2021 MEDIA KIT THE WINTER SHOW
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A Benefit for East Side House Settlement Dear Friend, To mark The Winter Show’s 67th year as America’s leading art, antiques, • Support one of the city’s most effective non-profits, East Side House and design fair, we are reaching out to you with an exclusive invitation Settlement. By advertising with us, you contribute to the venerable to advertise in one (or all) of the Fair’s digital platforms. Reach our community-based organization in the South Bronx, dedicated to helping carefully targeted audience—affluent buyers of luxury goods from the over 90,000 individuals each year. In 2020, East Side House was named a worlds of industry, media, culture, and the arts. Charity Navigator 4-Star charity for the ninth consecutive year. RESERVE YOUR SPOT NOW - all ads are 100% tax deductible. • A favorite of collectors, museum curators, and interior designers, The Winter Show highlights a dynamic mix of works dating from ancient The digital catalogue offers advertising categories that include antiques times through the present day. Each object on display is vetted for and fine art, interior design, architecture, real estate, luxury retail, fairs, authenticity, date, and condition to ensure that buyers can purchase with auctions, insurance, philanthropy, and finance, and is the go-to source confidence. book for a knowledgeable and sophisticated audience with taste and means. Highlights of the 67th Winter Show: The website offers high caliber editorial with a stunning format online. • The Virtual Fair will be open to the public online from January 22 – 31, and features 60 leading dealers from around the globe, virtual museum and Our newsletters offer leading editorial coverage delivered digitally to gallery tours, panel discussions, podcasts and more! subscribers. • Enjoy VIP Preview Access Jan 19–21, 2021 • Reserve NOW to guarantee your placement in the digital catalogue and receive 10% off. Deadline December 4, 2020. • Please contact me directly or scroll down for detailed information outlining the rewards of advertising with us, and be a part of New York’s most • Reserve a full-page catalogue ad at full price and receive four early prestigious, elegant, and generous Fair! access passes (value of $2,000) to the online fair before it opens to the public. VIP Early Access: Jan. 19-21, 2021. Click HERE to review the 2021 Advertising Contract & Specifications Click HERE for a glimpse of The Winter Show’s 2020 Catalogue • Bundle two or more catalogue, website or newsletter ads and receive 10% off and early access for two to the online fair before it opens to the Sincerely, public (a $1,000 value) WHY ADVERTISE? • Your ad in the beautifully redesigned site will provide exposure not Veronica Wu only to our trusted audience of 30,000 clients, colleagues, and art enthusiasts, but will provide additional year-round exposure in the Project Manager digital catalogue (with links to all advertiser websites) posted on the The Winter Show Advertising Fair’s site. thewintershow.org/advertise vw@thewintershow.org t:+1 917-420-0669
THE M A K ING A STATEMENT WINTER Strong attendance, excellent sales, corporate underwriting, and advertiser support have been a big SHOW part of The Winter Show’s success and appeal. Join us in our special digital edition of The Winter 2021 Show catalogue and reach our carefuly targeted audience of affluent buyers of luxury goods from the worlds of industry, culture, and the arts. The digital catalogue is available to all attendees of The Winter Show Online and will be distributed via email to our extensive database of over 25,000 patrons, designers, curators, business leaders and more. VIPs will receive exclusive early access to the Online fair January 19-21, 2021. The Show will then be open to the public January 22-31 and will feature 60 renowned experts from around the globe. Discover incomparable works of art and fascinating objects dating from ancient times to the present day. thewintershow.org
SPECI A L IN V ITATION! LIMITED Benefits to Digital Advertisers: OFFER Reserve NOW to guarantee your placement in the digital catalogue and receive 10% off. Deadline December 4, 2020. Reserve a full-page catalogue ad at full price and receive four early access passes (value of $2,000) to the online fair before it opens to the public. VIP Early Access: Jan. 19-21, 2021. Bundle two or more catalogue, website or newsletter ads and receive 10% off and early access for two to the online fair before it opens to the public (a $1,000 value). Year-round exposure in the online flip-page version of the catalogue (with links to all advertiser websites) to be posted on The Winter Show’s website. Available online from January 19, 2021!
ADVERTISING RATES 2021 WINTER SHOW DIGITAL CATALOGUE ADVERTISING RATES By Invitation Only: Early Space Reservation Discount 10% off until December 4, 2020 Ad Size Standard Rate Discount Rate Deadlines Full Page, Four Color $1500 $1350 10% Discount Ad Space Reservations: Half Page, Four Color $ 750 $ 675 December 4, 2020 2-Page Spread, Four Color $2500 $ 2250 Standard Rate Preferred Placement $2000 $1800 Ad Space Reservations: December 9, 2020 Inside Covers $3500 $3150 Digital Files : December 17, 2020 To reserve your spot today, contact me: Veronica Wu Project Manager DOWNLOAD 2021 The Winter Show Advertising AD CONTRACT AND SPECS thewintershow.org/advertise vw@thewintershow.org t:+1 917-420-0669 For Ad File Preparation Available online from: Requirements go to: thewintershow.com/advertise January 19, 2021 View 2021 Catalogue
ADVERTISING RATES 2021 WINTER SHOW WEBSITE DIGITAL ADS, E-NEWSLETTER ADS 10% Discount on Digital Ad Bundles! Ad Type Ad Size (pixels) PLACEMENT RATE Premium Banner (horizontal) 1765 x 500 Sponsor Page $2500 Deadlines Regular Banner (horizontal) 1200 x 430 Editorial Pages $500 10% Discount on Digital Side Banner (vertical) 363 x 726 Editorial Pages $500 Ad Bundles! Ad Space Reservations: E-Newsletter (horizontal) December 9, 2020 Editorial Banner 800 x 265 Bi Monthly $1000 Digital Files : December 17, 2020 Header 800 x 130 Bi Monthly $ 700 To reserve your spot today, contact me: Veronica Wu Project Manager DOWNLOAD 2021 The Winter Show Advertising AD CONTRACT AND SPECS thewintershow.org/advertise vw@thewintershow.org t:+1 917-420-0669 For Ad File Preparation Available online from: Requirements go to: thewintershow.com/advertise January 19, 2021
FEATURED ADVERTISERS HUDSON NEW YORK STAIRGALLERIES.COM EastSideHouse_WAS_2020_.indd 1 11/20/19 10:59 AM EastSideHouse_WAS_2020_.indd 1 11/26/19 6:18 PM ThomasPheasant_2020_NY_Ad.indd 1 11/5/2019 3:27:23 PM JOB: 67264 EastSideHouse_WAS_2020 CYANMAGENTAYELLOWBLACK EastSideHouse_WAS_2020_.indd 1 11/20/19 8:45 PM JOB: 67264 EastSideHouse_WAS_2020 CYANMAGENTAYELLOWBLACK JOB: 67264 EastSideHouse_WAS_2020 CYANMAGENTAYELLOWBLACK Chanel Stair Thomas Pheasant Photo: Francesco Lagnese EastSideHouse_WAS_2020_.indd 2 12/11/19 7:04 PM EastSideHouse_WAS_2020.indd 1 10/30/19 3:47 PM EastSideHouse_WAS_2020_.indd 1 11/20/19 9:51 AM JOB: 67264 EastSideHouse_WAS_2020 CYANMAGENTAYELLOWBLACK JOB: 67264 EastSideHouse_WAS_2020 CYANMAGENTAYELLOWBLACK JOB: 67264 EastSideHouse_WAS_2020 CYANMAGENTAYELLOWBLACK JOB: 67264 EastSideHouse_WAS_2020 CYANMAGENTAYELLOWBLACK Amanda Handegan John B. Murray Architects Bulgari
FEATURED ADVERTISERS Antiques & Fine Art Dealers New York Design Center Luxury Retail Shows & Auction Houses Appraisers Association of America Peter Pennoyer Architects Alex Sepkus 2020 Gala Preview of the New York Associated Artists LLC Ralph Harvard Bergdorf Goodman International Auto Show Bernd Goeckler Antiques Susan Ferrier Interiors Bloomingdale’s 2020 New York International Carl Moore Antiques Suzanne Lovell Brooks Brothers Auto Show Gill & Lagodich Victoria Hagan Interiors Bulgari The Art & Antiques Fair Olympia H.M. Luther Chanel Art Palm Beach Incollect Insurance & Financial Elizabeth Locke Jewels Bonhams Auctioneers Julius Lowy Frame & Restoration 19/19 Investment Counsel Neiman Marcus Group & Appraisers Company Chubb Saks Fifth Avenue Christie’s Manhattan Art & Antiques Center Crystal & Company Salvatore Ferragamo Collective Design RAF Jewels First Republic Delaware Antiques Show Stair Goldman Sachs Publications Doyle Auction House Stanley Weiss Collection Northeast Acquisitions Apollo Freeman’s Wally Findlay Galleries Sound Point Capital Asian Art Newspaper Garth’s International Management L.P. Condé Nast Media Group iGavel Auctions William Vareika Fine Art Hearst Corporation Master Drawings New York Fixtures, Lighting & Reproductions MODERN magazine Naples Art, Antiques & Jewelry Show Carpets & Textiles Chadsworth Columns New York magazine Newport Antiques Show Antique Textile Galleries Charles Edwards Antiques NYC&G Palm Beach Art, Antiques & Brunschwig & Fils McKinnon & Harris The Art Newspaper Jewelry Show Lee Jofa Munder-Skiles The Magazine Antiques Philadelphia Antiques & Art Show Stark & Darius Antique Rugs P.E. Guerin Potomack Company Real Estate San Francisco Fall Antiques Show Interior Designers, Museums Brown Harris Stevens Skinner Decorators & Architects Drayton Hall Carriage Properties Sotheby’s Andre Tchelistcheff Architects Florence Griswold Museum Sotheby’s International Realty Weschler’s Auctioneers & Appraisers Branca Interiors George Washington’s Mt. Vernon Zeckendorf Development Craig & Company Historic New Orleans Collection Cullman & Kravis Peabody Essex Museum Special Services David Scott Parker Architects Preservation Society of Newport County Aiston Fine Art Services Doyle Herman Design Associates Shelburne Museum Benjamin Moore Paints Eric J. Smith Architect Winterthur Museum, Calico Wallpaper Ferguson & Shamamian Garden & Library Canard, Inc. G.P. Schafer Architect Phoenix Lithographic Corporation Historical Concepts Philanthropy Planetary Recreation Ike Kligerman Barkley Bloomberg Philanthropies Rotisserie Georgette Architects P.C. Holiday House NYC Social Register Association John B. Murray Architect Travel with the Met Markham Roberts Inc. Nate Berkus Associates
2021 EX HIBITORS THE A La Vieille Russie, Inc. Adelson Galleries, Inc. Alexander Gallery Lowell Libson & Jonny Yarker Ltd. Nathan Liverant and Son LLC Lobel Modern, Inc. WINTER SHOW Apter-Fredericks Macklowe Gallery, Ltd. Arader Galleries Maison Gerard Aronson of Amsterdam Menconi + Schoelkopf Fine Art Michele Beiny, Inc. Joan B. Mirviss LTD H. Blairman & Sons Ltd. Bowman Sculpture Ralph M. Chait Galleries, Inc. Lillian Nassau LLC The Old Print Shop, Inc. Thistlethwaite Americana 2021 Cohen & Cohen Peter Pap Oriental Rugs, Inc. Thomas Colville Fine Art Ronald Phillips Ltd. Cove Landing Red Fox Fine Art Daniel Crouch Rare Books James Robinson, Inc. Didier Ltd. David A. Schorsch ~ Eileen M. Smiles Donzella American Antiques Peter Finer Schwarz Gallery Gemini Antiques Ltd. S.J. Shrubsole Michael Goedhuis Elle Shushan Bernard Goldberg Fine Arts, LLC Robert Simon Fine Art Thomas Heneage Art Books Spencer Marks Hill-Stone, Inc. Tambaran Hyde Park Antiques, Ltd. Carolle Thibaut-Pomerantz James Infante Erik Thomsen Barbara Israel Garden Antiques Throckmorton Fine Art, Inc. Kentshire Robert Young Antiques Keshishian Kelly Kinzle Koopman Rare Art Les Enluminures Bernard & S. Dean Levy, Inc.
REACH A R EACHING YOUR AUDIENCE POWERFUL 84% of visitors have one or more homes in the New York metropolitan area, with second and AUDIENCE third homes in Westchester and Fairfield counties, the Hudson River Valley, and the Hamptons. Others fly in from major cities such as Los Angeles, Atlanta, London, and Paris. The Winter Show’s advertising and marketing campaigns target consumers of art, antiques, and luxury goods; design-world influencers; and lovers of culture and the arts. Affluent, knowledgeable collectors attend the Fair year after year to purchase museum-quality art and antiques for their homes and collections. Visitors to the Fair include such notables as Martha Stewart, Nate Berkus, Oprah Winfrey, Isaac Mizrahi, Alexa Hampton, Zac Posen, Sigourney Weaver, Anderson Cooper, Nicky Hilton Rothschild, Leonard Lauder, and more. Who else attends? Designers, curators, and editors from all over the globe.
SUPPORT A VITAL ORGANIZATION All net proceeds from The Winter Show support East Side House Settlement, a community-based organization headquartered in the South Bronx. By advertising with us, you contribute to one of New York City’s most effective non-profits. In 2020, East Side House was named a Charity Navigator 4-Star charity for the ninth consecutive year. In the early days of the pandemic, East Side House pivoted services to meet the immediate and emerging needs of Bronx families. They launched a full-service food bank, which now provides food for over 5,000 people a week, and leads the charge to make sure students have the technology they needed to learn at home. This year, East Side House has reached over 90,000 individuals, bringing the resources and supports needed for families to survive and for students to thrive in these unprecedented times.
STYLISH AND A DV ERTISE AFFLUENT The Winter Show is an increasingly diverse international showcase of art and design spanning 5,000 years, with offerings from pre-history to the 21st century. A “gold-star” appointment on New York’s social calendar, it’s an engaging affair that stretches beyond fine and decorative arts and tempts an audience as diverse as the impeccable works that fill the storied Park Avenue Armory. The Winter Show catalogue delivers a stylish, intelligent, influential, affluent, and qualified audience. Contact Veronica Wu today for more information about the rewards of advertising in The Winter Show catalogue, and be a part of New York’s most prestigious, elegant, and generous fair! Veronica Wu Project Manager The Winter Show Advertising thewintershow.org/advertise vw@thewintershow.org t:+1 917-420-0669
CONTACT Veronica Wu Project Manager The Winter Show Advertising thewintershow.org/advertise vw@thewintershow.org t:+1 917-420-0669 DOWNLOAD 2021 AD CONTRACT AND SPECS © 2020 THE WINTER SHOW. ALL RIGHTS RESERVED.
ADVERTISING REQUIREMENTS Advertising Submission Deadline: December 17, 2020 The Winter Show Website Digital Ads Instructions: Display Ads Ad Size (In Pixels) Placement Please fill out your Advertising Contract to Reserve Your Advertising Premium Banner (horizontal) 1765 x 500 Sponsor Page Space for the TWS 2021 Virtual Fair Website, Bi-Monthly E-Newsletter and Digital Catalogue and email to: Regular Banner (horizontal) 1200 x 430 Editorial Pages Veronica Wu Project Manager Side Banner (vertical) 363 x 726 Editorial Pages The Winter Show Advertising thewintershow.org/advertise Newsletter Digital Ads vw@thewintershow.org t:+1 917-420-0669 Editorial Banner 800 x 265 2x Bi-Monthly Submitting Ad Files Header 800 x 130 2x Bi Monthly Email your signed Contract and Ad to TWSads@group-m.com The Winter Show Catalogue Design & Production Team TWS 2021 Digital Advertising File Preparation: The Winter Show catalogue design firm is Group M. File Types: JPG, PNG, (SWF not recommended) If you require design services, please contact Anita Bassie or Please provide a click-through URL for all ads, including the entire url: Tomas Sokol at 215-546-1995. https//www.website.com All ads should be 72 DPI and in RGB color. Production Questions? Ads with a white background must have at least a .25pt border. Anita Bassie Group M *3rd party impression tracking pixels are not accepted. 215.546.1995
ADVERTISING REQUIREMENTS TWS 2021 Digital Catalogue Advertising Space Unit Trim Bleed Non-bleed Double page spread *16.5 x 10.625” 16.75” x 10.875” 15.5” x 9.625” Full page 8.25” x 10.625” 8.5” x 10.875” 7.25” x 9.625” 1/2 page horizontal 8.25” x 5.3125” 8.5” x 5.5625” 7.25” x 4.3125” 1/2 page vertical 4.125” x 10.625” 4.375” x 10.875” 3.625” x 9.625” File Preparation Ad Placement Please supply Press Ready PDFs with crop marks. We cannot guarantee left or right page placement for Ads. All ads should be 300 DPI and in RGB color. You may submit 2 versions of your Ad File. Register as Advertiser Name_ Ad file sizes should be under 5 mb. LEFT and Advertiser Name_RIGHT. Bleed: Add 1/8” on all sides for bleed outside of trim. Keep live matter 1⁄2” from trim, head, foot, and sides. File names should identify “L” and “R” in the file name and be uploaded individually. Double Page Spread File Preparation All submitted ads are considered final. * Double Page Spread Ad Files should be prepared and submitted as Left and Right Pages. Not Spreads. You will not be sent a production proof for approval. File names should identify “L” and “R” in the file name.
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