Fitstop Australia Fighting for healthier and happier humans - Webflow
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Who Are We? 2013 First Studio Founded in 2013 • We specialise in functional group training backed by our unique and proven system, the Fitstop Formula. Franchise • Exclusive, athlete-created program, which has 2017 Launched in 2017 been converted into a proven successful fitness and training facility. • Continued growth across QLD, with immediate next opportunities in NSW and VIC. Continued Growth Across Australia
Franchise Highlights Exclusive, athlete-created Continued growth across Impressive year program, which has been QLD, with immediate on year revenue converted into a proven opportunities in NSW growth for our successful fitness and and VIC locations training facility Experienced Management Growing business with Team with strong track Low Entry, High high year on year record in fitness, franchising Return Model company growth and business development
Roll Out Strategy Location Forecast* 450 420 400 350 300 270 250 200 169 150 100 83 50 38 17 6 0 2017 2018 2019 2020 2021 2022 2023 *End of Financial Year
How We Do This We exist to create opportunity for individuals already in the Fitness Industry. Fitstop works with potential Franchise Partners who are Personal Trainers and keen to take the next step in their career - owning a business. We empower our Franchise Partners through our monthly business advisory days, which upskill and improve our Franchise Partners through business skills, and personal development. By empowering trainers and prove the skills to be business owners, Fitstop members become part of an unprecedented, passionate community. By putting fitness experts in the driver's seat of each Franchise, Fitstop is becoming the world’s most trusted fitness brand.
The Fitstop Formula High intensity, high heart rate, high calorie burn. Fit classes Fit combine resistance training, body weight exercises and running to put your overall fitness to the test. Expect a challenge, but after 45 minutes of hard work, the feeling of achievement and the endorphin rush is worth it! Start off slow and controlled by developing strength, power and Fast skills with full body movements using barbells, dumbbells, dead balls and kettlebells. Finish it off by going hard and fast! Spike your heart rate with a full body, high intensity, low impact burner! Lift heavy, strive for progression, focus on form and technique. Functional Our functional sessions combine compound movements using major muscle groups with isolation exercises to help promote muscle gain and overall strength!
The Fitstop Formula The fitstop formula suggests that you should do at least one fit, one fast and one functional session a week to reach your full potential! 1 + 1 + 1 = Results ✔ Fit Fast Functional
Difference for our Franchise Partners Industry-leading Transform fitness World-class online Support office Fitstop provides one Monthly Business product - The fanatics into resource, Fitstop manages your bookkeeping Advisory days to Fitstop Formula is successful Central Hub - a marketing plan for solution for all gyms provide franchisees fit, fast and business owners training portal with launch to ensure to oversee learning functional training hundreds of hours franchise partners profitability and opportunities and that allows of content and have the best performance of develop strategies EVERYONE to train templated for possible start locations, allowing for long term like an athlete running gyms franchise partners to success, lead by spend time on what Australian leading they are best at - growth expert, training and building Richard Bell up their gym
Difference for our Members High retention Community Education: state Results driven: Power Players due to a strong events on a of the art Fitstop Formula and Refine You sense of weekly basis challenge and helps members Challenge ignites community build strong nutritional portal see results fun competition referral networks and high interest
Our Competition
Business Benefits For Your Success Multi-site Expansion Model Negotiating And Location Acquisition Trusted Training System Plans And Design 3D Renders One-On-One Support Dedicated Fit Out Team Monthly Mentorship Days With Australian World Class Equipment Supplier Leading Entrepreneur, Richard Bell Fitness And Business Portals With 24/7 Access Support Eight Week Marketing Launch End To End Marketing And Support High Return On Investment Model 6 Week Induction For Team And Owners 11 Years Of Franchising Business Experience
Your Territory & Location Fitstop uses Territory Mapping software to systematically choose the next, correct Fitstop location. Every pin on the map is calculated for success.
Monthly Business Success Advisory We are serious about helping you put together an action plan to generate results within your business. A typical day on our monthly franchise conference may be as follows: • Monthly marketing roll out including national and location specific plans • Strategic sessions • Performance reviews • Personal and professional development • Training technique workshop • Q&A session • One-on-one mentoring
The Fitstop App The Fitstop app is built for a member’s individual location. The app is designed to educate and connect people who want to get fit, stay fit and find fit. Members can follow their results and receive updates relevant for their Fitstop location. This practical app allows members to easily view the class timetable, book into group classes and organise their weeks by booking seven days in advance. The app allows franchise partners to schedule the classes at their gym, organise trainers and monitor their members.
Education Portal The Fitstop Education portal provides franchise partners with all the franchise information they need to build and maintain a successful Fitstop. This portal includes everything from how to open their facility, membership sales, the Fitstop product, recruitment structure, social media guidelines, plus much more. With over 250 hours of video content available 24/7, this is a franchise partner’s bible to growth and success.
Induction Portal The Fitstop Induction portal equips our new franchise partners with the skills and knowledge to run a successful Fitstop. Our Induction portal is structured to give our partners the best chance for success. The portal holds information about our goals, mission and values, systems, our product and business strategy to fast track franchisee success.
Our Founders Peter Hull (CEO, Co-Founder) Peter is a fitness fanatic training elite athletes at an international level. The founder of Fitstop in 2013 and launched the franchising model in 2017. He’s passionate about empowering business owners. Richard Bell (Co-Founder) Known for his experience as a growth specialist, Richard has created a clear path for business success. Career highlight include GM of The Entourage and voted top 3 'Emerging Business Leaders of Australia'.
Frequently Asked Questions How do I find the best location? Finding the right location is an important part of the process in the start of your journey at Fitstop. This is why we work with an experienced team, that have established networks across the country, who will find the best location in your selected territory. How is your training better than others? We have the trademarked Fitstop Formula; combining our Fit, Fast and Functional group training sessions to provide progressive training to our members. Our training style is complimented by our online nutrition portal created by our in-house dietician, our Refine You 6 Week Challenge and a supportive community and group environment like no other, ensuring progression and sustainable results. The Fitstop Formula incorporates high intensity training with slow and progressive strength training to maximise results for our members. The Fitstop Formula suggests that you should do at least one Fit, one Fast, and one Functional session a week to reach your full potential. For all of the help you provide, it must be expensive? Traditionally, a personal business coach and advisory alone can be anywhere between $50,000-100,000 per annum. At Fitstop, we recognise that investing in you as business owners is the best investment we can make. We invest in world-class advisors and business mentors, partnered with on-the-ground support officers in each state, to ensure that your business is successful. How do I get members? As Fitstop is becoming a widely recognised in Australia, our brand is starting to turn heads. With our systemised training system, in-house marketing team, and location launch and support system, we work with you every step of the way to open with members and work with you to grow.
Frequently Asked Questions How do I manage a team? Due to our scalable systems and systemised training model, you will only have to manage one or two trainers. With the use of systems and e-learning platform, your trainers will be schooled on the Fitstop way, which includes everything from membership sales to member retention, understanding the Fitstop Formula and even housekeeping expectations such as gym cleanliness. We ensure that managing a team and their performance is a priority for all of our locations. There is a lot to learn, how will I do it? We have generated scalable systems to ensure that you are always continually growing and learning for your business. We have created a dedicated e-learning platform to ensure that each Franchise Partner will learn each aspect of a successful business. With monthly business advisory days, our wide network of franchise partners and support officers, you will always be supported to ensure successful learning. Is the support on-going? Support is vital at all times of your business growth, not just at the start. Our key difference for Franchise Partners is that no matter how long you have been open, there will be support for you. Our Franchise Model is successful because of the consistent support we give to our franchise partners. Why can’t I just do this myself? You can always do it yourself, but starting a business is hard - 9 in 10 businesses in the first 12 months fail. As a business owner, you have to be across everything and learning these skills could mean a large investment in time and money. Investing into the successful Fitstop Franchise Model significantly reduces the risk and pain for you. Paired with trusted systems, national brand recognition, and back by experts in the fitness industry, we have witnessed financial success for our locations. Don’t be alone in business, be joined by a community of successful and determined fitness business owners.
The Investment
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Disclaimer This document (“Document”) has been prepared solely for the purpose of providing potential investors with information about Fitstop Australia Pty Ltd (“Fitstop Australia”). The information contained in this Document does not purport to contain all of the information that a potential investor may need or desire. Potential investors should conduct their own investigation and analysis of Fitstop Australia and of the information contained in this Document and should rely solely on their own judgement, review and analysis in deciding whether to invest in Fitstop Australia. This Document is not intended to form financial product or investment advice nor a recommendation to acquire any securities and has been prepared without taking into account the objectives, financial situation or needs of individuals. Before making any investment decision, potential investors are recommended to seek their own legal, taxation and financial advice appropriate to their jurisdiction and individual circumstances. •This Document does not constitute an offer, invitation or recommendation to any person to acquire securities. Neither the information contained in this Document nor any further information made available by Fitstop Australia in connection with a potential investment in Fitstop Australia will form the basis of, or be construed as, an offer to acquiresecurities. •This Document is being delivered subject to the terms, and the prior execution, of a confidentiality deed poll (“Confidentiality Deed Poll”). This Document is 'Confidential Information' for the purposes of the Confidentiality Deed Poll and must be kept confidential and may not be disclosed, copied, reproduced or distributed, in whole or in part, except in accordance with the express terms of the Confidentiality Deed Poll. By accepting this Document, the recipient represents and warrants that it is aware of the contents of the Confidentiality Deed Poll and agrees to be bound by its terms. •The information contained in this Document has not been independently verified. This Document includes certain forward looking statements, estimates and projections that involve subjective views of the anticipated future performance of Fitstop Australia that may or may not be correct. Such forward looking statements, estimates and projections are not guarantees of future performance and involve known and unknown risks, uncertainties and other factors, many of which are outside the control of Fitstop Australia. Fitstop Australia offers no assurance or guarantee or warranty that those acts events or circumstances will occur or arise in the manner in which they are portrayed. Fitstop Australia and its respective affiliates may amend or replace the Document at any time and are not obliged to provide the recipient with any additional information, or to update or correct any inaccuracies which may become apparent in this Document. •To the maximum extent permitted by law, Fitstop Australia and each of its respective affiliates make no representations or warranties whether express or implied as to the currency, accuracy, reliability or completeness of any information provided to the recipient about Fitstop Australia or any potential investment in Fitstop Australia (including this Document and any other written or oral communication about Fitstop Australia or any potential investment in Fitstop Australia) ("Information"). Fitstop Australia and each of its respective affiliates are not responsible for, and will not be liable for, any claim, loss, damage, cost or expense, whether direct, indirect, consequential or otherwise (including in negligence) out of or in connection with the Information. Any investment in Fitstop Australia should be regarded as highly speculative as its business is only at an early stage of development. •Fitstop Australia is not obliged to deal with each potential investor equally or provide the same information to each potential investor. Fitstop Australia reserves the right, at any time, to cease soliciting expressions of interest from a potential investor or terminate that investor's participation in any process it is conducting. Fitstop Australia reserves the right to negotiate with one or more potential investors at any time and to enter into a formal agreement with any one or more potential investors without prior notice to the recipient or other potential investors. Fitstop Australia reserves the right to modify, at any time, the procedures relating to any process it is conducting, terminate or extend the process, without providing any reasons and may reject or decline any proposal from a potential investor in its absolute discretion. Fitstop Australia reserves the right to take any action, whether in or out of the ordinary course of business, including but not limited to the offer or sale of any securities or property. •In Australia, each recipient of this Document represents and warrants that the recipient meets the requirements of section 708(8) or section 708(11) of the Corporations Act 2001 (Cth) as either sophisticated investors or professional investors. Without limiting the foregoing, each recipient represents and warrants that it is able to receive this presentation without contravention of any applicable legal restriction in the jurisdiction in which it resides, conducts business or receives this Document. •This document and its contents is confidential and the recipient is not authorised to disclose this document or information in it to another person without the prior written consent of Fitstop Australia apart from their professional financial or legal adviser.
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