seriously. When it comes to reducing the environmental impact of
our business, the responsibility lies not just with each and
We want our teams to every one of us at ITV, but also with those that we work
understand what they with; our suppliers.
can do to reduce our In 2016, we worked closely with Commercial Group to
impact, and why it’s reduce the impact of our paper. This may seem like a
trivial area to focus on, but producing and delivering over
important that they do. 7,800 hours of original content in 2016 required multiple
scripts and call sheets, as well as the activities that keep
Jon Williams, Director of our business running. Although we reduce our paper use
Photo: Jenna Coleman and Tom Production and Finance,
Hughes in Victoria, produced by as much as possible, this still adds up to a lot.
Mammoth Screen
Mammoth Screen
Commercial helped us source paper that would deliver
the quality we need with the lowest impact. Most of the
paper we use (over 60% of paper spend in 2016) is FSC-
Mammoth Screen goes green certified and EU Ecolabel accredited. It’s also Carbon
Positive thanks to a partnership with the Woodland Trust
When we consider the environmental impact of our organisation, we don’t just focus on our offices and studios. All of that sees new native woodland planted to remove more
the production houses that we own have a role to play in determining our overall impact as a company. carbon from the atmosphere than was used to produce
the paper.
We encourage all of our production teams, whether in-house or not, to consider the impact of their processes. One of
our production labels, Mammoth Screen, showed real commitment to reducing their environmental impact in 2016. We bought over 45,850 items from Commercial in 2016
and each one needed to be delivered to our UK offices.
Mammoth Screen was one of the first organisations to sign up to BAFTA’s Creative Energy Scheme. BAFTA established Commercial invested in reducing this impact also; 16% of
the scheme to enable smaller production houses to group together and purchase a renewable energy contract at a those deliveries were made using hydrogen vans.
better price, given the collective size of all the organisations involved. All of Mammoth Screen’s head office operations
are now powered with 100% renewable energy. Working with Commercial Group, we’re not just lowering
carbon emissions and supporting sustainable forestry.
Mammoth Screen haven’t stopped there. They continue to explore ways to lower their impact operationally and A percentage of the profits that Commercial make as a
in production by reducing waste, vehicle miles and exploring secondhand sources for props. They strive for albert business goes to their Foundation - a social enterprise
certification, the industry’s carbon calculator tool to measure the environmental impact of production, for all new and that gives opportunities for disadvantaged young people
returning productions. They became affiliate members of albert in 2017, enabling them to shape further the dialogue to gain work experience in the print industry, and go on to
on how to lower the impact of production with industry peers. They’ve also trained key people in albert certification forge a career within the profession. It’s rewarding to be
Meni berrunt faceate cturepudia
and carbon literacy. able to contribute to such worthy work. Photo: Commercial
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Group hydrogen van
mollate nimoluptaque deniend
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