CORPORATE MEDIA KIT - finger lakes musical theatre festival
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join the festival family WHere As one of the state’s largest professional arts organizations, the Finger Lakes Musical Theatre Festival attracts an impressive and notable corporate network, Auburn, NY which includes top business leaders from throughout Central New York. With direct exposure to 60,000 engaged patrons annually, your business will be recognized by a wide and diverse audience. Benefits are varied and range from an WHen elegant corporate event at Emerson Park and complimentary tickets to share with May - October employees, to print, online, and on-stage advertising throughout the 2019 season! WHy To enable arts education and provide excellent entertainment while serving as an economic driver for the Finger Lakes region how Here's what your peers are saying: With the generous support of community "As a supporter of the Finger Lakes Musical Theater partners like you! Festival, we believe the arts play an important part in our community by promoting tourism and strengthening our economy." — Gary Cuthbert, MEDENT "We are happy to support the Finger Lakes Musical Theatre Festival. What it offers to our community is 60,000 substantial." — Matthew Benedict, Midstate Mutual PATRONS "The Hilton Garden Inn is proud to be a sponsor/ who attended partner of the Finger Lakes Musical Theatre Festival performances at the because we appreciate what a dynamic and exciting Merry-Go-Round attraction it is for our community and guests. We Playhouse in 2018 also appreciate the new guests who stay with us while visiting the Festival." — Jess Cantu, Hilton Garden Inn Auburn "I have always personally enjoyed the plays at the 1,375,000 Musical Theatre Festival and am consistently amazed at the quality of production and acting. What better visitors way to spread the news than to become a sponsor and show my support for the community and the arts reached via official while reaching a large audience? My staff LOVES the Festival website, and perks that sponsorship offers them as well!" across various social — Dr. William Foresman, AMP Urology media platforms 1
GREASE | June 5 - 26 We’re back at Rydell High where the Greasers and Pink Ladies are up to no good! Put on your leather jacket and bobby socks and get ready to shake a leg at the dance! Featuring all of the songs you know and love from the hit movie, including “You’re the One That I Want,” “Grease (is the word),” “Hopelessly Devoted to You,” “Greased Lightning,” and more. Nonstop comedy, rock and roll, and killer choreography make this an unforgettable sing along favorite. Rated PG. DIXIE’S NEVER WEAR A TUBE TOP WHILE RIDING A MECHANICAL BULL and 16 Other Things I Learned While Drinking Last Thursday | June 28 – July 3 Dixie Longate, America’s Favorite Tupperware lady, is at it again with a hilarious, brand new show! What do a jeweled crown, a cardboard cut-out of Julie Andrews, and a box of moon pies have in common? Put on your cowboy boots and walk into her favorite honky-tonk as she shares lessons learned after a hard night of drinking! GRAND HOTEL | July 10 - 31 1928. Berlin. The city is the epicenter of nightlife and frivolity and home to one of the greatest crossroads of intrigue, luxury, romance and mystery– the Grand Hotel. Check into the lavish establishment where the hopes and dreams of ten hotel guests collide over one unforgettable night. Fueled by an epic score and non-stop, stylish choreography, the stories intertwine to create a spellbinding song and dance spectacle! Rated PG. SOUTH PACIFIC | August 7 - 28 Based on James Michener’s Pulitzer Prize winning “Tales of the South Pacific,” Rodgers and Hammerstein’s legendary musical bursts to life on the Playhouse stage. Set against the backdrop of an island paradise during WWII, this musical comedy features the iconic songs including “I’m Gonna Wash That Man Right Outta My Hair,” “There is Nothin’ Like a Dame,” “Younger Than Springtime,” “Bali Ha’i,” “Honeybun,” and the timeless “Some Enchanted Evening.” Rated PG. WORKING, THE MUSICAL | Sept 4 - 21 The extraordinary musical about ordinary people. The hopes, dreams, and timeless truths of the working American are the focus of this inspiring, unique, genre- defining musical. With songs by James Taylor, Lin-Manuel Miranda (Hamilton), and Stephen Schwartz (Wicked) and based on Studs Terkel's best-selling book of interviews with American workers, Working paints a vivid portrait of those whom the world so often takes for granted. Rated PG. REGIONAL PREMIERE! LOCH NESS, A NEW MUSICAL | Sept 28 – Oct 13 On the mysterious waters of the Scottish Highlands, a young girl discovers herself – and a legendary creature – in this epic new musical adventure. Equally hilarious and heart-warming, LOCH NESS takes us on a magical journey about finding your way… where you least expect it. Perfect for the entire family. Rated G. 2
FEStiVAL sponsorships Loch Ness, A New Musical (5) SHOW SPONSORS^ PRODUCER SPONSOR EXECUTIVE SPONSOR Working, The Musical FESTIVAL SPONSOR SPONSOR: $8,500 OPENING NIGHT Want the ultimate recognition for your business? South Pacific Grand Hotel Season sponsors are our biggest stars! Gain maximum exposure for your business with any of the nine $37,500 $25,000 $20,000 $12,000 Grease customized packages outlined below. COMPLIMENTARY CORPORATE RECEPTION WITH SHOW TICKETS An elegant corporate reception at the Emerson Park Pavilion with passed hors d'oeurves and an open bar Private reception at Emerson Park Pavilion for up to 85 people* • • • • Tickets to that night's Playhouse performance for up to 85 people* • • • • COMPLIMENTARY TICKETS AND DISCOUNTS Complimentary tickets to use at any MGR Playhouse Performance** 40 20 10 30 2019 Playhouse Parking Pass (valid during performances only) • • • • • FULL-COLOR PLAYBILL ADVERTISING Playbills are distributed at each performance to 60,000 patrons annually Prominent billing on all Playbill covers • • • Full page color advertisement in Season Playbill ($2,500 value) • • • • • Sponsorship recognition in Playbill • • • • • MARKETING + PROMOTION Over 1,375,000 visitors to all website and social media platforms during the Festival season (May-October) Mention as "Festival Sponsor" in all pertinent radio advertising • Company logo displayed in all pertinent television advertising • Logo placement on back of all ticket envelopes • Company logo in all show trailers, to be distributed on social media • • Banner displayed in theater for the duration of the 2019 season • • • Mention from the stage in all season pre-show curtain speeches • • • Mention in all pre-show curtain speeches for your selected show • • • • Mention in all opening night pre-show curtain speeches • • • • Company recognition on all Festival social media platforms • • • • Website listing, link, and logo on FingerLakesMTF.com • • • • • SPECIAL VIP ONLY EVENTS Invitation to Festival Meet & Greet • • • Invitation to Donor Recognition Event • • • Complimentary seats at 2019 Festival fundraiser 10 5 2 * Can only be used on night of corporate reception. Excludes your selected Spotlight Sponsor performance(s). ** Cannot be combined with other discounts and offers. Tickets above and beyond 85 tickets for corporate reception. ^ Show Sponsorship selections include: Grease, Grand Hotel, South Pacific, Working The Musical, and Loch Ness, A New Musical and are granted on a first-come, first-served basis 2 3
Business partnerships BRONZE BUSINESS SILVER BUSINESS GOLD BUSINESS PARTNER $5,000 PARTNER $2,500 PARTNER $1,500 Expand your exposure and get the best deal by becoming a Business Partner – perfect for small businesses or individuals who wish to bundle benefits! You will receive an ad in the Playbill, Spotlight Sponsorships, and complimentary tickets, along with other exclusive incentives! COMPLIMENTARY TICKETS AND DISCOUNTS Complimentary tickets to use at any MGR Playhouse Performance* 12 6 4 2019 Playhouse Parking Pass (valid during performances only) • • • FULL COLOR PLAYBILL Full Page Color advertisement in Season Playbill ($2,500 value) • Half Page Color advertisement in Season Playbill ($1,275 value) • Quarter Page Color advertisement in Season Playbill ($650 value) • PROMOTIONAL MATERIALS - PRINT, ONLINE, BRAND MARKETING Over 1,375,000 visitors to all website and social media platforms during the Festival season (May-October) Company recognition on all Festival social media platforms • Website listing and link on FingerLakesMTF.com - Plan Your Visit Pages • • Name and logo on FingerLakesMTF.com - Business Partners • • • Company Name listed under Business Partners in Season Playbill • • • SPOTLIGHT SPONSORSHIPS Spotlight Sponsorships 6 3 2 Posters with your logo and message visibly placed at each entrance to the theater for your selected performance(s) • • • Customized curtain speech for your selected performance(s) • • • Tickets at a discounted price of $30 each for sponsored performance* 12 6 4 * Cannot be combined with other discounts and offers. Spotlight sponsorship $250/performance Put your business centerstage at a Playhouse performance! Hear your business' name announced from the stage before a performance of your choosing, and experience other brand exposure and ticket discount perks. Available on a first-come, first-served basis. For all Sponsorship inquiries, please contact Jessica Alexander, Don’t delay! Development Assistant, at (315) 255-1305 or Jessica@FingerLakesMTF.com 3 4
Playbill advertising Advertising in our Season Playbill will put your business in front of the most captive audience in the Finger Lakes, reaching over 60,000 patrons! When you advertise with us, you identify your company as a community leader and supporter of the arts. Each show will have its own full-color Playbill, keeping readers immersed throughout the season and motivating patrons to take their copy home to read later! This is a chance to personalize each show, share some new and interesting content, deepen engagement with our patrons, and encourage audiences to step into the world of each show in a new way. Size Full Page Dimensions (w”xh”) 5.25”w x 7.875”h Regular Rate $ 2,500 Deadline Artwork, order form, and Half (Horizontal) 5.25”w x 3.875”h $1,275 payment must be received by Half (Vertical) 2.5625”w x 7.875”h $1,275 May 1st at 5pm Quarter 2.5625”w x 3.875”h $ 650 Send all order forms and Eighth (Horizontal) 2.5625”w x 1.875”h $ 375 electronic ad files to: Eighth (Vertical) 1.21875”w x 3.875”h $ 375 Meara@FingerLakesMTF.com Half Half (Horizontal) (Vertical) 5.25”w x 3.875”h 2.5625”w Eighth x 7.875”h (Horizontal) Full 2.5625”w 5.25”w x 7.875”h x 1.875”h Quarter 2.5625”w Eighth 8.875”h x (Vertical) 3.875”h 1.21875”w x 3.875”h 6”w PLEASE NOTE » Please supply artwork electronically via email. Accepted formats include: PDF, JPG, TIFF, PNG. Full color. » Images must be at least 300dpi. Images copied from the web are not high enough resolution for print. » Need help putting your ad together? For an additional charge of $50, we will create an ad for your business using your existing logo and images. (No charge if keeping ad exactly the same as last year’s.) 5
ORDER FORM A LA CARTE BUNDLED BENEFITS PLAYBILL ADVERTISEMENT I’M INTERESTED IN BECOMING A Select Ad Size: BUSINESS PARTNER Full page ($2,500) Select Level: Half page ($1,275) Gold Partner ($5,000) Quarter page ($650) Silver Partner ($2,500) Eighth page ($375) Bronze Partner ($1,500) Would you like us to create your ad? Would you like us to create your ad? Yes (Additional $50) Yes (Additional $50) No (Please submit by May 1st) No (Please submit by May 1st) = Subtotal $ = Subtotal $ SPOTLIGHT SPONSORSHIP We will contact you via email to confirm the Preferred Spotlight Date(s)/Time(s): specific date(s) of your Spotlight Night(s). ______________________________________ Number of performances: ______ x $250 TOTAL FROM EACH OUTLINED BOX: = Subtotal $ = GRAND TOTAL $ Contact Name: ______________________________________________________ Company Name/Name to be Listed: ___________________________________________________________ Email: ______________________________________________________________________________________ Address: ____________________________________________________________________________________ City: ____________________________ State: ______ Zip: _____________ Phone: ____________________ Please indicate your method of payment. Space will not be reserved until payment is made. Check enclosed (made payable to Merry-Go-Round Playhouse, Inc.) Visa MasterCard Discover American Express Name as Printed on Card: ______________________________________________________________________ Credit Card Number: __________________________________________________________________________ Expiration Date: ______ /______ Zip Code: ____________ Security Code (Back of Card): _______________ Authorized Signature: _________________________________________________________________________ Email form to: Meara@FingerLakesMTF.com Or send form and payment to: Merry-Go-Round Playhouse, Inc., Attn: 2018 Playbill 17 William Street, 2nd Floor, Auburn, NY 13021 6
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