CORPORATE PRESENTATION - AUGUST 2020 - CHANGE THE GAME - Slinger Bag
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DISCLAIMER This presentation, any supplemental information or documents provided herewith and any attendant oral commentary (collectively, this “Presentation”) (i) have been prepared for discussion purposes by Slinger Bag Inc. (“Slinger”), (ii) are intended solely for use by Slinger in connection with the Companyʼs financial presentation dated as of the date hereof and (iii) should not be used, considered or relied upon for any other purpose or in connection with any other matter. With respect to any investment in the Company you should only rely on the publicly-available materials and any materials or information on which you get the express, written consent of the Company to rely, as well as any definitive agreement that you sign (the “Definitive Agreement”) and not on this Presentation. This Presentation will not be deemed to constitute financial advice or an offering of securities. This Presentation is confidential and proprietary and, without the prior written consent of Slinger, may not be reproduced, disseminated, quoted from or referred to, in whole or in part, at any time, in any manner or for any purpose. If you are not the intended recipient of this Presentation, please immediately delete and destroy all copies in your possession. Except for the historical information contained herein, the matters discussed in this presentation are forward looking statements within the meaning of the federal securities laws. Important factors could cause our actual results to differ materially from those contained in the forward looking statements including our growth strategies, our ability to successfully and economically commercialize our technology, anticipated trends in our business‚ our liquidity and ability to finance our development activities‚ market conditions in the industry‚ our ability to make and integrate acquisitions, the impact of governmental regulation and other risks more fully described in the companyʼs filings with the Securities and Exchange Commission. Forward looking statements are typically identified by use of terms such as “may,” “will,” “expect,” “anticipate,” “estimate” and similar words, although some forward looking statements may be expressed differently. All forward looking statements contained in this release, including any forecasts and estimates, are based on managementʼs outlook only as of the date of this release, and we undertake no obligation to update or revise these forward looking statements, whether as a result of subsequent developments or otherwise. The Company's website and any other third-party websites referenced herein are
INVESTMENT HIGHLIGHTS Slinger seeks to innovate and bring to market market-disrupting products focused across all Ball Sport categories, delivering to the players, regardless of age or ability, a variety of game-improvement capabilities. Initially focused on the $10 billion global tennis market Slinger Bag: The most portable ball launcher ever Market disruption: Set to disrupt and transform “Ball Launcher” category Proof of Concept: Slinger Bag is most successful sports Kickstarter to date Nearly $1.5 million in orders placed during first 100 days of pre-order campaign Executive team serves extensive industry experience from leading tennis brands Designed by players, for players
Tennis ball launchers are bulky and expensive, PROBLEM restricting their widespread availability and making regular practice a great challenge for tennis players worldwide. Golfers don’t need a partner – just a bag and a place to play. Why can’t tennis be the same?
A portable, affordable and versatile ball launcher, designed to be used by tennis players of every level – whenever, wherever. SOLUTION: SLINGER BAG
TENNIS MARKET OPPORTUNITY INITIAL OPPORTUNITY FUTURE OPPORTUNITY Sources: Sports Marketing Surveys Inc; Statista 100 MILLION $10 BILLION $132 BILLION Tennis Players Globally Global Tennis Market Global Sport Equipment Market
COMPETITIVE ADVANTAGE $550 (includes shipping and handling) AFFORDABILITY The most affordable and portable tennis ball launcher on the market $1275* $1500* $1550* $2200* PORTABILITY *Average price of comparable products
MARKET VALIDATION Launched crowdfunding campaign to assess market interest to overwhelmingly positive feedback from early adopters Pre-sales: Target Goal: $1,000,000 Backers: $25,000 The LARGEST sports 3,501 Kickstarter of all-time
STRONG U.S. LAUNCH $1,000,000 in Orders Taken in First 90 Days Demand driven by initial positive reviews from players and coaches Tennis organizations recommended use of a ball machine during lockdown Slinger Bag provides ideal social distancing practice partner Company ramped up manufacturing and shortened delivery time to meet high consumer demand in COVID environment
DISTRIBUTION STRATEGY UNITED STATES & CANADA • Drive 80% of revenues through online e-commerce platform, slingerbag.com • 20% revenues derived from partnerships with leading wholesalers, federations, organizations, and leading professionals REST OF THE WORLD • Slinger will operate as third party distributor • Partners will have exclusive territories to grow Slinger brand over a 5-year period CURRENT GLOBAL DISTRIBUTORS • Ongoing discussions with 50 global partners • Globeride (Japan): 5-year, $15M+ exclusive agreement with: • Framework Sports (UK & Ireland): 5-year, $3.5M+ deal • Highly respected and reputable • Ace Distribution (Switzerland): Purchase of 3,000+ Slinger Bags by May brands 2025 • Strong belief in the Slinger Bag product • FK Sports Nordic (Denmark, Finland, Norway, Sweden): Purchase of 6,500+ Slinger Bags by December 2025 • Secure financial status to help grow Slinger’s brand
PARTNERSHIPS & ENDORSEMENTS Generating brand awareness and adoption through a growing roster of corporate, professional athlete, and celebrity brand ambassadors Nick Bollettieri The Bryan Brothers Coach to 10 former The most successful world number ones tennis duo of all time
"Throughout our career, we've never stopped looking for ways to “The key to being successful in tennis enhance our game. Slinger does just is consistency. Consistency is built on this – there's no doubt hitting balls repetition. Slinger Bag is so easy to with Slinger will make you a more transport and set up that it's consistent and stronger tennis player. available 24/7 for practice and drills. After using the launcher during a It's the first ball launcher to appeal to training session, we've both become the masses and is the perfect tennis instant fans, and it adds a whole lot partner to build consistency and of fun to training on court. Slinger improve your game.” Bag is set to become an awesome training partner for tennis players around the world." Nick Bollettieri World Renowned tennis coach The Bryan Brothers to 10 former world #1 players World #1 doubles players Olympic Gold Medalists
MEDIA SPOTLIGHT
NO COURT, NO PROBLEM COVID-19 presents an unforeseen market opportunity Slinger Bag’s versatility is the perfect way for players to continue training while stuck at home Tennis players around the world are showcasing their unique at-home Slinger Bag setups through social media
THE FUTURE Innovating launchers for multiple ball sports around the world 2020 2020 - 2021 2022 - 2023 Slinger Bag Accessories: Pickleball (US) Baseball (US) Telescopic ball tube Padel (EUR, S. America) Softball (US) Rotating platform Soft tennis (Japan) Cricket (EUR, Asia) Cell phone holder
MIKE BALLARDIE, CEO Former CEO of Prince VP/GM of Wilson Racquet Sports EMEA MANAGEMENT TEAM The Slinger Bag management team JUDA HONICKMAN, CMO has extensive experience and a Experienced digital brand marketeer proven track record of success in and social media expert product innovation, development and commercialization. PAUL MCKEOWN, CFO Former CFO of Wilson and Amer Sports, Canada THOMAS DYE, COO Former COO of Wilson International, Coleman Outdoor and Prince
OCTOBER 2018 Pre-order campaign ends. Over $1M raised FEBRUARY 2019 Hired CEO Mike Ballardie MARCH 2019 Raised $4.5M in seed investments Slinger Bag Inc. becomes fully reporting SEPTEMBER 2019 public company (OTC: SLBG) Signed 5-year, $15M+ distribution deal with Globeride Inc. APRIL 2020 (Japan). Fulfilled all pre-orders in US & Canada Global pre-orders fulfilled. D2C orders in US & Canada MAY 2020 commenced with new orders daily Slinger Bag set to be available for purchase globally. JULY 2020 Significant corporate expansion into Canada AUGUST 2020 Orders taken, first 90 days (US): $1M
FINANCIAL PROJECTIONS OTC: SLBG Profit Margins (Expected): 2020: 49% 2021: 47.8% 2022: 47.9% 2023: 47.8% 2024: 54.1%
FINANCIAL HIGHLIGHTS Share Structure Market Cap: $21,621,704 OTC: SLBG SEC Fully Reporting Outstanding Shares: 26,209,714 Float: 5,596,560 Authorized Shares: 300,000,000 Fiscal Year: 4/30 *As of 8/30/20
CONTACT Mike Ballardie, CEO Investors@Slingerbag.com WWW.SLINGERBAG.COM/INVESTORS @SLINGERBAG @SLINGERBAGHQ
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