70 YEARS - Professional and Continuing Studies
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6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 1 SPRING 2023 PROGRAMS AND COURSES Celebrating 70 YEARS of Service! Upskill, reskill, refocus — for yourself, or through customized learning programs for your organization’s workforce. pcs.udel.edu
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 2 ACHIEVING PROFESSIONAL GOALS Leverage our resources for your organization or yourself According to a recent study, 92% of American Company. Other returning courses include employees said having access to professional programs in business and information development is important or very important, technology, drones, education, healthcare, and 71% indicated job training and development law, as well as an array of test prep classes increased their job satisfaction, and 61% stated for anyone preparing to pursue undergraduate upskilling opportunities are an important or advanced degrees. reason to stay at their job. Aligning with the wishes of our learners, many While we acknowledge there are many ways of our programs remain online. No stranger to to provide your employees with professional flexible learning options over the years, UD has development, our University of Delaware come a long way from when distance learning Division of Professional and Continuing Studies for one student meant packing a VCR and (UD PCS) noncredit team has been experiencing VHS lecture tapes to keep up with his a surge in organizations seeking customized engineering coursework while on a business learning programs. From nationally known trip to Asia. The technology has advanced companies like Campbell’s, Toyota Financial exponentially since then, and the latest Services and Citi, to state organizations like innovations in the field of digital and online the Delaware Supreme Court and the learning will be presented in our new Delaware Restaurant Association, to local Instructional Design Certificate program. businesses like Nickle Electrical Companies With all the time we are spending online these and Grain Craft Bar + Kitchen, we have been days comes a great need to protect ourselves actively designing and delivering a wide and our business networks. In response to that variety of programs tailored to each client’s need, we are excited to launch Cybersecurity specific needs. Fundamentals for Practitioners and Managers Backed by the resources and world-class Certificate and Advanced Cybersecurity faculty of a top-ranked university, our committed Defense Certificate. We have also team can advance your team with flexible, redesigned our Advanced Social Marketing tailored offerings that result in valued and for Business Certificate as a suite of highly recognized University of Delaware self-paced, advanced-level programs focused credentials. We can come to you; you can bring on individual social media platforms, your staff to us; we can deliver everything online; launching this spring with programs covering or a hybrid program can be administered Instagram, LinkedIn and TikTok. through a combination of in-person and Whether you are looking for professional virtual programming. development for yourself, your organization or We are also pleased to provide professional anyone else, please do not hesitate to contact development via our popular open enrollment us with any questions you have about how we programs, which cover a vast range of topics. can help you achieve your goals. After selling out our first offering of Foundations of Brewing Science and Brewery Operations, .All of us on the UD PCS team wish you it is back this spring in the same format, which and your families a safe, healthy and includes an optional in-person session and beer tasting at Delaware Park’s 1937 Brewing happy new year!
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 3 LEARN MORE What can UD do for you? In this issue... NEW PROGRAMS FOR SPRING Advanced Cybersecurity Defense Certificate ..........14 2 ACADEMIC ADVISEMENT AND Advanced Instagram Marketing Certificate ..............17 CAREER COUNSELING (ACCESS CENTER) Advanced LinkedIn Marketing Certificate....................17 Advanced TikTok Marketing Certificate........................17 13 SPRING COURSES & PROGRAMS Cybersecurity Fundamentals for Practitioners 13 Business & IT and Managers Certificate ......................................................14 Instructional Design Certificate ........................................20 19 Drone Training 19 Education The University of Delaware’s Division of Professional and Continuing Studies (UD PCS) provides educational 21 Engineering & Science opportunities for anyone seeking to begin or complete their college career, enhance their professional skills or enrich 23 Food & Hospitality their personal life. UD PCS also provides customized training and educational services to area businesses, organizations 23 Healthcare/Health Sciences and professional associations. As the adult and nontraditional learners’ portal to the 24 Law University of Delaware, UD PCS impacts thousands of students each year through UD credit courses and degree 25 Liberal Arts offerings, professional development courses, certificate 25 Pre-College programs, workshops and lifelong learning member cooperatives throughout the state. 26 Public Administration Through UD PCS, the University of Delaware extends its vast resources, research, technology and knowledge to the 26 Test Prep community, the region and the world. UD PCS provides: • Academic advisement and career counseling 28 PROGRAMS-AT-A-GLANCE • Credit courses and degree completion Summary grid for quick course schedules and details • Customized learning and executive education • Lifelong learning opportunities • Pre-college programs • Professional development programs and courses Art Director: Cindy Dolan Editorial/Marketing Staff: Sherrie Fauvelle, Adam S. Kamras, Tim Nelson, Nora Zelluk • Online learning opportunities through UD Online POSTMASTER: Send address changes to Division of Professional and Continuing Studies, University of Delaware, Newark, Delaware 19716. The University of Delaware is an equal opportunity/affirmative action employer. The University of Delaware does not discriminate against any person on the basis of race, color, national origin, sex, Follow #UDPCS on social media! gender identity or expression, sexual orientation, genetic information, marital status, disability, religion, age, veteran status or any other characteristic protected by applicable law in its facebook.com/udpcs employment, educational programs and activities, admissions policies, and scholarship and loan programs as required by Title IX of the Educational Amendments of 1972, the Americans with Disabilities Act of 1990, Section 504 of the Rehabilitation Act of 1973, Title VII of the Civil Rights Act twitter.com/ud_pcs of 1964, and other applicable statutes and University policies. The University of Delaware also prohibits unlawful harassment including sexual harassment and sexual violence. For the University’s linkedin.com/school/udpcs complete nondiscrimination statement, please visit http://udel.edu/aboutus/legalnotices.html. CEP 6689 12/22 pcs.udel.edu | 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) 1
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 4 Credit courses and degree completion Whether you are a high school student seeking the challenge of college coursework, an adult looking to start or complete a degree, or someone interested in taking individual courses for personal, educational or professional enrichment, you may take UD courses as a non-degree student. You do not need to be admitted to the University to get started. As long as you meet the course requirements or prerequisites, many University courses are available to students not currently admitted in a degree program, and a variety of courses are offered online and in the evening. • The spring semester begins February 6. • For the latest information regarding the UD academic calendar, consult udel.edu/registrar/cal. • Ready to search for a course? Visit udel.edu/courses. The UD Professional & Continuing • Ready to register? Visit pcs.udel.edu/registration. Studies ACCESS Center: • For questions, advisement or assistance with registration, contact the Professional and Continuing Studies ACCESS Academic advisement, credit registration, Center at access-advise@udel.edu or 302-831-8843. and career exploration and assessment Over-60 Tuition-Free Program for matriculated The ACCESS Center provides free academic advisement, Delaware residents career exploration and assessment, and credit registration If you are a Delaware resident age 60 or older, you may assistance. Advisors are available to help you achieve your pursue a University of Delaware degree without paying educational and career goals. tuition. You must apply and be accepted (matriculated) to ACCESS Center services and resources include: qualify. Visit pcs.udel.edu/60-tuition-free-degree. • Academic advisement for new or returning students, including assistance with course/program selection and Want more information? Contact the Professional and Continuing Studies ACCESS Center at registration. access-advise@udel.edu or 302-831-8843. • Career exploration and counseling, including administration of career inventories. Lifelong learning opportunities • Unofficial transcript evaluation and curriculum review for prospective transfer students. The University of Delaware hosts Osher Lifelong Learning Institute (OLLI) programs in New Castle, Kent and Sussex • Assistance processes. with the University’s admission and readmission counties and online for adults to enjoy classes, teach, exchange ideas and learn together. Try out a new language, meet with a passionate discussion group or • Information regarding UD resources and student services. revisit your favorite areas of study from the comfort of your • Information on University policies and procedures. home or on location. These volunteer-based academic cooperatives offer hundreds of courses each year, with no Explore your options! Contact the ACCESS Center to schedule an appointment. grades or exams and no educational prerequisites. See page 7 for details. Email: access-advise@udel.edu • Phone: 302-831-8843 pcs.udel.edu/access Spring course delivery format While many of our continuing education courses are traditionally offered through an in-classroom learning format, many spring 2023 courses will be taught in a live-online format via videoconferencing. Should a change occur in course delivery format, enrolled participants will be notified as soon as possible. For information about the University of Delaware’s response to COVID-19, see udel.edu/coronavirus. 2 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) | pcs.udel.edu
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 5 Professional development programs and courses UD PCS offers a variety of ways for you to build your credentials and move ahead in your career. Certificate programs, seminars and short courses provide you with practical knowledge and skills as well as resume-building credentials. Our faculty and adjunct instructors combine strong academic backgrounds with extensive real-world experience. Programs include: n Business & IT—Business Analytics, Cybersecurity, Digital Marketing, Microsoft® Excel, Nonprofit Leadership, Project Management, Sales Development Science, Sales Operations Science, Self-Paced Programs, Social Media Marketing Customized learning n Drone Training—Ground School and FAA Part 107 Test UD PCS is ready to provide customized education programs Prep to help your organization achieve its training and employee n Education—Instructional Design, UD Montessori Teacher development goals. Programs are built on leveraging the Residency best research-based and applied knowledge for your organization’s needs. n Food and Hospitality—Brewing Science and Brewery Operations Customized learning and organizational training n Healthcare—Clinical Trials Management, RN Refresher Professional coaching, executive education and customized training programs are tailored to your organization’s needs n Law—Paralegal, LSAT Prep and can be delivered online, on-site or on campus. n Pre-College—UD Dual Enrollment, SAT/ACT Prep A wide variety of topics are available for customization, n Test Preparation—ACT, GMAT, GRE, LSAT, SAT, Praxis including business, healthcare and others, as well as executive education programs that meet the specific needs See pages 13–27 for complete program listings. of your organization. University of Delaware faculty and external subject matter experts provide exceptional learning opportunities for your team. Online learning opportunities Comprehensive instructional design and course through UD Online delivery solutions More than 240 University of Delaware credit courses—as well Our strong knowledge of instructional design techniques, as 28 degree programs, certificate programs or professional technology applications and adult learning styles enables development programs—are offered online, and more are our educators to produce and deliver classroom-based and developed every year. Ranging from an associate in arts to online programs tailored to your needs. an MBA or M.S. in mechanical engineering, online programs from the University of Delaware are ideal solutions for Professional executive coaching students and professionals seeking to advance their We help organizations develop employee strengths, address education while accommodating their busy schedules. challenges, improve productivity and increase job satisfaction. We design new or enhance your existing coaching programs, including executive-level services. Benefits to your organization Outsourcing your organization’s professional development to UD enables your employees to focus their efforts on core business issues that affect your bottom line. Other benefits include: • Strengthening programs. your workforce through proven leadership • Optimizing work processes. • Improving relationships through diversity, teamwork and communications programs. Learn more or contact us at pcs.udel.edu/customized, or lval@udel.edu. pcs.udel.edu | 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) 3
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 6 CUSTOMIZED LEARNING unique educational strategies PCS programs meet organizations’ specific needs By Adam S. Kamras the Newark campus for six consecutive Top-ranked university Though Nickle Electrical Companies and weekly sessions. Tap into UD’s resources and knowledge Grain Craft Bar + Kitchen are in very “We decided that spreading the program as a top-ranked public research different industries, they faced a similar out over four quarters would be the best university tackling the biggest challenges facing our state, nation and world. problem in their attempts to secure learn- way to proceed because we could have ••••• ing programs for their managers. breaks in between to apply some of the “Looking to take our management team training and then build the next session,” world-class faculty, to a whole new level, I did a bunch of said Shupe. real-world experts research, but I just wasn’t finding what we In response to the values it wanted for its Draw on the expertise of over 1,500 wanted,” said Heather Shupe, human managers, Nickle’s training topics included faculty, experts and industry resources director of Nickle Electrical communication, mentoring, coaching, practitioners working and researching in all knowledge areas. Companies. “We needed something we can accountability, team building, leadership ••••• customize and make Nickle’s product, that and conflict resolution. Working in con- we can replicate and do over again, and that junction with the instructor and UD PCS’ valued credential we can put more managers through.” director of noncredit professional programs, Gain a University of Delaware backed Vic Wang, Shupe requested and received credential and digital badges upon Grain’s co-proprietors, Lee Mikles and Jim O’Donoghue, also were not satisfied a program that was highly interactive and training completion. with the options they were being presented addressed scenarios that Nickle’s managers ••••• with. “We looked at programs that were would experience on the job. She said the FLEXIBLE, TAILORED OFFERINGS kind of off the shelf and partly met our role-play situations and hands-on activities Leverage our ability to provide needs and partly didn’t,” said Mikles. were well received and evaluations were completely customized programs all positive. whether online, on-site or on campus, Both organizations turned to the University in many program formats. of Delaware Division of Professional and In preparation for Grain’s customized ••••• Continuing Studies (UD PCS) for training, Wang visited all three establish- customized learning programs designed to ments and shadowed the employees. COMMITTED TEAM meet their specific needs. Nickle engaged “We talked with a few different providers, Advance your team with the support of our dedicated and committed in a personalized on-site Emerging Leader- but UD was very open to tailoring it to customized learning team, assisting ship Training program that met quarterly our needs, which was great,” said Mikles. with every program aspect from over the course of a year, and Grain sent “They really made the investment to development to start to finish. managers from each of its three locations understand what we truly need and offer at the time to UD PCS’ headquarters on us something that was tailored to our group.” 4 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) | pcs.udel.edu
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 7 emphasis on “the Grain way,” which Mik- les said includes how they want to conduct business, how they want to be treated and how they want to treat people. UD PCS is ready to provide customized education programs to help your organization achieve its training and employee development goals. Our customized learning programs are built on leveraging the best research-based and applied knowledge for your organi- zation’s needs. When you partner with UD PCS, you’ll benefit from the resources Following some icebreakers and team- build off of it,” said Shupe. “Their level of of a top-ranked university; the expertise building exercises, Grain’s focus areas accountability, conflict resolution skills, of world-class, faculty, real-world experts; included harassment and bullying, emo- communication and all of the other items gaining a valued credential; flexible, tional intelligence, and managing peers. that were addressed are being practiced.” tailored offerings; and a committed Nancy Chase, Grain human resources and Allowing their employees to express customized learning team. events manager, appreciated how the themselves freely, Mikles and O’Donoghue program was geared specifically to the Offered at your site, at UD, online or refrained from participating in the sessions through a combination of delivery restaurant business. and were pleased to hear that their staff locations and formats, we can help your “I have been to other manager trainings opened up quite a bit to each other. organization meets its learning goals and this one was more personal,” said “They don’t all know the managers from via organizational needs assessment Chase. “I liked that it was just us.” the other locations very well, but by the and development; customized learning Shupe said the development in Nickle’s end of the class they were all yucking it up programs for every level of your organi- managers is evident, and the lessons and skills together,” said O’Donoghue. “I love the zation; comprehensive instructional are continuing to be reinforced in perform- fact that they were talking about seeing design and course delivery; professional and executive coaching; employee ance evaluations and subsequent trainings. each other again.” upskilling, reskilling and retention; and “They are able to take that information and The training has also led to an increased executive education programs. key business topics for busy professionals Offered by UD PCS in partnership with UD’s Alfred Lerner College of Business and Economics, the UD Pocket MBA is a professional certificate program for current and aspiring managers and leaders to develop and enhance their business acumen. The curriculum features traditional core MBA program topics distilled down to just a few sessions each instead of an entire semester. The most recent cohort concluded in September 2022 and included 30 profes- sionals from Incyte, the Wilmington, Healthcare Organization. Sessions Throughout the eight-month program, Delaware-based, global biopharmaceutical covered entrepreneurial thinking, strategic participants collaborated in teams to company. Led by UD’s Qingjiu Tao, decision making, data analytics, digital complete a business case study focused assistant professor of management, the marketing, management accounting and on a pharmaceutical product launch primarily online program focused on three finance, policy and finance in healthcare scenario with the goal of applying main topics — Leading People, Health- delivery, as well as leadership and program takeaways, which they presented care Business Acumen and Leading the innovation in population health. at an on-site capstone event. pcs.udel.edu | 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) 5
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 8 MEET WITH US TO LEARN MORE INFORMATION SESSION Thursday, January 12 PCS Information Session set for Jan. 12 at 7 p.m. The community is invited to learn more Students in UD PCS noncredit programs BUSINESS & IT about professional development programs may be eligible for financial assistance and • Business Analytics Science offered by the University of Delaware’s discounts. Payment plans, discounts or • Cybersecurity, Fundamentals Division of Professional and Continuing scholarships are applicable for most and Advanced Studies (UD PCS) in spring 2023 by programs and include discounts for veterans • Foundations of Digital Marketing attending a free virtual information session and members of the military, groups of two • Microsoft® Excel on Jan. 12 at 7 p.m. or more, professional associations, and • Nonprofit Management Although detailed program information UD alumni, students and employees. • Project Management can be found on the programs’ webpages, Students may be eligible for funding from • Sales Development Science the live-online information session allows the Elevate Delaware program if they are • Sales Operations Science participants to interact directly with the employed by Delaware businesses with • Social Media Marketing experts teaching the courses, providing a 50 employees or less (page 8). DRONE TRAINING real-time opportunity for Q&A and feedback. Participate in event promotions, • Professional Drone Pilot: Each semester, information session partici- post on social media Ground School and FAA Part 107 pants tell us what a valuable experience it is As a side benefit of attending the virtual Test Prep to hear directly from their prospective in- info session, participants have the opportu- EDUCATION structors, who range from industry experts, nity to enter three raffles for registration • Instructional Design business owners, college professors and other discounts applicable to most UD PCS FOOD & HOSPITALITY veteran educators, graduate degree holders, noncredit programs. Participants are • Foundations of Brewing Science certified practitioners, and leaders in their automatically entered in two of the raffles and Brewery Operations fields – all who practice what they preach simply by attending the virtual event and and are eager to share their knowledge. completing the evaluation form. Posting HEALTHCARE on Facebook or Twitter with the hashtag • Clinical Trials Management Learn about financial assistance • RN Refresher #UDPCS enters participants in the third options discount raffle. For details and rules, visit LAW In addition to program-specific details like pcs.udel.edu/raffle. • Paralegal industry outlook and course expectations, LEARN MORE topics covered at the information session RSVP is required to participate in Visit pcs.udel.edu/ include financial assistance options and the virtual information session. info-session for career resources available to most students Please see details on this page, program schedule and graduates of UD PCS certificate or at pcs.udel.edu/info-session. and to RSVP. programs (page 8). 6 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) | pcs.udel.edu
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 9 LIFELONG LEARNING Literature and Writing — Shakespeare, Aspiring Poets, Banned or Challenged Books, Writing Memoirs General Interest — Electric Vehicle Technology, Genealogy Research, Gay-Lesbian-Bisexual-Trans Films, iPhone Camera & Photos Apps, Inside Our National Parks, Thought-Provoking Films Languages — American Sign Language, French, German, Italian, Spanish Wellness and Physical Activity — Pacific Island Dances, International Folk Dance, Yoga, Tai Chi, Walking Groups DISCOVER YOUR PASSION Economics, Political Science — China: Evolving Global Order, Investing Club, Elder Law and Estate Planning, Supreme Court and U.S. History Spring classes start Feb. 6 Through spring lifelong learning classes For spring 2023, OLLI offerings include featuring fun and diverse topics nearly 300 in-person or online classes, including many hybrid or combined The University of Delaware is proud of its Something for everyone offerings, allowing flexible attendance history as one of the earliest and largest OLLI offers a fun, informal learning envi- options. lifelong learning programs in the country, ronment with a mix of both academic and hosting Osher Lifelong Learning Institute Online classes are offered through the entertaining subjects, but with none of the (OLLI) programs throughout Delaware. Zoom videoconferencing software, with stressful ingredients like tests or grades. free training provided to participants. As a volunteer-driven learning cooperative Favorite OLLI subjects include music, art, for adults age 50-plus, UD’s OLLI pro- history, wellness activities and more. Classes start Feb. 6 in 13-week, 11-week gram has nearly 2,000 active members and A small sampling of the nearly 300 courses and five-week sessions, with a second offers classes at locations in Dover, Lewes, planned for spring 2023 includes: five-week session starting April 3. Newark, Ocean View and Wilmington, as Registration for spring semester is Art — Card Making, Fiber Arts and Fabric well as online. With volunteer instructors available Jan. 5–18, with another Dyeing, Japanese Flower Arranging, Mosaic at the heart of the program, the expertise registration period available Jan. 24– Wood Art, Stained Glass, Watercolor from their professional careers, educational Feb. 17. Gift certificates are available backgrounds, avocations and passions pro- Music and Performing Arts — Broadway for purchase. vide the source material for the breadth Legends, Barn Dance Band, Chorus, OLLI’s newly revised membership and depth of OLLI’s class offerings. Chamber Choir, Guitar Workshop, structure consists of one flat membership Orchestra, Recorder Ensemble, Stand up While the varied classes are a big draw, fee of $250 for the semester, after which Comedy How-to members are quick to add that the oppor- members sign up for unlimited classes tunities for friendship and fun are just as General Interest — 21st Century and activities at all UD OLLI locations important. “One of the main reasons I like Challenges Through the Eyes of Star Trek, and online. Need-based partial financial coming to OLLI is the camaraderie,” said Gardening Speakers, Mah Jongg, Reducing assistance is available; for details contact one member. Social interaction, volunteer Your Carbon Footprint the OLLI office at 302-573-4417. opportunities, extracurricular activities, History — Hagley Does History!, JFK For more information about OLLI, clubs and more are all part of the vibrant Assassination, U.S. History Viewed by including a complete course OLLI learning community. African Americans listing, visit olli.udel.edu. pcs.udel.edu | 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) 7
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 10 Funding available for noncredit professional UD PCS development CAREER The Delaware Department of Labor’s Elevate Delaware program helps fund professional development and RESOURCES training opportunities for individuals and employers. If you meet program eligibility requirements, you could complete a UD professional develop- ment noncredit program at no cost to you! With $1.5 million allocated to Elevate Delaware, the program is available The University of Delaware’s Division to individuals who work in Delaware of Professional and Continuing Studies Career coaching (UD PCS) recently began offering an for organizations with fewer than 51 expanded suite of career-focused Resume review employees. “The Elevate Delaware program provides an excellent resources to UD PCS certificate Mock interviewing program students. UD career/networking events Participants enrolled in designated noncredit professional development Internship and job database programs now have access to resources and tools like resume review, career path coaching and mock interviewing sessions as well as to selected career resources through the UD Career Center. “This has been a recurring request from both prospective and current students as well as UD PCS graduates and faculty,” said Vic Wang, director of UD PCS noncredit Focused on Delaware professional programs. “They’ve asked us about extra career resources to help navigate a career change, optimize their job search and maximize potential opportu- small businesses & nities that may come with adding a new credential to their resumes,” added Wang. their employees “It’s an exciting development,” said Debra Fields, the new program manager for UD PCS career services. “In addition to directly providing some great career services opportunity for individuals to obtain to our certificate program students, we’ve also collaborated with the UD Career significant funding to help meet their Center to enable students’ access to important resources that historically have been professional development goals, as available primarily to matriculated UD students and alumni.” well as for employers to obtain sup- Since the program’s inception, Fields has already worked with about 45 UD PCS port for training and development for certificate program students, assisting with resume review, interview preparation their staff and team members,” said questions and access to other resources. Vic Wang, director of UD PCS non- Resources include assistance with career goal and career path assessment, one-on- credit professional programs. one coaching and support while they’re enrolled in the UD PCS program, as well as Providing up to $10,000 to eligible for a follow-up period after program completion. individuals enrolling in approved Students are able to attend UD career and networking events—both in person and noncredit professional development virtual – as well as participate in the Handshake network, a database of thousands programs, funding may also be of internships and jobs posted specifically for UD students and alumni. available to help Delaware organiza- In addition to the resources and support offered through the UD PCS career services tions build and facilitate customized initiative, students can take advantage of free academic advisement and career UD professional development exploration provided by the UD PCS ACCESS Center. ACCESS Center services include courses for their employees or academic advisement, educational planning and career exploration, all offered at members. no cost to prospective and existing continuing education students, as well as the For details, visit pcs.udel.edu/ larger community. elevate-delaware. For more details, including a complete list of UD PCS career services eligible programs, visit pcs.udel.edu/career-services. 8 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) | pcs.udel.edu
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 11 WORKPLACE SKILLS RETURNING TO UD from AFAR Social media training helps student excel professionally By Adam S. Kamras a virtual student in the UD PCS Funda- pated in the spring 2022 offering of the Not knowing what she wanted to do with mentals of Social Media Marketing Certifi- UD PCS Advanced Social Media Market- her life was a key factor in Lauren Conforti’s cate program. ing for Business Certificate program. She decision to enroll at the University of “The virtual format was great, and I was eager to take a second class taught by couldn’t have imagined it being in person Nancy Dibert, CEO of Epic Marketing Delaware as an undergraduate in 2015. Five because the nature of social media work is Consultants. years later, she reenrolled at UD as a contin- uing education student because she knew all online,” said Conforti. “It was still per- “Nancy was great and always available,” exactly what she wanted to do, how she sonal and focused, and I always joined the said Conforti. “We spoke on the phone wanted to do it and what provider she Zoom office hours.” multiple times, and she was a big selling wanted to do it with. UD’s name recognition point for me to do the second program.” A native of East Hanover, New Jersey, Though there were many organizations of- Immediately applicable skills Conforti said she was aware of the University’s fering social media training, it did not take Whereas the fundamentals class made strong reputation and found it to have an long for her to decide that the University of Conforti a stronger candidate for employ- attractive campus with friendly people Delaware would be the best option for her. ment, the advanced class enabled her to when she visited as a high school student. “Some people tout professional develop- immediately apply what she was learning “It is a nice starting place for people who ment from places I never heard of,” said to benefit her employer. might not know exactly what they want to Conforti. “If there is going to be time, “For my assignments, I was sending Nancy pursue because there are so many options money and energy involved, I want it to be posts for my company’s real-live social and avenues you can explore,” said Conforti. at the school that I trust.” channels,” said Conforti. “I took her hon- “I am glad that I chose the University of Class paves way for full-time job est feedback and worked it into my current Delaware. It was a good playing ground for role. She was a mentor who helped me not Shortly after completing the fundamentals taking different classes.” only better my professional development program, Conforti began a full-time, re- Conforti’s classes led her to a bachelor’s de- mote position with 240 Tutoring, a Texas- but also the development of my company.” gree in English in 2019. As an undergradu- based company that offers online study Self-paced and customized classes ate, she participated in a variety of activities, guides to help teachers prepare for certifica- The Social Media Marketing program has including serving as a UD social media am- tion exams. Initially hired as a customer care been converted to four self-paced courses bassador. agent, she quickly leveraged her newly ac- that can be started anytime: Fundamentals quired knowledge from the fundamentals of Social Media Marketing, Advanced Back at UD from a distance class to transition to 240 Tutoring’s first po- Instagram Marketing, Advanced LinkedIn Following her graduation, Conforti moved sition devoted solely to social media. back to New Jersey and continued to in- Marketing and Advanced TikTok Market- crease her social media proficiency through Expert instruction ing. UD PCS can also provide foundation- part-time jobs. Looking to further develop Boosted by the confidence she obtained level to advanced-level digital and social her skill set and beef up her credentials, she from the fundamentals class and the desire media marketing training via customized “returned” to her alma mater in fall 2020 as to excel at her new job, Conforti partici- learning. pcs.udel.edu | 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) 9
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 12 ONLINE LEARNING STUDY with FLEXIBILITY Online offerings allow you to take classes from anywhere at any time Flexible and online learning at the University At the University of Delaware, online of Delaware goes back a long way, to when programs are designed to help students, distance learning meant a working adult especially working adults, expand their student told us he packed a VCR and skills and further their careers. We do this VHS lecture tapes so he could keep up through discovery-based learning, applied with his UD engineering coursework research and dynamic skill building. This while on a business trip to China. proven academic approach extends to all UD counts itself among the leaders of of our online degree programs and non- online and distance learning, from its degree courses. When you choose to study ment certificate programs are launching original launch in 1988 with videotaped with UD, you gain access to our expert this spring, including Cybersecurity lectures for a few degree programs, faculty and leading-edge curriculum, all Fundamentals for Practitioners and evolving and expanding into today’s with the flexibility that comes with online Managers (page 14), Advanced Cybersecurity dynamic virtual classroom. Now encom- learning. Defense (page 14), Instructional Design passing hundreds of classes and new Online programs from the University of (page 20), and three advanced social online degrees launched every year, UD’s Delaware are ideal solutions for students media marketing certificates covering resources and expertise in online learning and professionals seeking to advance criti- Instagram, LinkedIn and TikTok (page 17). helped faculty and departments across cal skills with a leading research university We hope to see you in our virtual UD adapt and meet the challenges of a while accommodating their busy schedules. classrooms. Learn more at total virtual campus, necessitated during Several new online professional develop- pcs.udel.edu and online.udel.edu. the pandemic. This year alone, four UD online graduate University of Delaware— degree programs have been recognized by A TOP-RANKED EDUCATION U.S. News & World Report in its 2022 U.S. News Best Online Programs or Best • U.S. News and World Report names UD No. 38 nationally among top public universities. Online Programs for Veterans lists, ranked • Kiplinger's, Forbes, Princeton Review and MONEY rank UD among “best value” schools. on factors like engagement, faculty • UD is named among the Top Veteran-Friendly Schools by U.S. Veterans Magazine. credentials and training, student excellence, Learn more: www.udel.edu/about/facts-figures and student services and technologies. 10 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) | pcs.udel.edu
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 13 HIGH SCHOOL SOUND OFF having a say on SUMMER VACATION High school students offer Gov. Carney advice on crucial issues By Adam S. Kamras provide the brainpower to keep us going to conducted a condensed version of a process If the 43rd annual Delaware Governor’s solve problems.” followed in their public policy courses. School for Excellence students were asked In this process, students work through a Recommendations encouraged to report on what they did on their summer problem-solving procedure to research Carney, who was welcomed to campus by problems, causes and consequences, and vacation when they returned to their respec- UD Provost Laura Carlson and Associate tive high schools throughout the state, they develop a policy proposal for a public Vice Provost for Professional and Continuing official. After practicing their pitches and likely gained the attention of their teachers Studies George Irvine, said a legislative and classmates when they said they gave receiving feedback from Pierce, Taylor, fellowship program he was chosen for Barnes and Shaffer, the students’ final advice to Delaware Gov. John Carney on while pursuing his master’s was a transfor- important issues like climate change, school pitches on climate change, school safety, mational experience that convinced him to mental health and abortion rights were safety, mental health and abortion rights. change his career plans from football refined in preparation for the appreciative Carney, who earned a master’s degree in coaching to public service. governor’s arrival. public administration from the University “The biggest challenge we face in my view of Delaware, returned to his alma mater to “When you have the opportunity to stand is how are we going to prepare students like in front of the future of our state and have spend about 90 minutes in Memorial Hall all of you to do the jobs of the future,” interacting with the participants in the an interaction like we have had today, that said Carney. is really pretty special,” said Carney. one-week program that brings together academically and artistically talented To address the many challenges he is faced Pathway to UD Delaware high school students who have with, Carney seeks input from others like the Governor’s School students who were Governor’s School is comprised of an completed their sophomore year. Sponsored academic program and a visual and by the Office of the Governor of the State in front of him. performing arts program for participants of Delaware in cooperation with the “I take advice,” said Carney. “The best thing selected via a competitive application process Delaware Department of Education and you can do for me is give me some good after being nominated by their schools. UD’s Division of Professional and Contin- advice about a whole range of issues that are Throughout the week, students interact uing Studies (UD PCS), the program, important to all of you.” with each other in the exploration of lead- which includes lodging and meals, is ership, diversity, teamwork and creativity. provided at no cost to the participants, Guided by UD faculty courtesy of the Office of the Governor. Luckily for Carney, the students were eager, Governor’s School for Excellence has wel- ready and willing to share their thoughts comed more than 4,000 students over the “This is a really great program for all of with him after being prepped for his visit last 43 years, including Delaware Lt. Gov. you,” said Carney. “You have been selected by UD Joseph R. Biden, Jr. School of Bethany Hall-Long who was a member of because you are leaders in your school right Public Policy and Administration faculty the inaugural class in 1979. Approximately now. You’re the kind of people we need to members Andrea Pierce, Casey Taylor, half of Governor’s School participants keep our state strong, our economy strong. Philip J. Barnes and Timothy J. Shaffer who enroll at the University of Delaware. We are relying on you in the future to pcs.udel.edu | 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) 11
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 14 SOMETHING’S BREWING POPULAR BEER BREWING CLASS RETURNS Professional brewmaster shares expertise and passion By Adam S. Kamras consumable item. Food, science and art all Like many people reaching the legal in one, that’s what hooked me. The drinking age, Brad Adelson bought beer process is so magical.” on his 21st birthday; however, he did Adelson was so hooked on brewing that not—actually could not—enjoy any of it he went back to school to earn a second that day. Rather than ordering a bottle or a undergraduate degree in food science and draft at a pub or purchasing a six-pack or a technology at Oregon State University case at a store, Adelson and a friend in- and has not looked back. For over 15 vested in a beer-brewing kit and began the years, he has worked at various breweries multiday brewing process by mixing the around the country. Currently the brew- ingredients themselves. master for Lost Planet Brewing Company, need to be able to show any future boss he shares his experience, expertise and that they have a pretty good base knowl- Adelson, who was pursuing a bachelor’s edge of beer. I thought about if I was degree in art with a concentration in passion by leading the popular UD PCS Foundations of Brewing Science and going to hire somebody who did not need photography from San Jose State University a lot of training, what would I want them at the time, was instantly taken with brew- Brewery Operations program, which sold out last semester. to know.” ing, which he equated with his major. Designed to give participants looking to Whether participants are looking to make “What I love about photography is that it brewing a full- or part-time career, transi- is such a great blend of art and science,” gain entry into the rapidly growing beer industry, or transition roles within it, tion roles in a brewery, take their hobby to said Adelson. “Beer is not only a great the next level or just increase their knowl- blend of art and science, but it’s also a practical knowledge and hands-on experi- ence to equip them with an upper hand edge, they will be invited to attend an op- when pursuing brewery jobs, Adelson tional in-person session and beer tasting at believes the live-online course beginning Delaware Park’s 1937 Brewing Company, Feb. 15 will be eye-opening for anyone where they will learn practical, hands-on who enrolls. aspects of the role and familiarize them- selves with the brewery space. “We cover the brewing process from start to finish,” said Adelson. “The biggest goal Participants in the program, which can is for the participants to learn what they also be presented via private, customized learning, must be at least 21 years old. 12 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) | pcs.udel.edu
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 15 SPRING 2023 COURSES AND PROGRAMS Spring 2023 courses and programs BUSINESS AND IT Analytics Playbook to help a real-world company leverage data to extract and FREE LIVE-ONLINE CREDIT DEGREE | ONLINE visualize actionable insights using the latest INFORMATION SESSION techniques and industry tools, you will also learn strategic concepts such as data Thursday, January 12 Accounting Practice, modeling, accessing data with SQL, data 7–8 p.m. Master of Science (M.S.) visualization and KPI development. LEARN MORE Join us for a live-online In addition, you’ll walk away with information session to Within this AACSB accounting-accredited hands-on technology experience and be learn more about spring program, you’ll study with renowned fully prepared to take your Tableau 2023 professional faculty to gain a solid understanding of Desktop Specialist Certification exam. development programs, accounting, the assurance function, tax Weekly, you should expect to spend four to speak with instructors regulations, business law and the business and ask questions about the programs six hours engaging with on-demand environment and graduate ready to sit for you’re interested in. content created by industry experts, the CPA exam. including activities and assignments in the This session will include programs CONTACT: 844-237-1338 online learning portal. Additionally, weekly in Business and IT, Drones, Education, business.online.udel.edu/sp-map live-online, one-hour, optional but Food and Hospitality, Healthcare recommended group sessions are and Law. CREDIT DEGREE | ONLINE available for engaging in real time with Scan code above, see page 6, or visit peers, experts and mentors. pcs.udel.edu/info-session for details. Applied Statistics, WHO SHOULD PARTICIPATE? Master of Science (M.S.) • Individuals considering a career in an analytics-related capacity who want to CREDIT CERTIFICATE | ONLINE OR IN-CLASS This program is designed for working build data-oriented skillsets and gain Business Essentials professionals from a range of occupational their Tableau Desktop Specialist and educational backgrounds. Students Certification Certificate receive training in applied and theoretical • Business-focused professionals looking to Through courses offered both online and statistics and graduate ready to excel in develop new skills to expand career on campus, this certificate offers students data careers. opportunities or improve potential for and working professionals the opportunity CONTACT: 844-247-6251 advancement in marketing, sales, to earn a business-related certificate. The onlinestats@udel.edu finance, business operations, human program is comprised of four targeted onlinestats.canr.udel.edu resources or other related fields courses from UD’s Alfred Lerner College of • Recent graduates looking to gain a Business and Economics: big-picture understanding of business NONCREDIT CERTIFICATE | ONLINE • Economic Issues and Policies analytics and build in-demand skills • Survey of Accounting employers are seeking Business Analytics • Entrepreneurs looking to grow their • • Introduction to Business Fundamentals of Finance Professional Certificate business by utilizing skills in data extraction, modeling and visualization CONTACT: access-advise@udel.edu Delivered online, the Business Analytics 302-831-8843 • pcs.udel.edu/essentials SCHEDULE: Classes start monthly. Please Professional Certificate program is taught visit our website for schedules. by industry experts and covers the key areas required to be effective at utilizing LOCATION: Online data to help an organization optimize its PRICE: $1,850, course materials included. business processes by making better, more ba.pcs.udel.edu informed decisions. In this 10-week course, you will learn key concepts and strategies, get hands-on practice (with feedback from experts) and earn in-demand credentials. Along with creating a Business pcs.udel.edu | 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) 13
6689GuideS23Edited.qxp_Guide 11/16/22 12:57 PM Page 16 SPRING 2023 COURSES AND PROGRAMS NONCREDIT CERTIFICATE | ONLINE NONCREDIT CERTIFICATE | LIVE-ONLINE NONCREDIT COURSE | ONLINE NEW! Cybersecurity NEW! Advanced Foundations of Digital Fundamentals for Cybersecurity Defense Marketing Certificate Practitioners and Certificate Meet your audience online Managers Certificate Hands-on techniques and tools What is digital marketing and why does it Start here to learn the concepts, addressing real-world matter to businesses? How can you challenges incorporate digital into your marketing mix tools and terminology of the field to meet your audience online? The objective Cybersecurity is an essential topic for Data and information are the building of this course is to introduce foundational many businesses, schools, banks and other blocks of today’s organizations. Most marketing concepts needed for digital organizations. As our lives evolve online, it security experts no longer speculate as to marketing. Participants will learn to: is critical to prioritize securing our online whether an organization will be targeted, • Define digital marketing terms identities and assets. Additionally, with rather when and how. It is imperative that • Differentiate between the characteristics online business transactions becoming a corporations stay ahead of the next of traditional and digital marketing standard, every employee must cyberattack. This program is designed to • Differentiate among inbound and understand how to keep information and advance participants’ cybersecurity outbound marketing strategies their networks safe. Designed to give literacy and provide practical hands-on • Distinguish between the different digital participants a general awareness of skills with proven techniques for assessing channels and the opportunities they cybersecurity and to familiarize them with risk and safeguarding data. Participants provide for business online basic tools and terminology, this course will apply cybersecurity concepts to • Distinguish examples of digital media covers fundamentals of cybersecurity and complete advanced technical challenges used in digital marketing acts as a starting point into a cybersecurity utilizing tools that are employed in the field • Coordinate a competitive analysis career. This course provides participants today. This program is designed to serve • Differentiate between types of with the foundational skills and vocabulary as a steppingstone for entry into the benchmarking enabling pursuit of further training or cybersecurity industry. • Conduct a SWOT analysis certification, in preparation for entry into Topics include, but are not limited to: • Develop a brand standard the cybersecurity field. • Command line interfaces • Discover target audiences and craft Topics include: • Packet sniffing audience personas • Penetration testing • Create customer journey maps and • Cybersecurity terms • Network firewalls marketing funnels • Networking • Intrusion detection • Craft a brand story • Attacks, vulnerabilities, threats • Security assessments, mitigation and • Vulnerability scanning WHO SHOULD PARTICIPATE? penetration testing • SQL Injection • Anyone involved in the planning, • Cybersecurity framework • Cryptography implementation or measurement of • Risk assessments • Digital forensics digital strategies or who would like to • System hardening pursue a career in these areas WHO SHOULD PARTICIPATE? • Reverse engineering • Anyone interested in a career change SCHEDULE: Self-paced class can be WHO SHOULD PARTICIPATE? started anytime. who possesses an interest in technology and security • Anyone interested in advancing their LOCATION: Online • No prior cybersecurity experience is knowledge of cybersecurity utilizing real-world tools and hands-on exercises PRICE: $495. Potential discounts available required. • Some prior cybersecurity knowledge is including: Military, UD student or alum, 2 SCHEDULE: Self-paced course with seven beneficial or more (group). optional live-online, instructor-led sessions SCHEDULE: Live-online, instructor-led pcs.udel.edu/digital-marketing on Tuesdays, March 9–April 27, 2023. sessions on Wednesdays, February 15– LOCATION: Online May 24, 2023. PRICE: $1,495. Scholarships and potential LOCATION: Online discounts available including: Early registration, Military, UD student or alum, PRICE: $2,195. Payment plan, scholarships 2 or more (group). and potential discounts available including: Early registration, Military, pcs.udel.edu/cybersecurity-fundamentals UD student or alum, 2 or more (group). pcs.udel.edu/cybersecurity-defense 14 302-831-7600 (Noncredit inquiries) 302-831-8843 (Credit inquiries/advisement) | pcs.udel.edu
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