2019 MEDIA PLANNER Magazine - Paul Hagen - Stamats Communications, Inc.
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Magazine 2019 MEDIA PLANNER Paul Hagen Account Executive (319) 861-5165 Fax: (319) 364-4278 paul.hagen@stamats.com 615 Fifth Street SE PO Box 1888 Cedar Rapids, IA 52406-1888
BOMA Magazine is the official
publication of the Building Owners
and Managers Association (BOMA)
International.
BOMA Magazine’s readers own or
manage more than 80% of all prime
commercial properties and facilities
in North America and include building
owners, managers, developers, asset
managers, corporate facility managers
and government real estate officials.
Magazine
READERSHIP
BOMA Magazine readers are the decision-makers
representing every building type.
People read BOMA Magazine: Respondents were asked to rate the importance of Respondents took action
28 products/systems/services. as a result of seeing ads in
65% of respondents have read at least four out of The areas listed below received the highest combined BOMA Magazine:
the last six issues they received rating of “important” and “very important:”
68% visited an advertiser’s website
39% have read all six issues
Fire/Life Safety (76%)
63% discussed/passed an ad on to another person
50% spend 30 minutes or more reading an issue Lighting (76%)
Energy Management Systems/Building Controls (72%) 44% visited an advertiser during a trade show
40% save the issue for six months or more
HVAC (71%) 37% purchased a product or service
70% share a copy of their issue with colleagues
Contract, Facility & Professional Services (70%)
32% filed an ad for future reference
Parking (69%)
29% recommended a product or service
Disaster Preparation/Recovery (67%)
Readers are very involved with Elevators/Escalators (64%) 20% contacted an advertiser
purchase decisions: Building Automation/Controls (62%)
Roofing (61%)
78% recommend product services
Landscaping (61%)
68% prepare budgets Security (60%)
67% research products/services Doors & Entrances (58%)
Exterior Façades (58%)
61% make final decisions on purchases
Plumbing & Washrooms (58%)
Signage (56%)
Electrical Equipment/Power Quality (53%)
Paint & Wallcoverings (52%)
Source: 2015 BOMA Magazine Readers Survey
2 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 Magazine
CIRCULATION
More than 18,000 BOMA members and commercial real estate professionals read BOMA Magazine.
10.5 Billion Square Feet Represented
BOMA Magazine is a digital magazine published six times per year with three specific versions – January/February, March/April, May/June, July/August, September/October and November/
December. It is circulated to the more than 18,000 BOMA International members and subscribers, who represent a marketplace of more than 10 billion square feet. Readers include building
owners; managers; developers; asset managers; corporate facility managers; leasing professionals; and federal, state and provincial government officials.
Primary Job Functions of Property Types of Readership: Active Participation
BOMA Magazine Subscribers BOMA Magazine Subscribers
Manage office spaces over 100,000 sq. ft. 85%
• Property Management • High-Rise Commercial Office Manage more than one building 78%
• Asset Management • Low-Rise Commercial Office Have been a BOMA member for 10+ years 73%
• Facility Management • Suburban Buildings/Office Park Four-year degree or higher 66%
• Industrial Manage properties in suburban areas 36%
• Government Agency
• Mixed-Use Properties Company spends $1 million+ on building products 63%
• Development/Construction
• Ownership/Investment/REIT • Medical Office Buildings/Hospitals
• Leasing/Brokerage • Government Buildings
Source: 2015 BOMA Magazine Readers Survey
3
CONTENT
Each issue of BOMA Magazine contains news and
information to help commercial real estate
professionals stay on top of their game.
Trends, Stats & Facts Green Scene Sector Spotlight Legislative & Codes Updates Legal-Ease
eeps pace with the latest
K ffers a range of news,
O Explores the key trends and Features the latest information Tracks current legal issues
trends and research affecting information, trends and issues affecting the various on U.S. legislative and regulatory property professionals need
commercial real estate, research on everything property types of commercial issues at the national, state to know about, including
including technology and “green.” Covering a range real estate, from corporate and and local levels affecting legal implications and
cybersecurity; building of topics from greening existing healthcare to industrial and retail. commercial real estate considerations in areas
amenities; sustainability and buildings to sustainability case professionals and updates on such as leasing, tenant
wellness; and performance studies to low-cost energy the most current building code improvements, accessibility
benchmarking. efficiency strategies, “Green changes and updates. and insurance.
Scene” will offer the latest
information on energy and
sustainability.
TRENDS, STATS & FACTS GREEN SCENE HEALTHCARE PULSE UP TO CODE LEGAL-EASE
BY KEN ROSENFELD BY JOHN MUGFORD BY STEVE ORLOWSKI BY KATHERINE M. NOONAN, ESQ.
STUDY: ENERGY EFFICIENCY TAX DOS AND DON’TS OF
INCENTIVES SPUR ECONOMIC MEDICAL OFFICE
BUILDINGS BOMA’S BUILDING CODE REVIEW PROCESS DEALING WITH
GROWTH AND NEW JOBS PROBLEM TENANTS
ANNOUNCING BOMA’S W CHALLENGE 2 CONFERENCE
SHOWS THIRD-PARTY
A
testing of the remote voting platform in 2014, ICC reported
t the Winter Business Meeting that there were 294 online voters who cast 23,905 votes.
VALUE in San Diego, an attendee of the
W problem
By 2015, the total number of online participants increased
Great new ideas were flowing at the to better understand and track individual building con- to 305 voters casting 45,141 votes. ICC reported a stagger- hile no commercial landlord wants a
Earlier this summer, BOMA
Building Codes and Voluntary Standards tenant—
A study estimates 2017 BOMA International Conference & sumption and compare their performance to peers. The ing 1,247 voters who cast a combined total of 162,035 votes and most commercial ten-
that as many International, in collaboration Expo in June, including the launch of the W2 Chal- challenge also will make this data actionable by providing
Committee meeting asked the following in 2016—a clear indication that the ability to participate ants want to avoid problems, too—it’s not unusual for issues
With attendance reaching an all-time question: “How does BOMA determine what position to remotely is encouraging more code officials to participate
as 77,000 with other real estate industry lenge, a two-year initiative to encourage commercial training and guidance on how to improve water and waste to arise. Keep in mind the following dos and don’ts to help
record of 1,240 people, BOMA International’s take on proposed building code changes?” While BOMA in the process. Already, the number of online voters is
groups and with support from a grant real estate professionals to benchmark water and waste management practices and reduce operating costs. International regularly shares the accomplishments of its address issues that may occur during the course of a tenancy. DON’T ADDRESS LEASE DEFAULTS INFORMALLY.
jobs would be 2017 Medical Office Buildings + Healthcare Real Estate Panelist Courtney Hanfland discusses how her health system found
exceeding the total number of attendees at hearings, which
from software developer Yardi, released a consumption and improve performance. With the support Additionally, the W2 Challenge will offer industry leaders codes team after each code development cycle, we wanted to It’s not enough to tell a tenant that rent is late or that the
created and the right partner when Catholic Health Initiatives sold a large is why the codes team needs you to reach out to your local
groundbreaking study on the costs and benefits Conference (MOB Conference) in Denver in May could take a moment to explain the process and the criteria used DO INVEST THE TIME AND MONEY IN tenant’s signage is prohibited. Defaults come in all shapes
of a generous grant from Yardi and in partnership with the opportunity to have their sustainability achievements portfolio last year. code officials and share our positions with them.
$7.4 billion of modernizing and extending the Energy- BOMA local associations, this new challenge will highlight highlighted. All participants will be recognized for accept-
only be considered yet another success. After launching throughout the cycle to make these important decisions. GETTING THE LEASE DONE RIGHT. and sizes, and a typical lease outlines different default crite-
would be added Efficient Commercial Building Tax Deduction, just over a decade ago, the three-day event has become ability to deliver services, regardless of what part of the The review process begins with the formation of the An essential first step in a new tenancy is documenting the ria and remedy provisions for monetary and non-monetary
and expand the sustainability efforts of the commercial ing the challenge, and buildings and portfolios that show
the country’s largest in both attendance and content, with business you specialize in, are key to being successful,” said codes team, comprised of the chairs of the Building Codes
annually to the commonly referred to as 179D. The study, which real estate industry. An initiative of BOMA Internation- improvement in performance will receive special recogni- OSHA REGULATIONS ON WALKING/ terms of the landlord-tenant relationship in the lease. Both defaults. Even within those categories, there are likely to be
and Voluntary Standards Committee, BOMA member vol-
was conducted by Regional Economic Models, 22 panel sessions this year covering such topics as the top Julie Wilson, senior vice president of Leasing and Manage- WORKING SURFACE AND FALL PROTECTION sides should commit time and money to getting the lease specific provisions for default and notice related to insur-
U.S. GDP if a al’s Energy and Environment Committee, the challenge tion throughout the duration of the challenge. unteers and BOMA International staff. This group brings
Another topic that members of the Building Codes and
Inc. (REMI), demonstrates the economic value of MOB acquisitions of the past year, development and design ment with Nashville, Tennessee-based Healthcare Realty to the table a wealth of experience in the code develop- done right. However, when push comes to shove, lease pro- ance, the security deposit, improvements and so on. Written
proposed long- addresses several timely issues facing the commercial real For the commercial real estate industry as a whole, the Voluntary Standards Committee spent a considerable
modernizing and extending the provision. In fact, trends and the importance of partnerships between service Trust, in an interview immediately following the conference. ment process and expertise in various topics covered in visions governing the day-to-day interactions between the notice should be provided to the tenant clearly identifying the
estate industry. Water costs continue to rise in the face of challenge will provide critical information to enable dra- amount of time discussing in San Diego was the
term extension providers and health systems. Wilson co-chaired the 2017 BOMA MOB Conference with the International Code Council (ICC) I-Codes. The codes
the study estimates that as many as 77,000 jobs droughts and infra- matic reductions in waste and water on a large scale. Build- changes made to the Occupational Safety and Health parties—such as rent payment, use restrictions and assign- nature of the default and referencing the specific lease provi-
and modification of would be created and $7.4 billion would be added Throughout numerous discussions, speakers and panelists Mary Beth Kuzmanovich, the national director of Healthcare team starts by reading each proposed code change (all
Administration (OSHA) Walking-Working Surfaces ment—often get more attention than the doomsday sce- sions that are being violated. The goal is for the violation to
structure challenges. ing owners and managers now have a convenient vehicle 2,000-plus of them) and determining if the code change
179D were passed. annually to the gross domestic product (GDP) of made it clear that demand remains very strong for medical Services with Colliers International. Kuzmanovich noted and Fall Protection regulations. Last November, OSHA narios that no one foresees at the start of the lease: casualty, be promptly remedied, and a notice letter is often sufficient to
Waste minimization has to track water consumption, waste output and associated would have an impact on commercial property owners
the United States if such a long-term extension properties from a variety of third-party firms and investors, that the healthcare real estate sector continues to get more published its final rule in the Federal Register and condemnation and default. A lease should be clear about the accomplish this. However, it’s essential to create a paper trail
become an industry pri- costs; the resulting data will demonstrate the opportuni- and building managers. Code changes that have no impact
be they publicly traded REITs, private equity funds, foreign competitive, with new players looking to enter the market announced that the changes to these regulations would
and modification of 179D were passed by the ority, impacted by rising ties for operating cost savings through the implementation on commercial building owners or are purely editorial rights and obligations of both parties and what happens if so that, if compliance is not achieved or if the default repeats
capital sources, developers or others. This demand drove go into effect on January 17, 2017. The changes apply to
U.S. Congress. every year. “As that competition comes in, I think the benefit in nature fall into the neutral category. For those code the obligations are not satisfied. A default must exist before or continues, the landlord can prove that notice was provided.
raw material and dis- of best practices for water and waste management, as well all general industry workplaces, construction sites, office
First enacted in 2005, 179D allowed U.S. commercial build- MOB investments to record levels in both 2015 and 2016, is that it makes the really strong players look not just at the changes that do not fall into this category, the codes team you get to the remedy. If the lease language is ambiguous It is essential that the landlord provide notice consistent with
posal costs, regulatory as establish the potential impact of voluntary performance buildings and industrial complexes. The regulations also
with sales hovering around $10 billion, according to data numbers, but at the relationships they have and are trying to asks the following questions to determine whether BOMA
ing owners to offset some of the costs of energy efficiency pressures and changing improvements for use in BOMA’s research and advocacy cover a wide range of issues, from the proper training of about who is responsible for a given cost, then a perfect the requirements in the lease.
will support or oppose the proposal:
retrofits. Over the past decade, it became an important tool from Real Capital Analytics. cultivate,” she said. “And that involves following through and employees on the use of ladders and scaffolding to the remedy provision won’t help, since you’ll spend all your time
consumer preferences. efforts. The challenge has the potential to take the industry • Is the code change necessary to address a real problem or
“Medical office buildings are intriguing investments for making long-term commitments and helping develop real testing and inspection of fixed ladders and other anchor
for reducing energy consumption and greenhouse gas emis- The saying “waste not, beyond energy efficiency to the next “big thing” in sustain- a deficiency in the code? arguing about whether a default even exists. DO LOOK FOR THE WIN-WIN.
a number of reasons,” Ryan Severino, chief economist with estate strategies for clients by being experts in real estate points of the building.
sions in the built environment. In fact, 179D was the only want not” is as relevant able best practices. • Is the code change supported by compelling argument and The most immediate and important changes to the Even if the tenancy did not go as planned and the tenant has
federal incentive for commercial building owners to improve JLL said during a panel session titled, “The Next Wave and knowing the landscape. The players who can achieve sufficient data? DON’T BE TOO FLEXIBLE. defaulted, leaving the landlord to conclude that removing the
today as ever. regulations that building owners need to be aware of are
the energy efficiency of their properties. According to the of Healthcare Real Estate Investors.” He noted that even this are really going to stand out and have plenty of work.” the new rules affecting the use of rope descending sys- While a good relationship with a tenant is an invaluable tenant is the best move, be aware that there are ways to nego-
The W2 Challenge DON’T WASTE ANY TIME • Is the code change reasonable and does it provide a practi-
U.S. Energy Information Administration, commercial build- though cap rates, or the estimated return on investments, are Kuzmanovich added: “Upwards of 70 percent of health- cal solution? tems (RDS). Under the new regulations, a building owner asset, it should not replace the default and remedy language tiate an exit short of eviction. If this conclusion is the result
will use ENERGY The challenge runs from January 1, 2018, through the
ings accounted for almost 19 percent of total nationwide at all-time lows for MOBs, they are not as low as for other care real estate in this country is owned by hospitals and • Is the code change consistent with other code language is responsible for hiring a qualified person to certify by in the lease. The lease probably includes “no waiver” lan- of a monetary default, the landlord should consider whether
STAR® Portfolio Manager, which is already a popular tool end of 2019, but make a commitment now so you’ll have
investments, such as multifamily and office. And, he added, hospital systems. That means that the competition is fight- and easily understandable? November 17, 2017, that each anchorage point on the
energy consumption in 2016. Thus, even small reductions in for tracking energy use. Any commercial real estate profes- the details you need to be ready at the start of the pro- guage, providing that waiver of a given provision does not renegotiating the term, rent and premises may be better for
building has been tested and meets the technical require-
energy use in the industry can have a large overall effect. with total healthcare expenditures now totaling more than ing for a very small portion of the universe of real estate in Once the codes team determines a position on each of imply future waivers, and this language protects the land- both parties. Such an agreement could result in financial
sional who owns or operates a single building or an entire gram. Participants will need access to regular water and ments outlined in the final rule. For buildings under 300
BOMA International, a long-time supporter of the tax $3.2 trillion annually in the United States and expected to this space.” the proposed changes, staff posts recommendations on feet tall, the regulations require each existing anchor point lord by providing some important flexibility on enforcement benefit to the landlord without the potential uncertainty of a
portfolio can participate. The first year of the challenge waste consumption and cost information for the purposes
keep rising as the country’s population ages, MOBs will be As an example of what a third-party real estate firm can BOMA’s website and sends a report to committee members to be inspected and certified that it is capable of carrying formal eviction process.
deduction, currently is working with lawmakers in Congress will establish a baseline of water and waste consumption of benchmarking, and also will need an active ENERGY of the lease. However, permitting tenant actions in violation
an important part of the delivery of care model for the next contribute to a health system, Courtney Hanfland, system for their review and comment. Member feedback is impor- a load of 5,000 pounds. It then becomes the responsibility
to encourage the extension of the incentive, which expired professionals in limbo, lawmakers are failing to fully utilize and costs, and the second year will promote performance STAR Portfolio Manager account for each submitted build- tant, and each comment received is taken into consider- of the lease can be a dangerous precedent. Remember that
two or three decades. “This is not a five- to 10-year proposi- director of Real Estate Transactions for Catholic Health Ini- of the employer, such as a window cleaning contractor, to
in 2016. BOMA also is calling for a revision of the language the commercial real estate industry as both an economic improvements. And, these efforts will not be wasted: Par- ing. ENERGY STAR will provide free training for partici- ation. BOMA’s codes team continues to share information other tenants are watching, and a permissive landlord may Landlords and tenants can do their best to reduce potential
tion; it is for the long haul,” Severino explained. tiatives (CHI), talked about how the system wanted to find obtain a copy of the certification in writing and keep the
to expand the pool of owners eligible for the incentive and driver and a leader in sustainability efforts. ticipants will receive progress reports, as well as guidance pants on how to benchmark water and waste in Portfolio with BOMA members throughout the code development copy in its records. This essentially puts the responsibil- see more tenants test the waters. issues from the start of a new lease, but the gamble remains.
increase the deduction from $1.80 per square foot to $3 in Strengthening and modernizing 179D would come with Yet, despite the fact that demand for medical properties the “right partner” when it made the decision to sell a large process to ensure that every member has an opportunity By keeping these tips in mind, the landlord may be able to
and best practices from BOMA and industry partners, and Manager. ity of worker safety on both the building owner and the
order to encourage even more ambitious retrofits. In its huge benefits, according to the study, including lower utility is expected to remain strong in the years to come, perhaps portfolio of MOBs in 2016. The panel session was titled, “An to voice opinions or concerns. Since BOMA is the only employer. The new OSHA regulations now prohibit the use DO PAY UPFRONT ATTENTION TO LIKELY avoid tenant eviction or better navigate the eviction process
will be eligible for recognition for their leadership. Proper- A commitment to tracking both water and waste is
the overarching theme of the conference was that the people Inside Look at the Largest-Ever Health System Monetiza- representative of the commercial real estate industry at of rope descending systems on any building greater than
current form, the requirements to earn a tax deduction are bills and energy costs, as well as greater innovation, job cre- ties will have the chance to hit their own high-water mark, encouraged, but participants may join either portion of the PROBLEM AREAS. should it become necessary. B
and companies who design, build, buy, own and manage tion Deal.” the ICC hearings, BOMA member participation is critical 300 feet in height, unless the building owner can prove it
out of reach for many existing buildings, which account for ation and economic expansion. These findings confirm what so to speak. challenge if faced with insurmountable reporting difficul- to assisting the codes team in its efforts to advocate effec- Be aware of issues with specific tenants that could be red
properties occupied by healthcare providers are playing an After a long process of choosing which buildings to sell, is technically infeasible or would create a greater hazard
98 percent of all building stock (with 88 percent 15 years property professionals already know: 179D has proven to be ties. Properties that are already maintaining water and tively for positive changes to the built environment. flags, and pay close attention to how such issues are docu- ABOUT THE AUTHOR: Katherine Noonan is a member of
using an alternative method.
or older). Likewise, there has been no security for build- a valuable industry resource. With an extension and some increasingly important role in the delivery of care. “Even CHI sold a portfolio of 51 properties for $700 million to pub- Of course, representation at the code hearings is only mented in the lease. For instance, if you suspect that a poten-
REAP THE REWARDS waste data also are encouraged to sign up, since they can BOMA International has created a webpage under the Real Estate Development and Complex Transactions Group
ing owners looking to use the deduction to make energy adjustments, it will continue to drive energy efficiency in the though many of us involved in healthcare real estate are licly traded REIT Physicians Realty Trust. Hanfland noted one part of the strategy BOMA employs during the devel- the Industry Issues section of BOMA.org outlining this tial tenant will generate more traffic than usual in and to the
The industry is already reaping the rewards of energy establish a longer baseline and receive credit for efforts at Ballard Spahr LLP in Washington, D.C.
numbers people and pay attention to cap rates and offer- that the REIT has used its capital and expertise to enhance opment cycle. We also solicit the assistance of our mem- information in greater detail and providing links directly
efficiency improvements, because the deduction also has commercial real estate industry forward. benchmarking and is well-positioned to expand these already underway. premises, think through how this may affect parking, elec-
ing prices and lease rates and structures, as well as annual the portfolio in ways that the health system might not have bers to advocate our positions to their local code officials. to OSHA’s website. All building owners are encouraged to
been repeatedly retroactively extended rather than made Find the study in its entirety in the Energy & Environment efforts into waste and water. As with energy benchmarking, Visit www.boma.org/W2 to sign up and take your sus- This element is becoming increasingly important now that tricity usage and after-hours services. The boilerplate lease For more guidance, check out BOMA International’s Commercial Lease: Guide
increases in fees, this conference reinforced, through so been able to do on its own, such as leasing up vacant space review the changes to the OSHA regulations and make sure
a permanent part of the tax code. By leaving property section of the Advocacy tab on BOMA.org. B participation in the W2 Challenge will allow professionals tainability efforts to the next level. B ICC allows remote voting by code officials. During the beta form language may need to be revised to eliminate as much to Sustainable and Energy Efficient Leasing for High-Performance Buildings,
many panels and discussions, that relationships and the and making capital investments in certain properties. “I’m they meet the compliance deadlines before allowing the use
gray area as possible. available at store.boma.org.
34 BOMA MAGAZINE JULY | AUGUST 2017 38 BOMA MAGAZINE JULY | AUGUST 2017 40 BOMA MAGAZINE JULY | AUGUST 2017 6 BOMA MAGAZINE MARCH | APRIL 2017 18 BOMA MAGAZINE MARCH | APRIL 2017
BOMA Magazine Editorial Mission – To be the leading source for news and
information on legislative, regulatory and codes activities; trends and forecasts;
and emerging technologies impacting commercial real estate.
4 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 Magazine
BOMA INTERNATIONAL
CONFERENCE & EXPO
The premier education and networking event for commercial real estate.
2019 BOMA International Conference & Expo 2018 Attendee Demographics
Directory and Show Guide
ATTENDEE OCCUPATIONS
6611+765+21+ 2012+291416+9 1526+161412+17 2718+162112+6
The BOMA International Conference & Expo will be held June 22-25, 2018, Building/Property Manager 66%
in Salt Lake City at the Salt Palace Convention Center. Asset Manager 11%
Facility Manager 7%
Advertising in the directory and show guide puts your Building Engineer/Maintenance 6%
products and services in front of executive-level building Building Owner/Investor 5%
19 SCHEDULE OF EVENTS and property managers, facility managers, owners and Developer/Builder 2%
28 EDUCATION SESSIONS
EXHIBITOR LOCATOR investors, asset managers and other top real estate
Architect/Designer
58
2%
73 EXHIBITOR PROFILES
100 GENERAL INFORMATION
professionals.
Leasing Agent/Broker 1%
Show Guide Sponsored by
TO RESERVE SPACE IN THE 2019 SHOW DIRECTORY, CONTACT
ANNUAL SPENDING ON BUILDING PRODUCTS & SERVICES
PAUL HAGEN AT (866) 965-4205.
$10 million or more 20%
Joe Markling, RPA, CPM, BOMA Fellow
$5 million-$9.999 million 12%
Managing Director/Head of Real Estate Operations,
USAA Real Estate
BOMA18-0021_OnsiteGuideCover_F1d.indd 1 5/30/18 1:45 PM $1 million-$4.999 million 29%
$500,000-$999,999 14%
$100,000-$499,999 16%
Less than $100,000 9%
NUMBER OF BUILDINGS MANAGED
Reserve your booth for the 1 15%
2019 BOMA International Expo 2-5 26%
June 23-24, 2019, in Salt Lake City, UT 6-10 16%
11-20 14%
FOR BOOTH SPACE RESERVATIONS OR QUESTIONS, CONTACT 21-50 12%
VICKI CUMMINS AT (888) 777-6956 OR VCUMMINS@SHOWMGMT.COM, 51 or more 17%
OR VISIT WWW.BOMACONFERENCE.ORG
SQUARE FOOTAGE PERSONALLY MANAGED
$2 million or more 27%
$1 to $1.999 million 18%
$600,000 to $999,999 16%
$300,000 to $599,999 21%
$100,000 to $299,999 12%
Less than $100,000 6%
5 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 Magazine
The Outstanding Building
of the Year ® Awards
■
Summer 2018
TOBY PROGRAM GUIDE ®
JUNE 2019
The Outstanding
Building
of the Year Awards®
Henry B. Gonzalez
Convention Cente
r
San Antonio, Texas
June 26, 2018
PROGRAM GUIDE
The TOBY Program Guide is a special annual publication of BOMA
International to recognize the nominees for The Outstanding Building
of the Year ® (TOBY ®) Awards.
OFFICIAL SPONSOR
OF THE
TOBY® AWARDS
The prestigious awards recognize BO_2018_TOBY_c
over.indd 1
excellence in building design, 5/23/18 1:24 PM
operations and management in the
commercial real estate
industry.
The Outstanding Building of the Year ® Awards
TOBY Display Advertising
Specifications:
SOUTHERN REGION WINNER NORTH CENTRAL REGION WINNER
■
This comprehensive publication
Summer 2018
6505 WATERFORD 120 SOUTH LASALLE
®
®
TOBY
TOBY
Miami, Florida Chicago, Illinois
includes profiles of the more than
Management Company: Cushman & Management Company: Lincoln
Wakefield Property Company
Owner: MetLife Real Estate Owner: TR 120 S. LaSalle Corp.
Year Built: 1996 Year Built: 1928
®
80 regional TOBY winners who TOBY Program Guide specifications L O
riginally known as the State Bank
ocated in Miami’s Waterford at Blue
Building, 120 South LaSalle has been
Lagoon office park, 6505 Waterford is
a fixture in the historic Chicago
just minutes from Miami International
financial district since 1928. Architectural
Airport. The four-story, rose-color-and-glass
are the same as BOMA Magazine.
firm Graham, Anderson Probst & White
compete in the international
building rests in a park-like setting in the
incorporated a number of prominent features,
250-acre, master-planned business park
including a breathtaking, two-story “Great
and features a central atrium design with
Banking Hall” with polished marble columns
floor-to-ceiling windows. The building’s
and walls, intricate crown moldings, a ceiling
The Outstanding Building
exterior core is treated with panoramic lake
covered with decorative plaster, stencil work,
competition.
views. Its interior core highlights views of the
colored art glass and a mural. This LEED
of the Year Awards
central atrium, which features lush gardens
EB O+M Gold-certified building is a prime
See page 10 for advertising
®
surrounding a circular fountain and beautifully
example of the grand second-story bank
detailed skylights. 6505 Waterford’s lobby
interiors of the early 1900s, which featured
design includes stylish finishes, with walls
traditional Chicago architecture built around
painted or covered with vinyl and fabric in
a classic light-court atrium.
specifications. Advertising
cream tones and marble flooring polished to
Henry B. Gonzalez Convention Center a subtle sheen.
San Antonio, Texas
HISTORICAL BUILDING
is due May 3, 2019.
CORPORATE FACILITY
CANADA REGION WINNER MIDDLE ATLANTIC REGION WINNER
June 26, 2018
HEAD OFFICE LA 1101 17TH STREET
The TOBY Program Guide is mailed PROGRAM GUIDE CAPITALE FINANCIAL Washington, D.C.
GROUP INC. Management Company: JBG SMITH
Owner: CESC 1101 17th Street LLC
Québec City, Québec, Canada Year Built: 1964
to the BOMA membership in June 2019
Management Company: La Capitale Financial
I
Group Inc. n the heart of D.C.’s Central Business District,
Owner: La Capitale Financial Group Inc. 1101 17th Street is home to more than 50
2018 Nominees
tenants. Built in 1964 on the corner of 17th
2018 Nominees
Year Built: 1965
and L Streets NW, 1101 17th Street’s timeless
and distributed at the awards
Brutalist façade welcomes visitors. The 13-story,
L
a Capitale Financial Group’s head office, a 217,232-rentable-square-foot property includes
Prestige category (Class A) building, was office, retail and parking and maintains an
enlarged in 2013 to house all the company’s ENERGY STAR rating and LEED Silver certification.
Québec City area staff. The new 10-story, LEED Transportation is convenient with the building’s
ceremony during the 2019 BOMA
NC Gold-certified building, which also is certified valet parking system, including spaces for EV
as BOMA BEST Platinum, adds office space to the charging, a full-service bike facility and
existing seven-story structure erected in 1965, superb Metro accessibility. Building amenities
which was fully renovated at the time of the new include Peet’s Coffee; carry out; a full-service
construction. With its contemporary and avant- restaurant; a bike facility; and a tenants-only
International Conference & Expo.
garde design, the building makes an original fitness center. The building maintains a 97
architectural statement while integrating itself percent occupancy.
seamlessly into the historic neighborhood of
Parliament buildings. Construction based on smart
OFFICIAL SPONSOR OF THE growth principles delivers successful densification
TOBY® AWARDS in the real estate market.
18 TOBY Summer 2018 24 TOBY Summer 2018
BO_2018_TOBY_Corporate_Earth.indd 18 6/6/18 8:11 AM BO_2018_TOBY_Historical_Industrial_Bld.indd 24 6/6/18 8:15 AM
BO_2018_TOBY_cover.indd 1 5/23/18 1:24 PM
6 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 Magazine
BOMA 2019
EDITORIAL CALENDAR Trends,
Cover Legal- Sector Green
Features Stats & Deadlines
Story Ease Spotlight Scene
Facts
Are You Ready for
a Downturn? Ways The Future of Work: GSA Simplified Engaging the Promoting
to Prepare Your Corporate Campuses Advertising: 12/3/18
JANUARY/FEBRUARY Adapting to the Year in Review Leasing Forms and Senses Through
of the Future
Green
Materials: 12/10/18
Building for the Next Evolution of the Office Compliance Neuroscience Transportation
Recession
Rising Stars: The
The Friendly Robot
Workplace
Ask a Property Invasion: How Next Generation Restoring an Industrial
Childcare Onsite Childcare Building Advertising: 2/1/19
MARCH/APRIL Manager Advice Concierge and
of CRE Insurance as an Amenity
Property After a
Composting Materials: 2/8/19
Column Security Robots Are Tenant Moves Out
Considerations
Changing the Industry
Using
Making the Preparing Properties Annual Structure of Third- Creating How Mixed-Use Biometrics
Advertising: 4/1/19
MAY/JUNE Business Case for for the Effects of Conference Party Financed Instagrammable Developments to Enhance
Materials: 4/8/19
Sustainability Climate Change Preview Energy Upgrades Spaces Enhance Sustainability Efficiency and
Wellness
The TOBY Program Guide is a special, annual publication recognizing the nominees of The Outstanding Building of the Year® (TOBY®) Awards. The publication will be
JUNE TOBY PROGRAM the official program for the ceremony held on June 25, 2019, the final day of the BOMA International Conference & Expo in Salt Lake City, and also will be mailed to all
GUIDE BOMA members.
Advertising: 5/3/19
Materials: 5/10/19
BOMA INTERNATIONAL The BOMA International Conference & Expo Directory will be distributed June 22-25, 2019, at the Salt Palace Convention Center & Marriott Downtown City Creek to all
CONFERENCE & EXPO conference attendees.
SHOW DIRECTORY
Smart Cities
What Are the Next Annual The Next
Effective Change Mold Remediation of the Future Industrial Space for Advertising: 6/7/19
JULY/AUGUST "Big Issues" for
Management
Conference
Requirements (Connectivity, Groceries
Big Things in
Materials: 6/14/19
CRE? Highlights Sustainability
IoT, Blockchain)
Different Emergency
Preparedness TOBY High-Tech New Trends in Make Your Advertising: 8/2/19
Recovering After a Life Safety and
SEPTEMBER/OCTOBER Approaches for
Disaster
International
Security
Emergency Healthcare Real Elevators More Materials: 8/9/19
Different Property Winners Preparedness Estate Sustainable
Types
What "Big How to
Building a Strong
Issues" Are Effectively Advertising: 9/30/19
Technology and the Team With a Workplace Rebranding a Demand for Data
NOVEMBER/DECEMBER Tenant Experience Welcoming
Emerging
Restraining Orders Building Benchmark and Materials: 10/7/19
Professionals Centers
Workplace Reduce Water
Thinking About? and Waste
Each issue also will feature the following departments: From the Chair, Up to Code (codes advocacy), In the States (local advocacy), On the Hill (federal advocacy), Get to Know
(leadership profiles), BOMA 360 (building case studies), News & Notes (industry news) and either an Eye on Education or Conference Connection column as needed. May/June will
7 feature a Cornerstone Partner Showcase section.
Editorial Contact: Jessica Bates (jbates@boma.org) Magazine
BOMA ONLINE 2019
BOMA’s online communications reach BOMA members and numerous industry
stakeholders and influencers.
1 BOMA.org
·· The official website of the Building Owners and Managers Association (BOMA) International.
·· The website averages more than 30,000 unique visitors per month.The average visitor has 2.34 page views
and spends an average of 3:08 minutes on the site.
·· BOMA.org is one of the most utilized websites for property professionals for up-to-date information on the
commercial real estate market.
·· BOMA.org was created using “responsive design,” which means the site dynamically conforms to the size
of the device from which it is viewed. Since ads do not dynamically resize for different devices (tablets, smart
phones, etc.), they will not appear when the site is viewed from those types of devices.
SOURCE: GOOGLE ANALYTICS, October 2017
Banner Ads Case Studies and Whitepapers
3
1 Leaderboard $990 per 10,000 impressions Post your case studies and whitepapers on BOMA.org under
Research & Resources. Use our Resource Center to give your
2 Medium Rectangle $700 per 10,000 impressions whitepaper or case study exposure to the more than 30,000
unique visitors using the BOMA.org website each month. Case
3 Interior Medium $650 per 10,000 impressions studies and whitepapers must be educational in nature and are
Rectangle subject to approval.
$800 for a 1-year listing
SPECIFICATIONS
ONLINE DISPLAY AD SPECIFICATIONS PDF of the case study or whitepaper, a 150-word description
Leaderboard.......................... 728 x 90 pixels and a logo.
2
Medium Rectangle................ 300 x 250 pixels
Online opportunities are subject to availability.
8 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 MagazineBOMA ONLINE 2019
2019 Insider Schedule
BOMA Vlog is emailed monthly
E-Newsletters MATERIALS DUE
1/3/19
RUN DATE
1/10/19
to more than 20,000 subscribers. 2018 Vlog Schedule
This video blog featuring BOMA
1/17/19 1/24/2019 (WBM Edition) International President Henry MATERIALS DUE RUN DATE
Chamberlain and BOMA leadership 1/24/19 1/31/19
1/31/19 2/7/19
BOMA Insider is emailed bi-weekly reaches BOMA members and industry
to more than 20,000 subscribers. It
2/7/19 2/14/19 practitioners with the latest trends, 2/14/19 2/21/19
focuses on BOMA and industry news, 2/21/19 2/28/19 research and tips to help excel in an 4/11/19 4/18/19
advocacy initiatives, information on evolving CRE landscape.
2/28/19 3/7/19 5/9/19 5/16/19
upcoming educational programs and
more. 3/7/19 3/14/19
7/18/19 7/25/19
3/21/19 3/28/19
BOMA Vlog 8/8/19 8/15/19
3/28/19 4/4/19 SPECIFICATIONS
11/14/19 11/14/19
BOMA Insider 4/4/19 4/11/19
Rectangle, 200 x 200 pixels or Banner, 468 x 60 12/12/19 12/19/19
SPECIFICATIONS 4/18/19 4/25/19 pixels in jpeg or gif format, 72 dpi, 20k maximum
file size. Please provide linking URL.
Banner, 728 x 90 pixels in jpeg or gif format, 72 dpi, 4/25/19 5/2/19
20k maximum file size. Please provide linking URL. 5/2/19 5/9/2019 (MOB Conference Edition)
Leaderboard:
5/16/19 5/23/19
$3,000
5/23/19 5/30/19
5/30/19 6/6/19
1 6/6/19 6/13/19
Position 1: $3,000 7/4/19 7/11/2019 (Conference Edition)
7/11/19 7/18/19
Position 2: $2,200
7/25/19 8/1/19
Position 3: $1,200
8/1/19 8/8/19
Featured Sponsor:
2 8/15/19 8/22/19 $1,575
8/22/19 8/29/19
8/29/19 9/5/19
9/5/19 9/12/19
9/19/19 9/26/19
3 9/26/19 10/3/19
10/3/19 10/10/19
10/17/19 10/24/19
10/24/19 10/31/19
10/31/19 11/7/19
11/7/19 11/14/19
11/28/19 12/5/19
9 12/5/19 12/12/19
FOR MORE INFORMATION, CONTACT PAUL HAGEN
AT (866) 965-4205 MagazineBOMA ONLINE 2019
E-Newsletters
The Conference Connect BOMA International
e-Newsletter promotes the BOMA Conference & Expo
International Conference & Expo to more Digital Show Daily
than 30,000 past attendees, potential
attendees and BOMA members An email newsletter, sent
from January until the date of the each day during the BOMA
conference. International Conference &
Expo to BOMA members,
the BUILDINGS database
and all registered attendees,
CONFERENCE CONNECT
that reports on conference
SPECIFICATIONS
$1,575 activities.
Logo or product image in jpeg or gif format,
180 x 150 pixels, 72 dpi, 20k maximum file
size. Please provide linking URL. BOMA SHOW DAILY
SPECIFICATIONS
Logo or product image in jpeg
or gif format, 468 x 60 pixels,
72 dpi, 20k maximum file size.
Please provide linking URL.
1
Position 1: $3,500
Position 2: $2,500
Position 3: $2,000
Position 4: $1,500
2
10 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 MagazineADVERTISING RATES 2019
2019 BOMA International
Conference & Expo
BOMA Magazine (digital) TOBY Program Guide (print) Directory and Show Guide (print)
AD SIZE 1x 4x 8x AD SIZE 1x AD SIZE 1x
2 Page Spread $8,775 2 Page Spread $3,505
2 Page Spread $8,775 $8,285 $7,830
Full Page $5,540 Full Page $2,215
Full Page $5,540 $5,230 $4,940
1/2 Page Island $4,035 1/2 Page Island $1,615
1/2 Page Island $4,035 $3,815 $3,605
1/2 Page $3,815 $3,605 $3,405 1/2 Page $3,815 1/2 Page $1,530
1/3 Page $3,300 $3,120 $2,950 1/3 Page $3,300 1/3 Page $1,325
1/4 Page $2,645 $2,505 $2,365 1/4 Page $2,645 1/4 Page $1,060
PREMIUM POSITIONS PREMIUM POSITIONS PREMIUM POSITIONS
Inside Front Cover $6,130 Inside Front Cover $2,450
Inside Front Cover $6,130 $5,800 $5,470
Inside Back Cover $5,950 Inside Back Cover $2,385
Inside Back Cover $5,950 $5,625 $5,305
Outside Back Cover $6,865 Outside Back Cover $2,745
Outside Back Cover $6,865 $6,495 $6,125
Table of Contents (2) $5,950 Table of Contents $2,385
Table of Contents $5,950 $5,625 $5,305
Program for TOBY Banquet $5,950 Welcome Messages (2) $2,385
Chairman's Message $5,950 $5,625 $5,305
International Officers $5,950 CLASSIFIED
CLASSIFIED
CLASSIFIED
1/6 Page $2,215 $2,095 $1,980 1/6 Page $885
1/8 Page (Business Card) $1,930 $1,820 $1,720 1/6 Page $2,215 1/8 Page (Business Card) $770
Guaranteed Position: 15% extra 1/8 Page (Business Card) $1,930
LOGO
Advertising Inserts: Rates on request
LOGO
Logo Ad $545
Logo Ad $545
2 Logos $500
ISSUE SPACE CLOSING MATERIALS
DATE DUE 3+ Logos $440
January/February 12/1/2017 12/8/2017
1/8 Page
March/April 2/2/2018 2/9/2018 1/2 Page Square 1/3
1/3 Page 1/2
Vert.V
Full Page 2/3 Page Square Page 1/4 Page Page
May/June 3/30/2018 4/6/2018 Vert.
June: TOBY Program Guide 5/1/2018 5/7/2018 1/2 Page
Island
June: Show Directory 5/1/2018 5/7/2018 1/2 Page
Horiz.
1/6
July/August 6/1/2018 6/8/2018 Page
September/October 8/3/2018 8/10/2018
November/December 10/2/2018 10/9/2018
11 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 MagazineSPECIFICATIONS 2019
MAILING AND SHIPPING INSTRUCTIONS: DIGITAL REQUIREMENTS:
ADVERTISING DIMENSIONS:
Contracts, Insertion Orders, Printing Materials: Mail to BOMA Media: CD, CD-R, DVD, DVD-R or 100MB Mac or PC ZIP disk.
Magazine, c/o Stamats Communications, Inc., 615 5th Street SE, Publication Trim Size: 9" x 10 7/8"
Cedar Rapids, IA 52401, Attn: Candy Holub. FTP: For FTP site access (the preferred file transfer method),
Fax insertion orders to: (319) 364-4278. Inserts: Contact Candy contact Candy Holub at (candy.holub@stamats.com).
Holub, Production Manager, at 800-553-8878, ext. 5025, for complete
shipping instructions. Software: Our production department is Mac-based and uses
computer-to-plate technology. We prefer press-ready PDF-X1a files Specifications Non-Bleed Bleed
(file must include bleed, trim marks and exact trim size: 9" x 10 7/8"). for Web Offset: Width Height Width Height
INSERTS:
We also accept native files created with the following software:
Sizes: Untrimmed Size Trim Size Adobe InDesign Adobe Photoshop Adobe Illustrator 2 Page spread n/a n/a 18 1/2" 11 1/8"
1 Page Insert 9 ¼" x 11 3/16" 9" x 10 7/8"
Spread Insert 18 ¼" x 11 3/16" 18" x 10 7/8" Images: Photographic images must meet the following guidelines: 1 Page 8" 10 9 1/4" 11 1/8"
Trim at Head: 3/16" Resolution: 300dpi
Color mode: CMYK or Grayscale (convert all RGB images to CMYK)
Call Production Manager, Candy Holub, for pre-approval of inserts. File formats: We prefer high-resolution PDF. TIFF (Image 1/2 Page Island 5 1/2" 7 5/8" NA NA
Phone: 800-553-8878, ext. 5025. Compression: None; Byte Order: Macintosh) or EPS (save Encoding
as Binary, not as ASCII or JPEG). Low-res JPEG files will NOT be 1/2 Page Horizontal 8" 4 7/8" 9 1/4" 5 1/2"
General: Agency Commission: 15% of gross billing to recognized accepted.
advertising agencies on space, color, special position. NOTE: NO 1/2 Page Vertical 4" 10" 4 1/2” 11 1/8"
CASH DISCOUNTS. NET 30 DAYS. A finance charge of 1.5% per Fonts: Use only Mac postscript fonts in your document. Do not use
month will be added to all past due accounts. TrueType fonts. If your document was created using PC fonts, they will 1/3 Page Square 5 3/8" 4 7/8" 5 3/4" 5 1/2"
need to be substituted for Mac postscript fonts. If your document was
Publisher’s Copy Protective Clause: Advertiser and advertising agency created in an illustration program, please convert all fonts to paths to
assume liability for all content of advertisements printed, and also 1/3 Page Vertical 2 3/4" 10" 3 1/8" 11 1/8"
avoid font conflicts.
assume responsibility for any claims arising from there made against
the publisher. Advertisers and advertising agencies agree to indemnify 1/4 Page 4" 4 7/8" NA NA
Trapping: All items in the document must be trapped to fit. We DO
and protect the publisher from any claims or expenses resulting from NOT provide trapping, and will not be responsible for undesirable
the advertiser’s unauthorized use of any name, photograph, sketch or results due to improper trapping. 1/6 Page 2 1/2" 4 7/8" NA NA
words protected by copyright or registered trademark. The publisher
reserves the right to reject any advertising. Publisher reserves the right Proofs: A color proof must accompany ALL ads. If a color proof is not
to hold advertiser and/or its advertising agency jointly and severely included with the ad, we will not be responsible for undesirable printing
liable for such monies as are due and payable to the publisher. results. Supply a high-resolution Kodak color proof or equivalent or
PDF file. Ad color will not be guaranteed unless the above type of
Short Rates and Rebates: We encourage advertisers to plan all CLASSIFIED REQUIREMENTS:
proof is supplied.
placements and promotional activities in advance in order to garner the Image or Logo: High-resolution PDF, TIFF or EPS file at 300 dpi
best rates and positioning and to guarantee availability. As a courtesy, MECHANICAL REQUIREMENTS:
we extend frequency discounts to scheduled advertisers in advance Text: 50 words of descriptive copy followed by a display URL
of schedule completion. The discount is earned only upon fulfillment of Printing Material: We use computer-to-plate technology, therefore, a
the space commitment for the entire ad schedule. In the event that the $250 flat fee will be charged for any film negatives submitted.
frequency discount is not earned within a 12-month period, the rates Printing: Web Offset.
will be adjusted to reflect the actual earned frequency and you will be Binding: Binding: Saddle-stitched;
invoiced for the difference. TOBY Program Guide is Perfect (glued).
Color: Black and White, 2-Color and 4-Color Screen: 150 lpi.
Rate Protection Clause: A minimum of 60-days notice will be given 4-color Density: Maximum 300%. Provided only one color is solid.
preceding any rate increase. Inking: Use Specifications for Web Offset on 50-60 lb. machine
On effective date of new rates, earned frequency on space run to-date coated.
will apply to new rates. Rotation of Colors: Black, cyan, magenta, yellow – Web.
Material Storage: Printing material will be stored for 12 months and
Cancellation Dates: No cancellations after first of preceding month. then destroyed unless advised otherwise
12 FOR MORE INFORMATION, CONTACT PAUL HAGEN AT (866) 965-4205 MagazineYou can also read
