2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...
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2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals Let's have a conversation ! Jeanne Metzger, Vice-President of Membership, Marketing & Communications 1-202-796-5881 jeanne@accp.org www.accp.org
For Organizations that Provide Products & Services to Corporate Citizenship Professionals The Association of Corporate Citizenship Professionals (ACCP) is the only career- long, strategic resource for corporate citizenship professionals. ACCP offers a welcoming and supportive community like no other where CSR professionals find the connections, knowledge, skills, and inspiration needed to increase corporate social impact, effectively engage stakeholders, and strengthen communities. Sponsorship of ACCP’s mission and activities provides an opportunity to showcase your organization’s leadership in the corporate citizenship field, elevates your company’s thought-leadership on top-of-mind issues, showcases your team’s expertise and/or products, and provides opportunities to better understand the top issues and challenges within your target audience. ACCP offers a wide range of sponsorship opportunities that meet all kinds of budgets and business objectives. This prospectus provides an overview of available opportunities. However, we welcome a conversation to explore ways to align your support to your organization’s goals and budget. ACCP offers a wide range of sponsorship opportunities that meets all kinds of budgets and engagement goals. Our Audience is Your Audience 230+ 2,000+ 5,000+ 20+ Member Corporate Citizenship CSR Professionals and Industries Companies Professionals Social Impact Influencers Represented reached through ACCP communications Sampling of Past Sponsors
SUSTAINING SPONSORSHIP A sustaining sponsorship offers your organization the opportunity to align its brand with ACCP and its prestigious membership of companies committed to social impact, while benefiting from several opportunities throughout the year to showcase your thought leadership and expertise and build relationships with CSR leaders. Your support of ACCP enhances your organization’s ability to make a meaningful impact in communities around the globe, while helping you meet your business development goals. Benefits listed below can be customized. This is a non-exclusive sponsorship, and we encourage multiple companies to sign on as sustaining sponsors. $35,000 Commitment Suggested benefits package: ACCP Annual Conference – Fall 2022 Logo recognition at virtual and in-person components of Conference as sustaining sponsor Opportunity to host a roundtable discussion at in-person component Exhibit area at in-person component Two bundled registrations (ability to participate virtual and in-person components) Opportunity to host a session during CSR Marketplace LIVE – June 2022 or host a standalone webcast in a different month Up to two blog posts during the year or content addition to ACCP’s online resource library CSR Marketplace listing for 12 months One 20,000 impression digital retargeting ad campaign
PROGRAM SPONSORSHIPS Webcast Sponsorships - $7,500 per webcast. Limited number available. ACCP regularly hosts webcasts on a wide range of topics relevant to corporate citizenship. Webcasts are free to participate (registration required) and are marketed to both ACCP members and nonmembers. Co-create a webcast with ACCP staff on a topic that showcases your organization’s expertise (topic and ultimate program is subject to ACCP staff approval and should be educational in nature). Average attendance for webcasts range between 30-75 participants, depending on topic. Recordings of webcasts are made available to members through ACCP’s Online Resource Library. Benefits include: Corporate logo recognition in marketing communications and on program slides Opportunity to align your brand and thought leadership/expertise to a top-of-mind issue area Opportunity to present relevant information directly to the ACCP audience Participant list with name, title and company Link to webcast recording that you can share through your own communication channels Summit Sponsorships - $10,000 Commitment, non-exclusive ACCP Summits are educational programs that focus on building knowledge and skills around trending topics. Summits are virtual programs, held over two afternoons, that provide practical guidance from CSR practitioners and subject matter experts. Summits will not be recorded. In 2022, ACCP plans to host three Summits on the following topics: ESG – March 30-31 Impact Measurement – June 22-23 Global CSR – December 6-7 Benefits include: Corporate logo recognition in marketing communications and on program slides Opportunity to align your brand and thought leadership to a top-of-mind issue area Recognition in opening remarks Opportunity to introduce a session Two Summit registrations Participant list with name, title and company
ACCP Annual Conference Sponsorships ACCP is excited to introduce the next adaptation of the ACCP Annual Conference in the fall of 2022. Building on the two primary outcomes the CSR community expects from this beloved event, our 2022 conference will provide actionable learning and opportunities to connect and engage. The two connected experiences – one virtual and one in-person - will maximize the effectiveness of their respective formats. The virtual component will emphasize practical learning. The in-person component, to take place a few weeks after the virtual component, will feature facilitated peer discussions on timely topics and interactive learning, as well as opportunities for meaningful connection with your peers. Both components to be held in Fall 2022. Dates to be announced in Q1 2022. Sponsorship levels: $25,000 Logo recognition as a lead sponsor on Conference website and during in-person and virtual components Lead a roundtable discussion on topic that aligns with member interests and their expertise during in-person component Host a session on mutually agreeable topic during virtual component of Conference or lead a session during our CSR Marketplace LIVE program in June 2022 3 registrations to in-person and virtual components Exhibit area at in-person component CSR Marketplace Listing for 12 months $15,000 Recognition as a sponsor on Conference website and during in-person and virtual components Recognition as one of our break sponsors at in-person component 2 registrations to in person and virtual components Opportunity to host virtual session on mutually agreeable topic during CSR Marketplace LIVE in June Exhibit area at in-person component CSR Marketplace Listing for 12 months $10,000 Recognition as a sponsor on Conference website and during in-person and virtual components 1 registration to in-person component, plus one exhibit-only reg for in-person component; 2 registrations for virtual component Exhibit area at in-person component CSR Marketplace Listing for 12-months
ACCP IMPACT FUND CONTENT & RESEARCH The ACCP Impact Fund is a new charitable initiative of ACCP from which the association engages in educational and mission-oriented projects and programs that serve the greater good and are widely available to the public. Initiatives of the Impact Fund may be one year or multi-year projects. In 2022, we are focusing our work in four key areas: Diversity, Equity and Inclusion in the Corporate Citizenship Field Equitable Community Engagement and Impact Advancing a Body of Knowledge for Corporate Social Impact The Evolution to ESG We welcome the opportunity to discuss these areas if focus with you and related funding opportunities. Projects may be supported through a charitable grant to a 501c3 fiscal sponsor or corporate sponsorship of ACCP’s work. DIGITAL, DATA & RESOURCE OPPORTUNITIES ACCP’s CSR Job Board & CSR Compensation Benchmarking – New Sponsorship Opportunities for 2022! CSR Job Board The ACCP CSR Job Board is one of the most comprehensive job boards in the CSR profession and the most frequently visited webpage on the ACCP website, garnering 3,000 visits on average per month. Elevate your brand and support career advancement in the corporate citizenship field. Commitment: $10,000 for the year, or $2,500 per quarter Benefits include: Prominent branding on https://accp.org/resources/csr-resources/csr-jobs/ Unlimited job postings for your company during duration of sponsorship CSR Compensation Benchmarking In 2022, ACCP plans to explore a partnership with a reputable compensation firm to collect and share salary benchmarks for common roles that support corporate social impact. CSR compensation is currently not readily available and would be beneficial to CSR professionals as they work to enhance the effectiveness of their teams and work across corporations to align and advance social impact and business goals. Lend your financial support towards this project and be recognized in the public launch. As this project is in the start-up phase, we welcome the opportunity to have a conversation with interested members about appropriate funding levels.
CSR Marketplace & CSR Marketplace LIVE CSR Marketplace In 2021 ACCP debuted the CSR Marketplace, an online hub where corporate citizenship professionals can find information about reputable organizations that provide valued services to advance social impact work. In its first year, the CSR Marketplace include 20+ organizations that offer a variety of services including technology solutions, communications and strategy support, product donation services, employee emergency relief funds, and more. Through consistent marketing by ACCP, the CSR Marketplace is now a frequently visited resource, earning 1000 views in its first 8 months. We encourage all organizations that offer services to CSR professionals to be included in the CSR Marketplace. Standalone pricing appears below but is also included in other sponsorship packages described in this prospectus. CSR Marketplace LIVE 2022 CSR Marketplace Live is a series of virtual educational sessions hosted by ACCP’s trusted partners, supported and marketed by ACCP. It’s a unique opportunity to present your team’s expertise and thought leadership on issues that are top of mind for CSR and ESG professionals. In 2022, ACCP will host CSR Marketplace LIVE sessions during the month of June. They will be marketed as a connected program but spaced across a two-week period so sessions do not compete with one another. Recordings will be posted to organization’s CSR Marketplace listing and marketed periodically during the remainder of the year. Sessions will be free to attend, but registration will be required. Participant lists will be provided to partners with name, title and company. Full contact information will be shared of the participants opt-in during registration.
Pricing: $ 5,000 CSR Marketplace 12-month listing. CSR Marketplace 12-month listing plus opportunity $ 10,000 to present a CSR Marketplace LIVE session. Special pricing for consultants with a “staff” of less than five individuals: $ 2,500 CSR Marketplace 12-month listing. CSR Marketplace 12-month listing plus opportunity $ 5,000 to present a CSR Marketplace LIVE session. AD RETARGETING ACCP now offers ad retargeting to CSR professionals through a partnership with Feathr. Have you ever conducted an internet search for a pair of shoes or a potential vacation spot, and then seen ads for the next couple of weeks? That's ad retargeting. Here’s how you can now utilize ACCP for your next retargeting campaign: Your target customers frequently visit www.accp.org for event registrations, informative blog posts, and more. When they leave www.accp.org, they will continue to see your advertisement on websites that they visit. Potential audience of 15,000. Total Cost Impressions $2,500 20,000 $5,000 30,000 $7,500 40,000 Let’s have a conversation! Let’s have a conversation! Contact Jeanne Metzger, VP of Membership, Marketing & Contact Jeanne Metzger, VP of Membership, Communications Marketing & Communicationsatatjeanne@accp.org jeanne@accp.orgor orby bycalling calling202-796-5881. 202-796-5881.
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