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Bringing Channel Together REACH SOUTH INDIA TECHNOLOGY NEWS MAGAZINE Andhra Pradesh l Telangana l Tamilnadu l Pondicherry l Karnataka l Kerala Vol-15 Issue-01, Krishna, August - 2020, Pages-16, `40/- BECAUSE IT’S NOT JUST VIDEO. IT’S INSIGHT. Surveillance solutions from edge to core Authorised Partners : Telangana : PL Computers, : 9246352400 | Andhra Pradesh : PL Computers, : 9871987066 • Emerald, : 7702191204 • Krishna Computer Peripherals, : 9246476588 • Shweta Computer Park, : 9848127866 • Vishal Electronics, : 9494417648 | Bengaluru : Gadget IT Solutions, : 080-41249119 / 08 • Lead Tech IT World, : 9341216331 • Mach Computers, : 9845183575 | Chennai : ICom Systems Pvt. Ltd., : 9840753857 • Hi-Focus Electronics India Pvt. Ltd., : 9500087331 • Supreme Computers India Pvt. Ltd., : 9840083388 • Pelikan Office Automation P. Ltd., : 09840095577 • Vajawat Computers, : 8610378019 • Metro Enterprises, : 9841316448 | Coimbatore : Navkar Infotech Private Ltd., : 9894717316 | Kerala : A.J. Distributors, : 9496281396 • Digital World, : 9847017020 • Forerun Computers, : 9544800281 Yobel Systems, : 9142444405
NEWS IN FOCUS Production of Rs. 11.50 lakh crore and Exports of Rs. 7 lakh crore expected over next 5 years lead to total production of about INR 11,50,000 crore (INR 11.5 lakh crore). Out of the total pro- duction, companies under Mobile Phone (Invoice Value INR 15,000 and above) segment have pro- posed a production of over INR 9,00,000 crore, The companies under Mobile Phone (Domestic Companies) segment have proposed a produc- tion of about INR 2,00,000 crore and those under Specified Electronic Components segment have proposed a production of over INR 45,000 crore. The scheme is expected to promote exports significantly. Out of the total production of INR 11,50,000 crore in the next 5 years, more than 60% will be contributed by exports of the order of INR 7,00,000 crore.The scheme will bring addi- tional investment in electronics manufacturing to the tune of INR 11,000 crore. The scheme will generate approximately 3 lakh In his address to media at a Press Conference cable under the scheme from 01.08.2020. direct employment opportunities in next 5 years marking the conclusion of application window A total of 22 companies have filed their appli- along with creation of additional indirect employ- under the Production Linked Incentive Scheme cation under the PLI Scheme. The international ment of nearly 3 times the direct employment. (PLI), Shri Ravi Shankar Prasad, Union Minister mobile phone manufacturing companies that Domestic Value Addition is expected to grow for Electronics & IT, Communications, Law and have applied under Mobile Phone (Invoice Value from the current 15-20% to 35-40% in case of Justice said that PLI scheme has been huge suc- INR 15,000 and above) Segment are Samsung, Mobile Phones and 45-50% for electronic compo- cess in terms of the applications received from Foxcon Hon Hai, Rising Star, Wistron and Pega- nents. Global as well as Domestic Mobile Phone manu- tron. Out of these, 3 companies namely Foxcon With the demand for electronics in India expected facturing companies and electronic components Hon Hai, Wistron and Pegatron are contract man- to grow manifold by 2025, Hon’ble Minister manufacturers. Industry has reposed its faith in ufacturers for Apple iPhones. Apple (37%) and expressed confidence that PLI scheme and other India’s stellar progress as a world class manufac- Samsung (22%) together account for nearly 60% initiatives to promote electronics manufacturing turing destination and this resonates strongly of global sales revenue of mobile phones and this will help in making India a competitive destina- with Prime Minister’s clarion call of AtmaNirbhar scheme is expected to increase their manufactur- tion for electronics manufacturing and give boost Bharat – a selfreliant India. Minister further said ing base manifold in the country. to AtmaNirbhar Bharat. Creation of domestic that “we are optimistic and looking forward to Under Mobile Phone (Domestic Companies) Seg- champion companies in electronics manufactur- building a strong ecosystem across the value ment, Indian companies including Lava, Dixon ing under the Scheme will give fillip to vocal for chain and integrating with the global value Technologies, Bhagwati (Micromax), Padget Elec- local while aiming for global scale. chains, thereby strengthening electronics manu- tronics, Sojo Manufacturing Services and Opti- Under the leadership Prime Minister Shri Nar- facturing ecosystem in the country”. emus Electronics have applied under the scheme. endra Modi and his visionary initiatives like the Production Linked Incentive Scheme (PLI)for These companies are expected to expand their “Digital India” and “Make in India” programmes, Large Scale Electronics Manufacturing was noti- manufacturing operations in a significant manner India has witnessed an unprecedented growth in fied on 1st April, 2020. PLI Scheme extends an and grow into national champion companies in electronics manufacturing in the last five years. incentive of 4% to 6% on incremental sales (over mobile phone production. 10 companies have The National Policy on Electronics 2019envisions base year) of goods under target segments that filed applications under the Specified Electronic positioning India as a global hub for Electronics are manufactured in India to eligible companies, Components Segment which include AT&S, System Design and Manufacturing (ESDM) by for a period of five years subsequent to the base Ascent Circuits, Visicon, Walsin, Sahasra, Vitesco focusing on size and scale, promoting exports year (FY2019-20). The scheme was open for filing and Neolync. and enhancing domestic value addition by creat- applications till 31.07.2020. Incentives are appli- Over the next 5 years, the Scheme is expected to ing an enabling environment for the industry to compete globally. Apple starts production of the iPhone 11 in India: Make in India In a move to boost Narendra Modi’s Dream iPhone Xr, as one of the two premium Apple previously manufactured the iPhone of “Make in India”, Apple started produc- phones that Apple assembles in India. Xs, iPhone SE (2016) and the iPhone 7 in ing its flagship smart- But, Apple has not yet announced price India. Apple is reportedly looking into phone, iPhone 11, in reduction for iPhone 11 in India, as the com- beginning production of the new iPhone India at the Foxconn pany still sells iPhone 11 mobile handsets SE at the Wistron facility in Bengaluru and plant near Chennai. that were made in China. However, Apple there are plans to produce the iPhone 11 This was informed by is planning to increase the production in Pro models in Foxconn, Chennai too. This Commerce and Indus- phases to begin exporting the iPhone 11 would mark a significant shift in iPhone try Minister Piyush from India, and which will likely lead to a production out of China and into India, Goyal. The iPhone 11 price cut locally. Producing the iPhone 11 where Apple is drawn to the benefits of the will be joining the in India could possibly save Apple about Government’s Production Linked Incentive 22% in import duties per device. (PLI) scheme. CELL IT, VOL-15, ISSUE - 01 2 KRISHNA, August -2020
Huawei Lands Top Spot in Second Quarter Smartphone EDITORIAL Market Despite Largest Ever Market Decline EDITOR: Dinesh Shyam Sukha in China, has been strong,” said Ryan Reith, vice CO-ORDINATOR : Siddhi president, Worldwide Mobile Device Trackers. PRODUCTION & OPERATION: Ramayya “The question now becomes what does demand POSTAGE & PACKING: L.N.Rao look like with so much uncertainty around the ADVERTISING SALES: V.K.Gupta world. We have already seen OEMs moving more DESIGN : Dikshit aggressively with their 5G portfolios both in CREATIVE DESIGNER: MKVS terms of production and price points. However, ACCOUNTS: Murthy we still see consumer demand for 5G being low, MAGAZINE CUSTOMER SERVICE:info@cellit.co.in so the supply-side push is likely to produce very Ads: press@cellit.co.in high-priced competition.” contact@cellit.co.in, 9246402144 Smartphone Company Highlights Worldwide smartphone shipments decreased Huawei for the first time reached the number 1 NOTE: 16.0% year over year in the second quarter of position with 55.8 million smartphones shipped All products, brands, service names 2020 (2Q20), according to preliminary data in 2Q20 despite a small decline of 5.1% year over mentioned may be trademarks of their from the IDC. In total, companies shipped 278.4 year. With the overall market declining even respective owners million smartphones during 2Q20. Although this faster, Huawei also achieved its highest-ever a larger decline than in the first quarter, it was share (20.0%) of the global smartphone market. expected as major economies around the globe This was driven by Huawei’s tremendous growth more budget-friendly devices. Looking ahead, the were in lockdown for the majority of 2Q20 due in China – almost 10% year on year – which offset launch of four new potential models will signal to the pandemic. the large declines the company faced in every Apple’s entry in the world of 5G and challenge “Smartphones shipments suffered a huge decline other region. Looking forward the impact of Android 5G devices that have been out for more in Q2 as they directly correlate to consumer the U.S. technology ban will continue to create than a year. spending, which had a massive reduction uncertainty for Huawei in foreign markets. Xiaomi shipped 28.5 million devices maintaining due to the global economic crisis and rising Samsung shipped 54.2 million smartphones in its number four position and achieving a 10.2% unemployment brought on by the widespread 2Q20, finishing a close second with 19.5% share. market share despite a decline of 11.8%. Although lockdowns,” said Nabila Popal, research director However, the Korean giant suffered a 28.9% year- Xiaomi faced a large year-on-year drop in both with IDC. “This, combined with the closure of on-year decline, the most significant among the China and India, the lockdown and anti-China retail stores, especially in regions where online Top 5 vendors. While the A series continues to sentiment in India had a larger impact on the shopping is less common, compounded the perform well contributing to the majority of its vendor with a 50% year-on-year drop despite negative effect on smartphone sales. In addition, volume, premium devices such the Galaxy S20 maintaining its number one position. consumers spent significantly other technologies, and the Galaxy Z Flip, unfortunately launched OPPO returned to the Top 5 this quarter with such as PCs, monitors, and tablets, to facilitate in the peak of the pandemic, are facing sales 24.0 million units and 8.6% market share despite mandatory work from home and distance challenges despite price reductions. a 18.8% year-on-year decline. Roughly 60% of learning, leaving an even smaller share in the Apple shipped 37.6 million iPhones in 2Q20, OPPO’s shipments were to its domestic market shrinking consumer wallet for smartphones.” which placed the company in third with 13.5% of China, which was a key factor in getting the From a regional perspective, Asia/Pacific share of the market. iPhone shipments managed vendor back into the top 5 globally. In China, (excluding China and Japan), Western Europe, to climb 11.2% year over year thanks to the the A series was again the volume driver while and the United States declined 31.9%, 14.8%, continued success of its iPhone 11 series and the new Reno 4 series performed much better and 12.6% respectively. China fared slightly the timely launch of the new SE (2020). The new than expected due to very competitive pricing. better with a decline of 10.3% and arguably SE found success as it managed to effectively Meanwhile, in India, OPPO’s second largest shows some early signs of market recovery. “The target the lower-priced segment, which bodes market, the vendor faced challenges in both smartphone supply chain ground to a halt when extremely well for the vendor in this time of supply and demand with factory shutdowns and the pandemic hit. However, recovery, specifically crisis where consumers are shifting towards consumers facing the anti-China sentiment. Flipkart Group announces the launch of Flipkart Wholesale aimed at transforming the kirana retail ecosystem The Flipkart Group, India’s homegrown and enable growth and prosperity for kiranas cer, Flipkart Group, said, “As the e-commerce e-commerce group, announced the launch and MSMEs. pioneer in India, the Flipkart Group has trans- of Flipkart Wholesale, a new digital market- Kiranas and MSMEs are central to India’s formed the shopping experience for millions place that will help retail ecosystem and Flipkart Wholesale will of Indian consumers. With the launch of transform the kirana focus on meeting their needs by providing Flipkart Wholesale, we will now extend our retail ecosystem in small businesses a wide selection at signifi- capabilities across technology, logistics and India by leveraging cant value, powered by technology to make finance to small businesses across the coun- cutting-edge and their lives easier. Whether in grocery, general try. The acquisition of Walmart India adds locally developed merchandise or fashion, these businesses will a strong talent pool with deep expertise in technology. As part of have one-stop access to an extensive selec- the wholesale business that will strengthen this launch, the Group tion of products with attractive schemes and our position to address the needs of kiranas also announced the incentives, supplemented with data-driven and MSMEs uniquely. With this development, acquisition of 100% interest in Wal-Mart India recommendations for stock selection, deliv- the Flipkart Group will further build upon Private Limited, which operates the Best ered through a fast and reliable network to the synergies across its businesses to drive Price cash-and-carry business, to leverage the drive greater efficiencies and better margins. greater value and choice for end-consumers strong wholesale capabilities of the company Kalyan Krishnamurthy, Chief Executive Offi- and businesses alike.” CELL IT, VOL-15, ISSUE - 01 4 KRISHNA, August -2020 EDITED, PRINTED, PUBLISHED AND OWNED BY DINESH SHYAM SUKHA. PRINTED AT PRINT ZONE, 26/20/18, SWAMY STREET, GANDHI NAGAR, VIJAYAWADA - 520 003, KRISHNA, ANDHRA PRADESH. PUBLISHED AT CELL IT DIGITAL MEDIA, 54-20/3-11, PLOT NO. 3, GURUNANAK COLONY, VIJAYAWADA- 520 008, KRISHNA, ANDHRA PRADESH. EDITOR: DINESH SHYAM SUKHA.
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NEWS IN FOCUS HCL Rated Overall #2 in HfS Top 10 on MSCI announces strategic alli- ance with Microsoft to acceler- Agile Software Development 2020 ate innovation HCL Technologies, a leading global technology Commercial Models, Talent Development & Strat- MSCI Inc and Microsoft Corp. have formed a stra- company, continues to be recognized for its egy, Methodology & Approach and Vision for tegic alliance to accelerate innovation among the global leadership and prowess in Agile Software Investments. HCL’s flexible and responsive cul- global investment industry. By bringing together Development. In a recent assessment by HfS, HCL ture backed by strong global talent, pricing and the power of Microsoft’s cloud and AI technolo- has been ranked overall #2 out of 18 players fea- commercial competitiveness and the ability to gies with MSCI’s global reach through its portfo- tured in the research. fully adopt agile development makes it a leading lio of invest- The research report, HfS Top 10: Agile Software provider of digital transformation services. ment deci- Development 2020, highlights HCL’s client-fo- The report also acknowledges HCL’s acquisitions sion support cused approach with offerings in the sweet-spot and partnerships, solution portfolio and global tools, the of value and service excellence. HCL has been scale in terms of Agile professionals & delivery companies will unlock new innovations for the rated amongst top 3 players across multiple centers that complement its strong execution industry and enhance MSCI’s client experience parameters including Client Results, Pricing & and innovation capabilities. among the world’s most sophisticated investors, including asset managers, asset owners, hedge Wipro to acquire 4C, a leading Salesforce multi-cloud funds and banks. Initially, the companies will focus on migrating partner in Europe and the Middle East MSCI’s existing products, data and services onto Azure as its preferred cloud platform in stages, Wipro Limited, a leading global information tech- Price, Quote (CPQ) and Billing solutions. 4C has starting with its Index and Analytics solutions nology, consulting and business process services successfully delivered over 1500 projects, for followed by its Environmental, Social and Gov- company, announced more than 500 customers and is one of EMEA’s ernance (ESG) products and ratings; Real Estate that it has signed a most certified Salesforce partners with over 1000 data and solutions; and MSCI’s risk analytics plat- definitive agreement Salesforce certifications. form Beon. By modernizing MSCI’s data and ana- to acquire 4C, one of With over 350 employees based out of local lytics services and infrastructure, the companies the largest Salesforce offices in London, Paris, Brussels, Copenhagen will be able to deliver new capabilities which will partners in UK, Europe and Dubai, 4C has a robust Salesforce practice help investors more swiftly and efficiently man- and the Middle East. in the UK, France, Benelux, the Nordics and the age data and understand the drivers of risk and Established in 1997 United Arab Emirates regions. This acquisition performance. Harish Dwarkanhalli with its headquarters significantly strengthens Wipro’s position as a In addition, MSCI and Microsoft will explore col- President, Cloud Enterprise Platforms (CEP), Wipro Limited. in Mechelen, Belgium, leading provider of Salesforce solutions in these laboration opportunities to drive climate risk 4C is an independent Salesforce Platinum Part- markets. Wipro has a well-established Salesforce and ESG solutions, leveraging Microsoft’s Azure ner and one of the leading customer-centric business in the Americas, Japan and Australia and Power Platform and MSCI’s ESG and climate consultancies in Europe and the Middle East. which was reinforced with the Appirio acquisi- solutions capabilities. This future collaboration, 4C has deep capabilities across multiple Sales- tion in 2016. 4C will be consolidated as part of in line with both organizations’ commitment to force clouds including Sales, Marketing, Field Wipro’s Salesforce practice, which provides mar- sustainability, is intended to help investors better Services and specializes in transforming Quote- ket leading solutions globally around multiple understand and interpret the business risks and to-Cash processes with Salesforce’s Configure, Salesforce clouds and its ecosystem of products. opportunities that climate change brings. Dassault Systemes Partners in Drug Discovery Hackathon 2020 Dassault Systèmes has partnered in the Drug tèmes is offering academic researchers, faculty “As the world has come together to fight the Discovery Hackathon 2020 (DDH2020), a joint and participants of the hackathon, access to COVID-19 pandemic, we at Dassault Systèmes initiative of AICTE BIOVIA Discovery Studio powered by 3DEXPERI- are fully committed to enabling the ecosystem (All India Council for ENCE platform to assist in the search for rapid, in its endeavor to find effective cures and vac- Technical Education), safe and effective therapeutic drugs against cines at the earliest,” said Deepak NG, Man- CSIR (Council of Sci- COVID-19. Dassault Systèmes is also offering aging Director, India, Dassault Systèmes. “Our entific and Industrial technical video trainings and demonstrations partnership in the Drug Discovery Hackathon Research), CDAC (Cen- on in silico drug discovery that include target 2020 represents this unwavering commitment tre for Development of identification and modeling, virtual screening, to empower Life Sciences industry and the Advanced Computing) pharmacophore screening aiding discovery of broader healthcare ecosystem, from those and supported by the novel candidates, bioactivity predictions, and working in research and clinical development, Office of Principal Scientific Advisor, Govt. of toxicity assessment with machine learning to manufacturing and patient care, at the fore- India, NIC (National Informatics Centre) and algorithms to the participants and researchers front of the race to contain and fight COVID- MyGov. Under the partnership, Dassault Sys- of the hackathon. 19.” Rajeev Gupta takes charge as new CFO of L&T Technology Services Limited L&T Technology Services Limited (LTTS), a global Rajeev joins LTTS from Birlasoft where as CFO he include leadership roles with Jardine Lloyd leading pure-play engi- was part of the leadership team that successfully Thompson, Amazon, InterGlobe Technologies, neering services com- executed a complex acquisition with merger/ Capgemini and PwC. pany, announced the demerger as well as integration of the acquired In Capgemini, Rajeev was involved in the start-up appointment of Rajeev company. He was also instrumental in commer- of Capgemini India and played an instrumental Gupta as the company’s cial structuring of a large-multi-million dollar role in growing the India business from a size of new Chief Financial Offi- win. 200 people to over 35,000 employees. He was cer (CFO). Rajeev replaces Rajeev comes with over 24 years of experience also involved in the restructuring of the Capgem- P Ramakrishnan, who will in Financial Management, of which 17 years are ini US business and turning it around to achieve now assume a new role in the L&T Group. in the technology industry. His earlier stints profitability. CELL IT, VOL-15, ISSUE - 01 6 KRISHNA, August -2020
ROG STRIX X299-E GAMING II PRIME X299 EDITION 30 ASUS Z490 series INNOVATIVE DESIGNS TO UNLEASH PERFORMANCE Smart Overclocking Low-noise Cooling Reliable Power Optimized Memory AI Overclocking harnesses the AI Cooling technology monitors Teamed power architecture OptiMem trace layout improves full potential of your CPU by motherboard connected fans, unleashes the full potential of the signal integrity and mitigates noise utilizing onboard intelligence to and dynamically adjusts fan latest Intel® Core CPUs. Together to ensure compatibility with higher profile its characteristics and speeds for a balance of stable with quality components, ASUS frequency memory kits, enabling expertly tune the frequency performance, CPU temperature motherboard VRMs are geared them to run at lower latencies or and voltage. and fan noise. for any workload. operate at higher frequencies. *Specifications vary by model ASUS Representatives: AP / Telangana: 9652998785 Chennai: 9094003141 Gujarat: 9833329721 Mumbai: 9833329721 Rest of Maharashtra: 9890288528 Bangalore: 8123596011 Delhi: 9310604085 Kerala: 9745111198 Madhya Pradesh: 9833329721 West Bengal: 9836040976 For Sales Enquiries : vijendra_sharma@asus.com For feedback, email reachus@asus.com or info_india@asus.com CELL IT, VOL-15, ISSUE - 01 7 KRISHNA, August -2020
HARDWARE & TECHNOLOGY SPECIAL NEWS Tenda’s surveillance cameras for the protection Qualcomm Announces World’s Fastest Commercial Charging Solution of your loved ones Qualcomm Technologies, Inc. announced Qual- In today’s world, Security and Surveillance have solutions and devices have a range of IP Cameras comm® Quick Charge™ become the most import- for both household and commercial uses. 5, the fastest commercial ant aspect of our life in Tenda IP Cameras acts as a protector, against any charging technology for terms of safeguarding, pri- criminal activity at your home or your surround- Android devices, which deliv- vacy, and fighting criminal ing area like theft, etc, and helps in guarding your ers unprecedented mobile activities. Due to these privacy. Today, the majority of households use IP phone charging speed and challenging environments, Cameras to gaze upon their family members and efficiency improvements new surveillance technolo- valuable essentials and protect them for theft. A compared to previous versions while enabling gies are being introduced every day and one such good security camera has to perform well and new battery technology, accessories, and safety technology is Security and Surveillance Cameras should be able to tackle wind, rain, hail, and all features. The world’s first commercially viable fast and Tenda, a leading provider of surveillance sorts of other weather changes. charging platform to support more than 100W charging power in a smartphone, Quick Charge Kingston Launches Its Next-Gen KC2500 5 is engineered to allow users to charge devices from 0 to 50 percent battery power in just five NVME PCIE SSD Kingston Technology, a world leader in memory In India will be available in India with MRPs of INR 8,500 minutes – representing the fastest mobile phone charging capabilities available. Quick Charge products and technology solutions, launched (250GB), INR 15,500 (500GB), INR 27,500 (1TB), 5 also uses Qualcomm® Battery Saver and the INR 46,500 (2TB2). new Qualcomm® Smart Identification of Adapter KC2500 is available in capacities up to 2TB2 Capabilities technology to support unparalleled housed in a compact M.2 2280 form factor that efficiency and help extend the battery life cycle saves space for other components while allow- on a users’ device. ing users to take advantage of PCIe speeds. The “Quick Charge 5, our fastest and most versatile self-encrypting SSD supports a full-security suite charging solution, will enable consumers to enjoy KC2500, its next generation M.2 NVMe™ PCIe for end-to-end data protection using AES-XTS their devices for longer periods of time, without SSD for desktop, workstations and high-perfor- 256-bit hardware-based encryption. It allows the worrying about the time required to recharge. We mance computing (HPC) systems. This new SSD usage of independent software vendors with TCG are proud to expand our technology portfolio and delivers powerful performance using the latest Opal 2.0 security management solutions such as make accessible 100W+ charging a commercial Gen 3.0 x 4 controller and 96-layer 3D TLC NAND. Symantec™, McAfee™, WinMagic® and others. reality,” said Ev Roach, VP Product Management, With speeds1 up to 3,500MB/s read and up to KC2500 has built-in Microsoft eDrive support, Qualcomm Technologies, Inc. “We work closely 2,900MB/s write, KC2500 combines outstanding a security storage specification for use with Bit- with manufacturers to create industry-leading performance and endurance that improves work- Locker. devices that meet consumers’ demand for more flow for desktop, workstation and power users. It immersive and accessible mobile experiences.” MediaTek’s First Ultra-low Power 800GbE MACsec PHYs MT3729 Samsung Introduces Latest MediaTek announced the commercial availability and service providers to enable secure, reliable Range of Storage Devices of its MT3729 product family of 800GbE (Dual and high-speed data transfer for modem net- Samsung, India’s biggest and most trusted 400GbE) MACsec retimer working infrastructure. smartphone and consumer electronics brand, PHYs designed for the high- Data center demand for 400GbE and above net- announced the launch of its new range of stor- speed and ultra-low power working is expected to see strong growth by the age devices – Portable SSD T7, a fast and compact data transmissions needs of end of 2020 and will eventually make up more external storage device and data centers and 5G infra- than 25 percent of industry shipments by 2024, the internal 870 QVO SSD, structure applications, in according to industry analysts. The MT3729 prod- world’s largest client Sol- addition to the stringent uct family is ideal for line cards or switch fabrics id-State Drive (SSD) to boast security requirements of these applications. The to build multi-terabit network servers, switches a capacity of up to 8TB. MT3729 family uses MediaTek’s industry-lead- and routers with secure high-speed data links and Designed to be a daily driver, ing 56G PAM4 SerDes technology available as highly accurate Class-C precision time protocol Samsung’s Portable SSD T7 combines sleek, a standalone application-specific standard part (PTP) timestamping features. compact design with the fastest transfer speeds (ASSP), and will equip Tier-1 network equipment currently available based on the USB 3.2 Gen 2 standard. This business card sized portable SSD Intel RealSense Technology Selected by can be slipped into nearly any pocket and holds up to 2TB of data. The portable SSD T7 can reach RightHand Robotics maximum read and write speed of 1,050MB/s and 1,000MB/s, respectively, nearly twice as fast as its Due to the global pandemic, this year’s e-com- is an autonomous robotic piece-picking solution predecessor, the Portable SSD T5. It is the per- merce sales are on and labor multiplier that allows for rapid order fect storage solution for photographers, console the rise. Growth fulfillment with little to no human contact. gamers, archiving users, media and business pro- in online retail has The Intel RealSense D415 provides each RightHand fessionals. placed increased robot with the ability to discern objects and their Setting a new standard for high-capacity con- pressure on ware- locations in a bin, while avoiding collisions when sumer storage, the internal 870 QVO SSD is a sec- houses to keep up pulling them out. The camera also provides the ond-generation quad-level cell (QLC) flash drive. with higher volumes of orders and with social-dis- data that helps RightHand Robotics improve its Featuring an industry-leading capacity of up to tancing protocols that have restricted the num- platform over time. Depth images from the Intel 8TB, the new SSD delivers an uncompromising ber of staff allowed on-site. Massachusetts-based RealSense D415 gathered over millions of indi- mix of speed, storage capacity and reliability. RightHand Robotics addresses these challenges vidual picks help RightHand learn the best way The 870 QVO SSD is an ideal solution for general with its RightPick2 robot, powered by the Intel® for the robot to approach different shapes and users who require terabyte capacity SSDs for an RealSense™ D415 Depth Camera. The RightPick2 classes of items. improved everyday computing experience. CELL IT, VOL-15, ISSUE - 01 8 KRISHNA, August -2020
HARDWARE SPECIAL & LIFESTYLE NEWS Syska Group ventures into smart wearables, launches HONOR Launches First Wi-Fi 6 Plus HONOR Router 3 the sleek & cool SW100 Smart Watch in India In line with an increasing consumer appetite to embrace a more connected society, the Internet Syska Group, the leading FMEG brand in India devices in Indian market, with the smart wearable of Things is transform- announced its venture into the Smart Wearable category seeing rapid growth. India’s wearables ing and improving our segment with the introduction of the sleek and market continues to see strong growth, regis- lives through wireless cool SW100 Smart tering 168.3% on-year growth in 2019 shipping connections. To max- Watch. The launch a total of 14.9 million units of wearable devices. imize the potential of of this latest product Smartwatches continued to lead the watch cat- the connected home, from the Syska stable egory with 61.1% share in 2019 and grew 53.6% global technology brand HONOR today unveiled the is a momentous one, from the previous year. The demand for wearable launch of the brand’s first Wi-Fi 6 Plus router – the given that the com- technology will further rise in the coming years HONOR Router 3. pany now brings its owing to the increasing inclination toward fitness Equipped with a Gigahome Wi-Fi 6 Chipset, a dual- innovation and tech- and healthcare. Syska has always been at the fore- core 1.2 GHz CPU along with a number of Wi-Fi 6 nology prowess to front of launching new and innovative products benefits, the HONOR Router 3 achieves ultra-fast an all-new industry segment. In the new normal that cater to the evolving customer needs. The speeds and stable connections ensuring a faster COVID-19 scenario, maintaining good health is company has entered the smart wearable cate- and smoother network experience. The HONOR crucial for one’s physical and mental well-being. gory at the most opportune time when individu- Router 3 is available to pre-order1 for just €79.90 The new Syska Smart Watch will enable users to als are looking to boost their immunity through in HIHONOR Germany, HIHONOR France, HIHONOR prioritize their health and allow them to track workouts and yoga sessions at home. Spain and HIHONOR Netherlands from today and their fitness regimen while working out at home. customers in Italy can pre-order in HIHONOR Italy2 There is an increasing demand for fitness related from 24th July. D-Link brings Wi-Fi 6 enabled Realme unveils realme 6i starting at INR 12,999 in India Routers to India realme has introduced its newest realme 6 series trendy and stylish look. It will be available in two D-Link, one of the pioneers in internet connec- member, the realme 6i. Designed to deliver colors variants – Lunar White and Eclipse Black. tivity solutions in India announced the launch powerful per- Speaking at the launch, Madhav Sheth, Vice Pres- of its Wi-Fi 6 enabled routers – DIR-X1560 and formance with a ident, realme and CEO, realme India said, “We DIR-X6060. With this smooth experi- are excited to bring the new addition to realme 6 D-Link (India) Ltd. ence, realme 6i series for our valuable customers in India- realme made new addition to is equipped with 6i. With realme 6i, we wanted more consum- its EXO line of routers MediaTek Helio ers to experience the cutting-edge features at a that will now come G90T, fabricated more affordable price and continue the legacy with Wi-Fi 6 features – for exceptional capacity, using the 12nm of realme 6 series smartphones. The realme 6i is efficiency, and speed. process and comes an all-rounder smartphone bound to deliver the Wi-Fi 6 or AX Wi-Fi is the latest IEEE 802.11 with 6.5-inch 90Hz most powerful performance in the segment with standard which not only delivers greater speed Ultra Smooth Dis- MediaTek G90T, and provide users an exhilarating and capacity, but also reduces network conges- play. viewing experience with its pro display of 90Hz. tion and improves device battery life, perfect for The smartphone houses a 4300mAh battery and Thanks to our ‘Made in India’ capabilities, realme the multi-device home. In the current scenario comes with a 20W charger in the box however, it 6i will be available not only online, but also across where digital life is the new reality and working/ supports 30W flash charge. realme 6i design has offline in royal club partners ” studying from home has become the new nor- been inspired by nature’s simplicity, giving it a mal, along with mass adoption of smart devices and simultaneous bandwidth heavy activities like 4K/8K streaming – Wi-Fi 6 efficiencies are engi- OPPO unveils new variant for OPPO F15 at `16990 neered to perfectly meet the demands of the modern-day household. OPPO, the global smart device brand is geared phone choice. up to announce the new storage variant for its Widely appreciated by consumers for its sleek NETGEAR Introduces Orbi Mesh best selling F series smartphone, the OPPO F15 and lightweight design, the OPPO F15 fits com- Router RBK852 with Wi-Fi 6 Support in India. fortably in one hand and slips into the pocket Netgear, the leading provider of the latest and Previously available in stellar 8GB+128GB com- without feeling bulky. Secured with a fast In-Dis- innovative Wi-Fi network- bination, the smartphone will now be available play Fingerprint Unlock 3.0 that provides a ing system has added new- in 4GB+128GB com- smooth unlock experience, fast charging support est product to its existing bination. OPPO F15 with 20W VOOC Flash Charge 3.0 that charges Wi-Fi Mesh technology is a perfect combi- the phone to 50% in mere 30 minutes of charge lineup to tackle the dead nation of premium and a 4000 mAh big battery, OPPO F15 offers spots and daily networking design and impec- users longer hours for a hassle-free experience. challenges. The new Wi-Fi 6 cable performance. OPPO F15 comes equipped with a 48MP Ultra AX6000 Tri-band Mesh System (RBK852) joins the It not only matches Wide-Angle Macro Quadcam that delivers supe- Orbi Mesh lineup, the company’s existing flagship up to the customer’s rior shots even at much wider angles. The 16MP system at an attractive price point. daily usage demands, selfie camera with an f/2.0 aperture and new The next-gen Orbi Wi-Fi 6 Mesh System is designed but also their style, enabling them to flaunt their algorithm behind the AI Video Beautification fea- for the connected world of today and the future. coolness quotient. ture provides customized beautification adjust- The RBK852 is a combination of two biggest A design marvel, OPPO F15 weighs only 172g ments, which optimizes facial details. With a technologies for wireless home networking i.e. with just 7.9mm thickness, making it one of the 90.7% screen-to-body ratio combined with an Mesh and Wi-Fi 6. The Mesh technology has been slimmest designed and trendy looking smart- FHD+ AMOLED Screen that has a 2400 x 1080 around for a while but the Wi-Fi 6 is still relatively phones in its price segment. Its amazing features resolution, the OPPO F15 offers an ultra-clear and new, over the next year or so, many devices will and its trendy design make it the perfect smart- immersive viewing experience. see the new wireless standard show up more and more as Wi-Fi 6 the future now. CELL IT, VOL-15, ISSUE - 01 9 KRISHNA, August -2020
SPECIAL NEWS Apple commits to be 100 percent carbon neutral for its supply chain and products by 2030 Apple unveiled its plan to become carbon neu- Apple’s Climate Roadmap its entire supply chain to clean power. tral across its entire business, manufacturing Apple’s 10-year roadmap will lower emissions • Apple now has commitments from over 70 supply chain, and product life cycle by 2030. with a series of innovative actions, including: suppliers to use 100 percent renewable energy The company is already carbon neutral today for Low carbon product design: Apple will con- for Apple production — equivalent to nearly 8 its global corporate operations, and this new tinue to increase the use of low carbon and gigawatts in commitments to power the man- commitment means that by 2030, every Apple recycled materials in its products, innovate in ufacturing of its products. Once completed, these commitments will avoid over 14.3 million metric tons of CO2e annually — the equivalent of taking more than 3 million cars off the road each year. • New and completed projects in Arizona, Ore- gon, and Illinois bring Apple’s renewable capac- ity for its corporate operations to over 1 GW — equivalent to powering over 150,000 homes a year. Over 80 percent of the renewable energy that Apple sources for its facilities are now from Apple-created projects, benefitting communi- device sold will have net zero climate impact. product recycling, and design products to be as ties and other businesses. “Businesses have a profound opportunity to help energy efficient as possible. • Globally, Apple is launching one of the largest build a more sustainable future, one born of our • Apple’s latest recycling innovation — a robot new solar arrays in Scandinavia, as well as two common concern for the planet we share,” said the company is calling “Dave” — disassembles new projects providing power to underserved Tim Cook, Apple’s CEO. “The innovations pow- the Taptic Engine from iPhone to better recover communities in the Philippines and Thailand. ering our environmental journey are not only key materials such as rare earth magnets and Process and material innovations: Apple good for the planet — they’ve helped us make tungsten while also enabling recovery of steel, will tackle emissions through technologi- our products more energy efficient and bring the next step following its line of “Daisy” iPhone cal improvements to processes and materials new sources of clean energy online around the disassembly robots. needed for its products. world. Climate action can be the foundation for • The company’s Material Recovery Lab in Aus- • Apple is supporting the development of the a new era of innovative potential, job creation, tin, Texas, which is focused on innovative elec- first-ever direct carbon-free aluminium smelting and durable economic growth. With our com- tronics recycling technology, is now partner- process through investments and collaboration mitment to carbon neutrality, we hope to be a ing with Carnegie Mellon University to further with two of its aluminium suppliers. ripple in the pond that creates a much larger develop engineering solutions. • Today the company is announcing that the change.” • All iPhone, iPad, Mac, and Apple Watch devices first batch of this low carbon aluminium is cur- Apple is providing detail on its approach to released in the past year are made with recycled rently being used in production intended for carbon neutrality with a roadmap for other content, including 100 percent recycled rare use with the 16-inch MacBook Pro. companies, as industries look to reduce their earth elements in the iPhone Taptic Engine — a • Through partnerships with its suppliers, impact on climate change. In its 2020 Environ- first for Apple and for any smartphone. Apple reduced emissions from fluorinated gases mental Progress Report — released today — • Apple decreased its carbon footprint by 4.3 by more than 242,000 metric tons in 2019. Flu- Apple details its plans to reduce emissions by million metric tons in 2019 through design and orinated gases are used in the manufacturing 75 percent by 2030 while developing innovative recycled content innovations in its products. of some consumer electronics components and carbon removal solutions for the remaining 25 Over the past 11 years, Apple has reduced the can contribute to global warming. percent of its comprehensive footprint. average energy needed for product use by 73 Carbon removal: Apple is investing in forests To support these efforts and beyond, Apple percent. and other nature-based solutions around the is establishing an Impact Accelerator that will Expanding energy efficiency: Apple will iden- world to remove carbon from the atmosphere. focus on investing in minority-owned busi- tify new ways to lower energy use at its corpo- • Apple is announcing today a first-of-its-kind nesses that drive positive outcomes in its rate facilities and help its supply chain make the carbon solutions fund to invest in the resto- supply chain and in communities that are dis- same transition. ration and protection of forests and natural proportionately affected by environmental haz- • Through a new partnership with Apple, the ecosystems globally. ards. This accelerator is part of Apple’s recently US-China Green Fund will invest $100 million • In partnership with Conservation Interna- announced $100 million Racial Equity and Jus- in accelerated energy efficiency projects for tional, the company will invest in new projects, tice Initiative, focused on efforts that address Apple’s suppliers. building on learnings from existing work like education, economic equality, and criminal jus- • The number of facilities participating in restoring degraded savannahs in Kenya and a tice reform. Apple’s Supplier Energy Efficiency Program vital mangrove ecosystem in Colombia. Man- “We’re proud of our environmental journey grew to 92 in 2019; these facilities avoided over groves not only protect the coasts and help and the ambitious roadmap we have set for the 779,000 annualised metric tons of supply chain support the livelihood of those communities future,” said Lisa Jackson, Apple’s vice president carbon emissions. where they grow, but they also can store up to of Environment, Policy and Social Initiatives. • Last year, Apple invested in energy efficiency 10 times more carbon than forests on land. “Systemic racism and climate change are not upgrades to over 6.4 million square feet of • Through its work with The Conservation separate issues, and they will not abide sepa- new and existing buildings, lowering electricity Fund, the World Wildlife Fund, and Conserva- rate solutions. We have a generational oppor- needs by nearly one-fifth and saving the com- tion International, the company has protected tunity to help build a greener and more just pany $27 million. and improved the management of over 1 million economy, one where we develop whole new Renewable energy: Apple will remain at 100 acres of forests and natural climate solutions in industries in the pursuit of giving the next gen- percent renewable energy for its operations — China, the US, Colombia, and Kenya. eration a planet worth calling home.” focusing on creating new projects and moving CELL IT, VOL-15, ISSUE - 01 10 KRISHNA, August -2020
SPECIAL NEWS 65% Drop Malware Drop in India, Ransomware Jumps 20% Worldwide he SonicWall Capture Labs threat research team tage of the boundary-less ecosystem. coronavirus, the pandemic has proven lucrative for published “Exploiting the new raft of vulnerabilities in less cyberattackers,” said Debasish. “Recognising the the mid-year secure situations and preying on fear, cyberspace heightened cyber risks is important for companies update to has seen a significant jump in phishing during global working remotely, especially without the full pro- the 2020 shelter-in-place orders in March and ransomware tection of corporate firewalls and other security S o n i c Wa l l through the first half of 2020. Cybercriminals are measures. In this hyper-distributed IT reality, busi- Cyber Threat also increasingly using non-standard ports to evade nesses should adopt a fundamentally new approach Report, detection and deploy malware, despite a continua- to mitigate cyber threats and have a comprehensive highlight- tion of a downward trend in malware volume since cybersecurity model to do so.” ing increases in ransomware, IoT malware attacks, November 2019 and a 32% decline in encrypted Malware-laden COVID-19 Emails opportunistic use of COVID-19 pandemic, systemic threats.” The combination of the global pandemic and weaknesses and growing reliance on Microsoft Changing Landscape Leads to Waning Malware social-engineered cyberattacks has proven to be an Office files by cybercriminals. Volume effective mix for cybercriminals utilizing phishing The analysis shows India, along with a few other During the first half of 2020, global malware attacks and other email scams. Dating as far back as Feb. 4, countries, have experienced a decrease in mal- fell from 4.8 billion to 3.2 billion (-24%) over 2019’s SonicWall researchers detected a flurry of increased ware volume. Interestingly, India experienced 64% mid-year total. This drop is the continuation of a attacks, scams and exploits specifically based around reduced malware volume. However, this does not downward trend that began last November. COVID-19 and noted a 7% increase in COVID-related imply that it is a safer world. India’s malware rates There are regional differences in both the amount phishing attempts during the first two quarters. plummeted in April, but by June had nearly reached of malware and the percentage change year over As expected, COVID-19 phishing began rising in Q1 levels. year, highlighting shifting cybercriminal focus. For March, and saw its most significant peaks on March The report analyzes threat intelligence data gath- example, the United States (-24%), United Kingdom 24, April 3 and June 19. This contrasts with phishing ered from 1.1 million sensors in over 215 countries (-27%), Germany (-60%) and India (-64%) all experi- as a whole, which started strong in January and was and territories. Few salient features of the mid-year enced reduced malware volume. down slightly globally (-15%) by the time the pan- update to the 2020 SonicWall Cyber Threat Report IoT Continues to Serve Threats demic phishing attempts began to pick up steam. are: Work-from-home (WFH) employees or remote Office Lures Remain a Staple • 24% drop in malware attacks worldwide workforces can introduce many new risks, including Microsoft Office is a necessity with millions of • 50% rise of IoT malware attacks Internet of Things (IoT) devices like refrigerators, employees now more remote and dependent on the • 7% of phishing attacks capitalized on COVID- baby cameras, doorbells or gaming consoles. IT business productivity suite of applications. Cyber- 19 pandemic departments are besieged with countless devices criminals were quick to leverage this shift, as Son- • 176% increase in malicious Microsoft Office swarming networks and endpoints as the footprint icWall threat researchers found a 176% increase in file types of their corporate expands beyond the traditional new malware attacks disguised as trusted Microsoft Commenting on the cyber threat landscape, Deba- perimeter. Office file types. sish Mukherjee, SonicWall Researchers at SonicWall found a 50% increase in IoT Leveraging SonicWall Capture Advanced Threat Pro- Vice President of Regional malware attacks, a number that mirrors the number tection (ATP) with Real-Time Deep Memory Inspec- Sales, APAC, said, “With more of additional devices that are connected online as tion™ (RTDMI) technology, SonicWall discovered people working from home individuals and enterprise alike function from home. that 22% of Microsoft Office files and 11% of PDF during the COVID-19 pan- Unchecked IoT devices can provide cybercriminals files made up 33% of all newly identified malware demic, the abrupt shift to an open door into what may otherwise be a well-se- in 2020. The patent-pending RTDMI™ technology remote working has sparked cured organization. identified a record 120,910 ‘never-before-seen’ mal- an unprecedented increase in “While instituting widespread work-from-home ware variants during that time — a 63% increase cyber threats as opportunistic hackers take advan- policies to help reduce the risk of contracting the over the first six months of 2019. Cash rules the roost but urban Indian businesses record growth in accepting digital payment Going contact free is gradually becoming the new ever, amongst the users of UPI/ eWallet, the share worst of crises that our generation has witnessed normal but Indian businesses still have a long way of cash is much lower at 58%. This indicates that and with no notes to refer to, Indian business enti- to go. Kantar, world’s leading data, insights and businesses using UPI/ eWallet are also adopting ties are resorting to technology adoption, in order consulting company’s annual report on digital other Digital Payment options in addition to UPI/ to stay afloat. Our idea of financial transaction have adoption and usage trends in India, ITOPSTM 2019 eWallets. always been cash and that thought process has report indicate that about 42% of urban businesses Tier 1 cities of Delhi and Mumbai lead the adop- been very deep rooted in our minds. We have seen are aware of UPI/ eWallet as a means of receiving tion of UPI/ eWallets with about 45% of businesses the first round of adoption of digital payments payments from their customers and about 29% of having adopted it. Interestingly, smaller cities like post demonetisation. However, Covid-19 crisis them use UPI/ eWallet for receiving payments. The Rohtak, Haldia, etc. also show high adoption with has accelerated technology adoption amongst the report further states that, given the size, close to more than one in every three businesses adopting urban businesses and digital payment receipts is at half of the businesses using digital payments are in UPI/eWallets though transaction volumes are low. the core of this shift. Our data indicate that about the retail segment and the ones relatively averse to This indicates the penetration of UPI/ eWallets a third of the urban businesses have started explor- digital adoption are travel, trade, transport, logis- goes beyond the larger cities and there is definitely ing the possibility of adopting digital payments for tics and education. a demand for merchant transactions in the smaller their business since the lockdown. We believe that However, in spite of the fact that about 29% of busi- cities too which is driving businesses to adopt such this shift amongst businesses is here to stay as nesses are accepting UPI/ eWallet, in terms of the services for their customers. businesses realize the ease with which they can do share of total receipts of businesses, UPI/ eWallets Talking about the eWallet usage amongst Indian their business, especially, in the urban cities.” account for only 6% of the total receipts. Amongst business units, Biswapriya Bhattacharjee, Executive ITOPSTM is an annual syndicated study of Kantar businesses that adopt UPI/ eWallets users too, Vice President, Insights Division, Kantar, stated, to determine the penetration, usage and profile of about 23% of the total receipts are through UPI/ “UPI/eWallet and digital transaction has become technology and digital products amongst Micro & eWallet. almost a necessity in this pandemic-hit world. Small businesses in Urban India. Launched in 1996, As per ITOPS 2019, cash continues to have the Indian businesses have started adopting UPI/ eWal- the study is in its 24th year. ITOPS 2019 covered dominant share of the market. Across the entire lets in a big way in recent times, having thrown about 7000+ businesses across 35 cities and urban market, the share of cash is currently 87%. How- into the deep end of the pool. Covid-19 is the locations. CELL IT, VOL-15, ISSUE - 01 11 KRISHNA, August -2020
The Next Hyper-Connected Experience for All On July 14, Samsung released a white paper ing upon the experience and ability we have onds (μs), 50 times the peak data rate and one- entitled “The Next Hyper-Connected Experi- accumulated from working on multiple genera- tenth the latency of 5G. A comparison of key ence for All.” outlining the company’s vision tions of communications technology, including performance requirements between 6G and 5G for the next generation communication sys- 5G. Going forward, we are committed to lead- is shown in the diagram below. tem, namely 6G. The white paper covers vari- ing the standardization of 6G in collaboration The architectural requirements of 6G include ous aspects related to with various stakehold- resolving the issues arising from the limited 6G, including techni- ers across industry, aca- computation capability of mobile devices as cal and societal meg- demia and government well as implementing AI right from the initial atrends, new services, fields.” phase of technology development and enabling requirements, candi- In the white paper, Sam- the flexible inte- date technologies and sung expects that the gration of new an expected timeline completion of the 6G network entities. of standardization. standard and its earli- The trustwor- Samsung’s vision for est commercialization thiness require- 6G is to bring the date could be as early as ment addresses next hyper-connected 2028, while mass com- the security and experience to every corner of life. To accel- mercialization may occur around 2030. Both privacy issues erate research for 6G, Samsung Research, the humans and machines will be the main users of arising from the advanced R&D hub within Samsung Electronics’ 6G, and 6G will be characterized by provision widespread use SET Business, founded its Advanced Communi- of advanced services such as truly immersive of user data and AI technologies. cations Research Center in May of last year. extended reality (XR), high-fidelity mobile holo- The white paper also introduces candidate “While 5G commercialization is still in its initial gram and digital replica. technologies that could be essential to satisfy stage, it’s never too early to start preparing for Whereas 5G requirements mainly focused on the requirements for 6G. These include the use 6G because it typically takes around 10 years performance aspects, Samsung defines three of the terahertz (THz) frequency band, novel from the start of research to commercializa- categories of requirements that have to be met antenna technologies to enhance the cover- tion of a new generation of communications to realize 6G services – performance, archi- age of high frequency band signals, advanced technology,” explained Sunghyun Choi, Head tectural and trustworthiness requirements. duplex technologies, the evolution of network of the Advanced Communications Research Examples of 6G performance requirements are topology, spectrum sharing to increase the effi- Center. “We’ve already launched the research a peak data rate of 1,000 Gbps (gigabits per ciency of frequency utilization and the use of AI and development of 6G technologies by build- second) and air latency less than 100 microsec- in wireless communications. 68% OF Data Available To Business Goes Unleveraged Seagate Technology plc, a world leader in data • Data management is increasingly important as majority of respondents say that DataOps is storage and management solutions, today data proliferates. IDC projects that over the next “very” or “extremely” important, only 10% of released Rethink Data: Put More of Your Data to two years enterprise data will grow at a 42.2% organizations report having implemented Data- Work—From Edge to Cloud. The report—based annual rate. Ops fully. The survey demonstrated that, along on a survey of 1500 • Only 32% of data available to enterprises is put with other data management solutions, DataOps global enterprise to work. The remaining 68% is unleveraged. leads to measurably better business outcomes. leaders, which • The top five barriers to putting data to work It boosts customer loyalty, revenue, profit, cost was commissioned are: 1) making collected data usable, 2) manag- savings, plus results in other benefits. by Seagate and ing the storage of collected data, 3) ensuring “The findings of this study illustrating that more conducted by the that needed data is collected, 4) ensuring the than two-thirds of available data lies fallow in research firm IDC— security of collected data, and 5) making the dif- organizations may seem like disturbing news,” identifies today’s ferent silos of collected data available. said Phil Goodwin, research director, IDC and most pressing data • Managing data in the multicloud and hybrid principal analyst on the study. “But in truth, it management chal- cloud are top data management challenges shows how much opportunity and potential lenges, and solu- expected by businesses over the next two years. organizations already have at their fingertips. tions to them. It pinpoints the amount of data • Two thirds of survey respondents report insuf- Organizations that can harness the value of their available to enterprises that goes unused: 68%. ficient data security, making data security an data wherever it resides—core, cloud or edge— “The report and the survey make clear that win- essential element of any discussion of efficient can generate significant competitive advantage ning businesses must have strong mass data data management. in the marketplace.” operations,” says Seagate CEO Dave Mosley. The report identifies the missing link of data The survey queried 1500 respondents—500 in “The value that a company derives from data management: data operations, or DataOps. IDC the Asia Pacific and Japan region, 475 in Europe, directly affects its success.” defines DataOps as “the discipline connecting 375 respondents in North America, and 150 in The most significant findings include: data creators with data consumers.” While the China. 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