Look no farther to see the world, Expo 2020 Dubai officially opens - Lotus Emira makes Middle East debut Birth of rare Arabian Leopard cub marks ...
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COMPLIMENTARY COPY SUNDAY, OCTOBER 03, 2021 ISSUE 404 www.bahrainthisweek.com Follow us on: Look no farther to see the world, Expo 2020 Dubai officially opens Lotus Emira makes Birth of rare Arabian Leopard cub Middle East debut marks significant milestone
2 SUNDAY, OCTOBER 03, 2021 bahrainthisweek INSIDE BAHRAIN Bahrain’s pavilion opens at Expo 2020 Dubai Prince Salman bin Hamad Al Khalifa, in the global event in partnership the Crown Prince and Prime Minister to with the Economic Development Board place the Kingdom of Bahrain on the (EDB), Gulf Air, National Bank of map of the global economy. Bahrain, the Industry, Commerce and BACA President Shaikha Mai bint Tourism Ministry, Bahrain Chamber Mohammed Al Khalifa extended of Commerce and Industry, Danat, deepest thanks to the Emirate of Dubai Tamkeen, Mumtalakat, Export Bahrain, and all the organisers of the Expo 2020 Bahrain Tourism and Exhibitions Dubai. Authority and Batelco. She also extended thanks to parties Bahrain’s pavilion is located in the supporting culture in the Kingdom ‘Opportunity’ district, while the other of Bahrain, as well as public and two districts are themed ‘Mobility’ and private entities that contributed to the ‘Sustainability’. Kingdom’s participation in this mega Swiss engineer Christian Kerres was event for the region and the world. commissioned to design the pavilion in The Bahrain Authority for Culture cooperation with the Wanders Werner and Antiquities (Baca) is taking part Falasi Consulting Architects. Bahrain’s national pavilion has been In a statement on this occasion, officially inaugurated today as part of BACA president underlined Bahrain’s Expo 2020 Dubai. message to the world, stressing the Themed “Intensity Weaves importance of culture in making Opportunities”, the pavilion showcases miracles, promoting countries and Bahrain’s facets of long-standing spreading hope in a world recovering civilisation, history and economy. from a crisis that hit all aspects of life. The opening ceremony was “The Kingdom of Bahrain is present attended by Bahrain Authority for with all its heritage and ancient Culture and Antiquities (BACA) and history, embodied in our pavilion, Pavillion Commissioner-General which reflects the beauty of our President Shaikha Mai bint Mohammed architecture and our past and modern Al Khalifa. civilizational innovations”, she said. In attendance also were Gulf She paid tribute to His Majesty King Cooperation Council (GCC) Secretary- Hamad bin Isa Al Khalifa, hailing royal General Dr. Nayef Al Hajraf, support to Bahrain’s participation in representatives of the GCC pavilions, this mega global event. She also hailed diplomats and media figures. the support of His Royal Highness Thai Club hosts farewell party for outgoing Thai Ambassador A farewell reception for outgoing Thai relationship between Thailand and Ambassador HE Thanis Na Songkhla Bahrain. The evening also featured a was hosted by the Thai Club at the Gulf goodbye speech from the ambassador Hotel Bahrain Convention & Spa on and Thai cultural dance performances. September 26, 2021 The evening was attended by Thai The event showed highlights of Embassy officials, Thai Club members, Mr Songkhla’s term in the Kingdom prominent dignitaries, and media and the projects that improved the personnel’s.
bahrainthisweek SUNDAY, OCTOBER 03, 2021 3 WHEELS & GEARS Lotus Emira makes Middle East debut The Lotus Emira is a junior city Manama. The Lotus showroom supercar with everyday useability is located near the main entrance to and is the most accomplished road Moda Mall; the perfect position for car ever to come out of the factory Lotus, in a high visibility / high footfall gates at Hethel, UK. With a striking location, close to valet parking and design, breath-taking performance grouped with stores of other luxury and class-leading ride and handling, lifestyle brands. the Emira is a true Lotus – light, The showroom is operated by nimble, mid-engined, exotic looking Adamas Bahrain Motors Company WLL, and competitively priced. It is also a part of a highly respected automotive paradigm shift in practicality, comfort, retail business with a wealth of functionality and technology, all experience in selling performance, of which is especially visible in the premium and luxury cars across the stunning interior. Middle East and Asia. The first customer cars in Bahrain Karl Hamer, CEO, Adamas will be the Emira V6 First Edition, Motors, added: “With this investment a high-spec flagship version of the in the Kingdom of Bahrain and the car that will arrive in the regions regional debut for the new Lotus showrooms next summer. Fully loaded Emira, both Adamas Motors and Lotus with a host of desirable equipment plus Cars are signalling a clear intent to Lotus has officially opened its new and Aftersales, who had flown in from unique badging, it will cost from under be major contributors in the region’s showroom in Bahrain, with the Emira the UK specially for the ceremony. He 400,000 AED including VAT. automotive landscape. This is an sports car taking centre stage at the commented: “For Lotus to be back in The arrival of the Emira in Bahrain exciting day.” inauguration. Bahrain after a decade away is another – only the third country in the world Also attending the event was The critically acclaimed two-seater, significant step in the transformation it has visited after the UK and USA – is Sheikh Salman bin Isa Al Khalifa, the last petrol-powered car from Lotus of our business and brand. The part of a world tour, and seesit display Chief Executive of Bahrain and the ‘best of breed’, made its Middle Manama showroom – front and centre at the all-new Lotus showroom for International Circuit. He put an Emira East debut at the event. The ribbon- in the luxurious Moda Mall – looks four days. The showroom is in the through its paces at the Bahrain cutting ceremony was performed really superb with the new Lotus retail exclusive Moda Mall shopping complex International Circuit, and commented: by guest of honour H.E. Zayed bin identity and is a credit to the Adamas in Manama, one of the most premium “It’s an honour to be the first in region Rashid Alzayani, Minister for Industry, Motors team, our retail partners in shopping destinations in Bahrain and to drive the Emira right here at the Commerce & Tourism. the region. To have the Emira as part the first in the world to display the Home of Motorsport in the Middle Also attending the event were of the new showroom’s inauguration new Lotus retail identity. East. It’s an impressive car, perfectly representatives from Lotus, including is testament to the importance of It is located inside the Bahrain balanced and beautifully proportioned. Dan Balmer, Regional Director, Asia the Middle East region to Lotus and World Trade Center, an award-winning I offer my congratulations to Lotus and Pacific and Middle East, and Geoff is a proud debut to our partners and 50-storey twin-tower skyscraper and wish them all the best on the opening Dowding, Executive Director, Sales customers in Bahrain.” the most iconic building in capital of their state-of-the-art showroom.” CYBER SYSTEM Cyberbullying They have become an essential part of all our lives but must be used in a balanced manner in a culture of respect and mutual understanding. The application of communication standards to which everyone adheres has become especially important with platforms, or sending offensive the emergence of the coronavirus, messages to others, using unauthorized Covid-19. Widespread lockdown and and illegal network access to harm the avoidance of personal contact has others, spying on people using privacy- resulted in even greater expansion invading applications, corruption of the use of social media platforms, and misappropriation of intellectual emphasizing the need for education property rights, and corruption and and awareness of the dangers of misuse of information. cyberbullying. Legislation and The dangers of cyberbullying punishing cyberbullies by preventing outweigh the dangers of traditional them from using the network may bullying, because the perpetrator is limit the abuse of society, institutions, often unknown to the victim. Once and individuals alike. available on the Internet, the material can spread widely without spatial With the widespread adoption of the intent of causing harm to others. or temporal limits, implying that Internet and social media, almost no Cyberbullying makes use of cyberbullying has no time limit. one is immune to the phenomenon digital technologies such as social As readers, we can ask ourselves of cyberbullying, an epidemic that media, messaging platforms, gaming who the bullies are. Someone who is takes many forms under the guise platforms, and mobile phones. It filled with hatred for others can be of mockery, vitriol, defamation, and is a repeated way of intimidating, described as a bully, causing him to freedom of expression. provoking, or discrediting those at work to harm them in many ways. He Cyberbullying is a type of whom it is targeted. can hurt their feelings or belittle them, abuse which has arisen recently, With the increased availability which can lead to the subject being spreading widely because it includes of the Internet for a variety of physically assaulted, and he can spread sharing or exchanging personal transactions and its users coming from rumours around them to undermine photos and/or videos and making all levels of society, cyberbullying has their sense of security. recipients vulnerable to insult and developed various forms over time. Finally, the Internet and the embarrassment. Cyberbullying is These include spreading lies about Information and Communication defined as the deliberate, repetitive, someone, posting them on social Technology revolution have provided us By: Dr. Reem Nasser AL-Kaabi and hostile use of the Internet and media, sending malicious messages or with opportunities that would not have Assistant professor related modern technologies with the threats to individuals via messaging been possible without their presence. University of Bahrain
4 SUNDAY, OCTOBER 03, 2021 bahrainthisweek EXPO 2020 Look no farther to see the world, Expo 2020 Dubai officially opens The Expo 2020 Dubai has opened Future’, the six-month mega event UAE’s National Anthem performed by The participants then arrived. officially, in the presence of His focuses on three tenets: Sustainability, Rashed Al Nuaimi followed by 'Hay Bil The flags of the UAE, the Expo 2020 Highness Shaikh Mohammed bin Mobility and Opportunity with a Shahama’, a poem written by UAE’s Dubai flag, the BIE (the organizing Rashid Al Maktoum, Vice President, view to creating cultural diversity for founding father, the late Sheikh Zayed world body), and the flags of all 192 Prime Minister and Ruler of Dubai, shaping a brighter future for the world bin Sultan Al Nahyan, sung by the nations taking part were revealed to and His Highness Shaikh Mohamed through creative cultural dialogues well-known regional artist Hussain Al a performance by the Grammy winner bin Zayed Al Nahyan, Crown Prince aimed at introducing innovative, Jassmi. The first fireworks display was Angelique Kidjo and Saudi singer of Abu Dhabi and Deputy Supreme groundbreaking solutions and ideas for also launched in white, green, and red, Mohammed Abdu. Commander of the UAE Armed Forces. a better tomorrow. the colors of the UAE flag. Hussain Al Jassmi, Mayssa Karaa The world's Greatest Show is the Expo 2020 Dubai had an UAE superstar Hussain Al Jassmi and Almas performed 'This Is Our Time', first World Expo to be held in the unforgettable opening ceremony then took the stage with an Emirati the official song of Expo 2020 Dubai, Middle East, Africa and South Asia witnessed by millions of people across girl showing her the story of the Expo amidst a chorus of children filling the (MEASA) region, with 192 participating the globe. The star-studded opening 2020 Dubai logo and Al Wasl Dome. stage throughout the song. nations, each with their own dedicated ceremony saw the participation of The story brought the audience to Expo 2020 Dubai’s Commissioner- pavilion. world-renowned local, regional and Dubai’s beginnings and the progress it General Sheikh Nahyan Mubarak Al Running under the theme global singers and celebrities. has accomplished culminating towards Nahyan took the audience back to Expo 'Connecting Minds, Creating the The ceremony started with the the present. 1970 Osaka, the UAE’s first presence
bahrainthisweek SUNDAY, OCTOBER 03, 2021 5 EXPO 2020 at a World Expo. He then stressed the Crown Prince of Dubai and Chairman of colors alongside 15 professional skaters then performed 'Rise Up', an inspiring impact of this Expo not only to the The Executive Council of Dubai. Sheikh moving around the scene. song about the struggle — and triumph UAE but to all the countries and people Hamdan offered a prayer saying, The light’s colours and shadows — of the human spirit, amidst cast we’ll connect with. “Today we witness, together, a new represented the sub-themes of members assembled as the caravan of “By hosting Expo 2020 Dubai, we aim beginning, as we inaugurate, with the Sustainability, Mobility, and humanity. to convey a message of tolerance and blessings of Allah, Expo 2020. May God Opportunity. The performance A fitting end to a spectacular that we are willing to co-operate with all grant us success.” ended with everyone reaching the opening as the dome and plaza of the world. By connecting minds, we A moving performance followed on center stage sharing the same light, transformed into a magical garden hope to sow the seeds of progress for the the orchestra stage, featuring Ahlam symbolizing our opportunity to share with dancers fashioned as blossoming next 50 or even 100 years. Alshamsi, who sang ‘In Dubai’ in three our potentials with each other. flowers. A huge silver and white ghaf Today we say to the whole world, languages, accompanied by the Firdaus The succeeding scenes were each tree, the native symbol of the UAE, welcome to the United Arab Emirates Orchestra. The performers represented accompanied by international artists. took centre stage. Then a familiar voice and welcome to Expo 2020 Dubai, the light of equality celebrated in the Starting with a moving performance singing The Prayer, as the world- which will provide a significant UAE. from Lang Lang, a leading figure in famous tenor Andrea Bocelli serenaded platform for all people to connect, With the world’s biggest sound classical music, on the backdrop of all with “When shadows fill our day, discuss and work together.” Sheikh system and 152 projectors assembled brilliant tropical fish, turtles and a lead us to a place”. Nahyan said. inside the Al Wasl dome, the event giant whale representing our harmony The final of three fireworks The secretary-general of the Bureau continued to feature jaw-dropping with nature and sustaining life. display shot out from Al Wasl’s three International des Expositions (BIE), special effects. It began by depicting Following that, award winning districts of the Expo 2020 site. But the Dimitri Kerkentzes, then followed with the birth of the planet in a glowing orb singer Ellie Goulding sang her hit extravagant 6-month long show is how the UAE was selected to host Expo of fire evolving into a blue and white song “Anything could happen” on the only beginning, there is much more to 2020. globe representing Earth and finally centre stage as clouds filled the dome expect from Dubai and the numerous Officially opening the Expo 2020 a shimmering pearl that descended signaling about dreams and inspiring countries participating. You need not Dubai was Sheikh Hamdan bin under the sea. 115 performers were each other. look farther than Expo 2020 Dubai to Mohammed bin Rashid Al Maktoum, carrying clear LED globes that changed Golden Globe winner Andrea Day see the world.
6 SUNDAY, OCTOBER 03, 2021 bahrainthisweek PR THIS WEEK Organized by Vega Thai Mart Bahrain and Vega Intertrade and Exhibitions in Thailand, in cooperation with The Royal Thai Embassy Bahrain and DITP (The Thai Trade Centre in Dubai), organized the first-ever, Thailand’s most famous riverfront shopping community “Asiatique” under the theme – “ASIAtique Festival 2021”. A marketplace showcased a variety of products such as clothes, bags, shoes, jewelry, souvenir, and others that made a day of the family of fun, enjoy music and delicious food in the corners. Among the participants were Thai Mart tenants, wholesalers, retailers, businessmen from Thailand, Bahrain, and neighboring countries in the Middle East offering the latest fashion clothing, bags, jewelry, souvenirs and home decors. ASIATIQUE FESTIVAL 2021 AT THAI MART BAHRAIN The four-day-long event started on 29 September to 02 October 2021 in London, United Kingdom, which contribute to the development of comprised field visits to the London the financial and banking services Stock Exchange, lectures at Bayes sector in the Kingdom of Bahrain Business School, and executive at large. As such, we would like training sessions led by Grant to emphasize Al Salam Bank’s Thornton Global Accounting and commitment towards consistently Consulting. training our pool of Bahraini Commenting on the occasion, talent, preparing them for future AL SALAM BANK ANNOUNCES THE FIRST Muna Al Balooshi, Head of Human leadership positions in the Bank, Resources and Administration, thus enabling them to keep up BATCH OF ITS EXECUTIVE CAPACITY stated, “We are pleased to with the rapid developments in the BUILDING PROGRAM GRADUATES announce the successful sector.” completion of the first edition of Al Al Salam Bank’s year and a Al Salam Bank recently held a from the Bahrain Institute of Salam Executive Capacity Building half Executive Capacity Building graduation ceremony to celebrate Banking and Finance (BIBF). This program. We’d like to extend a program, which was organized the collective achievements of step comes as part of the Bank's heartfelt congratulations to all in collaboration with BIBF, was its first batch of employees that ongoing commitment to develop the graduates on their honorable strategically designed to promote successfully completed the Bank’s Bahraini competencies under the achievement, and wish them all highly qualified employees, better Executive Capacity Building umbrella of its newly launched DNA the best in their various roles. preparing them to assume future program, which was held in the under the guiding principle “We We look forward to witnessing leadership positions within the presence of the Bank’s executive Inspire Our People”. The final part of their future achievements and Bank. The next edition of the management and key delegates the Program was conducted abroad accomplishment, which will help program is currently in the pipeline. Bahraini homegrown retail and communities it serves. Through hospitality conglomerate, Al Rashid this CSR campaign, the company Group (ARG), a division of the aims to enable needy children in Landmark Group in the Kingdom, Bahrain in line with the spirit of had announced that its home-grown giving. The group donated BD 2041 brands will partner with Child’s (Bahraini dinar Two Thousand & Wish Society, Social Charitable Forty-One) Association under Bahrain’s Speaking on the initiative, Samir Ministry of Labor and Social Misra, Territory Head, Landmark Development, to support orphan Group, Bahrain, said: “We partnered and needy children, and those with with Child Wish Society in Bahrain chronic diseases. to support children who need ARG’s popular brands including special care. In alignment with Mothercare, Centrepoint, Splash, the groups’ mission, we are truly SHOEMART, Lifestyle, Max, invested in ensuring that we are Shoexpress, Home Centre, Home able to provide for as many children Box, Steve Madden and CARPISA, as possible. Our partnership with participated in a donation drive Child Wish Society is a step towards in-store and online, with all proceeds supporting the worthwhile objective being allocated towards education of Bahrain Economic Vision 2030 to and essential supplies for orphans, ensure that every Bahraini has the sick and needy children. Customers means to live a secure and fulfilled making purchases in-store were able life and is able to reach his or her to add a minimum amount starting full potential. from BHD 0.100 fils and contribute to The Landmark Group has the Child’s Wish Society. partnered with humanitarian As a home-grown retailer organizations across the region AL RASHID GROUP BRANDS OFFER whose brands are household names to roll out GCC-wide fund-raising DONATIONS TO CHILD’S WISH SOCIETY in the region, ARG has been led initiatives as part of the Group’s IN BAHRAIN by its mission to add value and CSR objective to support the least support the well-being of the privileged segments of our society.
bahrainthisweek SUNDAY, OCTOBER 03, 2021 7 I GOVERNMENT New features add to Identity card services via Bahrain.bh Card Certificate’ service, provided by the Infor- port number & its expiry date. mation & eGovernment Authority (iGA). The iGA also offers other ID card services During the height of the pandemic, the iGA through the National Portal, such as ID card received feedback from beneficiaries who were issuance, residential address updates, status not able to get printed copies of their chip’s enquiries of submitted requests, important in- data, as the ID card reader is typically found at formation related to the ID card, Update Civil stationaries. Data records and many more. This led to beneficiaries booking appoint- The ID card services have also been updated, ments with the iGA, which, in response to the now allowing users to attach required docu- feedback and to further ease procedures, de- ments, such as residential address statements veloped the ‘ID Card Certificate’ service, elimin- and others, instead of emailing them, which re- ating the need to book appointments and visit duces the time needed to complete these trans- the center. actions. After logging using the eKey to (Family Ser- For more information, please visit the Na- vices) available under ID card services in Bah- tional Portal, bahrain.bh. For inquiries, vis- rain.bh. the user can click on ‘ID Card Certificate’, it the National Suggestions and Complaints to view the certificate that contains the data in System, Tawasul available via bahrain.bh/ the electronic system. tawasul, download the Tawasul app from the The National Portal, bahrain.bh provides a These data that will be obtained from the eGovernment Apps Store bahrain.bh/apps, or range of services that can help save you time system include the personal photo, the personal call the Government Services Contact Center and effort. The Portal’s offerings are continu- number, the applicant’s name, the gender, the on 80008001. To receive updates on the latest ously updated with new and enhanced eSer- date of birth, the nationality, the ID card issue news and developments, follow the iGA’s social vices, the most recent of which is the new ‘ID & expiry date, the residential address, the pass- media channels @iGAbahrain. bahrain.bh 8000 8001 INSIDE ARABIA Birth of rare Arabian Leopard cub marks significant milestone is now restricted to three countries: open by early 2024 as part of Sharaan Saudi Arabia, Oman and Yemen. The Nature Reserve, AlUla. breeding centre is operated by RCU, the l Establishment of the Arabian agency regenerating a 22,561km swath Leopard Fund, towards which RCU has of north-west Saudi Arabia as a global allocated USD 25 million. destination for natural and cultural l Extension of partnerships with heritage. relevant conservation entities such Motivation in Arabia to save the as the International Union for leopard is strong. For the region’s Conservation of Nature (IUCN) and inhabitants the Arabian leopard Panthera. – known in Arabic as An Nimr Al l Conversion of 80% of the AlUla ’Arabi’ – has long represented beauty, project’s land into nature reserves, in tranquillity, physical strength, line with the Saudi Green Initiative. fearlessness and freedom. The animal The Sharaan Nature Reserve, for has occupied a special place in the example, will restore and conserve imagination for millennia and is found the ecosystem, including indigenous in ancient rock art, stories and even flora and fauna, across 1560 square everyday expressions. kilometres. For this reason the birth of the cub l Reintroduction of prey species such represents a gain for Saudi cultural as Nubian Ibex and Idmi Gazelles. heritage as well as natural heritage. l Training of AlUla residents as park The Royal Commission for AlUla (RCU) the animal back from near extinction. The species will eventually be rangers to safeguard the reserves. announces the birth of an Arabian Her species numbers fewer than 200 reintroduced into the wilderness in leopard cub, offering hope for the in the wild after centuries of habitat the mountains of AlUla, by restoring Dr Ahmed Almalki, Nature Reserves revival of her critically endangered loss and poaching. The International the population through the breeding Director said: “This birth is significant species. Union for Conservation of Nature programme and the preparation of a because it is one step further toward The female cub was born on April (IUCN) says the species is “critically suitable habitat in which the leopards reviving the Arabian leopard. We 23. Her gender identification and first endangered”, which means it is can thrive. The campaign includes the believe that saving endangered species health check occurred on July 13. The considered to be facing an extremely following initiatives: such as the Arabian Leopard is critical cub is now one of 16 born in a captive- high risk of extinction in the wild. to the protection of our planet and breeding programme at the Arabian The leopard’s habitat, which l Expansion of the captive-breeding the natural balance of our ecosystem. Leopard Breeding Center in Taif, Saudi formerly spanned the Arabian programme with the opening of a Our goal at RCU is nothing less than to Arabia as part of a campaign to bring Peninsula and reached into the Levant, state-of-the-art breeding centre to restore the power of nature’s balance.”
8 SUNDAY, OCTOBER 03, 2021 bahrainthisweek UPDATES SPORTS HH Shaikh Khalid visits Al Ahly and Al Ittihad Clubs contribute to raising the level of sports application, which will be positively and their affiliates, to enhance and its members, in a manner consistent reflected on the development of its participation in building and with the policies of the General Sports career to support sports.”, His Highness progressing the sports sector. Authority to redouble efforts to achieve said: Al Ahli Club President and Al more successes in Bahraini sports. During the meeting, HH Shaikh Ittihad Club President expressed The visit was attended by Khalid lauded the great efforts gratitude and appreciation to HH His Highness Shaikh Salman bin exerted by both clubs, contributing to Shaikh Khalid for his visit, which Mohammed Al Khalifa, Deputy highlighting the role of clubs and its reflects His Highness’s keenness President of the General Sports true engagement in the development of on supporting national clubs and Authority, and Dr Abdulrahman Sadiq the Kingdom’s sports sector. encouraging it towards further progress Askar, CEO of the General Sports His Highness was also briefed by and development in the sports sector. Authority. the presidents of both clubs on the They also asserted that the efforts HH Shaikh Khalid met during the future plans and programmes that the exerted by HH Shaikh Khalid contribute visit with HE Mr. Khalid Ebrahim Kanoo, two clubs seek to implement, with the to strengthening communication and His Highness Shaikh Khalid bin Hamad President of Al Ahli Club, HE Mr. Anwar aim of ensuring continued efforts to emphasising the role of clubs as a Al Khalifa, First Deputy President of Sharaf, President of Al Ittihad Club, and develop administrative and technical major partner in the development the Supreme Council for Youth and a number of officials and members of cadres, and raise the level of teams process in this vital sector. Sports, President of the General Sports both clubs. Authority and President of Bahrain “We appreciate the long journey of Olympic Committee, visited Al Ahli and Al Ahli Club, which is full of honorable Al Ittihad Clubs. achievements and efforts made by the The visit comes within His Highness’s club in serving Bahraini sports. We policy to bolster cooperation with sports also commend the distinguished steps entities, and as part of his support to it, taken by Al Ittihad Club in moving in order to encourage it to implement towards digital sports transformation, the plans and programmes that by launching the first sports MANAGEMENT PRINCIPLES AI in Cards payments and transactions By Dr. Jassim Haji AI, companies can update buyers' and faultlessly. patterns, allowing suspicious purchase information in real-time Take DBS Bank for example. This purchases to be instantly flagged. This Existing credit card processing based on the transaction conditions. major Singaporean company launched information is then directly passed on technology enables a customer to use For credit card giant MasterCard, a mobile bank in Indonesia back in to the bank that issued the card. their payment card to make purchases the use of dynamic artificial 2017, utilizing a humanized virtual both in-person and virtually. While intelligence has proved nothing short assistant developed especially for the 4. THE ABILITY TO IMPLEMENT this tech allows instant verification of game-changing by allowing the finance world. INTELLIGENT CHATBOTS and authorization, thanks to the fast- company to factor in rapidly shifting DBS's exciting new platform For global companies with millions of acting digital communication between data for any account across the employed AI algorithms to provide clients, manning an efficient customer the seller, credit card agencies, and globe. They have managed to achieve a more human experience for users service line can be tough. The use financial institutions, companies are this via their Decision Intelligence seeking account and transaction of chatbots through an AI system, looking for even more innovative service, which essentially seeks to information. Their implementation of however, is a popular solution. Take methods to process and verify the assess and rate each purchase and this tech not only paved the way for a PayPal, for example - this major global transaction data. transaction with the goal of analyzing paperless service but further cut down player employs AI chatbots to handle The growing use of artificial the transaction in a process known as on human error, decreased operation thousands of daily queries that would intelligence technology is being machine learning. This process allows lag time, and was so meticulously and otherwise inundate customer service applied to the payment processing them to improve the product and accurately designed it was often tough lines resulting in excessive time and industry in various ways to reduce ultimately the customer experience. for customers to tell whether they money. These bots provide useful human error, eradicate fraud, and While false declines may not seem were talking to a machine or a real information on-demand to clients and increase the overall user experience. like a major blight in the world of person. increase the overall user experience. There is a wealth of ways artificial online transactions, MasterCard has intelligence is considerably enhancing previously stated that false declines in 3. BETTER FRAUD DETECTION and improving credit card processing. just the United States totaled around Detecting fraud is more than just a Explore the top points below. $118 billion annually, in contrast to costly problem, it is a time-consuming credit card fraud which amounts to issue that puts the brakes on payment 1. ERADICATING FALSE DECLINES about $9 billion a year, according to processing. The use of AI in fraud When a legitimate transaction is figures from Javelin. detection allows banks or credit card declined it can be frustrating for both providers to not only weed out likely the merchant and consumer as this is 2. ACHIEVING IMPROVED SERVICE risks but also better prevent this a completely avoidable annoyance. THROUGH AI ASSISTANTS occurrence through risk management. While companies can look at past While science fiction has made the For the past 25 years, VISA has buyer purchases to weed out some of world wary of AI assistants or servers, been at the forefront of utilizing AI these occurrences, artificial intelligence they have long been embraced in technology for precisely this purpose. is a revolutionary means to stop industries such as finance due to their The system seeks to understand client false declines in their tracks. By using ability to serve customers efficiently behavior and analyze transaction BAHRAIN THIS WEEK IS PUBLISHED BY ADS POINT | ISSN 2210-1098 | www.bahrainthisweek.com FOR ADVERTISING & MARKETING CONTACT 33337972. Email: sales@bahrainthisweek.com
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