Cities as Epicenters of Digitalization - OPPORTUNITIES AND GOVERNANCE CHALLENGES - Oliver Wyman Forum
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ONE: The intersection between the growing SIX: Forward-thinking cities are already role of cities, the challenges and opportunities moving ahead and innovating along the they face, and the evolution of digital governance front, and many of them have governance will determine how societies will “smart cities” strategies for enabling the operate in the future. tech industry to grow rapidly. Unfortunately, however, few possess the holistic vision TWO: Urban residents in Asia generally regard and approach needed for addressing the technological change as beneficial, and their opportunities and overcoming the risks that views are significantly more positive than in they face in an era of sweeping change. other regions. However, risks related to data privacy and job losses due to automation are SEVEN: Success will mean balancing the at the forefront of their concerns. competitive needs of new private sector ecosystems powered by digitalization with THREE: Technological change is a double- the more humane concerns of local urban edged sword: Successful transformation communities – in other words, efficiency and for a city will require complex trade-offs innovation must be balanced with respect across multiple stakeholders, including and inclusiveness. The cities that have made business leaders as well as the leaders of city the greatest and most sustainable progress governments, social services, and NGOs. have done so by developing well-coordinated public-private partnerships, backed by real FOUR: Cities run the risk of sporadic and commitment and investments, and guided by unilateral digital governance, which may a clear vision and digitalization strategy. exacerbate future societal and economic pressures. However, they also have the EIGHT: Where to start? We offer the following opportunity to develop consistent and questions to drive the dialogue that will be comprehensive governance to bring together necessary to bring our cities successfully into different stakeholders, take a more holistic the AI-powered future. approach to digital governance, and solve •• Is your picture of a digitized future problems once deemed insoluble. characterized by a chorus of harmonized voices or by a series of competing solos? FIVE: The number of challenges facing city •• Does your map of a successful digital leaders in this task is considerable – ranging future mean success for yourself alone or from the speed of digital innovation and the for multiple stakeholders? risk of large-scale workforce displacement to the risks of digital divides worsening •• How hard – and where – have you looked inequality – and the array of issues requiring for the risks in your plans? thoughtful and innovative governance •• How sustainable is your vision of the is broad and complex – spanning from digital future? governance challenges related to “smart cities,” to preserving and enhancing their “people friendliness.” 3
Since 1950, the world’s population has tripled objectives, alleviate the pressures of to 7.7 billion,1 with cities currently home to urbanization such as congestion, and pave the more than half of the global population. In way for rapid technological change. the next 30 years, almost 70 percent of the Digitalization has already brought about world will reside in cities, though the rates productivity improvements and expanded of change and specific migration patterns consumer access to core services, from will differ by region.2 This rapid urbanization banking access to improved mobility. Given is putting pressure on city infrastructures, increasing urbanization, it is important natural environments, security, and food and to consider how city residents feel about water supplies. accelerating digitalization. Oliver Wyman conducted a global online survey of more than 10,000 residents across 21 cities and found Digitalizationi that respondents generally view technological The proliferation of digital or digitally infused change positively, with optimism higher in products and services and the associated data Asian cities than other regions (87 percent and artificial intelligence (AI) algorithms can view technology change positively in Asia help alleviate some of these pressures while vs. roughly 60 percent in North America and bringing forth opportunities and challenges Europe). (See Exhibit 1.) for businesses and individuals alike. But Despite the optimism, residents are digitalization will require new thinking about concerned about job loss and privacy issues. governance by public and private-sector (See Exhibit 1.) More than half of respondents leaders. Digital governance is about more polled in Asia consider their jobs at risk from than simply setting rules and regulations – it automation, yet data privacy is their chief is about harnessing digitalization to achieve concern, particularly in China. a broad range of social and commercial i The key drivers of digitalization as we define it here are the internet (that is, internet access) and the cloud; mobile technology (especially smartphones) and digital communications; the Internet of Things (connected devices, sensors); analytics and big data; and artificial intelligence. For clarity, in this context digitalization does not include offline technologies, which do not necessarily depend on internet connectivity or big data, such as robotics in manufacturing. 5
Exhibit 1: Survey results of city residents on the greatest risks of technological change, and optimism that technological change will improve life in their city Percent of respondents Residents optimistic about local effects Top concerns of technological change New York 61% Chicago 58% Dallas 59% Toronto 68% San Francisco 59% Boston 56% Jakarta 86% Beijing 93% Shanghai 95% Seoul 86% Hong Kong 83% Singapore 80% London 59% Paris 58% Berlin 47% Madrid 80% Amsterdam 59% Stockholm 64% Dubai 76% Global 69% 0% 20% 40% 60% 80% 100% Loss of jobs Data privacy violations Greater income inequality Inadvertent discrimination brought on by AI algorithms Lower salaries Other Source: Oliver Wyman Forum 6
Successful digitalization will involve a related to privacy, job losses, inclusion, series of complex trade-offs for society and more. and business. The major stakeholders Reactions from various stakeholder are numerous – from city residents and groups to digital advancements have been the broader public to companies in the mixed, vocal, and uncoordinated: Individuals private sector, various governments and concerned about privacy rights nevertheless intergovernmental organizations, and avidly use social media; startups and social and civic groups. All have varying challenger firms can find financial support issues to consider within their objectives in but face regulatory barriers; and innovative the digital economy. We have provided a government policy is influenced by lobbying simplified characterization of the complex pressure from national champions. Cities dynamics facing these stakeholders. run the risk of sporadic and unilateral digital (See Exhibit 2.) governance, which would exacerbate future Reconciling multiple stakeholder urbanization pressures. However, they also perspectives can lead to strains in society, and have the opportunity to develop consistent digital advancement will add a new dimension and comprehensive governance to bring to such tensions. Digitalization will require together different stakeholders and, with an “all hands on deck” approach to enable intelligent forward planning, solve problems leading digital cities to alleviate the pressures once deemed insoluble. A few cities such of urbanization while balancing concerns as Singapore,3 Tallinn,4 and Copenhagen5 Exhibit 2: Different stakeholders have overlapping objectives and tools for digital governance MAJOR STAKEHOLDERS OBJECTIVES OF DIGITAL GOVERNANCE GOVERNANCE TOOLS (selected indicators) Individuals Economic growth and Voting Community members business dynamism Committees Economic output Social sector and civil society Firm productivity Dialogue Non-profits, NGOs, universities, community groups Well-being and quality of life Grassroots movements Digital access and activism Private sector Standard of living For-profit enterprises Expert voice Sustainability Government Forming new groups Long-term growth and well-being Country, province, city, and district and partnerships Privacy Intergovernmental organizations Self-governance Safeguards on data UN, WTO, OECD, IMF, ADB, EU, Informed consent Disclosures ASEAN, G20, etc. Inclusion and fairness Strategy Digital divides Biased algorithms Investments Job displacement Guidelines, frameworks, Managing new risks and agreements Cyber theft and attacks Laws and regulations Fake news Cyberbullying Budgeting and programs Source: Oliver Wyman Forum 9
Top Ten Challenges for Leaders of Digitalizing Cities ONE. The speed of digital innovation requires more governance and acceptance of some uncertaintyii New technologies diffuse at breakneck speeds, quickly rendering many products and services obsolete. Some and government officials lacking in expertise in the new phenomena, such as the rapid growth of applications digital business models. In fact, authorities worldwide lack on smartphone platforms,6 are well known. But other an in-depth understanding of the digital businesses they are innovations – such as facial recognition and cashless charged with overseeing and governing.10 Industry forums, stores – are newer technologies that cities are still innovation hubs, pilot projects, and research partnerships becoming acquainted with and that have outstripped all have a preliminary role to play in facilitating meaningful governments’ ability to regulate them effectively. For discussions. For longer-term success, all stakeholders will example, San Francisco banned the use of facial recognition need to re-evaluate what it will take to engage and address by city agencies, despite the city’s reputation for being at future challenges while building trust, and whether they the epicenter of private-sector digitalization.7 It is clear that have the experts on hand to do so. progress is uneven, with some companies and cities willing to work together in a more agile way while accepting more uncertainty, thus speeding ahead of others.8 FOUR. Large-scale workforce displacement and transformation are expected in the short and medium term – reskilling will be essential. TWO. The pace of digital change calls for We already live in a world where kiosks, ATMs, and balancing trade-offs between innovation chatbots are replacing cashiers, tellers, and customer- and competition. service representatives. Areas where automation and Fast-paced innovation is critical to winning in the digital AI will replace or complement tasks currently done by economy. This creates quandaries in applying traditional humans are growing. While new roles eventually will competition law, which has focused on preventing emerge, education, reskilling, and other programs will consumer price exploitation. Platform and ecosystem be needed to help displaced workers make potentially strategies often rely on large network and scale effects painful transitions. The private and public sectors need to succeed – consider acquisitions and investments by to coordinate long-term efforts across government, Alibaba, Amazon, and Google.9 Although these firms companies, and the educational sector. have used their scale to foster innovation without raising prices – often lowering prices or providing services free- of-charge (in exchange for data) – they are coming under FIVE. Data is a core asset for new services and more antitrust scrutiny as concerns grow over winner-take- innovation, which will require the promotion all markets and potential digital monopolies. of more open data sharing. Today, for example, fintech companies cannot provide payment-related services without controlled access to THREE. New business models are bank account data. To address this issue, Korea is creating proliferating – deep expertise is needed to a government hosted “MyData” platform where banks govern them. will be required to store customer data so that customers Digitalization has enabled the platform economy, the gig can comparison-shop across providers. 11 Similarly, a economy, and the sharing economy. Well-known examples bank consortium in Hong Kong, Jetco, recently launched include Amazon, Uber, and Airbnb. Each business model APIX, an open API exchange platform for businesses to has hit roadblocks due to diverging regulatory responses host APIs and provide developer access to speed B2B and 10
cross-industry innovation.12 Meanwhile, in Europe, the EU NINE. Cyber threats are increasing in volume, has implemented data portability rules for the financial complexity, and impact.iii sector.13 One objective of the EU is to transfer ownership More than 4,000 ransomware attacks take place each of data to consumers so that companies can compete day,20 and cyber crime is rampant, leading to $600 billion to create compelling value propositions.14 Data-sharing in losses in 2018.21 No one is immune – Yahoo, Facebook, platforms are relatively new and the challenge is to create Marriott, and First American Corp. have had more than the incentives and governance to nurture startups and 500 million records breached. The attacks spare no region, benefit consumers. spanning clients, banks, medical records, and more.iv Private-sector firms weigh how much to invest in cyber-risk management, with many businesses now viewing cyber SIX. Personal data can be mismanaged, risk as their number one threat.22 There has been a spate of leading to privacy infringement and mistrust. cyber-ransom attacks on US cities – in 2018 and 2019 the In the wake of recent scandals, data privacy has targeted cities included Baltimore, Atlanta, San Diego, and become a major reputational risk. Facebook and Apple Newark.23 Digitalization of cities will continue to exacerbate recently revised their business strategies to focus on cyber risks and create greater vulnerability. Policymakers privacy protection as a competitive advantage.15, 16 City and other stakeholders need to build relevant expertise, governments also face privacy concerns in their own data prioritizing what to defend and how to respond in crises. collection. For example, Dragon Eye, or Dragonfly Eye, is an AI facial recognition system first installed in Shanghai’s metro system in 2017 that instantly checks passenger TEN. Digital access and literacy are distributed faces against a database of nearly two billion people.17 unequally, creating divides within and London has been testing facial recognition using its CCTV between societies. system, prompting concerns and legal challenges from Whereas nearly all youth in OECD countries are internet civil libertarians.18 users, only 63 percent of adults aged 55 to 74 use the internet. While most residents of Korea use the internet,24 less than a quarter of individuals in Myanmar use the SEVEN. Countries need to coordinate to make internet.25 About 5.5 percent of male workers in OECD cross-border data flows secure, efficient, countries are ICT (information and communication and fair. technology) specialists, compared to 1.4 percent for Digital services such as remittances, e-commerce, and female ICT specialists.26 There are also major differences video calls send user data across international borders. in digital access between countries and cities. There are Governments and companies alike need to ensure a even divides among firms – whereas more than 90 percent minimum standard of data security and privacy without of businesses are connected to the internet, only 20 hampering digital trade. However, some regulators are percent use digital technologies to sell products online. wary of data leaving their borders, or are unprepared Low-income individuals, the elderly, women, and people to collaborate with foreign regulators on common rules in developing cities are at risk of being left even further — to date, the APEC Cross-Border Privacy Rules (CBPR) behind by the digital economy. Initiatives to increase System has only gained participation from eight of the 21 digital access and literacy will be critical to ensuring access APEC economies.19 to the benefits of city digitalization – an area where all stakeholders can play a major role. EIGHT. Mismanaged AI can lead to discriminatory or misguided decisions. Algorithms, while more reliable in some ways than human judgment, can automate biases and make mistakes that ii Agile governance is an iterative approach focused on moving fast but in small, are difficult to detect. Biased algorithms in lending, facial manageable increments, using multi-stakeholder teams that co-create outcomes using the principles of agile development. recognition, and recruiting have been shown to reinforce iii For further reading, see MMC Cyber Handbook 2019 (http://www.mmc.com/ gender and racial discrimination. As the amount of data insights/publications/2019/mar/mmc-cyber-handbook-2019.html) and needed for AI expands, it becomes harder to separate Oliver Wyman’s report, How A Cyberattack Could Cause The Next Financial Crisis (https://www.oliverwyman.com/our-expertise/insights/2018/dec/ the signal from the noise and easier to overfit to the past, risk-journal-vol-8/emerging-risks/how-a-cyber-attack-could-cause-the-next- introducing bias. It is unclear how existing discrimination financial-crisis.html). iv Examples: Marriott’s massive multi-year data breach compromising the records laws apply in algorithmic decision-making. As cities take of up to 500 million customers; a 2018 British Airways breach involving about advantage of digitalization opportunities, policymakers will 380,000 bank cards; Singapore’s breach of 1.5 million electronic health records; various Toyota breaches, including 3.1 million client records in Japan; and 10 need to work even more closely with businesses to ensure the million client data records stolen from Cainiao – the logistics support to Alibaba’s solutions of the future do not embrace problems of the past. Taobao e-commerce platform. 11
have made significant progress already. to comply with GDPR, and this has global Others should consider their example but, ramifications. Major global technology firms more importantly, seek to adapt to the that already comply with GDPR have pledged unique challengesv that multi-stakeholder to bring similar protections to all geographies governance presents in the digital economy. where they operate, and some of these firms Reaping the benefits of digitalization have called for a US version of GDPR.27 and fostering innovative and growing city/ Increasingly, intellectual property business ecosystems requires continued rights have been highlighted in global protection and evolution of how we treat trade disputes. Although the world’s major personal data and intellectual property. economies are members of the World Trade Personal data is usually stored, managed, Organization, the World Intellectual Property and transferred digitally, which brings into Organization (WIPO), and other international play challenges related to governance of data agreements related to IP, there are sharing and cyber risk. The EU has brought disagreements over how digital content and the topic of personal data protection to the technology should be handled. Contentious forefront with its General Data Protection intellectual property concerns include online Regulation (GDPR). For the EU, strong piracy, sale of counterfeit goods (such as on consumer protection is paramount, but this e-commerce platforms), theft of trade secrets, comes at the risk of potentially hindering technology transfer expectations, research innovation. By contrast, US data laws vary localization requirements, challenges in widely by state and industry sector and tend obtaining evidence, insufficient enforcement to be easier for businesses to comply with. In and punishment, and questions around China, national data laws give a high degree judicial impartiality.28,29 However, the of control to businesses and public-sector regulatory landscape for intellectual property entities, leading to relatively low consumer is evolving and harmonizing quickly. For control over personal data. In practice, any example, China’s 2018 Electronic Commerce online business dealing with EU citizens needs Law30 makes it easier to combat the sale of counterfeit goods online. In addition, the 2019 proposed revisions to China’s Patent Law,31,32 introduce stronger protections that are closer to international standards. This notably “Cities have a role to play includes higher damage awards, lower burden of proof for plaintiffs, longer time limit to take in managing the risk of legal action, longer patent terms, and shared liability for the Internet Service Provider (ISP). cyber theft and attacks, Complex global issues, such as data protection and intellectual property, will addressing data privacy always require leadership from national governments and intergovernmental concerns, and combatting organizations. Cities and businesses also hold and share sensitive data, requiring them to bias in algorithms.” play a crucial role in governing and shaping digitalization – a role we explore in the following sections. v Challenges were compiled by analyzing Oliver Wyman Forum interviews with policymakers, business leaders, academics, and nonprofit experts. These views were supplemented by Oliver Wyman’s subject matter experts on digitalization. 12
Box 1: Regulatory approaches to personal data protection and intellectual property rights Regulatory issues Degree of protection Examples (non-exhaustive) High Medium Low EU: Consent needs to be explicit Informed consent and tied to specific data EU: Consumer right to modify their Data subject rights data or delete in the future Personal EU: Companies must designate Data protection and compliance Data Protectionvi Data Protection Officer (DPO) EU: Source of personal data Data security is retained after transfer EU, US: Fines for violations and Penalties and breach reporting mandatory breach reporting China: No process to challenge Patents validity of pending patent US, EU: Expeditious injunctive Copyrights -style action Intellectual EU, US: Stronger rights to redress Trademarks Property Rightsvii unauthorized uses China: Less robust civil and Trade secrets criminal standards China: Higher piracy rate with Enforcement fewer legal remedies EU US China Source: Oliver Wyman Forum analysis of relevant country laws and Global Innovation Policy Center’s International IP Index vi Summary assessment based on detailed comparison of relevant laws. Relevant US laws include the Federal Trade Commission Act, Children’s Online Privacy Protection Act, Health Insurance Portability and Accountability Act, Gramm-Leach-Bliley Act and state-level privacy protection acts such as the California Consumer Privacy Act. China’s data protection laws include the General Rules of the Civil Law, the China Data Protection Regulations (CDPR), and the Law on Protection of Consumer Rights and Interests. vii Summary assessment based on the Global Innovation Policy Center’s detailed sub-criteria in its International IP Index: https://www.theglobalipcenter.com/ipindex2018/. 13
three Cities’ advances and crucial roles in digitalization: Where we are and why cities matter
The pace of urbanization has become governance, financial investments elevated: Between 1980 and 2010, the and incentives, strategy and planning, population of cities in the Asia-Pacific region community engagement, and public-private alone grew by more than one billion. By partnerships. (See Exhibit 3.) 2050, it is expected that two-thirds of the Digital governance objectives and global population will be urbanites. Cities challenges add a new dimension to already account for more than 80 percent these roles. We see six areas where cities of global GDP, and some major cities— increasingly play a role in resolving the most prominently, London, Tokyo, and challenges around digital governance. Seoul—contribute up to 30 percent of their respective nations’ GDP. From 2014 to 2016, the 300 largest metropolitan areas accounted Building “smart for 67 percent of global GDP growth.33 Given this trajectory, digital-related city” applications growth and investment are highly and e-government concentrated in major cities, as evidenced from the Oliver Wyman Forum’s work on The use of big data, Internet of Things (IoT) indexing global cities readiness for the age sensors, and new emerging technologies of AI. These cities, unsurprisingly, are able to present the major ways for cities to attract top talent and take an active stance participate in the digital economy and build in fostering digitalization and innovation (as “smart cities.” Smart city initiatives include showcased in London, Singapore, and San traffic and transportation management,34 Francisco). Moreover, cities have the density waste management,35 and energy grids.36 and scale to be able to make large-scale data E-government is closely related: City collection and data sharing easier, which is administrators are digitizing core services critical to successful AI innovations. such as tax collection and voting,37 and are Cities are playing a growing role in exploring digitally-enhanced emergency shaping and controlling digital innovations, response as well as apps to collect thus helping to tackle digital governance citizen feedback. challenges. It is noteworthy that this is so in Often, the key success factors both more capitalist societies and those with in smart cities are well-coordinated more state control. For example, the Chinese public-private partnerships and government designated the Shanghai Free accompanying investments. Trade Zone in 2013 to serve as a testing For example, the City of Copenhagen ground for economic reforms, such as the is working with Hitachi and a consortium introduction of videogame consoles. The of partners to build smart applications free trade zone has provided both Shanghai that allow citizens to track their carbon and China with more opportunities for footprint, transportation patterns, energy controlled innovation. usage, and much more.38 Hitachi will guide Traditionally, cities have been a focal the implementation and provide analytics point for the public and private sector to and AI tools on a subscription basis. The build municipal assets, provide essential city government will coordinate the overall services, protect against risks, and launch planning, data integration, and data new initiatives cutting across governance governance. Another example is Singapore, objectives. Stakeholders serve these roles which as part of “Electronic Road Pricing and interests through a variety of levers, 2.0” is planning to install an internet- including laws and regulations, corporate connected device in every car. This device 15
will automatically compute all tolls, parking utility company will gain a testing ground for tickets, speeding tickets, and road tax next-generation grid technologies. throughout the city-state by communicating via beacons and satellites.39 Smart city projects can also bring together Creating an environment universities and the private sector. Georgia Power and Georgia Tech plan to spend $15 to attract businesses and million to build a research microgrid on the talent, then enabling university campus in Atlanta.40 This grid will test the latest smart energy management, them to thrive recording the flow of energy in real time, Cities play a vital role in building critical thus allowing for advanced analytics and infrastructure, creating ecosystems for research simulations.41 The university will gain the and innovation, advancing open data, and chance to study the engineering details and cultivating strategic industries. For example, business models in the new grid, while the London has leveraged its status as a global Exhibit 3: Cities’ roles in digital governance overlap with their traditional governance roles TRADITIONAL CITY CITY LEVERS FOR IMPACT GOVERNANCE ROLES (non-exhaustive) Prosperity Constraints Public sector led Multi-stakeholder Build city Protect Laws, Funding, Strategy, Projects and Community assets and Provide against risks regulations, taxes, planning, public-private engagement capabilities services to the city guidelines incentives assessment partnerships and outreach Digital governance role Building smart city applications and e-government Creating the right environment to attract businesses and talent, then enabling them to thrive Easing job displacement in the digital economy Building a strong workforce for the future Reducing the digital divide Addressing data breaches, privacy, and data misuse Primary impact Additional impact Source: Oliver Wyman 16
financial center to create a well-rounded digital ecosystem. Even amidst the current Brexit concerns, AI companies like to locate there because of their access to clients, vendors, new business partners, and the services sector. The London Datastore, a free data-sharing portal, provides open access to over 700 datasets.42 London is also home to world-class universities and research institutions that generate talent and foster innovation. The Alan Turing Institute is a focal point for AI research, bringing together UK’s leading AI researchers in London. 13 universities in London offer at least 24 undergraduate and postgraduate degrees in artificial intelligence and machine learning. Google DeepMind explained why they chose to locate a major office in London: “We have top talent right here on our doorstep from world- leading institutions such as UCL, Oxford, and Cambridge, and we wanted to stay close to the academic community.”43 To build an appealing business environment, city managers need to attract private-sector investment, partnerships, and talent. Those partnerships may include co-investment in AI and digital research, hackathons, and innovation hubs. Cities can also attract talent by creating accessible co-working spaces, sharing best practices in workplace design, and promoting flexible work arrangements. These activities help a city become known as a digital hub “and an attractive place to work,” thus triggering a self- reinforcing cycle of talent inflow and business. Another example of this virtuous cycle is Hangzhou’s fintech sector, which benefits from the presence of Alibaba in attracting top talent to the city. The Alibaba Global Leadership Academy expands the knowledge pool and international connectivity within the Hangzhou workforce. The city government further supports fintech growth by partnering with local research institutions, such as Zhejiang University, and by “establishing a strong international presence” through events, such as the G20 Summit.44 Hangzhou is also among many Chinese cities offering incentives to
attract and retain talent, including housing future. City administrators need to consider subsidies for foreign graduates and attractive the implications of digital trends over a loans for individuals and businesses.45 10-to-20-year horizon to place the right bets on industry focus and education priorities. Given the complexity and expertise Easing job displacement required, city officials, businesses, educators, in the digital economy NGOs, academics, and other experts need to communicate and collaborate when Our survey found that most city residents making decisions on long-term workforce around the world see job losses as the biggest investments. As part of its 2030 strategy, emerging threat from digitalization. City officials Berlin sets out its plans for safeguarding often have direct control over the use of budget employment through education and and initiatives for reskilling the local population, upskilling.50 Amsterdam held the WorldSkills and they can use new techniques to optimize conference in 2018, discussing the the teaching of new skills. Skillful, a collaborative challenges and solutions for equipping venture between the Markle Foundation, youth with future-proof skills.51 Singapore LinkedIn, and the states of Colorado and Indiana, provides the SkillsFuture program to support leverages data-driven analysis to provide high-quality education and training, giving insights on employment demand in Denver and all Singaporean adults credits to use on Indianapolis, and works with local educators approved courses. SkillsFuture was the to develop relevant training programs.46 product of a multi-stakeholder council with Businesses in cities are often at the forefront members from government, industry, unions, of creating or re-inventing jobs, and they can and educational and training institutions.52 take a lead role in reskilling their employees. The New York views cybersecurity as a key is “aligning with long-term business strategy key and growing trend: It plans to spend to identify the jobs of the future and committing US$100 million in public-private investment to a reskilling plan to fill them.” DBS Bank in and create 10,000 cybersecurity jobs. Singapore proactively mapped out the new Its initiatives include building a Global roles required after it digitalized and enhanced Cyber Center as a training center for its customer service.47 As digitalization reduced enterprises and introducing structured the call volume at call centers, DBS trained over training programs at local institutions. 500 of its customer center employees through Collaboration is key – the initiatives are co- its Professional Conversion Program to take run between the public and private sector, on new roles, including social media relations including city officials, New York-based manager, customer experience designer, and universities, banks, large corporations, knowledge platform designer.48 This reskilling startups, and investors.53 was co‑funded by DBS and the Singapore government, “and was highlighted in Prime Minister Lee’s recent address on National Day.”49 Reducing the digital divide in cities Building a strong Cities have a crucial role to play in workforce for the future reducing the digital divide: increasing access to the internet, promoting the use In addition to addressing short-term job of digital devices, and improving digital displacement, cities must develop a long- literacy. Achieving these goals will require term plan for building a workforce for the the combined efforts of city officials, 18
telecommunication companies, investors, a large role in protecting itself by adopting and tech companies. best practices in cyber-risk management and Comcast’s Internet Essentials, which forming industry consortia. provides Philadelphia and other cities To address data privacy concerns, New subsidized high-speed internet to low- York instituted a Library Privacy Week, which income families, is an example of a private- leverages the city’s public libraries and staff sector effort to reduce the digital gap.54 as a platform for educating the public on Beyond connectivity, some cities also provide digital risks and online privacy. They host subsidized or free digital devices to those workshops showing residents how to control who can’t afford it. Baltimore has distributed their Facebook and Twitter privacy settings.61 wireless tablets to roughly 500 residents Urban neighborhoods and demographics to help them cope with increasing digital offer solid ground for testing new algorithms. needs such as job hunting and schoolwork.55 New York City officials aim to lead the way Toronto has equipped public libraries with by making algorithms used by their own city around 19 computer-learning centers in all agencies more transparent so that the public districts for public use.56 can scrutinize them.62 Even with access to the internet and devices, some individuals may not know how to leverage them. Toronto provides training programs on basic digital literacy, such as the use of hardware, software, and the internet for youth from underprivileged backgrounds.57 Addressing data breaches, privacy, and data misuse Cities have a role to play in managing the risk of cyber theft and attacks, addressing data privacy concerns, and combatting bias in algorithms. In recent years, a ransomware “Urban epidemic has spread around the world, disrupting operations at police stations, neighborhoods hospitals, and schools. In response, cities can gather local cybersecurity knowledge and and demographics talent in cyber hubs, such as the integrated strategic operations center in Los Angeles.58 offer solid ground Melbourne also has a Joint Cyber Security Centre, which holds seminars for SMEs to for testing educate them on the potential cyber threats facing them and their customers, such new algorithms.” as phishing attacks and online scams.59 Boston hosts similar training for its own employees.60 The private sector also plays 19
four Towards full digitalization in leading cities
To succeed, however, cities need sustained Index,66 named the Smart City of 2018,67 commitment and investment. Strong vision and ranked as the most competitive global and sound digitalization strategies are critical. economy in 2019.68 A role model in this respect is Singapore, To assess cities’ vision for the future, the which sets out three pillars of its Smart Nation Oliver Wyman Forum scoured the strategy goals – digital economy, digital government, and planning documents of 104 major cities. and digital society. It presents clear plans to (See Exhibit 4.) We found that most cities prepare its people, companies, and public have smart-city plans and strategies to attract agencies for transformations in the digital tech talent, but fewer have a plan to support age. It also shows real commitment, as their overall workforce, and very few provide illustrated by its Open Data platform that a perspective on the local benefits and, combines more than 26,000 historical data importantly, risks of emerging technologies. series from more than 60 public agencies.63 One might assume that cities with a strong Singapore is also thoughtful about emerging asset base and proven ability to manage governance issues, as demonstrated by challenges would also have a clear vision. its proposed AI Governance Framework64 However, this is not always the case. Our and its fairness, ethics, accountability, and research indicates that their strength of vision transparency (FEAT) principles for the use of varies widely, even after accounting for their AI and data analytics in finance.65 Partly as a assets and capabilities. (See Exhibit 5.) We result of its digitalization efforts, Singapore have observed four archetypes, illustrated placed fifth in the 2018 Global Innovation here by a city exemplifying the type. Exhibit 4: Frequency of each key component in cities’ digital strategy documents Components of city vision (from strategy documents) PERCENTAGE OF MAJOR CITIES Smart city | 87% Attracting tech talent | 65% STEM education | 49% Infrastructure challenges | 47% Retraining the workforce | 47% Fourth Industrial Révolution (4IR) | 25% Benefits of 4IR | 17% Challenges or risks of 4IR | 16% Source: Oliver Wyman Forum analysis 21
exhibit 5 Typology of Cities Based on Their Vision and Assetsviii Strong vision Strong assets Strong vision Weaker assets Example: Dubai Example: Shenzhen Leaders Dreamers Dubai’s strategyix stands out for clearly acknowledging Shenzhen’s well-rounded strategy69 offers smart city plans, the need to prepare for technological disruption, good infrastructure, strong STEM educational offerings, acknowledging infrastructure challenges, and laying out and tech talent. It has attracted a disproportionate relatively thoughtful plans to transform its workforce. number of new high-tech startups as well as anchor Not surprisingly, Dubai residents are the most confident companies such as Tencent, thanks in part to its status as in their city’s vision across the 21 major cities surveyed; China’s first Special Economic Zone (SEZ) and its ability this vote of confidence is a positive indication of the city’s to carve out a niche as the “Silicon Valley of Hardware.” ability to attract talent and implement new initiatives in the Thus, Shenzhen has a fast trajectory that could overcome future. Dubai’s strong vision is matched by strong assets, relative weaknesses in its workforce, infrastructure, and including favorable demographics, a strong legal base, local research. and world-class infrastructure. viii We use a broad definition of assets and capabilities that includes infrastructure, workforce, companies, research institutions, funding, city administration effectiveness, ease of doing business, and quality of life, among other factors. ix Dubai’s strategy documents include Dubai Plan 2021, Dubai Advantage, and Dubai Future. 22
Weaker vision Weaker assets Weaker vision Strong assets Example: Manila Example: Taipei Developing Untapped Potential Manila has room for improvement in both its vision and its Taipei has strong assets and capabilities – outperforming assets, but it has risen rapidly in recent years. To continue the likes of Dubai or Hong Kong on these progress, it will need to make significant investments in dimensions – thanks to its strong infrastructure, many areas, including its infrastructure, education system, companies, and workforce. Yet its strategy heavily and workforce. Like Hanoi and Jakarta, Manila is unusual emphasizes smart city use cases at the expense of among Asian cities for having a high proportion of young addressing broader topics such as retraining its workforce, workersx – the challenge will be to empower these workers confronting the risks of disruptive technologies, and to be more productive and innovative. attracting tech-oriented businesses. Thus, it scores lower on vision, but clearly could aim for and deliver on larger goals. x 52 percent of the Philippines population is under the age of 25, compared to 45 percent in Indonesia and 40 percent in Vietnam. (Source: UN Statistics Division.) 23
conclusion Considerations for Executives
Cities have become the locus for the new age will require a focus on collaboration and of AI, offering the opportunity to concentrate transparency among stakeholders. As shown human and technological energies into in this report, the cities that have made the innovative solutions that can bring social and greatest and most sustainable progress have economic benefits. The challenge will be to done so by developing strong public-private balance the competitive needs of new private partnerships, backed by real commitment and sector ecosystems powered by digitalization investment and guided by a clear vision and with the more humane concerns of local urban digitalization strategy. communities – in other words, efficiency Where to start? Oliver Wyman Forum and innovation will need to be balanced research on concerns about AI showed that with respect and inclusiveness. Key actors city residents are worried about two key in this effort will be the leaders of private- issues: privacy and job losses. Using these as sector businesses and public-sector leaders, a lens for senior executives and public sector along with city governments, social service leaders, we offer the following questions to organizations, and NGOs. drive the dialogue that will be necessary to Successful and sustainable innovation bring our cities successfully into the AI- benefitting both the public and private sectors powered future. Is your picture of a digitized Does your map of a successful digital future characterized by chorus of future mean success for yourself harmonized voices or by a series of alone or for multiple stakeholders? competing solos? •• Have you taken into account those •• How do other voices – and especially stakeholders who may benefit less, or not divergent voices – fit into your at all, from your plans? digitalization plans? •• Where are the biggest trade-offs in your •• Where can you find harmony among digitalization plans (e.g., between data voices and where might you work with privacy and data sharing or between other voices to create it? digital replacement of labor and digital •• Has everyone heard – and been heard empowerment of labor)? Can these trade- in – your plans? Where might you include offs be mitigated and optimized? and use more voices? •• Who are the biggest winners from your digitalization plans? The biggest losers? What do they have in common in their How hard – and where – have you engagement with AI? looked for the risks in your plans? •• Our research has shown that the rewards often mask potential downsides. How How sustainable is your vision of the resilient to risks are your plans? And do digital future? you understand the range of risks faced by •• Have you solved for the next two decades, other stakeholders? not just for tomorrow? •• Have you mapped where other stakeholders could – and should – play a role in the future? 25
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Launched at Singapore Summit 2019 Authors Valuable Contributors Christian Pedersen Jacob Hook Laura Gunarso Wolfram Hedrich Kaijia Gu Jessica Koh Ana Kreacic Dustin Irwin Marco Chan Timo Pervane Stephen Szaraz Sam Ladow Glenn Seah Edward Harding Jose Lopez Ari Muljana About the About the Singapore Summit About MMC Insights Oliver Wyman Forum Established in 2012, the Singapore Marsh & McLennan Insights uses the The Oliver Wyman Forum is Summit is one of the foremost unique expertise of our firm and its committed to bringing together events that brings together business networks to identify breakthrough business, public policy, and social and thought leaders from Asia perspectives and solutions to enterprise leaders to help solve and around the world to discuss society’s most complex challenges. the world’s toughest problems. global trends in business, finance The Oliver Wyman Forum strives and geopolitics, and the impact Our work draws on the resources of to discover and develop innovative on regional and global growth, Marsh, Guy Carpenter, Mercer and solutions by conducting research, prosperity and stability. It is a key Oliver Wyman – and independent convening leading thinkers, platform to share Asian perspectives researchers. We collaborate analyzing options, and inspiring on global issues, and one where with industry, government, non- action on three fronts: Reframing ideas on deeper partnerships governmental organizations, and Industry, Business in Society, Global between the public, private and academia around the world to explore Economic and Political Change. people sectors are developed new approaches to problems that Together with our growing and and shared. Attendance is by require shared solutions across diverse community of experts invitation only. economies and organizations. in business, public policy, social enterprises, and academia, we think The Singapore Summit is organised Marsh & McLennan Insights plays a we can make a difference. by Temasek Foundation with the critical role in delivering the MMC support of the Singapore Economic Advantage – Marsh & McLennan’s For more information, Development Board, GIC, the unique approach to harnessing the visit www.oliverwymanforum.com Monetary Authority of Singapore collective strength of our businesses and Temasek. to help clients address their greatest risk, strategy and people challenges. More information about the Singapore Summit can be found at www.singaporesummit.sg
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