BAVARIA TRADITIONALLY DIFFERENT - A region as multifaceted as its inhabitants. Discover more inside - Bayern Tourismus Marketing GmbH
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360I°A!
BAVARIA
BAV AR lity,
ented Rea
Aug m y
scan & pla
TRADITIONALLY
DIFFERENT
A region as multifaceted as its inhabitants.
Discover more inside.
12
A Land of Fairy Tales
Bavaria’s cultural
landscape is dazzling
and lavish
16
City Stories
Nuremberg, Munich,
Passau? There’s so
much going on here!
SERVUS!
Welcome to Bavaria! In this magazine we take you on a tour
28
Utterly delicious!
Culinary treats in
of our four wonderful holiday regions of Upper Bavaria, Allgäu/
Icons für Augmented-Reality-Kennzeichnung inns, beer gardens
Bavarian Swabia, Eastern Bavaria and Franconia. We will in-
and award-winning
troduce you to cities full of culture, experience a Kneipp cure,
restaurants
visit fairy-tale castles and eat some fantastic food. Fancy a
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beer or would you prefer a glass of fine Franconian wine?
You’ll soon see: there’s more to Bavaria than you might think.
Bavaria is traditionally different.360°
And Picture
that makes us very proud.
Video
Scan
Icons für the QR codes on the following
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pages to play the digital
her content below
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2
Website
T ab l e o f C o n t e n t s
22
Back to Nature
Discoveries between
the Allgäu and the
Bavarian Forest
32
Celebrating in Style
It’s all about tradition
and joie de vivre
04 How Bavaria
Ticks Tattoos,
Lederhosen and beer
36 World Leaders
Bavarian
companies enjoy inter
national success
F RA NCO NIA
Nuremberg
E A STE RN BAVA RIA
Regensburg
38 A Wealth
of Ideas Four
holiday regions and
their creative genius
Augsburg
Munich Disclaimer: For a better
readability we choose to
U PPE R BAVA RIA either use the male or the
A LLGÄU /
BAVA RIA N female form. This way we
SWA B IA address all people, regard-
less of gender.
Bavaria Magazine 3
Cool Tattoos for
Lederhosen
UPPER BAVARIA Bavarians love
their regional costume: Leder
hosen are still a popular choice
for festivals and special occa
sions. But they can also be used
day-to-day. Michael Thalhammer
from Sauerlach makes some
very special pieces: he burns
individual motifs into tailor-
made Lederhosen. His tattooing
technique is a closely guarded
secret – and so successful that
he has patented it.
Thalhammer sells his one-off
pieces in his own shop. The idea
for Lederhosen tattoos came from
his grandfather, who used to
burn motifs and slogans into
wooden boards. “My Lederhosen
are just the way I imagine a
proper pair of Lederhosen to be:
traditional yet completely
laid-back,” says Thalhammer.
He adds: “Paired with a matching
T-shirt, I call this Bavarian
Surfstyle.” His shop is named
after two Bavarian rebels, which
was also a conscious decision:
“I certainly see myself as a small
fashion rebel.”
4
Bavarian Moments
Bavarian
Moments
Bavaria is traditionally different: when it comes to regional
costumes, culinary specialities and festivals, it combines
the old with the new. The result? We will show you four very
special examples here
Bavaria Magazine 5
Something is
brewing in
Nuremberg
FRANCONIA Bavaria has the
best beers and the loveliest beer
gardens. In total it boasts 4,000
brands of beer. And small craft
beer breweries are definitely on
the rise. Many landlords focus on
regionality, like Boris Braun from
the Bieramt in Nuremberg. This
bar only serves Franconian beers.
On Tiergärtnertorplatz, between
historic half-timbered buildings
nestled below the 1,000-year-old
Imperial Castle, locals and guests
chat away in a relaxed atmosphere.
With roughly 300 breweries,
Franconia has the highest density
of breweries in the world.
“We promote our domestic
beer culture; after all, there are
enough boring mainstream beers
in the world,” says Braun. The
Bieramt has certainly livened up
the central Tiergärtnertorplatz.
Today it is a popular meeting
place with a relaxed ambience,
typical of the Franconian identity.
6
Bavarian Moments Bavaria Magazine 7
8
Bavarian Moments
All round
satisfaction:
a village makes
cheese
ALLGÄU/BAVARIAN SWABIA
Cheese in Bavaria tastes of frag
rant Alpine meadows. Indeed,
this region is one of the world’s
largest cheese producers. The
Sennerei Gunzesried is the oldest
dairy in the state. What makes
this place even more special: it
is a cooperative, which has been
owned by local farmers since
being set up in 1892. All the
milk from the Gunzesried valley
is processed here. From milk
production to cheese making to
sales and distribution, everything
comes from a single source:
“The dairy keeps local agriculture
alive and thus shapes the village
community,” explains Managing
Director Peter Haslach. Today, the
dairy’s cellar holds 1,200 rounds
of cheese. Twice a week they are
“smeared”: in other words, tur
ned and rubbed with salt water.
As well as Allgäu Emmental,
mountain cheese and other
cheese varieties, the dairy also
produces ice cream. And there’s
more: the whey, which is a
by-product of cheese production,
is used to produce methane,
providing the business with
sustainable heating.
Bavaria Magazine 9
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10Bavarian Moments
A monumental
view
EASTERN BAVARIA Climb your
way to the top of 358 steps, and
you will find yourself in front of
the Walhalla. This is the name of
the magnificent, marble Hall of
Fame up above the River Danube
near Regensburg, which was built
by King Ludwig I in 1830. He was
a huge admirer of Greece, so it is
no coincidence that the Walhalla
is highly reminiscent of the Par
thenon temple on the Acropolis.
The only difference is that instead
of paying homage to the Gods, it
contains the busts of important
German rulers, generals, scien
tists and artists. Those who climb
up to the Walhalla often do it just
to enjoy the superb views. Sitting
on the steps on a warm summer
evening, playing guitar and
looking down over the sparkling
River Danube – that sums up a
genuine Bavarian way of life. It
was surely just what the architect
envisioned. You can also take a
romantic river cruise from
Regensburg to the Walhalla.
Bavaria Magazine 11The Hall of Mirrors in
Herrenchiemsee New
Palace is longer than
that of Versailles
12C u ltur e
CULTUR AL RICHES
A Land of Fairy Tales
The cultural landscape of Bavaria is multifaceted and
lavishly decorated: with splendid Baroque churches and
castles, world-famous theatres, fascinating museums and
protected old town districts. Central eyecatchers are the
dream castles of King Ludwig II.
A
state bedroom with a gilded cano- New Palace. “He wanted to create for him-
py, a marble bath that holds 60,000 self the exact same world, in which Louis
litres of water and a Hall of Mir- XIV lived, here in Bavaria. That’s why he
rors measuring 75 metres in length, which had a second Versailles built in Bavaria
sparkles in the light of almost 2,000 cand- – and that’s also why Herrenchiemsee is
les – Herrenchiemsee New Palace, which known as the Bavarian Versailles.”
lies on an island within Lake Chiemsee, However, Herrenchiemsee is just
is a luxury residence even by princely one of the four fairy-tale castles built
standards. It is reminiscent of the Palace by the sensitive, artistically talented
of Versailles, and that is no mere coinci- Wittelsbach king (and for which he
dence: the Bavarian King Ludwig II, who paid the equivalent of 180 million euros
had it built at the end of the 19th century, in today’s money – a major drain on
was a great admirer of the French King the Bavarian state coffers). This lover of
Louis XIV. “He saw in him the embodi- all things beautiful, fine and splendid
ment of an ideal monarch”, says Veronika had already built the world-famous
Endlicher, the warden of Herrenchiemsee Neuschwanstein Castle, whose many
L- u d w i g I I w a s a
g rea t a dm irer of
L- o u is XI V o f Fr a n c e.
H e w a n t e d to
rec rea te th a t w o rl d
i n H e r r e n c h i e m s e e.
warden
Veronika Endlicher, castle
Bavaria Magazine 13towers and turrets give it the look of a
knight’s castle from a fairy tale, and for
whose interior design the monarch took
inspiration from one of his favourite
themes: the operatic world of the composer
he revered, Richard Wagner. Linderhof
Palace, situated near Garmisch-Parten-
kirchen in the valley of Graswangtal, also
has some wonderful fairy-tale features.
Resplendent in white against the green
backdrop of the wooded mountain slopes,
it is a cheerful and playful pleasure
palace in the rococo style, surrounded by
a lovingly laid-out garden with bubbling
fountains and pavilions. A dream world
that Ludwig created for his own pleasure,
and in which he spent more time than in
his other “holiday castles”.
HOLIDAY ROUT E S TO
CULT URE AND NAT URE
In Linderhof there is also a romantic
Venus grotto featuring a pool lit by electri- The fairy-tale castle
city. “That was absolutely revolutionary in of Neuschwanstein
those days, a completely new technology,” near Füssen in Allgäu
explains Veronika Endlicher. “But the
fairy-tale king was actually a progressive
thinker.”
Moreover, the German Alpine Road Bavaria’s magnificent mountain scenery the unique Rothenburg ob der Tauber,
is a beautiful way to travel between the from Lake Constance in the west to Lake where cobbled streets and old half-timbered
castles of the fairy-tale king. Over 450 Königssee in the east. Along the way, the houses evoke the magic of long-gone times.
kilometres, it snakes its way through route passes not only the royal castles but Secret tips such as Castle Baldern lie along
also many Baroque cultural highlights, its route. Insider tips like Schillingsfürst
such as Ettal Abbey and the Church of Castle can also be found along the way. The
Wies. What many would describe as Ger- Romantic Road runs from Würzburg to
many’s most popular holiday route also Füssen – and is sure to win your heart.
runs through Bavaria: the Romantic Road Many other holiday routes in Bavaria
links perfectly preserved medieval towns combine culture with nature: the Castle
such as Dinkelsbühl and Nördlingen with Road in Franconia, for example, which
Munich’s State Opera
House hosts festival
performances each
summer
Linderhof Palace and its garden
full of water features
14C u ltur e
World Heritage Site eight
times over
Bavaria’s contribution to the list of UNESCO World Heritage Sites
is clear to see: the UN cultural organisation has awarded
this coveted title eight times. The sites include an opera house.
The Baroque interior of
the Margravial Opera
House in Bayreuth is a
feast for the eyes
offers plenty of medieval interest between
Margravial Opera House in Bayreuth Augsburg Water Management System
Rothenburg ob der Tauber and Bayreuth. Angels, cherubs, frescoes and a three- The ancient system of canals, pumps,
Or the German Crystal Road in Eastern tiered interior: this building, opened wells and bridges contributed to
Bavaria, which tells the history of glass in 1748, is one of the very few Baroque Augsburg’s economic success
blowing. theatres to be preserved in its original Icons für Augmented-Reality-Ke
Culture flourishes in Bavaria, both state – and one of the loveliest in the Limes
indoors and out. Splendid theatres and world. This border fortification is almost
opera houses such as the Margravial Opera 550 kilometres long, lies mostly in
House in Bayreuth or the Bavarian State Würzburg Residence Franconia and is “Central Europe’s
Opera House in Munich are the setting Take your time and wear comfortable largest archaeological monument”. 360° Video
for unforgettable performances as well as shoes: this exceptional Baroque palace
being veritable architectural gems in them- has over 300 rooms and halls with ex Pile Dwellings
selves. quisite Rococo and Baroque decoration. Three Bavarian pile dwelling sites (at
360° Bild
Landsberg and on Lake Starnberg) are
MUSEUMS: BAVARIA Church of Wies part of the World Heritage Site “Pre
The location alone of this rural pilgrima historic Pile Dwellings around the Alps”.
PROUDLY PRE SENTS …
ge church with its magnificent mountain Video
The many museums of Bavaria – with over backdrop makes it worth the visit. The Regensburg Old Town
splendid Rococo features are a bonus. The only fully preserved
hock
medieval city in
1,400 of them across the region – offer
Germany is burstingdi with atmosphere.
an exceptional variety of themes. Whet-
Bamberg Old Town her Link zum Podcast / Mu
her you prefer the ancient Romans or
It’s easy to immerse yourself in the
contemporary painting, rural life or in-
Middle Ages here: 2,400 historically
dustrial history, fashion or brewing, there protected buildings crowd around the
is something to keep everyone enthralled. imperial cathedral and create a unique Bildergalerie
And not just when it’s raining! historic atmosphere. Scan the QR code and watch
the slideshow of UNESCO
World Heritage sites
Link auf eine Website
Bavaria Magazine 15Bavarian
city stories
Some are half-timbered, some revel in Baroque splendour, while others
look to the mountains: Bavaria's cities are wonderfully diverse –
and each one is an attraction in itself. All of them inspire with their
own unique blend of tradition and modernity, history and urbanity.
Our tip: come and see for yourself!
16C iti e s
Bamberg's old town invites you on
a romantic journey through time
Historic beauty with
a beating heart
T
he oldest city in Bavaria? Augsburg, with a his-
tory dating back 2,500 years. Most museums –
around 70 – can be found in the capital Munich,
home to over a million inhabitants, while Passau has
the youngest university in the state and Regensburg
the biggest old town. And when it comes to the title
of Bavaria’s most romantic city, there are a number of
candidates: Rothenburg and Nuremberg, Nördlingen,
Bayreuth and Bamberg. Have we forgotten anything?
One thing is clear: Bavaria’s cities are not merely
numerous, but above all wonderfully diverse. They are
historical and modern, busy and idyllic, forward-loo-
king and nostalgic. Genuine highlights, which capti-
vate visitors with their history, urbanity and abundant
youthful vigour. Plus they all have one thing in com-
mon – the unique Bavarian attitude to life. Where are
the best places to go in Bavaria’s cities? Locals will
reveal some great tips on the next few pages.
Old masters in
the Alte Pinakothek
in Munich
Between the Old
Main Bridge and the
cathedral, Würzburg
shows its young face
Bavaria Magazine 17REGENSBURG
The stone city
Twisting alleyways, gabled houses, Got
hic church towers: the best preserved
medieval old town in the region can be
found in Regensburg in Eastern Bavaria.
It boasts around 1,200 individual monu
ments and has been declared a UNESCO
World Heritage Site. Tip: wander through
the old town on foot, get lost, soak up
the atmosphere and at some point you
will find yourself on the Stone Bridge over
the Danube. It is the oldest preserved
bridge in all of Germany.
Regensburg and the Stone
Bridge over the Danube
A stroll through Regensburg sometimes
has an almost Italian flair
Muk Röhrl, landlord
NUREMBERG
Kaiserburg and tin
soldiers
The Kaiserburg, or Imperial Castle, is
a thousand years old and dominates
Nuremberg’s medieval old town. Yet
Bavaria’s second-largest city, situated
in Franconia, has many other superb
highlights to offer: the Alfred Dürer
Museum and the Toy Museum, the
famous Nürnberger Bratwurst and
finely spiced Lebkuchen. In winter
there is the added attraction of the
Christkindlesmarkt in the Old Town.
Information about the Nazi Party rally
grounds can be found in a dedicated
Documentation Centre.
Hanging out in
the shade of the
medieval castle
L- ife here is every bit as vibrant as in
a southern piazza. Boris Braun, barkeeper
18C iti e s
The Fugger city palace was
g
the first Renaissance buildin
north of the Alps!
Heinz Schulan, actor
AUGSBURG
Social housing
with charm
The ancient Romans loved it here. But
it was the Fugger dynasty, a powerful
family of merchants, that really put
Augsburg, west of Munich, on the map.
In 1521 they founded the Fuggerei, the
oldest social housing project still in use
in the world. Today, Augsburg is a lively
metropolis with historic charm, many The Fuggerei social
students – and a water management housing complex,
system that is a UNESCO World Heritage an ivy-covered idyll
Site.
MUNICH
A city with heart
In a vote to determine which German city is the best for living in, this city of
1.5 million people regularly takes first place. This is hardly surprising, since
the Bavarian capital is not only a vibrant metropolis with cultural events and
world-class museum, but also a place that radiates a relaxed joie de vivre. And
that’s not just in its beer gardens and during the Oktoberfest, the largest folk
festival in the world. Munich lies in the south of Bavaria – in fine weather you
can see as far as the Alps.
The Viktualienmarkt
lies in the heart of
Munich
For Munich’s locals,
the Viktualienmarkt is
an almost mythical place.
Having a stall here is a
dream come true.
Theo Lindinger, potato trader
Bavaria Magazine 19@cappa7donna
@ruthy_hobbyfotografie
Stony: Passau,
the three river city
Splendid:
#visitbavaria
Bayreuth, the city
of the Wagner
Festival
@kopfkino_photography
@christian_martin_photograghy
Mighty: The House
of Glory, the Walhalla,
high above the
Danube river
Romantic:
Rural: Wall paintings the mediaevil old
("Lüftlmalerei") in town of Bamberg
Garmisch-Partenkirchen
@philator
The coolest Instagram location? @_marcelsiebert
Glittering:
Wherever you happen to be. The best Lake Seealpsee is
a jewel located in
filter? Your view of our region. the Bavarian Alps
Share your best Bavaria posts with the
hashtag #visitbavaria. Or find inspiration
there yourself!
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instagram.com/bavariatourism
@vincentcroce
Sugar-sweet: 360° Video
@te_antje
Pre-Alpine: winter atmosphere on
Füssen in the top of the mountain
Allgäu, the city Wendelstein
of King Ludwig's castles 360° Bild
Video
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60 second video about Bavaria!
her Link zum Podcast / Musik
20At the Christmas market
Romantic, snow-covered booths, a blaze of lights and the
aroma of roasted almonds: Advent would not be halfIcons für Augmented-Reality-Kennzeichnung
as lovely
without the Bavarian Christmas markets
These special markets are as much a part of the Bavarian run-up to Munich’s large city park. Elsewhere, other special locations add an
360° Video
Christmas as the Advent wreath on the dining table and St. Nicholas extra dose of atmosphere.
knocking on the door. Every year at the end of November, the markets
are primed and ready. Set around a magnificent Christmas tree, In Vilshofen, the Christmas market is held on the water – along
rustic booths attract customers with their traditional handicrafts, 360° Bildfairy lights and on
the Danube Promenade lit with twinkling
home-made tree decorations and lovingly fashioned gifts. The board a riverboat. Anyone wishing to visit the idyllic market on
air is full of the aromas of Glühwein and Magenbrot biscuits, hot the Fraueninsel on Lake Chiemsee needs to get there by boat.
chestnuts and beeswax candles. Children wait for Father Christmas, The Christkindlmarkt in romantic Rothenburg ob der Tauber is 500
Video
snow crunches underfoot and carols ring out through the air. years old and has hardly changed in that time: visitors here can
Happiness for young and old. immerse themselves in times long gone. Another Christmas market
hock
di
with a unique ambience is held in Mittenwald in the Bavarian Alps,
The tradition goes back a long way. As one of the world’s oldest her adornedLink
where the village houses with colourful
zum Podcast frescoes
/ Musik create a
and best-known Christmas markets, the Nürnberger Christkindles very special backdrop. However, all the markets have one thing in
markt has seen booths crowding round the Frauenkirche since the common: waiting for Christmas is a festival itself.
17th century. Culinary highlights here include two genuine Nurem
berg specialities: the Lebkuchen and the equally famous Bratwurst Bildergalerie
fresh from the grill.
But many other cities and towns celebrate Advent with Christ
Link auf eine Website (z. B. Rezeptverlinkung)
mas markets of their own, creating a romantic mood across the
Scan the QR code for
region. In the regional capital of Munich alone, visitors can wander a gingerbread recipe!
around ten different markets, including one in the English Garden,
Even more romantic in
Advent: Rothenburg
ob der Tauber with its
Christmas market
Bavaria Magazine 21NATURE
Peaceful retreat
For many years, Florian Karg has spent the summer
as a herdsman on a remote Allgäu Alm, or mountain
pasture. He does this together with his large family
and over 100 head of cattle, for whom he sometimes
sings Italian arias. As well as loving life in the solitude
of the mountains, he is also a trained opera tenor.
22Natur e
Hikers are served
homemade cheese
at the Plättele Alpe
E
ven as a small child, Florian Karg spent the sum-
mer months helping tend the animals. He has sin-
ce become a professional herdsman, spending his
summers on the Plättele Alpe in the Bavarian Alps. Sup-
ported by his wife, their four children and his parents,
from June onwards he looks after around 120 young
cattle, entrusted to him by local farmers so they can
graze on the succulent mountain pastures.
Florian Karg is one of many Bavarian natives who
love nature with a passion, nurturing and maintaining
it. At the same time, life up on the Alps is sparse in its
simplicity. The family lives in a cramped hut with icy
well water and no electricity. Their working day starts
at sunrise and ends at dusk. A helicopter flies in once to
bring the food for the whole summer. Yet the 46-year-
old is happy. He loves life in the pristine mountain sur-
roundings and is always slightly loathe to leave it and
return to “normal” life at the end of the summer, when
the animals are decorated for the annual Viehscheid
(cattle drive) and returned to their farms in the valley.
And yes, his normality is itself fairly unusual. Florian
Karg is not only an Alpine herdsman, but also a trained
operatic tenor, who sings in church concerts through
the winter. Over the next few pages, he and other Bava-
rian ambassadors offer their favourite tips for the best
Bavarian nature experiences.
A N D FO R
R ES T A N D
R E C R E AT I ON ?
HIKING
Florian Karg loves the
Viehscheid, when the
cows are decorated
and driven back down
to the valley in Sep-
tember. And he also
loves climbing. His
favourite route is the
Jubiläumsweg near
Bad Hindelang.
Alpine herdsman and
tenor Florian Karg
gets on well with the
Allgäu brown cattle
Bavaria Magazine 23A natural high with
far-reaching views
over the Bavarian
Forest National Park
From moor to
soap and from
herbs to health
and well-being
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and watch the
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Bavaria’s rich nature Bildergalerie
National parks and river landscapes, Alpine peaks and
vineyards: Bavaria’s diverse natural landscapes are a Link auf eine Website (z. B. Rezeptverlinkung)
boon for body, soul and spirit
B
avaria’s nature is so good for you! It Lusen, at 1,373 metres in height, whose
Experiencing nature is
simply invites you to pull on your bare summit is covered by a sea of granite
walking shoes and enjoy the world blocks. The view from the top is powerful –
so important - and so
with all your senses: the secluded woods, sometimes reaching as far as the Alps.
the dramatic Alpine mountains, the un-
dulating river valleys, rolling hills and
Franconia’s steep vineyards – with plenty
L A K E KÖNIGSSEE
beneficial! For example,
of diversity along the way. In the east of Elsewhere, visitors can encounter similar
consciously breathing in
our fresh mountain air.
Bavaria, the Bavarian Forest National Park dramatic scenery, which can have a hum-
is Germany’s oldest nature reserve, having bling effect on the observer. Lake Königs-
It lowers the heart rate
been established in 1970. “Here nature has see in the Berchtesgaden Region is one
been given free rein to be the way it always such place. Like a fjord, it is situated un-
and helps you to relax.
was,” rejoices Kristin Biebl, who works as der mighty Alpine peaks, which tower up
a ranger. Her favourite (work)place: the almost vertically above it. The best Lake
Beer from the
Christine Waibel-
health resor t
Waibelhof Kneipp
24Natur e
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360° Video
Scan the QR code for
the 360-degree video
of Weltenburg!
360° Bild
The power of nature: the Danube
Gorge at Weltenburg Abbey
Video
hock
di
her Link zum Po
Königssee experience? A boat trip to the water and forest,” enthuses ship captain the hostess, who encourages visitors to
small church of St. Bartholomew‘s. Renate Schweiger. “An indescribable fee- her mountain farm in the Allgäu Alps to
ling.” Over a thousand years ago, people walk through dewy mountain pastures or Bildergaler
T HE CRE AT I V E P OWER felt moved by this landscape, as evidenced to wade through icy mountain streams.
OF WAT ER by Weltenburg Abbey: Bavaria’s oldest “It grounds you and helps you to unwind
abbey is thought to have been founded by completely.” Link auf ein
Another boat trip takes visitors through monks as far back as the 8th century, right
the famous Danube Gorge in Eastern Bava- on the Danube loop. WINE WA LK S
ria. The Danube, usually so wide, narrows Bavaria’s nature is so beneficial. Body,
here to just 80 metres as it snakes its way soul and spirit soon find new energy here, The Franconian wine landscape is also
through the ravine it has carved from the as Christine Waibel-Beer from the Kneipp a great source of well-being. Not only
rock between Kelheim and Weltenburg. health resort knows only too well. “You through tasting sessions of fresh Silvaner,
“All you see are vertical limestone walls, just have to experience nature,” declares but also by exercising in the open air:
beautiful walking and cycling trails
meander through the vineyards, which
billow along Franconia’s green and often
steep hillsides.
Steep vineyards
like these at Iphofen
characterise the Fran-
conian landscape
Bavaria Magazine 251,000 Shades of White
Wrap up warm! In winter, Bavaria is transformed into
a wonderful world of ski pistes, toboggan runs and
secluded winter forests. Red cheeks guaranteed!
What does a ski instructor
do in his free time?
Go skiing, of course!
nstructor
Armin Kling, ski i
ALLGÄU/BAVARIAN SWABIA
Downhill in style
In the Allgäu Alps, skiers and snowboar
ders can let off steam over 500 km of
pistes! A particularly convivial experien
ce is offered by smaller, family-friendly
ski areas such as Grasgehren near
Obermaiselstein. This is home to ski
instructor Armin Kling, who loves the
Allgäu winter so much that he even
skis on his days off. Or he straps on his
School is fun at snowshoes and climbs up the Wannen
ski courses in kopf: “The views of the Allgäu are simply
the Allgäu spectacular!”
FRANCONIA
Tobogganing in the Rhön
The north-west of Bavaria with its low mountains – the Rhön, Steigerwald,
Frankenwald and the Fichtelgebirge – not only has the most wonderful to
boggan runs but also its very own sledge production: in Leubach, Alexander
Laubenhan makes fast-paced toboggans from boiled ash wood. Cross country
and downhill skiers can find a variety of pistes and trails. And when Frau Holle
– Old Mother Frost – needs a break? There are plenty of walking trails.
A wonderful toboggan
run leads down into the
valley from the Ochsen-
ing
Naturally I go toboggan the
kopf in Franconia
In
too. My favourite run? om
fr
Fichtel Mountains, down the
the mountain station of great
ly
Ochsenkopf. That’s a real
adrenaline rush!
builder
enhan, sledge
Alexander Herg
26Natur e
EASTERN BAVARIA
Peaceful retreat
The peaceful, idyllic scenery of Eastern
Bavaria feels particularly pristine in
winter. In the Bavarian Forest National
Park, for example, where ranger Kristin
Biebl loves nothing more than to take
her guests deep into the untouched
natural world in snowshoes.
Here she explains to them that plants
and animals do not simply sleep
through the winter. The winter months
in Eastern Bavaria also see their share
of lively activity – for example, in the
Arbermandl is the name Großer Arber ski area.
given to the snow-cove-
red trees on the Arber in
Eastern Bavaria
My tip? The Waldweihnacht Schweinhutt, a Christmas
market in the heart of the forest! Kristin Biebl, ranger
UPPER BAVARIA
Winter forest
adventure
The most exciting Alpine peaks,
including the Zugspitze, are situated in
Upper Bavaria, south of Munich. They
tower over diverse ski areas, frozen
wild streams and deep snowdrifts in
the winter forests. Forests in which
wilderness teacher Tatjana Falk runs
survival courses, which involve sleeping
in a tepee and making your own snow
shoes. Those who prefer classic winter
activities can go skating in Chiemgau or
tobogganing in Oberaudorf.
Trudging through
the snow on homemade
snowshoes
The Zugspitze: a superlative peak
Every child in Bavaria knows that at 2,963 metres,
the Zugspitze is the highest mountain in Germany.
But it is also Germany’s only glacier ski area. And
thanks to the new cable car, which starts its ascent
The winter forest is the from the Eibsee Lake, you can now be (nearly) at
the summit in just ten minutes having ascended
perfect place to find peace 2,000 metres in altitude.
and sort yourself out.
It is a real home from home.
Ta t j a n a F a l k , w i l d e r n e s s te a c h e r
Bavaria Magazine 27Guten Appetit! Bavarian cuisine tastes even better in the fresh air 28
C u l i n ar y
CUISINE
Tradition with a
youthful face
Bavaria’s chefs master the entire culinary register. And treat their
guests to regional classics as well as creative gourmet cuisine at
award-winning level. A Bavarian beer is a natural accompaniment.
But Bavaria also makes some fine wines. They are created by young
Franconian winemakers, who know how to combine superb flavour
with sustainability.
W
henever you feel peckish in Bava- talking of Michelin stars, no fewer than
ria, you’re sure to find a rich and 52 of these coveted awards glitter above
varied menu to choose from. Ba- the Bavarian restaurant landscape. Occa-
varia’s cuisine offers both traditional inn sionally they can even be found gracing a
specialities and the latest in fine dining of traditional Bavarian “Wirtshaus”, which
the very highest calibre. Bavaria is full of casually offers traditional cuisine and
inns steeped in tradition, where tenacious gourmet delights under one roof.
chefs wield their spoons and ensure that The most famous Bavarian Wirtshaus
the roast meats, dumplings and apple stru- in the world is located in the heart of
del are prepared according to ancient cus- Munich, where the Hofbräuhaus serves its
toms. Yet its restaurants are also home to own home-brewed beer in glass tankards
young, progressive chefs, who transform alongside Bavarian specialities – often
regional ingredients into innovative culi- accompanied by live music. Another
nary experiences, and to grand masters, superlative inn can be found in the vil-
whose legendary cooking skills shine out lage of Eilsbrunn, near Regensburg. The
in the form of several Michelin stars. And Gaststätte Röhrl, a historically protected
The great thing is that
in a radius of just a
few kilometres I can get
everything I need to create
a sophisticated cuisine.
Head chef Jockl Kaiser
Bavaria Magazine 29Andi Weigand from Iphofen
interprets tradition in a
completely new way and
brings a breath of fresh air
to the winegrowing scene
monument, is almost 1,000 years old; the a place where – even though most beer
inn housed within its walls is said to be gardens have long since started running
the oldest in the world. It has been opera- their own restaurants and snack bars –
ting since 1658, always by the same family, you are allowed to bring your own food
the Röhrls. A swing door leads through to with you. Traditionally in a basket, toge-
the wooden panelled bars, where the local ther with a tablecloth, chopping board and
villagers have met on a regular basis since salt cellar.
time immemorial. “It’s just nice to sit
opposite someone over a beer,” observed A LOWLY INN WIT H
Muk Röhrl, the young landlord who is A MICHELIN STAR
the eleventh generation to run the inn.
In an archetypal Bavarian village, the inn
BAVARIA’S AT T IT UDE Prost, neighbour! stands next to the church. This is certainly
TO LIF E F LOURISHE S IN Stammtisch regulars in the case with the Huberwirt in Pleiskir-
ITS BIERGART ENS Munich’s Hofbräuhaus chen, near Altötting. At first glance, the
Huberwirt seems wonderfully traditio-
The Gaststätte Röhrl also has its own Bier- nal. A crucifix hangs in the corner of the
garten. The Biergarten is a wonderfully lounge bar and guests can order “Lüngerl
Bavarian institution. A place where you mit Semmelknödel” (veal lung ragout with
drink your beer outside, under ancient dumplings) or “Milz-Bries-Wurst” (spleen
chestnut trees, seated at long wooden sausage). Meanwhile, at the neighbouring
benches shared with all and sundry. And table, an elegant couple may be tucking
30C u l i n ar y
Finely crafted Landlord Muk Röhrl
game is served in with guests in the
„Meyer‘s Cellar“ Biergarten
into poached lamb shank with truffles and
sipping red wine from long-stemmed glas-
ses. All this in the Pleiskirchen village inn!
Alexander Huber likes to be both tra-
ditional and creative. When the young
chef returned to the 400-year-old family
business after learning his trade in high-
end gastronomy, he wanted to cook at a
high level but without scaring off the local
residents of Pleiskirchen. That’s why the
Huberwirt offers two menus. And young We do a lot by
foodies sit side by side with local regulars,
enjoying both the food and the atmo
hand, only harvest fresh ideas. Young winemakers like Andi
Weigand, for example. He actually wanted
sphere. There’s no sense of standing on
ceremony here.
healthy grapes and to become a banker, but thought better
add nothing to
of it. Instead, he has turned his family
Jockl Kaiser is another chef who shows winery into an organic enterprise under
the wine. Except
how varied Bavarian cuisine can be. At his the motto “more nature, less technology”.
restaurant, “Meyers Keller” in Nördlingen, In the vineyard, he allows grass, herbs
he gives a contemporary twist to old
recipes, searches out forgotten ingredients a lot of love. and flowers to grow among the vines; the
grapes are harvested by hand and the wine
and breathes new life into outmoded met- is allowed to develop in a large oak vat
Winemaker Andi Weigand
hods of preparation. He has earned him- after spontaneous fermentation. Andi has
self a Michelin star for his youthful inn also given the bottles a whole new look –
cuisine. with colourful labels, bold lettering and
unusual names. His wines are called “Der
SUSTAINABLE WINE Wilde” (The Wild One), “Der Held” (The
F ROM YOUNG Hero) and “Der Franke” (The Franconian
WINEM AK ERS One). The latter comes in the famous
Franconian Bocksbeutel bottle shape. In
Bavaria’s winemakers are delighted to see other words, traditionally different!
the rising quality of the competition. Even
more so, when they are the ones to set the
world of connoisseurs alight with their
Bavaria Magazine 31WHEN BAVARIA The people of Bavaria love nothing better than their traditional festivals and customs. They take place all Their roots tend to lie in religion or the agricultural calendar, such as the Almabtrieb in September, ever, the festivals are often simply an expression of sincere, deeply felt joie de vivre. This certainly 32
T r a di t ion a l F e s t i va l s
NS CELEBR AT E
year round and across the entire region, from the Alpine valleys and Franconian vineyards to the big cities.
when the cattle are driven back down to their winter quarters from the mountain pastures. How
applies to Munich’s Oktoberfest, the world’s biggest folk festival. And best of all: it’s easy to join in!
Bavaria Magazine 33I
phofen is a pretty winegrowing town festivals have a religious origin, such as the with mighty horns run through the town
in Franconia. It’s always well worth a Oberammergau Passion Play, which takes centre, ringing cow bells and whipping
visit, but on one weekend at the end of place every ten years: fulfilling a vow taken people with twigs, it is not only winter that
July it becomes even more special. That’s in the plague year of 1633, the inhabitants feels driven out by fear!
when people sit by the ancient Rödelseer of this village perform the last five days in There is also a long tradition of maypo-
Tor – enjoying the wines made by the se- the life of Jesus. Other festivals are based le festivals. In the Eastern Bavarian town
ven hosts, tucking into local specialities on ancient heathen customs, such as the of Rottenstuben, for example, the maypole
and celebrating the summer in fine spirits fearsome spectacle of the Klausentreiben in is first prepared then “stolen” by another
until late in the night. “77&Friends” is the Sonthofen in the Allgäu: when monstrous group, recaptured again when it’s time for
name given to this rather unconventional figures wrapped in shaggy fur and crowned beer and refreshments, erected and finally
wine festival, organised by young Iphofen
winemaker Andi Weigand and his collea-
gues. The hosts also provide the music by
way of a DJ booth, playing ambient, house
and tech-house music: “All on vinyl. We
love the contrast of the old and the new!”
explains Andi. His grandmother is also
part of the line-up, performing Franconi-
an songs.
DRI V ING OUT
T HE WINT ER
That’s how it is in Bavaria: people like to
celebrate for a wide variety of reasons.
Sitting together enjoying music and beer, Munich’s Kocherlball: formerly
preserving ancient traditions and customs, reserved for domestic staff, nowadays
but also creating new, joyous experiences half the city comes to dance
is all part of the Bavarian way of life. Some
34T raditi o n a l F e s tiva l s
Off to the Oktoberfest!
The world’s biggest folk festival, the 16-day Oktoberfest, is an
event rich in superlatives – with more than 6 million visitors,
At the Iphofen Wine
Festival, people dance over 7 million barrels of beer consumed, more than 100 roast
casually under lanterns. oxen and 24 fairground rides, from carousels to rollercoasters.
And the winegrowers
are the DJs And then there’s the atmosphere! Visitors from all over Bavaria
and the rest of the world crowd onto the Theresienwiese with
its beer tents, ghost trains and shooting galleries. The aroma of
roasted almonds and horse dung lies in the air and the festival
halls vibrate to the beat of the brass band music. The whole of
Munich is consumed by festival fever: “To the Wiesn!”
climbed. The art of “Maibaumkraxeln”,
or climbing the maypole, requires both
good technique and a warm jug. The com-
petitors cook up a mixture of resin and
honey, which they smear onto their hands
and feet to give them some grip on the
smooth trunk.
POLK A AT DAY BRE AK
One lovely example of the revival of an
old custom is the Munich Kocherlball. Ba-
Climbing the maypole varia’s largest open-air dance has evolved
in Rottenstuben is a from a ball held for domestic servants in
challenge for the parti- the 19th century, which took place early
cipants – and great fun in the morning before the housemaids, In Sonthofen shaggy monsters drive out
for the spectators coachmen and cooks started work. Nothing the winter with their bells
has changed in terms of the time (dawn)
and the place (the English Garden), but
now half the city turns out to cavort in a
circle to Bavarian dance music. In their
traditional costumes, of course.
Bavaria Magazine 35Where companies F R A N CO
7 9
NIA
Nuremberg
achieve greatness 3
E A ST E R N BAVAR IA
Regensburg
Some of the most successful companies in the world 2
flourish in Bavaria. For names such as Allianz, BMW and Augsburg 4
1 5 6
MAN, the ideal conditions that prevail in Bavaria enable 8
Munich
them to innovate and achieve global success. The results A L LG ÄU / U P P E R BAVAR IA
can be seen in exciting experience and customer centres. BAVA R I A N
SWA B I A
1 ALLIANZ ARENA
A new landmark
One of the biggest insurance corporations of
the world is based near the English Garden
in Munich: with 142,000 employees in over
80 countries, the Allianz Group is a giant
global enterprise. And yet it is moving into
the future in a way that is streamlined, agile
and sustainable. With the Allianz Arena
BMW World in Munich
football stadium, it has given a clear signal
also inspires visitors with
of its innovative spirit. And bestowed on the
its futuristic architecture
city of Munich one of its loveliest attracti
ons. www.allianz-arena.com
2 AUDI FORUM
Cinema, jazz and four-wheel drive
With its permanent four-wheel drive Quattro, the car manufacturer from
Upper Bavaria is a world leader when it comes to innovation. And the
brand is able to demonstrate its thrilling prowess in the Audi Forum ex
perience centre in the company’s Ingolstadt headquarters. Not only does
it offer emotional experience tours, but also a cinema and regular jazz
sessions. And its Museum Mobile presents the whole motoring history of
the 20th century in a multimedia and interactive display. www.audi.de
36S e rvic e P art n e r
From Bavaria
out into the big,
wide world
Many other Bavarian compa-
nies are also big players
The Playmobil
FunPark toy 6 FC BAYERN
world features Not just record-breakers, not just
life-size figures its “Mia san mia” declaration
of self–confidence, not just
the biggest sports association
3 PLAYMOBIL FUNPARK in the world with 300,000
members: FC Bayern Munich is
Making global success feel like first and foremost a hugely suc
child’s play cessful and innovative brand
on the world stage. It conveys a
Since being founded in 1974, over 3 billion Playmobil figures wealth of emotions – which can
have gone forth from Zirndorf near Nuremberg and conquered all be explored in the interac
children’s bedrooms all over the world. The contemporary and tive and multimedia surroun
engrossing nature of this system toy soon becomes obvious dings of the FC Bayern Museum
to visitors to the Playmobil Funpark, where parents are sure to in Munich’s Allianz Arena.
have as much fun as their kids in areas such as the Pirate Lake, www.fcbayern.com.
Climbing Garden and Fairyland. www.playmobil-funpark.de
7 ADIDAS
The history of the sporting
goods manufacturer “with
4 BWM WELT
the three stripes” shows how
The future on wheels a small football boot maker
from Franconia rose to become
The Bavarian car manufacturer has long been the second biggest sporting
driving the future of mobility. Under the motto goods manufacturer in the
“The Next 100 Years”, it is now focusing world. In collaboration with
on electric cars and hydrogen propulsion. big names from the world of
In Munich’s “BMW Welt”, visitors and car buyers music, hiphop and fashion, the
can immerse themselves in the idea cosmos brand also proves itself to be
of the Bavarian car plant with all their senses – unusually up with the spirit of
and allow themselves to be transported into the age. www.adidas.de
an exciting new world by the futuristic double
cone architecture made from steel and glass. 8 MAN
www.bmw-welt.de Founded in 1758 as the
“Maschinenfabrik Augsburg
Nürnberg”, based in Munich,
MAN is now a global manufac
turer of commercial vehicles,
which is looking to the future
with innovative concepts such
as digital logistics, electric
buses and digitally networked
truck convoys. Volkswagen AG
became a majority shareholder
Investing in Bavaria in MAN in 2013. www.man.eu
Bavaria as corporate location? 9 FABER-CASTELL
It sounds enticing and brings many
benefits. As a state agency, Invest in
5 ERDINGER WEISSBRÄU Two billion crayons and pencils
are produced each year in a
Bavaria actively supports companies
from Germany and abroad with their
Then a snack castle in Stein near Nurem
individual search for the perfect How do they get the Bavarian attitude to berg – even in times of digital
location or the expansion thereof – life into the bottle? Erdinger Weißbräu has communication, the 240-year-
a free and confidential service. plenty to say on that subject: the traditional old company continues to enjoy
More information at company from the Munich region produces worldwide success thanks to
www.invest-in-bavaria.com 1.7 million hectolitres of “Weizen” each its innovative concepts.
year, including a contemporary alcohol-free www.fabercastell.com
range. After a three-hour tour followed by a
Bavarian Wheat beer and a snack, there’s
not much left to ask. www.erdinger.de
Bavaria Magazine 37e v er y
Bavaria and its regions Bavaria - in th
e
WHERE IDEAS heart of Europ
BLOSSOM FRANCO NIA
Nuremberg
Creativity reigns supreme in Upper EASTERN BAVARIA
Bavaria, Allgäu/Bavarian Swabia, Regensburg
Eastern Bavaria and Franconia.
Four Bavarian ambassadors from city
and countryside show how they are
Augsburg
inspired by the traditions of their
homeland Munich
UPPE R BAVA RIA
ALLGÄU/
BAVARIAN
SWA BIA
ALLGÄU/BAVARIAN SWABIA
With Alpine feeling
Green, picturesque, and in the south of the Allgäu Alps
– this is the region of Allgäu/Bavarian Swabia. With a
natural environment that acts as a source of energy and
inspiration, potter Sophie Mische constantly draws on
that in her work.
Lush mountains, remote moorland, clear mountain lakes
and picturesque towns – all this and more can be found
in the holiday region in the southwest of Bavaria. It is a
region that typifies what Sophie Mische calls “S’ Alpgfihl”
– the Alpine feeling. The phrase encapsulates what she
Thomas Neumann takes feels as she walks through the natural landscape, which in
a break from art in turn provides inspiration for her pottery. The annual Allgäu
his studio near Munich cattle drive known as the Viehscheid gave her the idea
for a cow bell lamp: a ceramic lampshade fastened to the
leather strap of a cow bell. Roots and antlers also serve
as the basis for her creations, which she sells in her shop.
UPPER BAVARIA Yes, indeed: this is “S’ Alpgfihl”.
Abstract costume
Upper Bavaria is a region of high mountains, splendid
costumes and “Schuhplattler” dancing. It carries a sense
Sophie Mische puts
of homeland that painter Thomas Neumann delights in
“Alpine feeling” into
recreating on canvas in abstract form.
her bowls and mugs
With its Alps and vibrant cities, Upper Bavaria is espe
cially diverse. Ancient customs are brought to life and
reinterpreted here. The Munich-based artist Thomas Neu
mann loves to paint regional costumes and Schuhplattler
dancers, mountains and cows. However, there are no
kitsch clichés here: his subjects are always slightly distor
ted. He creates abstract images, prefers blurred shapes
and deliberately omits faces. In so doing, he paints the
portrait of a young Bavaria, which holds fast to its cultural
roots with an easy-going air of self-confidence. Much as
he does himself.
38M ap & R e gi o n s
Andreas Hemmeter
with his beer bench
backrest “Mei Leni”
EASTERN BAVARIA
Delicate beauty
Between Landshut and Waldsassen and through to the
Bavarian Forest, Eastern Bavaria revels in magnificent
scenery, spas and tradition. And glass artists like
Magdalena Paukner.
At 6,000 square kilometres, the Bavarian Forest is the lar
gest wooded area in Central Europe. Glass craftsmanship
has a long tradition here. A tradition that is carried on and
given new life to by Magdalena Paukner. Inspired by the FRANCONIA
nature of her homeland, this glass artist fashions berries,
leaves and flowers to create imaginative ornaments. In
A heart for parish fair guests
vases, she allows the structure of moss or beetles to shine Breweries and vineyards, folk festivals and parish
through. Her biggest work? Man-sized horsetails made fairs: Franconia is all about having fun! No wonder that
of green glass, the “Urkräuter”. They can be seen in the Andreas Hemmeter invented his portable beer bench
Glass Garden in Frauenau, a sculpture park full of delicate backrest here.
beauty.
Brilliant inventions are characterised by the fact that it is
no longer possible to imagine how we managed without
them. This is the case with “Mei Leni”, the portable beer
bench backrest by Andreas Hemmeter of Weißenburg.
Thanks to the young toolmaker, nobody will ever again
need to strain their back by perching on a backless beer
bench. “Mei Leni”, crafted from limed spruce, is the
perfect invention for enjoying the Franconian way of life, as
this region offers a wealth of folk festivals and other lively
gatherings. Of course, it is also home to charming half-tim
bered towns and villages, castles and palaces, numerous
lakes and rivers for active tours and ten nature reserves.
Magdalena Paukner
shapes liquid glass
into a vase
Legal notices Fabian Teuber, Anna Monterroso Carneiro Felbert (3), istock/RudyBalasko, BayTM/ BayTM/Bernhard Huber; Traditional
Art Director: Maja Schollmeyer Gert Krautbauer, Achim Bunz; Cities Festivals S. 32–35: BayTM/Peter von
Publisher: Editing: Dr. Sandra Meinzenbach S. 16–21: BayTM/Gert Krautbauer (9), Felbert (3), BayTM/Jens Schwarz, Berchtes
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Responsible persons: Table of Contents: BayTM/Peter von bauer (8), BayTM/Jan Greune, BayTM/ Partner S. 36–37: Allianz Arena/B. Ducke,
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Bavaria Magazine 39Regensburg is
ancient and beautiful.
And I just make it
a little bit lovelier.
Andre Maier, artist
Colourful Bavaria: young creatives stir up traditions
The artist Andre Maier loves Regensburg. So much so that his aim is simply to freshen up this ancient city, with Mural Art, which
mixes fantasy and Jugendstil. Andre is one of the many young Bavarian creatives who are connected to their home region with love
and passion and are inspired by tradition and customs to create something new. Want to read more stories about creative Bavaria?
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