30% OFF PROMO CODE: CONTENT360WEEK - 8 11 JUNE 2020 - Marketing Interactive
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30% OFF PROMO CODE: CONTENT360WEEK 8FY20 WTIL31MARON 8 - 11 JUNE 2020 Keynote Speaker: GARY VAYNERCHUK Chairman of VaynerX CEO of VaynerMedia
CONTENT 360 ABOUT THE VIRTUAL CONFERENCE EVOLVE WITH US: NAVIGATE THE We’ve all been talking about it. Now it’s time to put words into action! FUTURE OF CONTENT MARKETING With that, MARKETING-INTERACTIVE is proud to be going virtual with its most successful flagship event Content 360. While this decision wasn’t TO DRIVE BUSINESS PERFORMANCE. taken lightly, we believe it’s the right one. With no clear visibility on when travel, gatherings and regulatory measures will return to normal, it’s time to do what so many of you are already doing – turning this new reality into an opportunity to adapt, evolve and create value. #CONTENT360WEEK Join Content 360 Week and learn how to build a strategic content marketing plan that is responsive to change. Clearly and visually align strategic initiatives to business goals in your content. Navigate and adjust marketing EVENT DATE: 8 - 11 JUNE 2020 spend and plans to global instability due COVID-19. Develop a content WEBSITE: https://conferences.marketing-interactive.com/content360-sg/ marketing strategy to help senior leaders of customer-facing teams. Create adaptable marketing programs and messaging to changing consumer context. FOR MORE INFORMATION ABOUT CONTENT 360, CONTACT OUR FRIENDLY PROJECT MANAGERS: Spaced out over 4 days to prevent screen-viewing burnout, Content 360 Week will feature sought-after speakers from across the region, who will be on stand-by to answer your questions LIVE. Join us online, from the comfort REGISTRATION AND GENERAL ENQUIRIES of your home, office or favourite work spot! SINGAPORE PHILIPPINES, AUSTRALIA, THAILAND, Kheeran Vasuthavan VIETNAM & CAMBODIA WHAT’S NEW in 2020? If you enjoy live webinar workshops and think Project Manager Czarina Solomon Email: kheeranv@marketing-interactive.com you will benefit from having a pre-conference workshop to get hands on Head, Project Management Tel: +65 6423 0329 Email: czarinas@marketing-interactive.com in brushing up your content marketing prowess, you have the perfect Mobile: +65 8598 5965 Tel: +65 6423 0329 opportunity to do so on 8 June 2020 with live Q&A sessions with the trainer. Mobile: +65 8112 6351 MALAYSIA Mohanesh Kumar INDONESIA & BRUNEI Project Manager Email: Mohaneshk@marketing-interactive.com Dzulfiqar Rohim Tel: +65 6423 0329 Assistant Head, Project Management Mobile: +65 9895 3365 Email: dzulfiqarr@marketing-interactive.com Tel: +65 6423 0329 Mobile: +65 9678 9958 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 1
About Learning & Development Asia PAST ATTENDEES WHY ATTEND SHARE THEIR EXPERIENCES CONTENT 360 CONTENT 360 WEEK As a business owner, a marketer, a content creator or a communicator, we are all faced with these challenges when it comes to content marketing: Amazing experience. Full of practical What you will gain from this conference: knowledge and opportunity to meet new • Personalisation people. This is a must-attend conference It is still a challenge for most brands to create personalised experiences at scale. for every marketing professional! Personalisation has been proven to be one of the keys to successful engagement, which is why Dynamic Content (i.e. content that is tailored based on your profile) is of such high interest. This is a conference well-worth attending! I walked away with • Saturation and Content Panic Syndrome many initiatives and ideas to Marketers are still grappling with how best to measure the effectiveness of their implement back at work! content, and how to derive actionable insights. This is why Content Intelligence and Value metrics are important topics. Valuable conference! If you want to stay in the • Measurement and Insights game and learn how content creation, SEO strat- Marketers are still grappling with how best to measure the effectiveness of their egy, and the way consumers search for what content, and how to derive actionable insights. This is why Content Intelligence they need - this is a great opportunity to learn! and Value metrics are important topics. • Tech overdose This conference allowed me to talk to many dif- Marketers are drowning with choice when it comes to solutions/tools for content ferent brands and vendors face-to-face as well management, distribution, amplification, and curation that will seamlessly as to establish my own network. I heard how complement and integrate with their overall strategy. They want a clearer idea other groups are solving the same problems we of what will really drive their campaigns and content marketing forward. are trying to solve. I’ll be coming back! If you do not have the answers to all these challenges nor have put in place the perfect solution for your content marketing needs; then you need to be part of CONTENT 360 WEEK. Personally for me, connecting with the marketing practitioners enriched my VPs / Directors / C-Suite Agencies / Consultants understanding of content and what a key Head / Managers of ingredient it is. The speakers spoke at the very heart of it. Chief Marketing Officer Content Marketing Agency Principal Chief Communications Officer Digital Marketing Agency Account Manager Chief Creative Officer Social Media Client Success Manager I had a great time at this year's Content 360 conference! I Chief Customer Officer Creative Services UX Designer / Web Designer got all the information I needed on how to implement and CEO / Managing Director Communications PPC, SEM, and create an effective brand strategy and positioning. Editor-in-chief Public Relations Content Strategist User Experience / UX Editor-in-chief 2 CONTENT 360HR ACCELERATE conferences.humanresourcesonline.net/accelerate-hr-my https://conferences.marketing-interactive.com/content360-sg/ CONTENT 360 ACCELERATE conferences.humanresourcesonline.net/accelerate-hr-my HR https://conferences.marketing-interactive.com/content360-sg/ 3
About Learning & Development Asia WHO SOME OF THE PAST YOU WILL MEET PARTICIPATING COMPANIES 200 70 20 s s g ate a nie ke rs ele mp pe a D Co S Travel Arts / Entertainment Business Services 8% 5% Property / 7% Construction 10% Consumer Products 8% Marketing-Media 5% Education 6% Marketing-Agency 5% INDUSTRY 2% 1% Energy / Utilities Logistics Services 6% 8% IT Telecoms Financial Services 5% HR Services 6% 13% Hospitality 5% Government Healthcare / Pharmacy Executive Top Management 11% 9% 28% VP / Director SENIORITY 52% Manager 4 CONTENT 360HR ACCELERATE conferences.humanresourcesonline.net/accelerate-hr-my https://conferences.marketing-interactive.com/content360-sg/ CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 5
SPEAKERS About Learning & Development Asia SPEAKERS AT OUR 2020 CONFERENCE Visit our website to get the latest updates on 2020's speakers. AT OUR 2020 CONFERENCE Visit our website to get the latest updates on 2020's speakers. CHRISTABEL CHUA KHUSHBOO BENANI Social Media Personality Head of Content, Influencer & Entrepreneur Marketing & Brand Advocacy @bellywellyjelly Diageo India JIAN HAO TAN AUDRA PAKALNYTE Social Media Personality Head of Strategic Initiatives & PR & Entrepreneur Fave Group @thejianhaotan VIKNESWARAN NIKHIL KHAROO VEERASUNDAR Head of PR & Partnerships, Social Media Personality Asia Pacific Fitbit @vikarworld JOHN HAMILTON ADRIAN ANG Corporate Director, Founder Marketing Communications, AdVantage Digital Asia Pacific Four Seasons Hotels and Resorts SU-ANN YEOW ROCHE VANDENBERGHE Deputy Head of Digital Marketing, VP & Head of Marketing Asia Pacific FWD Life Insurance Corporation Allianz SE KELLY NEVE ANTON REYNIERS Director of Marketing, Australia Regional Strategic Partnership Lead, Benefit Cosmetics (LVMH) Creative Agencies Google MARCUS HO RACHIT DAYAL Founder Founder & CEO Brew Interactive Happy Marketer SHIREESH MISHRA STU LLOYD Vice President of Marketing Analytics Chief Executive Officer Citi Hotheads Innovation WALTER LIM TREVOR HALE Founder & Chief Content Strategist Chief Communication Officer Cooler Insights INFINITI MARCO SPARMBERG DENISE KELLER VP & Head of Content Development, Producer, Director & Presenter Marketing & Communications Keller Media DBS Bank 6 CONTENT 360HR ACCELERATE conferences.humanresourcesonline.net/accelerate-hr-my https://conferences.marketing-interactive.com/content360-sg/ CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 7
SPEAKERS About Learning & Development Asia SPEAKERS AT OUR 2020 CONFERENCE Visit our website to get the latest updates on 2020's speakers. AT OUR 2020 CONFERENCE Visit our website to get the latest updates on 2020's speakers. MICHELLE YIP TAY GUAN HIN Founder & Global Chief Chief Marketing Officer Commercial Officer Lazada Singapore TGH Collective AKIRA MITSUMASU Vice President of Global Marketing BEN SOUBIES Japan Airlines Managing Director Talkwalker JEAN THOMAS Chief Marketing Officer VERIYANTA KUSUMA Pomelo Fashion Head of Community & Social Marketing Traveloka SIVA JAYARAJ VP, Head of Marketing & Experiences Prudential Assurance Company Singapore AUN KOH Director of Brand and Content, APAC Tripadvisor AXTON SALIM Director PT Indofood Sukses Makmur Tbk JEAN MADRID Managing Editor DAVID TSE Unilever Global Esports Director Razer Inc. KENNY ONG Managing Director & MARK KHOO Head of Special Projects, SEA Universal Music Group Digital Marketing & E-commerce Director Resorts World Sentosa GARY VAYNERCHUK ABHISHEK GROVER Chairman of VaynerX Regional Digital Marketing Head CEO of VaynerMedia Samsung MICHAŁ SZANIECKI MARIANNE BUNTON Managing Director SEAT & Cupra Director, Global Sales Volkswagen & Product Marketing Shutterstock CHRISTOPHER SOPHIA ONG DAGUIMOL Vice President of Marketing Group Director ST Engineering Brand Communications ZALORA Group 8 ACCELERATE HR conferences.humanresourcesonline.net/accelerate-hr-my 9 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ ACCELERATE HR conferences.humanresourcesonline.net/accelerate-hr-my
About Learning & Development Asia OPENING KEYNOTE: OPENING KEYNOTE: CREATE COMPETITIVE ADVANTAGE WITH NEW TECH RE-IMAGINING CONTENT: HOW PRUDENTIAL MADE THE LEAP FROM VOLUME TO VALUE • Hypertargeting content to maximise conversions along the entire customer journey At the • Leverage consumer sentiment with • Content marketing strategies during crisis Edge of targeted community based content and post-crisis Content Tech Endemic • Manufacture content and grow consumer base • Redefine customer journey with dynamic content Content with esports • Mastering Native Advertising: Choosing the right content and context for winning marketing campaigns • Incorporate On-Brand storytelling into content marketing campaigns Content • Scaling Personalisation through adaptive • Re-imagine content to convey brand purpose Marketing ROI Content • Design content architecture for brand affinity content for omnichannel marketing delivery Management • Build sustainable content models to prevent • Winning formula for successful & Measurement burnout & content panic syndrome content collaborations and coalitions 10 CONTENT 360HR ACCELERATE conferences.humanresourcesonline.net/accelerate-hr-my https://conferences.marketing-interactive.com/content360-sg/ CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 11
OPENING KEYNOTE: AGENDA KILLER CONTENT CREATION: HOW INFINITI PUSHED THE BOUNDARIES OF A TRADITIONAL MEDIA DRIVE PRE-CONFERENCE WORKSHOPS - MONDAY 08/06/2020 WITH NEW TECH MORNING WORKSHOPS 8.00am Prepare to log in Morning Workshops Begin (Choose 1 of 3) • Employee activism: Convert employees into content Workshop A: Killer email content – techniques that work (Basic/Intro) • Let’s be honest. Almost none of us were trained to write for such a cluttered, saturated and brand ambassadors overcrowded media landscape. But because it’s so cluttered, making an impact on the first What’s Trending • Create impressions via micro-moment attempt matters more than ever before. Email writing, when done right, can be a huge boost in Content content marketing to your marketing efforts. This workshop is perfect for newer marketers looking to hone their skills with the written word. • Pushing boundaries of a traditional media drive with new tech STU LLOYD Chief Executive Officer Hotheads Innovation Workshop B: Conversion Rate Optimisation (Intermediate) • You’ve got their interest, now what? This workshop will diss the key components required for a successful conversion optimisation strategy. Explore methods used to help large brands and smaller startups optimise websites and digital campaigns to achieve their 9.00am maximum potential. We’ll be taking a hard look at uncovering user motivation, wants and • The shift from volume metrics to value metrics to needs, and how to prioritise the elements of optimisation that work best for driving more leads and sales. obtain better results The Future of • Unifying art & science: Balancing data and creativity RACHIT DAYAL Content Strategy in creating compelling and quality content Founder & CEO Happy Marketer • Omni-channel content vs omni-channel marketing; what’s the difference? Workshop C: Aligning content marketing with business goals (Advanced) • Designed for experienced practitioners who are required to justify all of their brilliant ideas against a commercial background. Stop doing content for content’s sake and get real about strategies that makes sense for your business. This 3 hour masterclass is the perfect place to sharpen your content strategy blade. MARCUS HO Founder Brew Interactive 11.00am End of Morning Workshops 13 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/
AGENDA AGENDA PRE-CONFERENCE WORKSHOPS - MONDAY 08/06/2020 CONFERENCE DAY 1 - TUESDAY 09/06/2020 8.50am Prepare to log in 1.00pm Prepare to log in Ask GaryVee (LIVE SESSION): Marketing in the Now AFTERNOON WORKSHOPS In an intimate 1-to-1 style session, GaryVee will be discussing on getting your content strategy right in the context of marketing in today’s turbulent times. There will also be plenty Afternoon Workshops Begin (Choose 1 of 3) of time reserved to take questions from the audience, so have them ready! 9.00am Moderator: Rezwana Manjur, Regional Editor, MARKETING magazine Workshop A: Social Media Content Marketing (Beginner) Keynote Speaker: • Get ready for a comprehensive introduction to using content on today’s social media platforms with the highest traffic. Understand the opportunities and challenges of utilising GARY VAYNERCHUK Chairman of VaynerX, content marketing on platforms like Facebook, LinkedIn, Twitter, WeChat, Instagram, CEO of VaynerMedia Reddit, LINE, TikTok etc. AT THE EDGE OF CONTENT TECH WALTER LIM Founder & Chief Content Strategist Cooler Insights Volkswagen Case Study: Hypertargeting content to maximise conversions along the entire customer journey • Curating content to drive attention for early prospects by juggling emotional Workshop B: Search-Optimised Content Best-Practices (Intermediate) vs rational messaging • This might not be the complete guide to optimising content for SEO, but it’s a great place to • Optimising content by using 1st/2nd/3rd party data to focus on right audiences start! Get a head start by employing top keyword and user intent research, great design and 9.35am 2.00pm • Deliver content by using 1-2-1 and 1-2- video chats as interactive content to replace messaging, as well as technical SEO content issues. standard digital formats ADRIAN ANG MICHAŁ SZANIECKI Founder Managing Director SEAT & Cupra AdVantage Digital Volkswagen Group Content Marketing in the age of COVID-19: Workshop C: DIY Video Content Production (Intermediate) Driving demand effectively without exploitation • With the emergence of live video and the era of micro-moment marketing, sometimes a • Understanding consumer behaviour in times of uncertainty marketer has got to be able to skip the labored production cycle and get their video out • The Do’s and Don’ts of marketing during a pandemic quickly themselves. This crash course in video content production will introduce you to life- 10.10am • Balancing short-term needs with long-term brand building saving shortcuts, and make it that much easier for your team to bring your marketing to life. AKIRA MITSUMASU VP, Global Marketing TAY GUAN HIN Japan Airlines Founder & Global Chief Commercial Officer TGH Collective 10.45am Screen-time break Getting Personal: Redefining The Customer Journey With Dynamic Content 4.00pm End of Afternoon Workshops • Tailoring content for the individual consumer in the context of personalisation • Going beyond one-time transactions 10.55am • Crafting truly meaningful 1:1 content experiences JEAN MADRID Managing Editor Unilever CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 14 15 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/
AGENDA AGENDA CONTENT MARKETING ROI CONFERENCE DAY 2 - WEDNESDAY 10/06/2020 Fireside Chat: Visual Storytelling: Creating an immersive campaign to master 8.50am Prepare to log in the art of storytelling • Curating content that resonates with customers and builds emotional connection Opening Keynote: Re-imagining Content: how Prudential made the leap from • Driving engagement by immersing them in a personalised content creation experience volume to value • Delivering a seamless experience with the aid of machine learning • Moving beyond commercial intent – The value of Purpose 11.30am • Re-imagining content to convey brand purpose Moderator: Rezwana Manjur, Regional Editor, MARKETING magazine 9.00am • Personalised journeys vs traditional mass touch points Panelist: MARIANNE BUNTON SIVA JAYARAJ Director, Global Sales & Product Marketing VP, Head of Marketing & Experiences Prudential Assurance Company Singapore Shutterstock Panel Discussion: Incorporating On-Brand Storytelling into your Content ENDEMIC CONTENT Marketing Campaigns • Forging connections through visual mediums Mastering Localisation By Leveraging Consumer Sentiment With Targeted • Establishing a trendsetter mindset to your content Community-based Content • Boosting engagement by staying focused on your content’s core value • Tapping into like-minded, peer-based communities 12.05pm Moderator: Rezwana Manjur, Regional Editor, MARKETING magazine • Staying authentic by utilising the power of localised content Panelists: 9.35am • Creating community-based content marketing opportunities ANTON REYNIERS KENNY ONG MICHELLE YIP Regional Strategic Managing Director & VERIYANTA KUSUMA Chief Marketing Officer Partnership Lead, Head of Special Projects, Head of Community and Lazada Singapore Creative Agencies SEA Social Marketing Google Universal Music Group Traveloka Scaling Personalisation through adaptive content for omnichannel marketing delivery • Delivering a consistent message by branding content together across multiple platforms Game On! How Brands Are Using eSports To Manufacture Content And Grow Their • Creating seamless content experiences to match platforms with needs Consumer Base 12.40pm • Building content to leverage consumer experience • Understanding eSport’s role in the SEA Games by marketing it on the right channel • Introducing competitive eSports to the traditional sports competition scene AUDRA PAKALNYTE 10.10am Head of Strategic Initiatives & PR • Aligning product with content without losing its natural connection with the industry Fave Group DAVID TSE Global Esports Director Panel Discussion: Stronger together: Winning strategies for successful content Razer Inc. collaborations and coalitions • Maximising your brand’s ROI by getting the most out of brand partnerships 10.45am Screen-time break • Evaluating the function of B2B vs B2C collaboration strategies • Measuring the success of a content collaboration 1.15pm Moderator: Rezwana Manjur, Regional Editor, MARKETING magazine Panelists: AUN KOH CHRISTOPHER NIKHIL KHAROO Director of Brand and DAGUIMOL Head of PR & Partnerships, Content, APAC Group Director Asia Pacific Tripadvisor Brand Communications Fitbit ZALORA Group 1.50pm End of Day 1 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 16 17 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/
AGENDA AGENDA CONTENT MANAGEMENT & MEASUREMENT CONFERENCE DAY 3 - THURSDAY 11/06/2020 Designing a content architecture for brand affinity 8.50am Prepare to log in • Transforming content marketing into media publishing • ‘Time spend’ as the new success measure Opening Keynote: Killer Content Creation: How Infiniti pushed the boundaries of a • Building an always-on content pipeline for an non-media brands traditional media drive with new tech 10.55am • Mining and creating content authentic to your brand MARCO SPARMBERG VP & Head of Content Development, • Experiential exponential: producing compelling content for participants and owned channel Marketing & Communications • Maximizing integration and collaboration across platforms and functions to DBS Bank 9.00am repurpose content Future-Proof your content marketing strategy through TREVOR HALE smart measurement Chief Communication Officer INFINITI • Combining data in content marketing tactics with measurement in mind • Going beyond limits by introducing creative content practices 11.30am • Driving successful engagement by incorporating user generated content WHAT’S TRENDING IN CONTENT? ROCHE VANDENBERGHE VP & Head of Marketing FWD Life Insurance Corporation Creating actionable content by building data-driven content marketing strategy • Mining fresh insights that lead to cut through creative • Optimizing creative campaigns through data and feedback Panel Discussion: Building Sustainable Content Models To Prevent Burnout, Content 9.35am • Understanding the importance of data and creativity in content Panic Syndrome And Loss Of Consumer Interest ABHISHEK GROVER • Preventing content burn-out by establishing strategies for long term success Regional Digital Marketing Head • Reinventing your own content formula for application for brands Samsung • Balancing commercial needs with demand of consumers by utilizing infinite content options rightfully Employee Activism: Converting Your Most Critical (And Overlooked) Audience Into Moderator: Content Brand Ambassadors KHUSHBOO BENANI • Creating an effective internal content strategy to turn employees into influencers Head of Content, Influencer Marketing & Brand Advocacy • Establishing a shared identity that’s high on emotional engagement 12.05pm Diageo India 10.10am • Initiating guidelines to enhance the image of your budding content creators Panelists: SOPHIA ONG Vice President, Marketing ST Engineering CHRISTABEL CHUA JIAN HAO TAN Social Media personality Social Media Personality and Entrepreneur @thejianhaotan @bellywellyjelly 10.45am Screen-time break DENISE KELLER VIKNESWARAN VEERASUNDAR Producer, Director Social Media Personality Creating Indelible Impressions Via Micro-Moment Content Marketing & Presenter @vikarworld Keller Media • Understanding the principles of micro-moment content marketing • Recognising the individual consumer’s specific context 12.05pm End of Day 2 10.55am • Maximising micro-moment through content delivery systems JEAN THOMAS Chief Marketing Officer Pomelo Fashion CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 18 19 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/
AGENDA CONFERENCE DAY 3 - THURSDAY 11/06/2020 THE FUTURE OF CONTENT STRATEGY SPONSORS & PARTNERS Panel Discussion: Making The Shift From Volume Metrics To Value Metrics To Obtain Learn more about how we can help you achieve your mission- Better Results critical priorities and position your brand as the brand of choice • Setting value metrics that measure your business objectives • Measuring engagement and what constitutes ROI for content and digital solutions. We have the right platform for 11.30am • Optimizing pricing strategy for high growth you at CONTENT 360 WEEK and MARKETING-INTERACTIVE. KELLY NEVE BECOME OUR STRATEGIC PARTNER TODAY! Director of Marketing, Australia Benefit Cosmetics (LVMH) 2020 Sponsors: Panel Discussion: Making The Shift From Volume Metrics To Value Metrics To Obtain Better Results • Setting value metrics that measure your business objectives • Measuring engagement and what constitutes ROI • Optimizing pricing strategy for high growth 12.05pm Moderator: Rezwana Manjur, Regional Editor, MARKETING magazine Panelists: MARK KHOO SHIREESH MISHRA SU-ANN YEOW Digital Marketing and Vice President of Deputy Head of E-commerce Director Marketing Analytics Digital Marketing, Resorts World Sentosa Citi Asia Pacific Allianz SE As a sponsor of CONTENT 360 WEEK, you can potentially reach: 12.40pm End of Conference 177,000 100,000 47,200 5,300 FACEBOOK EMAIL TWITTER LINKEDIN FOLLOWERS CAMPAIGN FOLLOWERS FOLLOWERS CONTACTS Contact Chua Soon Tzer at partnerships@marketing-interactive.com or +65 9066 0353 to find out how you can partner with us to reach your target audience at conferences.marketing-interactive.com/content360-sg/ CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 20 21 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/
SPONSORSHIP 30% OFF BENEFITS PRICING PROMO CODE: CONTENT360WEEK MAIN CONFERENCE ONLY (FROM NOW TILL 31 MAY 2020) Put your brand in the spotlight. Through our integrated marketing campaign, you can gain extensive exposure and 349 associate yourself with an event that your audience views positively. You can also explore speaking opportunities to position yourself as an authority and subject expert SGD in the industry. * Unlimited access to presentation slide decks (subject to speakers consent) Transform leads into customers. More exposure means more interest. More interest means more leads! Position yourself as an industry leader. MAIN CONFERENCE + Showcase your innovative technologies and expert services directly to decision-makers, across the industry, by exhibiting at our event. 2 PRE-CONFERENCE WORKSHOPS SGD 449 WHO SHOULD SPONSOR Content Marketing Agencies (PR, Media Specialist) Content Management Solutions Providers Content Intelligence Software Providers (Marketing Cloud) * Unlimited access to presentation slide decks (subject to speakers consent) Analytics and Measurement Providers Content Distribution/Amplification Providers Media Companies who offer Customised Content Production Services Influencer Agencies and Networks Don’t miss this opportunity to learn how you can future-proof your Event Organisers content marketing strategy at CONTENT 360 WEEK. Visit Content Platforms https://conferences.marketing-interactive.com/content360-sg/pricing CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 22 23 CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/
GET IN TOUCH WITH US REGISTRATION AND GENERAL ENQUIRIES SINGAPORE PHILIPPINES, AUSTRALIA, Kheeran Vasuthavan THAILAND, VIETNAM Project Manager & CAMBODIA Email: kheeranv@marketing-interactive.com Tel: +65 6423 0329 Czarina Solomon Mobile: +65 8598 5965 Head, Project Management Email: czarinas@marketing-interactive.com Tel: +65 6423 0329 MALAYSIA Mobile: +65 8112 6351 THE SHORTLIST FOR PR AWARDS HAS Mohanesh Kumar Project Manager INDONESIA & BRUNEI BEEN RELEASED! CONGRATULATIONS Email: Mohaneshk@marketing-interactive.com Tel: +65 6423 0329 Dzulfiqar Rohim TO THOSE WHO MADE THE CUT! Mobile: +65 9895 3365 Assistant Head, Project Management Email: dzulfiqarr@marketing-interactive.com Tel: +65 6423 0329 Mobile: +65 9678 9958 DISCOVER THE FINALISTS! SPONSORSHIP & EXHIBITION OPPORTUNITIES https://awards.marketing-interactive.com/pr-awards-sg/finalists Chua Soon Tzer Regional Commercial Director, SEA Email: partnerships@marketing-interactive.com Follow us on social media Enquiries Tel: +65 6423 0329 Mobile: +65 9066 0353 Czarina Solomon #PRAWARDS +65 8112 6351 / +65 6423 0329 czarinas@marketing-interactive.com SPEAKING OPPORTUNITIES Priya Karthik Brought to you by A publication of Regional Producer Email: priyakarthik@marketing-interactive.com CONTENT 360 https://conferences.marketing-interactive.com/content360-sg/ 24
BUSINESS RESILENCE SERIES As the world copes with unprecedented challenges, businesses globally RECOGNISING THE REGION’S BEST are now rethinking their strategies, purposes and communication to LOYALTY & ENGAGEMENT MARKETERS remain relevant in the eyes of the consumer of the future. WHY YOU SHOULD ENTER With so much white noise out there, the Business Resilience Series, • Gain industry-wide recognition as a loyalty expert. was created by MARKETING-INTERACTIVE to help you take a proactive • Promote your award-winning loyalty approach to your consumer base. stance in navigating through the new economy. • Showcase your best work to our independent, expert, client-side judges. • Be recognised as an award winning agency to The series will inspire you to rethink planning and strategising to create your future clients and partners a leadership blueprint for future sustainability. We will equip you with essential knowledge that can guide you during a crisis, and skills and lessons to empower you in your post-crisis recovery plans. ENTER AWARDS TODAY Webinar themes: #LOYALTYENGAGEMENTAWARDS Leadership and Content Customer communications marketing experience https://awards.marketing-interactive.com/loyalty-and-engagement-sg/ E-commerce Recovery Sales and FOR ENTRY ENQUIRIES marketing marketing marketing Dzulfiqar Rohim Mike Lee +65 6423 0329 / +65 9678 9958 +65 6423 0329 / +65 9889 9596 dzulfiqarr@marketing-interactive.com mikel@marketing-interactive.com Underscored by the trust of our readers since 2002, this is the best platform for you to engage in digital learning on-the-go. Gold Sponsor: https://webinars.marketing-interactive.com/ Brought to you by A publication of Brought to you by A publication of 26
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