2022 MEDIA PLANNER - News DigitalTransactions.net - Digital Transactions
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
2022 MEDIA PLANNER
News
DigitalTransactions.net
CONTENTS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
The Payments Market . . . . . . . . . . . 3
Who We Are . . . . . . . . . . . . . . . . . .5
Magazine Newsletter Web
Monthly Magazine . . . . . . . . . . . 6 Digital Transactions News . . . . . 13 Web Site . . . . . . . . . . . . . . . . 17
Our Circulation . . . . . . . . . . . . . 7 Co-Branded Emails . . . . . . . . . 15 Web Site Premium Positions . . . 20
2022 Editorial Calendar . . . . . . . 9 Newsletter Ad Rates and Specs . . 14 Sponsored Content . . . . . . . . . 21
Magazine Ad Rates and Specs . . . 11 Webinars . . . . . . . . . . . . . . . . 22
Web Site Ad Rates and Specs . . 24
2 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
THE PAYMENTS MARKET
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
Digital Transactions delivers the latest information
about consumers paying for products and services electronically.
The common term is PAYMENTS.
We start by looking at where the
consumer makes the purchase—
U.S. E-Commerce Volume
the retailer. It may be online, a (In billions)
brick-and-mortar retailer, person
to person or mobile. We also look
behind the retailers and follow the 16.3%
processors (gateways, ISOs, VARs, Average annual
growth rate,
$765.2
ISVs), financial institutions and
2011-2020
transaction networks. Over the past
$596.0
19 years, products and services
$512.6
have changed greatly. For example: $452.1
Contactless, Mobile, POS systems,
$341.6 $392.8
just to name a few.
$228.6 $259.9 $297.3
Our readers process electronic $198.6
payments from many markets.
Our editorial reporting talks about
this function across their markets. 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Source: U.S. Department of Commerce
3 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
THE PAYMENTS MARKET
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
The use of electronic payments has
grown at an average annual rate of 4.0%. In 2020 there were
157.6 BILLION TRANSACTIONS.
That means that 157.6 billion times last year in North America a consumer paid
for a product or service electronically. Digital Transactions is the only
publication, web site and newsletter to look at them all.
Consumer Electronic Transactions Is Cash Still King?
in the U.S. (In billions) (Payment methods by average number of consumers accessing
them across the U.S. and seven other countries)
157.6
150.2
144.6
140.5
137.2
131.2
4.0% 76% 75% 75%
119.0
121.4 123.4 Average annual
growth rate,
64% 59%
110.6
2011-2020
35%
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Cash Debit Bank Credit PayPal Check
Note: Figures include all consumer-based card and ACH volume. Card Account Card
Source: Digital Transactions estimates Source: GoCardless
4 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
WHO WE ARE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
OUR MISSION is to chronicle and explain the revolution sweeping through the way consumers pay
for goods and services in North America. We do this by providing the most informative and comprehensive
publication, newsletter and web site covering the many markets impacted by this revolution. We are committed
to covering all types of consumer-based payments wherever they take place. We further accomplish our mission
by relying on a staff of professional journalists who have years of experience covering the payments market.
THE PUBLISHER behind Digital Transactions, Digital Transactions News, and DigitalTransactions.net
is Boland Hill Media, LLC. Formed in 2003 as a partnership between two veteran publishing executives,
Boland Hill Media is a Chicago-based multimedia publisher serving the informational and analytical needs of
markets undergoing fundamental transformation brought on by shifts in technology and consumer behavior.
OUR CENTRAL TENET is that at a time of such sweeping and often-confusing change,
business executives require reliable facts and incisive analysis more than ever to set plans for new products and
markets, set pricing, anticipate regulatory complications and formulate competitive strategies. Our central aim
is to be the primary provider of such news and analysis. Though we are deeply concerned with technology and
its effects, we speak to the business executive and their day-to-day strategic concerns. We are publishers of
business publications, not technology magazines.
WE ARE UNCOMPROMISING in our commitment to quality, from the content of our
products to our design and presentation to our circulation. For example, most of our articles are researched and
written by professional journalists with expertise in the field, and all of them are edited by seasoned pros before they
ever reach the printer or the web. Boland Hill Media is and will always remain committed to its high standards. Only in
this way can it guarantee that it will always serve the interests of its readers and advertisers as a single community.
The two managing partners in Boland Hill Media have a combined 46 years of experience in professional
publishing, including 36 years serving the journalistic needs of the Payments executive.
5 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
MONTHLY MAGAZINE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
Digital Transactions magazine is produced monthly.
Digital Transactions is a feature-formatted publication written with a business approach that reviews trends affecting the payments market.
Every month we provide special editorial:
THE GIMLET EYE TREND AND TACTICS SECURITY NOTES ENDPOINT
An editorial from our Editor-in- A news section recapping A look at the technology A monthly opinion column
Chief John Stewart discussing the the major news events impacting the payments written by guest authors on
impactful events for the month of the month function by Gideon Samid trends in the payments market
Add the monthly stories from all functions of payments and you have a
monthly issue packed with information that the payments professional
looks for and wants—to stay ahead of the competition.
6 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
MONTHLY MAGAZINE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
Digital Transactions monthly magazine is your source to reach the
very senior executive who has the authority and readiness to
buy your products and services.
With its all-encompassing reach
in the payments marketplace,
Total Circulation: 20,068 Source: BPA audit dated June 2021
CIRCULATION BREAKDOWN
Digital Transactions monthly Financial Institutions
magazine is your source to reach
the very senior executive who has
4,557
Consumer Service Companies/Retailers
the authority and readiness to
buy your products and services. 2,809
Subscribers to Digital Transactions Independent Sales Organizations
come from a diverse array of
markets, but have one thing in 7,648
common—payments. We ensure Software Vendors and Distributors
that this is the case by carefully
crafting our circulation to
1,796
Consultants
include all the segments of the
payments function. No segment 1,035
is left out. Digital Transactions’ Vendors
circulation is audited, giving you
the best assurances that you are
238
Other
reaching the payments executive.
1,985
7 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
MONTHLY MAGAZINE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
FINANCIAL INSTITUTIONS 4,557 1
Deposit Size of Institution 2
Less than 500 Million Deposits 501 Million - 1 Billion 1.1 - 5 Billion 5.1 - 10 Billion Over 10 Billion
20.2% 14.0% 23.1% 9.7% 33.0%
CONSUMER SERVICE COMPANIES/MERCHANTS 2,809 1
Mobile
Type of Retailer 2 3.3%
Brick and Mortar Online Other
59.0% 26.3% 11.3%
INDEPENDENT SALES ORGANIZATIONS 7,648 1
Number of Merchant Accounts 2
Under 100 101 - 1,000 1,001 - 5,000 5,001 - 25,000 Over 25,000
15.7% 33.8% 24.8% 14.2% 11.6%
CONSULTANTS 1,035 1
Type of Consultant 2
Marketing Financial Operations Other
24.4% 31.5% 32.4% 11.6%
SOFTWARE VENDORS 1,796 1
VENDORS 238 1
OTHER 1,985 1
1. BPA Statement 6/21 2. Publisher’s research 8/21
8 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
2022 EDITORIAL CALENDAR
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
January February March April May June
The Age of the Routing: Are Credit Open Banking’s Crucial In Car Payments Hit DT’s Guide to Innovative The Top 5 Acquiring
Cover Story
Super Apps Cards Next? Role in Payments the Throttle Payments Markets
The Pros and Cons of Long Covid: Its Impact How Tech Is Remaking An Update on Mass Transit’s Move
Acquiring The Allure of iGaming
Being a PSP at the 2-Year Mark the Checkout Merchant Attrition to Contactless
The Chip Shortage How Gas Stations Securing the POS Terminals: The What Will Replace the An Update on the QR
Components
Comes for Cards Are Coping with EMV Secure Element Latest Enhancements Plastic Card—And When? Code Revolution
E-Commerce/ Why Google Gave up Will Covid’s Online Apple’s Fight to Control Whatever Happened How’s That Single Buy Who Are the Payments
M-Commerce on Banking Surge Last? Its App Store Payments to Mobile Wallets? Button Working Out? Super Apps?
An Update on the How Nacha Is ATM Networks Adapt Behind the Networks’ How Networks Are Who’s Winning in
Networks
Fed’s Real-Time Plan Remaking the ACH for the Future Plans for Crypto Gearing up Capacity Cross-Border Payments?
Best Defenses Against Understanding An Update on Data The Battle Against If Passwords Are Passe,
Security Is Crypto Really Safe?
Ransomware Account Takeovers Breaches False Declines What’s Replacing Them?
Emerging Strategies for Dealing With a Newly BNPL’s Move Into How to Make the Most How Restaurants The Players Making
Strategies
Real-Time Payments Energized CFPB Physical Stores out of Stablecoins Recovered From Covid Payouts Pay Off
Trends & Tactics Every Issue
Endpoint Every issue
Closing date December 1, 2021 January 4, 2022 February 1, 2022 March 1, 2022 April 1, 2022 May 2, 2022
Material date December 8, 2021 January 11, 2022 February 8, 2022 March 8, 2022 April 8, 2022 May 9, 2022
ATMIA Fintech Meetup NEAA NACHA Faster Payment SEAA
Bonus Merchant Advisory Group Merchant Risk Council Transact 22
distribution (Midyear)
Payments Canada Summit
eTailing West
9 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.net
2022 EDITORIAL CALENDAR
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
July August September October November December
Is the Consolidaton The Big Bet on Cryptocurrency’s Battle The 10 Most Pressing The Startups That Show
Cover Story 2022 Buyers’ Guide
Wave Over? iGaming for Acceptance Issues in E-Payments the Most Potential
Gpay: How Municipal Finding a Payoff in An Update on A Winning Formula for The 10 Hottest
Acquiring
Acquiring is Paying off Churches And Nonprofits Merchant Attrition Foreign Markets Acquiring Markets
Whatever Happened The Battle for New Features Prepaid Cards The Future of
Components
to the IoT? Supremacy in Vending for Old ATMs Go Digital Fingerprint Readers
E-Commerce/ Are the Newbies Sticking The Latest Form Factors Preparing for Behind the Surge in Smoothing the Way for
M-Commerce With E-Commerce? for Mobile Payments Christmas Online Payments Apps Cross-Border Traffic
The Networks’ Strategy The Debit Networks’ Retooling Networks The Fight to Win What Are the ‘Card’
Networks
for Open Banking Winning Strategies for the Future Network Volume Networks Evolving Into?
Just How Safe Are Will Facial Recognition How to Protect Is There Such a Thing Can E-Commerce
Security
Digital Wallets? Find a Place in Payments? Real Time Payments as Safe Payments? Fraud Ever Be ‘Normal?’
The Battle Over Can a New Name The Contest for Control Can Startups Still Five Trends to Look for
Strategies
SoftPOS Technology Refresh a Brand? of Real-Time Payments Thrive in Payments? in 2023
Trends & Tactics Every Issue
Endpoint Every issue
Closing date June 1, 2022 July 1, 2022 August 1, 2022 September 1, 2022 October 3, 2022 November 1, 2022
Material date June 8, 2022 July 8, 2022 August 8, 2022 September 8, 2022 October 10, 2022 November 8, 2022
eTailing East Merchant Advisory Group Money 2020
Annual
Mobile Payments ETA Leadership
Bonus Conference Vartech
distribution
MWAA WSAA
RetailNow2022
10 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netMAGAZINE AD RATES AND SPECS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
2022 Digital Transactions Magazine Rates
1x 3x 6x 12x 18x 24x Special Positions
Full page $7,425 $6,925 $6,515 $6,315 $6,065 $5,860 Inside Front Cover $710
2/3 page $6,415 $6,015 $5,690 $5,530 $5,325 $5,165 Inside Back Cover $620
1/2 page $5,410 $5,105 $4,860 $4,740 $4,595 $4,475 Back Cover $710
1/3 page $4,655 $4,425 $4,250 $4,155 $4,040 $3,950 Center Spread $1,325
1/4 page $4,050 $3,880 $3,750 $3,675 $3,595 $3,530 Page 1 through
$620
1/6 page $3,645 $3,520 $3,420 $3,365 $3,300 $3,255 Trends & Tactics
Rates are net. Two color and matched rates available. Ask your DT representative.
Productions specifications
Black line is trim—
TRIM SIZE (all sizes in inches) FULL-PAGE AD DEMO where the page will
be physically cut.
Description Width Height Description Width Height Dimensions: 8 inches
by 10.75 inches
Spread, bleed 16” 10.75” 1/3 page square 4.5” 4.75” Red indicates bleed.
Full page, bleed 8” 10.75” 1/3 page vertical 2.125” 10” It must extend
0.125 inches beyond
Full page, no bleed 7.5” 10.25” 1/4 page square 4.5” 3.75” the trim on all sides.
Yellow shows the
2/3 page 4.5” 10” 1/4 page vertical 2.125” 7.5” safety margin. Text
and important images
1/2 page vertical 4.5” 7.5” 1/6 page horizontal 4.5” 2.5” cannot be within the
1/2 page horizontal 7” 5” 1/6 page vertical 2.125” 4.75” safety margin (0.125
inches on all sides).
For spread and full-page bleed ads: White is the live area—
Size listed is the trim size. An additional 0.125” bleed on all sides is required, and copy cannot be (not to scale) 7.875 inches by
10.625 inches.
within 0.125” of the trim. See “Full-page ad demo” at right for more details.
CONTINUES
11 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netMAGAZINE AD RATES AND SPECS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
(CONTINUED)
CONTINUED
Print ads design checklist
Please submit electronic files via email. All colors should be CMYK process— Spread & full-page bleed ads
no RGB or spot color inks. (in addition to the preceding requirements)
PDF format is highly encouraged for best
quality. EPS, AI (Illustrator), TIF and PSD Ink density (combination of cyan, magenta, Bleed must extend 0.125 inches beyond the
(Photoshop) formats are also acceptable. yellow and black ink in any given location) trim on all sides.
You may include a color proof, if desired. should be 300% or lower in all locations.
Live area is 0.125 inches inside the trim on all
Printer’s marks (registration/trim/ Rich black text (black ink plus a combination sides (including both sides of the gutter in a
bleed marks) should NOT be included. of cyan, magenta and/or yellow inks) smaller spread ad, unless center spread). All text, and
than 12 pts. is not recommended. any images that must print, need to be inside
Artwork should be 300 dpi. the live area. See “Full-page ad demo” on
White type reversed out of a solid color and previous page.
If JPEG image compression is used in a PDF, smaller than 12 pts. is not recommended.
Image Quality should be set to Maximum.
Digital Transactions is printed computer-to-plate. Printing is web offset. SUBMISSION
Binding is saddle stitch. 3 columns per page, each 2.11 inches wide.
Please send files to Bob Jenisch:
Publisher’s Protective Clause Cancellation Clause bob@digitaltransactions.net
The publisher reserves the right to cancel or Cancellation is permitted only before
1-877-658-0418
reject any advertising at any time, and to add the first of the month prior to issue date.
the word “advertisement” at the top of any copy Cover positions cannot be cancelled. FTP submission available on request.
which in the publisher’s opinion simulates editorial Digital Transactions
matter and might be misleading to the reader.
Attn: Magazine Traffic Dept.
The publisher will not be bound by any conditions, Inserts
printed or otherwise, appearing on order blanks Rates and mechanical requirements for inserts 800 Roosevelt Road
or copy instructions when such conditions conflict furnished upon request. Please contact your Building B, Suite 212
with the regulations set forth in the rate card. sales representative for details. Glen Ellyn, IL 60137
12 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netDIGITAL TRANSACTIONS NEWS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
14,928 subscribers receive Digital Transactions News EVERY DAY!
1
These are influential executives—decision makers who rely
on Digital Transactions News to stay abreast of the market.
Payments is a fast-changing market and Digital Transactions News
1. BPA Brand Report June 2021 delivers original research and reporting every day.
Digital Transactions recognizes that the
proactive distribution of information is
an extremely effective way to inform and
deliver your marketing opportunities.
Digital Transactions News is delivered in a
concise, responsive design that gives the
subscriber the opportunity to read more
about the event if they choose. This approach
has enabled Digital Transactions News
to develop a following of thousands—a
readership that is growing daily. These are
influential executives—decision makers
who rely on Digital Transactions News
to stay abreast of the Payments market.
Every day, Digital Transactions News
is in the decision maker’s email inbox.
13 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netDIGITAL TRANSACTIONS NEWS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
(CONTINUED)
DIGITAL TRANSACTIONS NEWS SETS THE BENCHMARK by sending a uniquely-delivered electronic
newsletter to a comprehensive list of payment professionals. The newsletter is formatted in HTML, so
most email browsers will display a preview of the content before the message is even opened, enticing
subscribers to read further. The newsletter uses responsive design, which enables the subscriber to
view it on any device, whether a tablet, smartphone or desktop computer. Digital Transactions News is
sure to get directly in front of your potential client.
THE ADS ARE IN TWO FORMATS at the same time: A 200x60 or 170x170 pixel banner, plus 35 words
of copy. This way if the banner is blocked by email software, you still get your advertising message
delivered with the 35 words of copy. Digital Transactions News is the only newsletter offering this
unique service. All ads can be linked to your web page and are trackable.
In 2014 we added the circulation of the newsletter to our BPA Brand Study. Thus when we say we
deliver nearly 15,000 emails per day, we have an independent audit that confirms that number.
Digital Transactions News highlights:
99.4% Average delivery rate | 21.6% Average open rate
15.8 Average clicks per ad banner
Source: BPA Brand Report, June 2021
2022 Digital Transactions News Rates
Banner ad, plus 35 words of copy. Rates are net and per issue.
1-4 issues 5-12 issues 13-24 issues 25 + issues
First ad in the newsletter (logo banner ad) (200x60 pixels) $760 $700 $645 $595
Second and third position (200x60 pixels) $485 $445 $415 $380
Column position (170x170 pixels) $1,010 $930 $855 $785
14 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netCO-BRANDED EMAILS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
Over the past eighteen years, Digital Transactions
has evolved by creating new products and services.
Co-branded emails are one of those success stories.
TARGETING YOUR PROSPECTS is
vital to today’s successful marketer.
Digital Transactions offers the most
targeted product to reach the
payments decision maker.
We take your HTML creative
and email it to a select group of
our subscribers. It is co-branded
because we mail it out under the
banner of our email newsletter,
Digital Transactions News.
By doing this we increase the
number of email addresses
that will receive your message.
6,092
Average database size in
23.02%
Average open rate
144
Average clicks per deployment
the first six months of 2021
15 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netCO-BRANDED EMAILS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
We can reach the total payments industry or target just
the segment of the industry you want to reach:
Independent Independent Financial Only East Coast Exclusively
Sales Organiza- Software Institutions executives CEOs
tions (ISOs) Vendors (ISVs)
THESE SUBSCRIBERS are from Digital
Transactions’ database, which is constantly
updated to provide you with the best list in
the market. With constant changes in the
payments market, Digital Transactions invests
more time and effort than any list management
company to reach the decision maker.
We take your creative and prepare a text
version, a mobile version, and a web version.
This way the subscriber is able to view your
2022 Co-Branded Email Rates
message however they would like. Cost per Setup
thousand fee
We only mail once per day to our lists to 1-3 deployments $525 $185
ensure that you attract the attention of your
targeted market. 4-9 deployments $480 $185
10-12 deployments $440 $185
Every co-branded email has the ability to track
deliveries, opens, and clicks. 13+ deployments $405 $185
Rates are net.
16 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netWEB SITE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
DigitalTransactions.net is
the source for breaking
news and information
impacting the Payments industry.
DigitalTransactions.net
features:
Viewer friendly
Simple navigation
Easy to read on a desktop, tablet,
or smartphone
Keeps readers informed on events
in the Payments market
Ad banners sized at 300X250—
designed for lead generation
as well as image building.
As news happens in the payments
industry, our reporters communicate
with the industry from the home page
of DigitalTransactions.net.
17 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netWEB SITE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
BPA through Google Analytics tells us on average 38,488 visitors each month
came to DigitalTransactions.net during the first six months of 2021.
Those visitors generated 58,318 page views per month.
The Digital Our Calendar
Transactions page can be
monthly downloaded
magazine to a personal
is posted to calendar app,
the web site or viewed
both in HTML online.
format and as It provides a
a PDF of the complete list
full print issue, of industry
including ads. events
affecting the
Payments
market.
18 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netWEB SITE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
Our Buyers Digital
Guide page Transactions
contains News,
listings our daily
grouped newsletter,
into 124 is posted to
categories the web site
with more
than 1,300
companies
included.
2022 Web Rates
Position Cost per thousand Ad size (width x height)
Skyscraper $225 300x500
Top banner $165 728x90
News story $165 728x90
Side banner top $150 300x250
Side banner lower $140 300x250
19 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netWEB SITE
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
Premium web positions
DESKTOP
Top banner
Skyscraper
Side bar banner (lower)
News banner
MOBILE
Top banner
Side bar banner
20 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netSPONSORED CONTENT
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
Thought leadership may be an important part
of your marketing communications goals.
Digital Transactions has the product to help
you reach your goals—Sponsored Content.
Sponsored Content is a 500 word story that you write and we place on our web site.
It looks like the other stories that are posted daily from our editorial staff. Your story has
an added banner: “Sponsored Content.” This shows our viewers that the story is from an
industry expert.
Your story runs for 30 days. Links can be added to the story.
Your story is also highlighted in four Analytics are reported on all
issues of Digital Transactions News, elements of the story.
our daily news service.
We can produce a printed page to run in
The highlight drives the viewer our monthly magazine at the same time
to your story. as on our web site.
In the first half of 2021, Sponsored
Content articles generated an average:
2022 Sponsored Content Rates
115
clicks to the
297
web site
Web only $3,500 per month (30 days)
Web + Print $5,500 per month (30 days)
article from Digital views
Transactions News per month Additional Newsletter exposure $1,500 (four issues)
Rates are net.
21 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netWEBINARS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
Digital Transactions has produced webinars on various
topics affecting the Payments market.
Digital Transactions is
continuing to create
webinars that are following
the changes affecting
the payments market.
Subjects are picked by
the editorial staff of Digital
Transactions. It is a way for
the pages of our monthly
issue to come alive.
22 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netWEBINARS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
(CONTINUED) MAGAZINE | NEWSLETTER | WEB
Sponsoring a webinar conveys WEBINAR TOPICS FOR 2022
to the payments market that
you are a thought leader in this How Acquirers Are Overcoming
ever-changing market. the Chip Shortage
Last year our webinars, on average, How to Profit From
generated 169.7 registrants with the BNPL Mania
49.7% attending the live event. All
webinars are archived and available Should You Sell
for viewing for a full year. Cryptocurrency Acceptance?
If you have your own topic we will How Open Banking
produce that event with you. Is Changing Payments
Your Digital Transactions Risks and Benefits in
representative has all the iGaming And Sports Betting
important details.
How to Do Surcharging
the Right Way Recent webinars
Your Roadmap to Payments
Sponsored by FIS
2022 Webinar Rates Next Generation Payments—
ISVs and the Cloud
1 webinar $15,900 Sponsored by LedgerPay | A Quisitive Company
2 webinars $15,000 (each)
The Expert’s Guide to Chargebacks
3+ webinars $14,500 (each) Sponsored by Sift
Rates are net.
23 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netWEB SITE AD RATES AND SPECS
DIGITAL TRANSACTIONS
MEDIA PLANNER 2022
MAGAZINE | NEWSLETTER | WEB
2022 Web Rates
Position Cost per thousand Ad size (width x height)
Skyscraper $225 300x500
Top banner $165 728x90
News story $165 728x90
Side banner top $150 300x250
Side banner lower $140 300x250
2022 Sponsored Content Rates
Web only $3,500 per month (30 days)
Web + Print $5,500 per month (30 days)
Additional Newsletter exposure $1,500 (four issues)
Rates are net.
2022 Webinar Rates
1 webinar $15,900
2 webinars $15,000 (each)
3+ webinars $14,500 (each)
Rates are net.
Please send files to Bob Jenisch: Web ads Sponsored Content
bob@digitaltransactions.net Please submit as GIF Maximum file size is 512 KB. Please submit in HTML format
1-877-658-0418 or JPG files, emailed to Maximum runtime for an animated with graphic elements in JPG or
FTP submission available bob@digitaltransactions.net GIF is 10 seconds. GIF formats.
on request.
24 For additional information please contact Publisher Bob Jenisch
at 877-658-0418 or bob@digitaltransactions.netYou can also read
