2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...

Page created by Jordan Ramos
 
CONTINUE READING
2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...
2022 Sponsorship
& Advertising Opportunities
For Organizations that
Provide Services to CSR
Professionals

Let's have a conversation !
Jeanne Metzger, Vice-President of Membership, Marketing & Communications
   1-202-796-5881     jeanne@accp.org                                      www.accp.org
2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...
For Organizations that Provide Products & Services to
Corporate Citizenship Professionals
The Association of Corporate Citizenship Professionals (ACCP) is the only career-
long, strategic resource for corporate citizenship professionals. ACCP offers a
welcoming and supportive community like no other where CSR professionals find
the connections, knowledge, skills, and inspiration needed to increase corporate
social impact, effectively engage stakeholders, and strengthen communities.

Sponsorship of ACCP’s mission and activities provides an opportunity to showcase
your organization’s leadership in the corporate citizenship field, elevates your
company’s thought-leadership on top-of-mind issues, showcases your team’s
expertise and/or products, and provides opportunities to better understand the top
issues and challenges within your target audience.

ACCP offers a wide range of sponsorship opportunities that meet all kinds of
budgets and business objectives. This prospectus provides an overview of available
opportunities. However, we welcome a conversation to explore ways to align your
support to your organization’s goals and budget.

ACCP offers a wide range of sponsorship opportunities that meets all kinds of
budgets and engagement goals.

Our Audience is Your Audience

       230+                 2,000+                    5,000+                   20+

        Member           Corporate Citizenship    CSR Professionals and       Industries
       Companies            Professionals        Social Impact Influencers   Represented
                                                  reached through ACCP
                                                     communications
   Sampling of Past Sponsors
2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...
SUSTAINING SPONSORSHIP
A sustaining sponsorship offers your organization the opportunity to align its brand with
ACCP and its prestigious membership of companies committed to social impact, while
benefiting from several opportunities throughout the year to showcase your thought
leadership and expertise and build relationships with CSR leaders. Your support of ACCP
enhances your organization’s ability to make a meaningful impact in communities
around the globe, while helping you meet your business development goals.

Benefits listed below can be customized. This is a non-exclusive sponsorship, and we
encourage multiple companies to sign on as sustaining sponsors.

$35,000 Commitment

Suggested benefits package:
   ACCP Annual Conference – Fall 2022
      Logo recognition at virtual and in-person components of Conference as sustaining
      sponsor
      Opportunity to host a roundtable discussion at in-person component
      Exhibit area at in-person component
      Two bundled registrations (ability to participate virtual and in-person components)
   Opportunity to host a session during CSR Marketplace LIVE – June 2022 or host a
   standalone webcast in a different month
   Up to two blog posts during the year or content addition to ACCP’s online resource library
   CSR Marketplace listing for 12 months
   One 20,000 impression digital retargeting ad campaign
2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...
PROGRAM SPONSORSHIPS
Webcast Sponsorships - $7,500 per webcast. Limited number available.

ACCP regularly hosts webcasts on a wide range of topics relevant to corporate
citizenship. Webcasts are free to participate (registration required) and are
marketed to both ACCP members and nonmembers. Co-create a webcast with ACCP
staff on a topic that showcases your organization’s expertise (topic and ultimate
program is subject to ACCP staff approval and should be educational in nature).
Average attendance for webcasts range between 30-75 participants, depending on
topic. Recordings of webcasts are made available to members through ACCP’s
Online Resource Library.

 Benefits include:
    Corporate logo recognition in marketing communications and on program slides
    Opportunity to align your brand and thought leadership/expertise to a top-of-mind
    issue area
    Opportunity to present relevant information directly to the ACCP audience
    Participant list with name, title and company
    Link to webcast recording that you can share through your own communication
    channels

Summit Sponsorships - $10,000 Commitment, non-exclusive

ACCP Summits are educational programs that focus on building knowledge and
skills around trending topics. Summits are virtual programs, held over two
afternoons, that provide practical guidance from CSR practitioners and subject
matter experts. Summits will not be recorded. In 2022, ACCP plans to host three
Summits on the following topics:

                           ESG – March 30-31
                           Impact Measurement – June 22-23
                           Global CSR – December 6-7

 Benefits include:
    Corporate logo recognition in marketing communications and on program slides
    Opportunity to align your brand and thought leadership to a top-of-mind issue area
    Recognition in opening remarks
    Opportunity to introduce a session
    Two Summit registrations
    Participant list with name, title and company
2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...
ACCP Annual Conference Sponsorships

ACCP is excited to introduce the next adaptation of the ACCP Annual Conference in
the fall of 2022. Building on the two primary outcomes the CSR community expects
from this beloved event, our 2022 conference will provide actionable learning and
opportunities to connect and engage. The two connected experiences – one virtual
and one in-person - will maximize the effectiveness of their respective formats. The
virtual component will emphasize practical learning. The in-person component, to
take place a few weeks after the virtual component, will feature facilitated peer
discussions on timely topics and interactive learning, as well as opportunities for
meaningful connection with your peers. Both components to be held in Fall 2022.
Dates to be announced in Q1 2022.

Sponsorship levels:

$25,000
   Logo recognition as a lead sponsor on Conference website and during in-person
   and virtual components
   Lead a roundtable discussion on topic that aligns with member interests and
   their expertise during in-person component
   Host a session on mutually agreeable topic during virtual component of
   Conference or lead a session during our CSR Marketplace LIVE program in June
   2022
   3 registrations to in-person and virtual components
   Exhibit area at in-person component
   CSR Marketplace Listing for 12 months

$15,000
   Recognition as a sponsor on Conference website and during in-person and
   virtual components
   Recognition as one of our break sponsors at in-person component
   2 registrations to in person and virtual components
   Opportunity to host virtual session on mutually agreeable topic during CSR
   Marketplace LIVE in June
   Exhibit area at in-person component
   CSR Marketplace Listing for 12 months

$10,000
   Recognition as a sponsor on Conference website and during in-person and
   virtual components
   1 registration to in-person component, plus one exhibit-only reg for in-person
   component; 2 registrations for virtual component
   Exhibit area at in-person component
   CSR Marketplace Listing for 12-months
2022 Sponsorship & Advertising Opportunities For Organizations that Provide Services to CSR Professionals - Association of ...
ACCP IMPACT FUND CONTENT & RESEARCH
The ACCP Impact Fund is a new charitable initiative of ACCP from which the
association engages in educational and mission-oriented projects and programs that
serve the greater good and are widely available to the public. Initiatives of the
Impact Fund may be one year or multi-year projects. In 2022, we are focusing our
work in four key areas:
          Diversity, Equity and Inclusion in the Corporate Citizenship Field
          Equitable Community Engagement and Impact
          Advancing a Body of Knowledge for Corporate Social Impact
          The Evolution to ESG

We welcome the opportunity to discuss these areas if focus with you and related
funding opportunities. Projects may be supported through a charitable grant to a
501c3 fiscal sponsor or corporate sponsorship of ACCP’s work.

DIGITAL, DATA & RESOURCE OPPORTUNITIES
ACCP’s CSR Job Board & CSR Compensation Benchmarking – New Sponsorship Opportunities for 2022!

CSR Job Board

The ACCP CSR Job Board is one of the most comprehensive job boards in the CSR
profession and the most frequently visited webpage on the ACCP website, garnering
3,000 visits on average per month. Elevate your brand and support career
advancement in the corporate citizenship field.

Commitment: $10,000 for the year, or $2,500 per quarter

Benefits include:
  Prominent branding on https://accp.org/resources/csr-resources/csr-jobs/
  Unlimited job postings for your company during duration of sponsorship

CSR Compensation Benchmarking

In 2022, ACCP plans to explore a partnership with a reputable compensation firm to
collect and share salary benchmarks for common roles that support corporate social
impact. CSR compensation is currently not readily available and would be beneficial
to CSR professionals as they work to enhance the effectiveness of their teams and
work across corporations to align and advance social impact and business goals.
Lend your financial support towards this project and be recognized in the public
launch. As this project is in the start-up phase, we welcome the opportunity to have
a conversation with interested members about appropriate funding levels.
CSR Marketplace & CSR Marketplace LIVE
CSR Marketplace

In 2021 ACCP debuted the CSR Marketplace, an online hub where corporate
citizenship professionals can find information about reputable organizations that
provide valued services to advance social impact work. In its first year, the CSR
Marketplace include 20+ organizations that offer a variety of services including
technology solutions, communications and strategy support, product donation
services, employee emergency relief funds, and more. Through consistent
marketing by ACCP, the CSR Marketplace is now a frequently visited resource,
earning 1000 views in its first 8 months. We encourage all organizations that offer
services to CSR professionals to be included in the CSR Marketplace. Standalone
pricing appears below but is also included in other sponsorship packages described
in this prospectus.

CSR Marketplace LIVE 2022

CSR Marketplace Live is a series of virtual educational sessions hosted by ACCP’s
trusted partners, supported and marketed by ACCP. It’s a unique opportunity to
present your team’s expertise and thought leadership on issues that are top of mind
for CSR and ESG professionals. In 2022, ACCP will host CSR Marketplace LIVE
sessions during the month of June. They will be marketed as a connected program
but spaced across a two-week period so sessions do not compete with one another.
Recordings will be posted to organization’s CSR Marketplace listing and marketed
periodically during the remainder of the year. Sessions will be free to attend, but
registration will be required. Participant lists will be provided to partners with name,
title and company. Full contact information will be shared of the participants opt-in
during registration.
Pricing:

               $ 5,000           CSR Marketplace 12-month listing.

                                 CSR Marketplace 12-month listing plus opportunity
              $ 10,000           to present a CSR Marketplace LIVE session.

Special pricing for consultants with a “staff” of less than five individuals:

              $ 2,500            CSR Marketplace 12-month listing.

                                CSR Marketplace 12-month listing plus opportunity
               $ 5,000          to present a CSR Marketplace LIVE session.

 AD RETARGETING
 ACCP now offers ad retargeting to CSR professionals through a partnership with Feathr.
 Have you ever conducted an internet search for a pair of shoes or a potential vacation
 spot, and then seen ads for the next couple of weeks? That's ad retargeting.

 Here’s how you can now utilize ACCP for your next retargeting campaign:

            Your target customers frequently visit www.accp.org for event registrations,
            informative blog posts, and more.
            When they leave www.accp.org, they will continue to see your advertisement
            on websites that they visit. Potential audience of 15,000.

                               Total Cost           Impressions

                                 $2,500               20,000

                                 $5,000               30,000

                                 $7,500                40,000

                    Let’s have a conversation!
                   Let’s have a conversation!
      Contact Jeanne Metzger, VP of Membership, Marketing &
       Contact Jeanne Metzger, VP of Membership,
  Communications                                   Marketing &
   Communicationsatatjeanne@accp.org
                      jeanne@accp.orgor
                                      orby
                                         bycalling
                                            calling202-796-5881.
                                                    202-796-5881.
You can also read