SOCIOECONOMIC EFFECTS OF BROADBAND SPEED - Research by Ericsson, Arthur D. Little and Chalmers University of Technology
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3/221 01-FGB 101 0003 | September 2013 SOCIOECONOMIC EFFECTS OF BROADBAND SPEED Research by Ericsson, Arthur D. Little and Chalmers University of Technology In collaboration with:
Executive summary Interest in the economic impact of Information and PART 2 – SOCIOECONOMIC EFFECTS OF BROADBAND Communication Technology (ICT) investments is growing SPEED: A MICROECONOMIC INVESTIGATION worldwide as governments seek new ways to spur growth. The second study in this report is a microeconomic (household) Moreover, investment decisions must undergo extra scrutiny level investigation which assesses the impacts of broadband in the current tough economic conditions. access and upgrades on household income. In 2010, Ericsson and Arthur D. Little conducted an in-depth The microeconomic study analyzes data from eight OECD study titled “Socioeconomic Impact of Broadband Network countries, as well as Brazil, India and China (BIC), investigating Investments,” which measured the economic effects of the similarities and differences between them. The study broadband penetration. It explored the latest understanding used data from Ericsson ConsumerLab’s web-based survey of the impact of fixed and mobile broadband investments. conducted in 2010 with over 22,000 respondents. The study was based on more than 120 academic reports and business papers published between 2001 and 2010, and Delving deeper than its macroeconomic counterpart, it results showed that broadband penetration has positive effects measures the impact of broadband speed on household on society. income, by analyzing whether leveraging the benefits of faster broadband can improve competitiveness in the labor market In 2011, Ericsson initiated a follow-up research project, “Socioeconomic Effects of Broadband Speed,” comprising The main findings of the microeconomic investigation can be two studies: the first on a macroeconomic (national) level, and summarized as follows: the second on a microeconomic (household) level. This report focuses on the results of these two studies. >> Broadband access affects development: PART 1 – SOCIOECONOMIC EFFECTS OF BROADBAND –– In OECD countries, gaining 4 Mbps of broadband SPEED: A MACROECONOMIC INVESTIGATION increases household income by USD 2,100 per year The first study featured in this report is on a macroeconomic –– In BIC countries, introducing a 0.5 Mbps (national) level, and investigates the impact of broadband broadband connection increases household speed on macroeconomic growth. Using panel data income by USD 800 per year econometric methods, Ericsson, in co-operation with Arthur D. >> Broadband speed upgrades affect development: Little and Chalmers University of Technology, investigated the –– In OECD countries, upgrading from 0.5 Mbps to 4 Mbps impact of broadband speed on the economy. increases income by around USD 322 per month This study is a world first in quantifying the economic impact –– In BIC countries, upgrading from 0.5 to 4 Mbps of broadband speed upgrades using a comprehensive, best- increases income by USD 46 per month practice, scientific method based on empirical data. Data has been collected for 33 Organization for Economic Co-operation Several key drivers of household income are believed to be and Development (OECD) member countries, using publicly linked to internet access speed: available sources. Results show high statistical significance, are robust to model changes and pass rigorous statistical >> A faster broadband speed boosts personal productivity and testing regarding the direction of causality. allows for more flexible work arrangements The study was first presented at the Broadband World Forum in >> A higher speed also opens up possibilities for more Paris on September 27, 2011. It was significant in the debate on advanced home-based businesses as a replacement, or the benefits of broadband, being cited in more than 150 press complement to, an ordinary job articles worldwide as well as at several industry conferences. >> Broadband speed enables people to be more informed, The study is also published as an academic paper in the better educated and socially and culturally enriched – International Journal of Management and Network Economics ultimately leading to a faster career path (Rohman and Bohlin, 2012). The results from both the macroeconomic and microeconomic The main result of the study can be summarized as follows: studies support the theory that both broadband availability and speed drive growth in an economy. Further investigation is >> Doubling broadband speeds for an economy can add needed concerning the relationship between broadband speed 0.3 percent to GDP growth, in a simulation relative to the and services used. base year 2008 >> The benefits of faster broadband can be categorized as: To date, the full interplay between broadband coverage, speed, –– Economic effects, including increased benefits and the value of externalities has yet to be modeled. innovation and productivity in business Nevertheless, this research project into the socioeconomic effects of broadband scientifically confirms that speed is –– Social effects, including better access to a highly important factor in spurring economic growth, for services and improved healthcare individuals and the overall economy. –– Environmental effects, including more efficient energy consumption 2
CONTENTS EXECUTIVE SUMMARY 2 INTRODUCTION >> Background 5 >> Who should read this report 5 >> The concept of broadband 5 –– Defining speed 5 –– Measuring speed 6 PART 1 – SOCIOECONOMIC EFFECTS OF BROADBAND SPEED: A MACROECONOMIC INVESTIGATION >> Exploring the impact of broadband on GDP 10 >> Key sources 10 >> Why speed matters – a macroeconomic investigation 10 –– Economic effects 11 –– Social effects 15 –– Environmental effects 17 –– Empirical modeling for measuring the impact of broadband speed 18 >> Data used for analyzing the effect of broadband speed 19 –– OECD and the World Bank 19 –– Ookla 19 –– Data treatment 19 >> Regression analysis findings: Economic effects of increased broadband speed 20 PART 2 – SOCIOECONOMIC EFFECTS OF BROADBAND SPEED: A MICROECONOMIC INVESTIGATION >> Continuing to explore the socioeconomic impact of ICT 21 >> Why speed matters – a microeconomic investigation 21 >> Investigating the impact of broadband speed on the household 21 >> Using Ericsson ConsumerLab global survey data 23 >> The impacts of broadband access and speed on household income 25 >> The escalator effect of broadband investments 26 CONCLUSION >> Implications for key stakeholders 28 3
APPENDICES Macroeconomic appendices >> Appendix A: Measuring the economic effects of broadband investments 29 –– Variables in measuring the economic effects of broadband speed investments 29 –– Selection method 29 >> Input-output method 30 >> Regression analysis 31 >> Cost-benefit analysis 32 >> Eclectic method 32 >> Choice of method: Regression analysis 33 >> Appendix B: Regression analysis framework for measuring the economic effects of broadband speed 34 –– The concept of regression analysis 34 –– On the concept of causality 36 –– Common challenges when conducting regression analysis 37 –– Empirical modeling for measuring the impact of broadband speed 38 >> Appendix C: Definitions 39 >> Appendix D: Statistics glossary 41 >> Appendix E: Literature study overview 42 >> Appendix F: Case studies 46 >> Appendix G: Descriptive statistics 47 >> Appendix H: Regression analysis output 53 >> Appendix I: Statistical tests used 54 Microeconomic appendices >> Appendix J: References 55 >> Appendix K: About Ericsson ConsumerLab 55 >> Appendix L: Data treatment 55 4
INTRODUCTION BACKGROUND In 2010, Ericsson, in co-operation with Arthur D. Little, A link may also be dedicated, which normally is the case for a published the study “Socioeconomic Impact of Broadband wired link between a home computer and the first aggregation Network Investments,” which measured the economic node. However, if the computer is connected to the internet in effects of broadband penetration. Following its success, they a wireless manner, even the first link is typically shared. launched a new research project, “Socioeconomic Effects of Broadband Speed,” in spring 2011 comprising two studies: Broadband connections use telephone lines, optical fibers, macroeconomic and microeconomic. The purpose of the the cable TV network, power lines or mobile networks to project was to isolate and quantify the economic effect of reach the internet. A typical broadband connection and its broadband capacity upgrades. The project aimed to explore links are presented in Figure 1. the latest global understanding of the economic effects of increased broadband speed. It also aimed to provide statistical analyses on the relationship The connection between between broadband speed and the computer and the economic values using proven modem may be wired scientific methods. or wireless This report represents unique findings, as the impact of broadband speed upgrades Home computer Broadband access Broadband has previously not been network provider The rest of investigated and published network the internet on an empirical basis. Home modem Aggregation node for Internet gateway broadband provider WHO SHOULD READ (DSLAM, cable node, etc.) THIS REPORT? The results of this report are likely Home network Access network Aggregation and core network to be of interest to a number of industry stakeholders, including Links of the broadband connection governments contemplating investments in broadband Figure 1: Schematic of a typical broadband connection infrastructure, the European Source: Ericsson, Bauer, Clark and Lehr, 2010 Union and Commission, NGOs and industry organizations, operators and regulators. Defining speed THE CONCEPT OF BROADBAND SPEED The transmission rate of a data communications system is The report examines the effects of broadband speed, commonly referred to as its “speed.” Clarity regarding the which is a concept that must be clarified. However before meaning of this is of great importance, as many different investigating the concept of broadband speed, a few other definitions exist. The transmission rate depends on the terms should be explained. characteristics of the dedicated links and how the shared resources are allocated and loaded. Broadband speed Broadband internet access, often referred to as “broadband,” depends on: is defined as a high data transmission, which is always connected to the internet, typically contrasted with temporary, >> The physical characteristics of the connection links, lower-rate, dial-up access. The internet consists of shared for example distance and bandwidth resources, to which anyone can have access through the use >> Policies set for allocation of shared resources, of a link – a data communications system – that is connected for example priorities and queuing to shared resources. The data communications system >> The behavior of other users loading the shared resources transports information formatted as binary digits called “bits.” These bits are grouped into delimited information packets that are transported via communications links. Where there Hence, the achieved broadband speed is not equal to the is no information transfer, no information packets are being bandwidth, as many parameters play a role here. shipped over the link. In other words, the link lays idle. Most Traditionally, dial-up connections were used to access communication systems take advantage of the fact that not the internet. These are still being used in many emerging all users use the links at the same time. Links are shared economies. A dial-up connection uses the telephone network between many users. A user occupies transfer capacity when to link the computer to the internet, and has a limited but that particular user sends or receives information. predictable access capacity, normally restricted to 56 Kbps. 5
A broadband connection is – in Occupied bandwidth contrast to dial-up – capable of Available (unused) bandwidth always being on. Traditionally, internet access speeds of 256 Kbps and above have been considered broadband (OECD), but recent definitions of basic/ Bandwidth capacity functional broadband set the lower limit at 2–4 Mbps (EU, FCC). The exact speed threshold that defines broadband is not highly important to this study, instead it is the comparison between different The link with least amount internet access speeds that serves 6F6F6E of unused bandwidth a purpose here. along the path determines the end-to-end available A speed bottleneck can occur bandwidth — the “speed” anywhere along the broadband Links connection. The link with the least 1. 2. 3. amount of unused bandwidth along Home Broadband Broadband the path determines the end-to-end network access provider network available bandwidth, see Figure 2. network Here the difference between Data transfer capacity and the maximum possible speed becomes clear. Figure 2: Capacity and available bandwidth of a network path The capacity is the total bandwidth Source: Arthur D Little analysis, Bauer et al. 2010 of a link, whereas the maximum possible speed for a user is the amount of available bandwidth not Current status of technology currently used. Both capacity and available bandwidth are measured Technology potential in bits per second. FTTH FTTB A link’s capacity is affected TELCO VDSL/2 by the technology used. Most technologies today normally do ADSL/2+ not exceed 100 Megabits per DIAL-UP second per connection, but there EURODOCSIS 2.0 is potential to reach 1 Gigabit CABLE EURODOCSIS 3.0 per second, particularly with optical fiber technology. Figure 3 LTE presents a snapshot of different MOBILE HSPA+ technologies’ capacities. HSPA Mbps 1000 200 100 25 20 15 10 5 5 10 15 20 25 100 200 1000 Uplink Downlink Typical net bit rate by technology Figure 3: Typical net bit rate by technology Source: Arthur D. Little analysis Measuring speed When discussing broadband speed, it is important to define >> A header which contains the sender’s and the recipient’s which bits are actually included. There are several ways of IP addresses, the protocol governing the information, etc. counting bits. Either gross bits or net bits are considered. >> The original information – the body Gross bits are the total number of physically transferred bits, including user data as well as control signals. Net bits >> A trailer which informs the receiver that the data packet exclude basic control bits, but include some control signaling is complete (the protocol) and user data. Net bits form a net data packet, which consists of three main parts: 6
Transfer direction Speed Gross Gross bit bits rate Trailer Body Header Net bits T I H Net bit rate “User data” I Data transfer rate Figure 4: Breakdown of transfer rates Source: Ericsson, Arthur D. Little analysis Gross and net bits relate to speed measurements, as seen in In addition to these measured speeds, one may consider the Figure 4. Lastly, data transfer rate can be referred to, which advertised speed communicated by the operators. Ideally, is the achieved average net bit rate that is delivered to the when analyzing the effects of broadband speed, achieved applications, excluding all protocol overhead and potential speed is preferable over advertised speed, since the latter retransmissions. This is the actual useful data rate. For irregularly corresponds to the real speed experienced instance, when downloading a file from the internet, the data by the user (Figure 5). Even disregarding outliers such transfer rate is the file size (measured in bits) divided by the as South Korea, Japan and France, these differences file transfer time. are striking. Average achieved download speed Average advertised download speed Download speed (Mbps) South Korea Sweden Japan Netherlands France Denmark Germany Switzerland Finland Norway Portugal Belgium Slovak Republic United States Czech Republic Austria United Kingdom Canada Australia Spain Greece Hungary Luxembourg Ireland New Zealand Iceland Italy Poland Turkey Mexico Higher achieved speed Lower achieved speed Figure 5: Comparing advertised speed and achieved speed in OECD countries (2009) Source: OECD, Ookla speedtest.net 7
Term Definition Pros Cons Advertised speed Typically the theoretically highest > If correctly cited, the advertised > Not real measured data possible downlink net bit rate speed gives an indication of the that may be obtainable on a theoretically highest possible subscribed to connection downlink speed in a broadband access network Achieved speed The average (downlink) net bit > Measured data > Few reliable sources rate (or data transfer rate) that is obtained over a connection in a > Takes into account the entire > There are several ways to broadband access network, connection line – end-to-end measure speed over a caused by capacity limitations in connection with different the total end-to-end broadband > It is a speed measurement methods giving different results network. This is the data rate that is easily interpreted by (Akamai uses mirror servers, typically measured by users the general public which may – but are not aimed performing self-initiated to – bias the outcome) speed tests Peak speed The average highest achieved > Measured data > Depends on the user's internet downlink net bit rate for a behavior, and does not always population of broadband users > Takes into account the entire correspond to the maximum measured from the server end in connection line – end-to-end possible speed a broadband network over a defined time span > Few reliable sources > There are several ways to measure speed over a connection, different methods giving different results Capacity The average amount of > Measured data > The monthly data rate is not of consumption rate downloaded bytes over a high relevance when trying to broadband connection during > Provides a measurement of measure broadband speed, one month. Measured in the actual volume (bytes) seconds matter to Mbyte/month or Gbyte/month used per month internet users Figure 6: Comparing measurements of speed Taking into account the concerns expressed for the different ways of measuring broadband speed, the pros and cons of each “speed term” can be summarized and compared, as seen in Figure 6. While advertised speed is readily available and gives an indication of the theoretical maximum, which may play a role in technology investment decisions, it offers poor insights into the actual user experience and risks biasing the data. Achieved speed on the other hand, is based on actual data from speed testing institutes (such as Ookla). 8
Akamai OECD Ookla Top 3 countries with highest Top 3 countries with highest Top 3 countries with highest Term achieved broadband speed Definition Pros achieved broadband speed achieved broadband speed (Mbps) (Mbps) (Mbps) No.1 No.1 No.1 South Korea 13.7 South Korea 21 South Korea 30.9 No.2 No.2 No.2 Hong Kong 9.4 Hong Kong 15 Hong Kong 26.9 No.3 No.3 No.3 Japan 8.3 Japan 13 Japan 26.6 0 5 10 15 20 25 30 35 0 5 10 15 20 25 30 35 0 5 10 15 20 25 30 35 Akamai has servers placed worldwide in The statistics are based on data from The statistics are based on millions of order to speed up downloads from the speedtest.net, which is a service provided recent test results from Speedtest.net. internet.They also measure the by Ookla. The measurements were done Top 10 countries require at least 100,000 download speed from these servers, in 2009. The figures are indicative – unique IP addresses for a given country. which forms the data on which these OECD does not provide exact numbers. Speed measured between Nov 3, 2008 figures are based. and May 5, 2011. Figure 7: Measurements of achieved speed from three different sources Source: Akamai (2010), Benkler (2009), Ookla’s netindex.con, accessed on May 6, 2011 As seen in Figure 7, three different, well respected organizations have estimated different results in terms of top three achieved broadband speed rates (Mbps). Results are comparable in the ranking between the countries, yet differ considerably between institutes for measuring the same country. This illustrates the immaturity of broadband speed measurement techniques and concepts. Peak speed is also based on real data but is likely to be closer to advertised speed since it counts the highest achieved speed. This is heavily dependent on the user’s internet behavior and is not representative of the speed they experience over time. Finally, capacity consumption rate takes into account not only the flow rate but the actual volume of the flow. While this measurement adds an additional dimension, it does not reflect the speed but rather the consumption per time unit. Keeping these considerations in mind, achieved speed was the chosen measurement. This is due to its relatively high accuracy in capturing the concept of speed and its acceptable level of data availability compared to, for example, peak speed measures. 9
PART 1 SOCIOECONOMIC EFFECTS OF BROADBAND SPEED: A MACROECONOMIC INVESTIGATION EXPLORING THE IMPACT OF BROADBAND ON GDP Source Type Data Previous 2010 research concluded that increased broadband OECD Dependent variable GDP per capita – USD Purchasing Power Parity (PPP) penetration adds to economic output (GDP). The study outlined Ookla Investigated variable Average achieved broadband speed in this part of the report was conducted as a follow-up Fixed broadband penetration rate investigation. It analyzes if, and to what extent, increased broadband Average broadband subscription price speeds impact economic activity OECD Control variable on a national level. Education level KEY SOURCES Telecommunication revenue in USD (millions) There are several key sources World Bank Population density to this study, of which statistical data form the major part. For Figure 8: Main sources used in the macroeconomic study the analysis on the impact on GDP, large data sets have been obtained from well- renowned sources including Increased the Organization for Economic Faster communication productivity Increased Co-operation and Development New forms GDP (OECD), the World Bank and of sales New forms of organizing Reduced costs Save time Ookla. Figure 8 provides an Salary development overview of the statistics’ Increased New jobs innovation Building new data sources. New types of Broadband penetration infrastructure Old products computer programs become waste and network services Incr eased br oadband Less daily As a complement to the penetration and speed commuting Negative environmental quantitative analysis of the E-health Broadband speed More working New computer and network products impact Improved economic impact of broadband welfare Increased online (physical) automatization1) Less Energy Energy for speed upgrades, qualitative Increased quality business during manufacturing of distant Possibility to deal with travels usage analysis has been conducted Traffic monitoring communication larger digital online content (dematerialize) using secondary sources. The Increased political Reduced environmental E-learning qualitative findings in this report transparency Use many apps impact Less need derive from a literature study Increased knowledge On-demand TV/ audio Energy Consumer simultaneously for paper monitoring benefits Increased media covering over 80 academic spreading quality online reports and business papers published between 2002 and Note: 1) Increased automatization has a negative effect on number of jobs – however the net 2011, in which socioeconomic effect o f increased broadband speed on number of jobs is positive, according to several studies. effects of broadband upgrades Figure 9: Schematic of effects stemming from increased broadband speed have been analyzed.1 Note: This map is a simplification – in reality there are even more factors and linkages. WHY SPEED MATTERS – A MACROECONOMIC INVESTIGATION This chapter describes the impacts on society from increasing >> Environmental effects are impacts on the local or the average broadband speed, as identified in previous global environment research by Ericsson and Arthur D. Little. The effects are classified as economic, social, and environmental. A detailed, yet incomplete, schematic of the effects stemming from increased broadband speed is presented in >> Economic effects are measurable impacts on the Figure 9. As seen, these elements form a complex web of general economy interdependencies. >> Social effects are behavioral changes among individuals, groups or society 1 For details of reviewed reports, please consult Appendix E: Literature study overview 10
Economic effects It is widely documented that investments in infrastructure >> The ability to store large amounts of information online are important for economic growth, and influential political means that more people can work from home more often, economists have incorporated infrastructure investments which saves commuting time. The amount of business in theories of growth.2 In other words, broadband upgrade trips can also be reduced, thanks to high-quality video investments cause certain economic effects, especially when conferences (Ezell, Castro & Atkinson, 2009). The time saved evolving from one technology group to another, for example can then be used for more productive tasks. from dial-up to fiber. >> With increased broadband speed come new types of computer programs and network services, which may A large-scale infrastructure investment significantly increases reduce firms’ hardware and software costs substantially. the economic activity in the specific region/city/country The money saved may be used for other investments as a result of increased employment and purchase of raw leading to higher demands for goods and services, and material. These are referred to as direct effects. In the long thereby an increase in GDP. term, improved infrastructure, such as better roads, better flight connections, and higher broadband speed, stimulates productivity which is beneficial for the greater economy. This It can also be argued that increased broadband speed will latter consequence is referred to as an indirect effect, and the lead to more jobs. The main reason is the building of new more structural changes that take place (often in other sectors), infrastructure. More jobs will be needed in the construction, are referred to as induced effects. This is a useful framework telecommunications, and electronics sectors. In the long run, for discussing the impact of broadband investments, however it there are indirect effects that create new jobs, triggered by, is not used by all studies investigated. for example, enhanced innovation resulting in new services. Despite the economic benefits coming from increased The economic effects of infrastructure investments are normally broadband speed, the trade-off between increased penetration measured by the amount of increased economic activity, which and increased speed must be discussed. applies to certain areas of the studies concerning broadband investments. Direct effects of the investment will add to GDP as The Ingenious Consulting Network examined what is more a result of increased employment and purchase of raw material advantageous – providing broadband to those without it, or when installing the upgrade of the broadband infrastructure. increasing speed to those who already have it. The findings show that a penetration increase gives a greater return on investment. Higher electronic communication speeds are relevant in Figure 10 presents an example from the study. The numbers knowledge-based communities. This is because it spurs exclude externalities that may arise from the investment, which productivity, and hence increases competitiveness, which means the rate of return is probably higher than that stated here.3 gives GDP the ability to grow. The reasons for increased The British example suggests there is an upgrade investment productivity include: opportunity, as 64 percent of British households have “fast” broadband. This provides a return of EUR 1.55 for every EUR >> Increased broadband speed means that larger packets of 1 invested. The study argues that authorities should aim for information can be transferred digitally. This saves time and 100 percent penetration before investing in higher speeds. forms the basis for greater productivity. >> Larger amounts of better quality information can be gathered and distributed than was previously possible, which opens up new creative and commercial opportunities, for example being able to reach customers worldwide. 2.5 Standard broadband 2.25 Fast broadband Consumer surplus per EUR 1 2.0 €23 €37 €64 €220 Incremental externalities per Super-fast broadband 1.55 1.5 household and month are required to bridge the gap between the consumer 1.11 surplus coming from 100 percent 1.0 penetration of standard broadband 0.72 0.5 0.34 Type of broadband investment and its 0.02 0.01 0.0 household penetration To To To To To To To 100% 64% 74% 92% 16% 38% 64% Standard Fast Super-fast 2–15 Mbps 15–50 Mbps >50 Mbps Figure 10: Incremental consumer surplus per EUR of subsidy in UK 2015. Source: Meek, Kenny, Broughton, Thanki and Com, 2010 Note: It is assumed that 38 percent of households already deploy fast broadband 2 For example: Arrow & Kurz (1970), Weitzman (1970) and Barro (1991). 3 Externalities are positive effects in employment and economic output resulting from enhanced productivity, innovation and value chain decomposition. 11
However, if the externality effects are big enough (each Crandall & Singer (2010) analyzed the economic impact of household spending an extra EUR 23 per month), then an broadband investments (both penetration and upgrades) investment in fast broadband of up to 64 percent of British on consumer welfare, job creation, and economic impact. households can be motivated, because the rate of return Furthermore, they compared their prior predictions with the would be as high as for maximum penetration. It must be actual US broadband experience during the past decade. pointed out that the study finds a positive economic return in They concluded those US investments between 2003 and investing in higher speeds, even though the rate of return is 2009 led to significant numbers of new jobs, as well as lower than for penetration (again excluding externalities). There increased GDP. The numbers are specified in Figure 11, and are also other studies showing that broadband penetration are compared to the estimates made by the authors in 2003. should be prioritized (Kenny & Kenny, 2011). The study shows that previous forecasts are likely to have underestimated the economic impacts of the US broadband investment. Estimating effects of new technologies is difficult, since one cannot know beforehand how the technology is going to influence users and society. Jobs created 600 526 500 495 from broadband 475 500 431 investment (thousands) 400 329 282 300 164 181 200 155 149 121 129 93 2003 forecast 100 Current estimates 0 2003 2004 2005 2006 2007 2008 2009 93 97 90 87 Economic output 100 81 from broadband investment 80 61 (USD billions) 60 53 28 40 24 23 19 20 21 2003 forecast 15 20 Current estimates 0 2003 2004 2005 2006 2007 2008 2009 Figure 11: Previous forecasts of economic effects from broadband investments in the US Source: Crandall et al. 2010 Annual investments New jobs created annually Figure 12 shows how authors believe that upgrading to second USD 12.5 billion generation technologies will result Wireline broadband 247,000 in an average of more than half incl. FTTH and FTTN a million US jobs sustained from 2010 to 2015, compared to a USD 14.0 billion 205,000 world without such investments. Wireless technologies USD 3.6 billion Cable broadband incl. 52,000 DOCSIS 3.0 USD 0.3 billion 4,000 Satellite broadband USD 30.4 billion – total 508,000 Figure 12: Estimated employment effects of broadband investments in the US 2010-2015 Source: Crandall et al. 2010 12
GDP Innovation Scenario 1 4.9 percent increase in GDP 18.8 percent increase in product and in 2020, of which: process innovation in 2013, of which: 2013 2010 9 Mbps > 4.1 percent applies to the effect > 12.3 percent applies to the effect of speed increase of speed increase > 0.8 percent applies to the effect > 6.5 percent applies to the effect 42 Mbps of new broadband users of new broadband users Broadband speed increase based on In addition, the study concludes that Denmark’s High-Speed Committee’s vision Equivalent to DKK 114 billion organization and sales innovation will also take place. 7.3 percent increased GDP in 2020, The study does not cover innovation Scenario 2 of which: effects of this particular speed. However, even further broadband > 6.3 percent applies to the effect speed increases should lead to at 2013 2010 9 Mbps of speed increase least the effects presented above. > 1.0 percent applies to the effect 92 Mbps of new broadband users Broadband speed increase based on Equivalent to DKK 170 billion Sweden’s vision for 2020 Figure 13: Estimated gains in GDP and innovation from increasing the average broadband speed in Denmark Source: Jespersen and Hansen, 2010 The effect of speed is difficult to examine in detail. Most The New Zealand study “The Need for Speed” by studies, such as Crandall et al. 2010, discuss upgrades Motu (2009) is a good example of where there have in technologies, instead of precisely debating speed been productivity gains from faster internet connection differences. Deployments of new broadband technologies speeds, in which empirical data has been used (Grimes, often correspond to upgrades in speeds however these are Ren & Stevens, 2009). Two scenarios are examined: often not well-defined. A study by Copenhagen Economics, upgrading from no broadband (dial-up or no internet published in 2010, estimates the impact on GDP by connection) to slow broadband (256 Kbps to some Mbps), increasing the entire economy’s average broadband speed. and from slow broadband to fast broadband (represents It suggests that an increase in broadband speed from 5 to speeds accomplished through fiber-optic cable network, for 10 Mbps leads to an approximate GDP gain of 1.9 percent. example 10 Mbps). According to survey data from 2006, only the first scenario showed an increase in firm productivity. Furthermore, increasing from 25 to 30 Mbps corresponds However, at the time, applications needing faster speeds to a GDP gain of approximately 0.5 percent according were not used as much (for example videoconferencing), to the study. Those gains are not thought to be realized which led to the conclusion that only an upgrade from very immediately, but require around 10 years to come to fruition. low to low speed proved beneficial. Today, the results might Moreover, the study examines two scenarios applied to the be different. The results from the study are summarized Danish economy. The first one concerns an upgrade of the in Figure 14. infrastructure so that the average Dane reaches 42 Mbps, instead of the 9 Mbps it is today. Innovations in products and processes have been mentioned as effects of increased broadband speed. This The second scenario is more extreme – an increase of the mainly stems from the capability of dealing with larger average speed to 92 Mbps. Both scenarios are thought to amounts of digital content online. It opens up possibilities cause substantial gains in GDP. The study also discusses for new creative commercial opportunities such as revising gains in innovation from the first scenario, see Figure 13. traditional processes, for example monitoring a factory from another part of the world. Product/process innovation Therefore, the study suggests there are economic benefits also enables new kinds of products, for example the both in upgrading from 9 to 42 Mbps, and from 42 to development of online games, which has emerged as a huge 90 Mbps. However, the gain is smaller when the original market in Japan and South Korea, with 3D graphics, virtual speed is higher. Hence, the Copenhagen Economics study reality features, multi-player platforms, etc. Such products implies that the marginal effect decreases as the speed and services are not possible without high communication increases. This also conforms to other studies, for example, speeds, which are available in South Korea and Japan. Meek et al. (2010). 13
Conclusions Rationale Scenario 1 > Increased productivity > 2,688 firms that upgraded from having no internet or having dial-up – Indicates a productivity gain to having slow broadband were of 11.1 percent compared to 681 firms that did – The figure seems to be similar not upgrade to that of adoption of any > The conclusion is statistically 128 Kbps 1 Mbps broadband type in general significant on a level of five percent Upgrade from no broadband or dial-up connection to slow broadband > Indicates no impact on productivity > 369 firms that upgraded from Scenario 2 slow broadband to fast – In other words, these broadband were compared to estimates imply no average 2,685 firms that did not upgrade firm productivity improvement as a result of a shift from > A “raw” productivity increase of an ADSL connection to a 4-5 percent was found, but is not cable connection statistically significant 1 Mbps 10 Mbps > Further calculations (controlling Upgrade from slow broadband to fast broadband for firm characteristics) suggest that the non-difference comes from more productive firms adopting cable rather than a productivity-enhancing effect arising from cable adoption Figure 14: Changes in firm productivity stemming from internet connection upgrades in New Zealand. The study is partly based on surveys conducted in 2006. Source: Grimes et al. 2009 Innovation within sales and organizations can also be Indeed, analyzing socioeconomic effects is a challenging enhanced. Faster digital communication leads to more endeavor due to the complex web of interrelations that exist innovative sales procedures and the ability to sell to between society and the economy (Figure 9). Therefore, this anyone connected to the internet worldwide. Sales can study has been conducted based on actual reported data also be made through new channels, for example via from reliable sources using advanced regression analysis. online social networks, or by providing more exciting sales It is clearly stated that the findings presented below are material to attract customers. An example of organizational based on data within a speed interval of about 2-20 Mbps, innovation could be to discard the physical office, and calculated over 12 quarters from 2008 to 2010 using develop an online office as a substitute, thanks to increased measurements of achieved speed. The speed data used broadband speed. from Ookla for this study includes cable and wireless, as well as mobile devices. While a majority of the research on broadband penetration and speed finds a positive effect on the economy, many As is evident, the effects on broadband investments in of these studies are forward looking, based on forecasts, general, and of broadband penetration rate in particular, scenarios and business cases. Thus, there may be an element have been investigated previously by several leading of inherent optimism regarding the magnitude of this impact. research institutes. However, previous studies investigating As highlighted by the report “Superfast: is it Really Worth broadband speed using actual data to analyze a large a Subsidy?” (Kenny & Kenny, 2011), there are challenges to set of nations have not been found. In this regard, the measuring the impact of broadband on wider society such macroeconomic study in this report plays an important as the economy. role in providing empirically founded results. For example, the authors point to the problem of generalizing from findings on basic broadband to superfast broadband, given their different cost profiles.4 Moreover, some previous studies have not incorporated cable and wireless connections for investigating the impact of speed, and several studies do not consider the incremental benefits from higher speeds. Additionally, conclusions based on methodologies that do not isolate the one-way impact of speed are certainly open to interpretation with regards to the direction of causality and the influence of other variables not accounted for. 4 Kenny et al. (2011) define basic broadband as around 2 Mbps. Although not explicitly defined, they mention 100 Mbps as one example of superfast broadband. 14
Social effects Social effects are behavioral changes among individuals, In healthcare, increased broadband speed makes many new groups or the society as a result of an infrastructure services possible. The most intuitive one could be real-time investment. Examples of social effects are: doctor-to-patient communication, which is possible thanks to decreased latency (delay of the data packets traversing >> Improved access to mobility for disadvantaged people a network). This is sometimes referred to as e-health. There are additional advantages arising in the healthcare sector, >> Better accessibility to basic services with some applications requiring especially high speeds of (education, government services, etc.) up to 1 Gbps, as seen in Figure 15. File transfer is one of >> Achievements in terms of safety in traffic and security the most basic of application technologies in healthcare, in public space yet it can be extremely important. In emergency medicine, the transmission speed is crucial if images need to be >> Improved health conditions analyzed by someone who is not present where the patient is. The report “Bringing America up to Speed” (Maynard, The social effects induced from increased broadband speed Cloke, Vock & Wilson, 2010) describes a case where a can be classified into two groups: social benefits that apply woman was injured in a car crash, and the images could not to the society as a whole, and social benefits applying be transferred for treatment diagnosis in time due to slow to the individual. Previously, enhanced productivity was broadband speed, with tragic consequences. discussed. All productivity-enhancing effects should also be taking place in the welfare system. Therefore citizens can benefit from better welfare services, for example healthcare and education. Application Broadband speed Application technology 1 Mbps 10 Mbps 100 Mbps 1 Gbps High-quality, non-real-time File transfer High quality High quality High quality High quality video imaging for diagnosis Cardiology, neurology H.323 video Low/medium High quality High quality High quality and emergency room quality1 consultations Cineo-angiography H.323 video Low/medium High quality High quality High quality and echocardiograms quality1 3D interactive brain SGI Vizserver Unsupportable Unsupportable Medium High quality imaging quality Clinical decision Web browsing High quality High quality High quality High quality support systems Advanced clinical decision Image transfer Unsupportable Low quality Medium High quality support system quality Professional tele-education MPEG 1 video Low quality2 High quality High quality High quality Note: 1) At least 10 Mbps is normally recommended for the H.323 video. Note: 2) MPEG1 video typically 1.5 Mbps without excessive quality loss. Figure 15: Healthcare applications and corresponding qualities in relation to speed Source: Erick and Reynolds (2009), Arthur D. Little analysis 15
As stated previously, high broadband speeds enable Study groups can meet Increased with members remotely enhanced quality of content quality of sent over the internet. For real-time Students who are absent due to example, high-quality online online video illness can follow lectures, give Increased Increased quality communication enables extended presentations, etc. broadband of real-time distant e-learning for under- speed online video served populations. Figure Parents can confer with teachers 16 sums up the educational Improved benefits deriving from increased data transfer Remote consulting with databases, broadband speed. video libraries, computer simulations Figure 16: Educational benefits of faster broadband speeds Source: Arthur D. Little analysis, grimes et al (2009), Atkinson et al (2009) The two main reasons for these benefits are increased quality In addition to improved welfare, there are individual benefits of real-time online video, and improved data transfer. An arising from using faster broadband speeds. These consumer example of an educational benefit is that students who are benefits are schematically provided in Figure 17. Enabling distant absent due to illness can follow lectures, give presentations, communication, increased media quality, time savings, and cost etc. The benefits add to the overall value of the education. savings are all valuable factors to the individual – and all stem from increased broadband speed. Moreover, local, regional and national databases can be linked for administrative purposes or supervision, through which information can be transferred easily and quickly. The private sector also contributes to improved welfare, by taking advantage of higher broadband speeds. Good examples are new bibliographic libraries available to the public, such as Google Scholar or CiteSeer, with seemingly infinite amounts of digital content. Consumers benefits Distant communication Increased media quality Time savings Reduced costs > Facilitates collaboration > Higher quality of online media > Increased downloading speed > Increased speeds enable between people regardless content, including movies, often leads to time savings. telemedicine and of distance, e.g. through music, images, etc. This is especially valuable for telecommuting, which can social media media content, e.g. movies save consumers money in > Faster download speeds transportation costs, – Higher speeds allow these allow for streaming videos – At higher speeds it is particularly rural groups to provide and audio – this is becoming possible to directly stream communities and the elderly improved services, more common with the content, e.g. listening e.g. video sharing on-demand episodes to the music directly from > Smart electrical grids can > Higher speeds enable more a site without having to provide consumers with a games to be played online, download it before vision of their electricity including online communities consumption in real time, where thousands of players allowing them to adjust can play on the same platform consumption based on at once price signals > Higher speeds decrease > E-shopping may reduce latency, improving interaction costs to consumers, both over communication networks1 through lower prices, but also from traveling to stores Note: 1) Latency is a measure of the delay of data packets travelling a network. Figure 17: Broadband speed benefits directly related to the consumer Source: Crandall et al. (2010), Erick et al. (2009), Arthur D. Little analysis 16
Environmental effects Higher broadband speeds can reduce our environmental Environmental effects are impacts on the local footprint, but there are also negative environmental or global environment, including: impacts. Figure 18 shows the environmental effects of broadband speed. >> Increasing/decreasing CO2 emissions as a result of traveling and transportation >> Change in waste production >> Increased/decreased littering >> Change in energy consumption >> Reduced/increased need for fossil fuel >> Change in traffic congestion leading to change in air quality and living conditions Environmental impacts Positive environmental impacts2 Negative environmental impacts New types of Capability of dealing with larger amounts computer and Energy use Contribution of digital content online (dematerialization) network services to waste > Efficient smart > Faster broadband > New computer and Enabling video Less need Working electric grids speeds lead to network products conferences for paper from home monitor real-time new products, make the older energy consumption. which require products obsolete. They reduce energy during The Australian > Video conferences > Emails will be used > People will be able unnecessary manufacturing, Bureau of Statistics will replace more which will to work from home energy use and often causing confirmed a meetings and save paper and reduce their give providers emissions of growing stockpile reduce business use of transport the necessary greenhouse gases of domestic ICT travel, decreasing information to equipment and CO2 emissions ration demand > These products growth in e-waste1 through flexible also require energy pricing and ensure during usage efficient supply > Smart electric grids require small to medium amounts of data to be collected with very low latency from multiple sources and in a reliable way. The capacity (bytes) is of moderate importance, but high speed is vital > Advanced real-time traffic flow models may inform drivers of faster routes, and reduce congestion Note: 1) Based on a market research in 2005: Household Electrical and Electronic Waste Benchmark carried out by Australian Bureau of Statistics Note: 2) If broadband upgrades imply the use of fiber optics instead of copper wires, it results in a ‘greener’ employment, since fiber dissipates a lot less energy than copper based cables and it saves a lot of materials, according to Bouras et al 2009. Figure 18: Environmental impacts of increased broadband speeds Source: Jesperson et al. (2010), Erick et al (2009), Roberts (2009), Bouras et al. (2009), Ericsson and Arthur D. Little analysis 17
Increased broadband speeds Model for estimating GDP effect enhance digital use of content, so of broadband speed upgrades there is less of a need for paper and therefore less energy is used Model type Static panel data regression and less waste is produced. It also means there is a reduction Source of framework Shiu and Lam (2008), Lehr et. al. (2005), Kontrompis (2005) in greenhouse gas emissions. This is due to a reduced need Empirical framework Two-stage least squares for traveling and physical meetings, because people can Number of observations 33 OECD countries work from home and use video conferences. Also, new types Time series 3 years (12 quarters) of computer programs and network services can reduce Dependent variable GDP/capita (OECD) environmental impacts. One example is smart electric grids Quarterly data on average achieved broadband downlink speed (Ookla) Independent variables that can monitor real-time energy consumption, and thereby reduce Control variables (independent) > GDP per capita (USD PPP) unnecessary energy use. They > Fixed broadband penetration rate also give electricity providers the > Average broadband subscription price (USD PPP) necessary information to ration demand through flexible pricing > Graduates from upper secondary education or higher and to ensure efficient energy > Telecommunication revenue in millions of US dollars (PPP) supply. High communication > Population density speeds are crucial in smart electric grids, because they Figure 19: Selected regression model require small to medium amounts of data to be collected with very low latency from a multitude of sources and in a very Empirical modeling for measuring the impact predictable manner. Hence the requirement of capacity of broadband speed (bytes) is moderate, but the requirement on high speed The analysis conducted in this macroeconomic study is on a (low latency) is significant. national, GDP level and provides a comprehensive view on the economic impact of broadband speed, as well as Also, increased communication speeds make it possible to novel insights in the field of research. The model used is a use more advanced traffic flow models in real time. Such static multivariate panel regression analysis focusing on the models may inform drivers of faster routes, and reduce macro level impacts of broadband speed. It investigates the congestion – this is also beneficial for the environment economic impact of speed on economic output, measured because of reduced greenhouse gas emissions. in GDP per capita. Figure 19 provides a concise conceptual overview on the model analyzed. Despite these favorable environmental effects as seen in Figure 18, the negative impacts must be pointed out. First, Previous research (Koutroumpis, 2009; Lehr, Osorio, Gillett increased broadband speeds lead to the development and & Sirbu, 2005, and Shiu & Lam, 2008), has been used in production of new products (through innovation, technology combination with statistical testing to identify the one-way requirements, etc.), which demand energy – often causing impact from broadband speed. emission of greenhouse gases. In addition, these products normally require energy during usage. Increased broadband Waverman et al. 2002, and Koutroumpis, 2009, have used a speeds also require new computer and network programs, similar analysis to identify the impact of broadband penetration which in many cases make the former products less useful. rate on GDP, assuming there is simultaneity problem. The Most governments worldwide are aware of this challenge. authors employ a supply-demand model, similar to this study. The Australian Bureau of Statistics recently confirmed a growing stockpile of domestic ICT equipment – sometimes Lehr et al. 2005, estimated the effect of broadband referred to as e-waste. penetration on a number of indicators of economic activity, including employment, wages, and industry mix, using In conclusion, increased broadband speeds cause both a cross-sectional panel data set of communities (by zip positive and negative impacts on the environment. It is likely code) across the United States. They found support for that the net impact will be positive, if society is careful about the conclusion that broadband positively affects economic consumption and usage. activity in ways that are consistent with the qualitative stories told by broadband advocates. The results presented suggest that the assumed economic impacts of broadband are both real and measurable. Shiu et al. 2008, studied the relationships between economic growth, telecommunications development and productivity growth of the telecommunications sector in different countries and regions of the world. They found that that there is a bidirectional relationship between real GDP and telecommunications development (as measured by teledensity) for European and high-income countries. 18
DATA USED FOR ANALYZING THE EFFECT OF BROADBAND SPEED Source Type Data In order to investigate the effects of speed on the overall economy OECD Dependent variable GDP per capita (USD PPP) using regression analysis, appropriate high-quality panel Ookla Investigated variable Average achieved broadband speed data on OECD countries for the dependent variable (GDP/net new Fixed broadband penetration rate jobs created) is required, as well as for relevant control variables. Average broadband subscription price OECD Control variable Data has been collected from Education level the following sources: Telecommunication revenue in USD (millions) OECD and the World Bank Two of the most trusted authorities World Bank Population density on macroeconomic data, the Organization for Economic Figure 20: Main sources Co-operation and Development (OECD) and World Bank, provide regularly updated figures for numerous measurements worldwide. Using these sources Variable Description Source Comments allows for high transparency, with clearly defined indicators that are GDP per capita OECD GDP per capita is obtained GDP per capita in millions of publicly available and possible to US dollars at constant prices as follows: GDP per capita = track over time. and constant PPPs GDP in USD/population The OECD is an international GDP (USD) GDP (expenditure approach) in OECD economic organization of millions of US dollars at constant 34 countries founded in 1961 prices and constant PPPs to stimulate economic progress and world trade. The OECD Total employment Total employment by OECD France is not included in OECD also provides a forum where number of people statistics. Therefore, the data for governments can work together France is collected from ILO to share their experience and Labor statistics seek solutions to common problems. The OECD works with Penetration rate Fixed broadband penetration OECD Only Q2 and Q4 data is available governments to understand what rate by percentage in the data set. Missing data for drives economic, social and Q1 and Q3 is calculated by taking environmental change, measuring the average of values for the previous and following quarters productivity and global flows of trade and investment. It also produces significant amounts Broadband speed Broadband download speed DataFigure Ookla 21: Data treatment is available for the model on a daily of economic data analysis to by kilobit per second (kbps) basis. Monthly data is obtained by taking the data at the end of provide insights and forecasts. the month. Quarterly data is calculated by taking the average The World Bank, established in 1944, is an international Ookla provides data on achieved of speeds every three formonths. all countries financial institution that provides financing to developing in the study based on the results from Speedtest.net. The countries. It includes 187 member-countries, and provides low- site is the most established source online for speed testing interest loans, interest-free credits and grants to developing and is available on numerous devices and platforms. The countries for a wide array of purposes such as investments in data from Ookla includes both mobile and fixed broadband education, health, public administration, infrastructure, financial speeds as blended data. Data is publicly available and and private sector development, agriculture and environmental updated continuously. and natural resource management. In addition, the World Bank compiles statistical data on a wide array of development Data treatment indicators including urban statistics. Observations have been converted to comparable units, for example by converting GDP/capita to a single comparable Ookla currency, adjusted to PPP. The resultant common unit is There are a few public sources available for measuring provided in USD PPP. broadband speed, but they only feature short time series. As a consequence, the best available measurement was Additionally, converted time series have been adapted to chosen. At the time of production the best publicly available equal intervals, in this case quarterly. Variables that were data was from Ookla. Ookla is a global leader in broadband not provided at a quarterly level were linearly interpolated, testing and web-based network diagnostic applications. and thus include the penetration rate where OECD data Over three million people a day use Ookla software. Its sites was only available for Q2 and Q4 for each year investigated. include Speedtest.net, Pingtest.net and Net Index. Quarterly speed data is calculated as the average per three months from Ookla data. See overview of variables and data treatment in Figure 21. 19
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