MEDIA KIT 2018 Property Report - Essential for any organisation looking to reach the region's most influential real estate developers
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property-report.com MEDIA KIT 2018 Property Report Essential for any organisation looking to reach the region’s most influential real estate developers 1 PropertyReportTV | PropertyGuru Property Report PGPropertyReport | @Property_Report | PropertyReportTV | PropertyGuru Property Report
property-report.com About Since PropertyGuru Property Report launched SNAPSHOT 2 in the spring of 2004, Asia has become one of the 3 world’s most desirable investment destinations, as well as home to a dynamic architecture and design scene. Established: 2004 In turn, we have also expanded in print and online over the past 14 years to cover the topics and Print readership: trends – both regionally and globally – that matter 6,000 (pass-on readership x 1) most to our dedicated readership of leading real estate developers and affluent property investors. Frequency: OUR MISSION is to enable this audience to make six issues per year informed decisions on where to build, who to work with and what to buy. Covering established Monthly page views: and emerging investment destinations in Asia 80,000+ and major international hubs, the latest market and design trends, as well the region’s rising and Online content: most respected designers and suppliers, we are 80+ stories per month proud that our dedicated readership turns to Property Report for authoritative, engaging and entertaining industry-leading content. PGPropertyReport | @Property_Report PropertyReportTV | PropertyGuru Property Report
property-report.com Our audience Few print and online publications understand and specifically cater to the needs of the region’s largest real estate developers and serial investors in the way we do. Through our highly-targeted direct-mail and event (Asia Property Awards) distribution, in addition to far-reaching online platforms and newsletter database, we speak to the C-suites, decision makers and marketing teams at the most 4 5 influential companies in the Asian real estate sector. PGPropertyReport | @Property_Report PropertyReportTV | PropertyGuru Property Report
property-report.com Editorial CALENDAR 146: FRONTIERS 149: URBAN • Ad deadline: 15 Dec ‘17 • Ad deadline: 18 Jun ‘18 • Publication: 1 Feb ‘18 • Publication: 1 Aug ‘18 • Special feature: Everything you need to know • Special feature: The makings of megacities about moving into Asia’s frontier markets • Destination Features: Myanmar, Thailand • Destination Features: Japan; USA • Event distribution: Myanmar Property Awards, • Event distribution: Cambodia Property Awards Thailand Property Awards, Indonesia Property Awards 147: INFLUENCERS 150: PROPTECH Online and in print, Property Report covers the most pertinent topics and • Ad deadline: 16 Feb ‘18 • Ad deadline: 13 Aug ‘18 market trends in Asian luxury real estate. • Publication: 1 Apr ‘18 • Publication: 1 Oct’ 18 • Special feature: Profiling the biggest players and • Special feature: The relationship between personalities in the global real estate industry cryptocurrency and real estate Each of the six annual issues focuses on a particular theme, from the • Destination Features: Malaysia; Philippines • Investment Features: Indonesia; Singapore revolutionary impact technology is having on the sector through to up- • Event distribution: Asia Property Awards (Malaysia); • Event distribution: Asia Property Awards and-coming regional markets and established international destinations. Philippines Property Awards (Singapore); Asia Property Awards Grand Final Also included are our mainstay features highlighting breakthrough urban innovations, must-have gadgets for the home, developments in Asian 148: RESORTS 151: YEAR-END • Ad deadline: 12 Apr ‘18 • Ad deadline: 22 Oct ‘18 design and exclusive interviews with the industry’s leading tastemakers and • Publication: 1 Jun ‘18 • Publication: 1 Dec ‘18 trendsetters. • Special feature: Asia’s best resort residences • Special feature: The essential 2018 Asia roundup • Destination Features: Vietnam, Sri Lanka • Investment Features: Mongolia; Australia With more than 80 articles published every month on Property-Report.com, • Event distribution: Vietnam Property Awards; • Event distribution: n/a our dedicated readership is kept abreast of the most pressing news and Sri Lanka Property Awards views, as well as content from the print editions and exclusive online features. 6 7 ABE TOLENTINO’S VISION WAS FOR A RUSTIC, BUT COMFORTABLE BASE FROM WHICH HE COULD SURF THE NEARBY WAVES AND HE ACHIEVED IT THROUGH LIBERAL USE OF WOOD S TA R AND USE OF STRAIGHT LINES THROUGHOUT THE DESIGN 58 SINGA PORE’S PUBLIC AT T R A 75 DISCU HOUSING SSING AS POWER 63 A WO IA’S GREE COUPLE RD WITH N BUILD CTION MYANMA ING FUTU R’S MR CL RE EAN OPPORT UNITIES MANY CH ABOUND CO-LIVIN IN THE PH The United TH INESE BE ILIPPINE G RELOCA TES TO TH S 84 when it co States’ standing REPRES AT THE TRUM LIEVE A NEW ER mes to lur on ENTS TH P BRAN A FOR IND E REGIO N 102 continue ing cash the global stage E FULF D IAN REAL to prove irresistibl -rich Asian may be un OF THE ILMENT ESTATE e investor s, cities der threat, but THROUG AMERIC 96 BY ROSALIN D GIBB across the H SAVV AN DREA nation AND SU Y IN M CCESS IN VESTMENTS REAL ES TATE TRADIN G accommodating comme rcial flights in the early turboprops that drifted 2000s — starting off with with 19-seater fly more than 100 passeng the strong winds, followed by bigger ers post-airport renovat aircraft that could often tortuous journey ion in 2008 — it was involving all modes a long and yet on the island. We of transport: air, sea had to import a lot and land. tiles, electrical fittings, of things “At that time Siargao felt very isolated, very plumbing fixtures. Everyth from Manila. Toilet bowls, large moved to Dapa and quiet, and hard to get ing.” W took over his dad’s to,” says Abe, who Slabs of local hardwo hile its glitz Island, as well as the local cable televisio od had to be ferried United Stat y allure and air family’s land holding n business called Green A team of carpenters over from neighbouring of unshakea s across the island, and a foreman from Surigao del Sur. preemine es use to beat in 2004. the northern provinc tangible nt superpow it with, ther ble confidence In 2005, he started hired to supervise constru e of Pampanga were piece of the Ame er. Inve e’s no may be amo building on the Punta ction. rican Drea stors have long denying the wide ng the sticks criti Suiza, a college friend Dolores property, hiring In Miam m. And whe eyed scre cs and fellow surfer — architect Carla i, plentiful n you look its cities in the en appeal of the of the degree in architecture who at the time had “I wanted high ceilings legends sunshine at the evid hope of world’s — to design a “moder yet to , lots of straight lines, n, Asian tropical, open-pl complete a regret,” he says, describ and lots of wood which and and ence, it’s snaring on the plan high-rise apartme golden beaches impossib their ing I would later le to blam own et. quality and And, of course, nts overlooking Cen are among the e them. The idea was to play an house”. the challenges of tropical the frustration of dealing with warping San Fran there’s coun tral Park drawcard s. New York up the property’s most living is the weathe wood. Among cisco and tless othe are rs, including among the mos cooling breeze, the unobstructed from r, and seasonal typhoon Indeed, US Seattle: two pere t sought creates its own rhythmic sound of tantalising features: the Pacific regularly s barrelling in nnia Los Angeles after real the views, the “Over the years, we’ve whip the island with the high cities have long l stars on the natio with its esta bring everything into rustling of trees. “It took a lot of logistic renovated the structu wind and torrential -end mar ket even offered pote n’s western timeless Hollywo te Siargao at a time when s to res to be able to deal rain. surviving ntial prop seaboard od there really wasn’t with that better.” the calamito erty buyers both . anything available It took two years to us financial prestige crash a deca and impressi complete the two houses de ago. ve returns, 62 with sloping roofs, concret on the property: two-sto with e walls warmed by plenty rey structures 88 wraparound window of wooden flooring s dressed only by white, case and beams, 106 . In the feather-light gauzy industry om along curtains. The main AGS ON l estate bo SE DR AL 96 in the rea e construction port MALAI APPE und a lot ancient SIA’S PLUSH ndied aro Th justified. UNESCO-listed MALAY OBE 12 3 ba be en bu ilding NAM’S ’ is one tha t is has alrea dy to the ot of the GANG THE GL big thing the hyperbole y south the upsh e. With tics, but : all the wa real estat area 63 ER ND L POW OM AR OU e ‘next ver, t extends t been without cri rties and resort SEOU ENS FR The phras Vietnam, howe h of sa nd tha ief hu b, the T GARD has no al prope as its ch es and EA of centr al long stretc south – residenti teway – lf cours GR ach – the kilometres to the st admired new international ga range from go S HEAT China Be 30 tnam’s mo g t around d a thrivin ure options tha e. t gredien KET GA THER of Hoi An been some of Vie -largest city an leis sid BEIJIN G s rth ns and country RY MAR frenzy ha try’s fou attractio und the bucolic WN IN RITAGE co un ge tral in LUXU rita 89 – the s he aro AILAND BLING DO BAN HE Danang ses world-clas ycle rides The cen 88 TH TUM ASIA’S UR as s and bic COME encomp cooking classe ALLS ESERVE to 152 W LE TO PR casinos TT ge 99 TH E BA the herita nang to from Da h-end ds south host of hig that exten well as a BY DUNCA N FORGAN stretch of land tment options, as e, the inves ntrepiec m’s best DETAILS | Gadget s h as its ce of Vietna NO. 141 ina Beac home to some PROPER With Ch is TY-REPO of Hoi An RT.COM hotspot s amenitie SGD8, MYR lifestyle 21.2 THB200, 0, IDR64,000 HKD48,1PHP DETAILS | Gadget s 280 >> RTER VINTAGE VISION GETTING SMA 6 instant camera in I-1 is a powerful The Impossible . Enhanced analogue Polaroid 5 the body of a classic ivity and smartphone app with Bluetooth connect can do everything from clicker integration, the re. It aphy to studio portraitu 4 into gear experimental photogr at the clap of your hands. as 2018 clicks photos ever more intriguing also takes Silk, Hoi An world of tech gets From USD139.99, A Dong r shops The wonderful hora of tailo e, even .com An’s plet polaroidoriginals ang ibute Hoi tre for the silk trad recent ang, Dan Some attr a cen m is a 3 Soleil Dan is one of to its history as hing boo enon l complex ts. poke clot phenom er condote new developmen gh the bes that the ity for Dan ang This four-tow ing the two thou Others maintain ese propens an Estates, strik 2 ient Oce Beach on ang’s mos t encompass of one. a Vietnam way, the anc on China the BRG Dan completion it will as well as a pair es from Either place to get nding in ure com businesses. surf pou icured fairways of Ocean Upon the city will feat lf as the Asia. 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It’s well uce and select Marble Mou on holes such sand Specially com while floo tates.com.v casual the pool. artisans, patterned tiling theoceanes PGPropertyReport | @Property_Report PropertyReportTV | PropertyGuru Property Report Don’t be fooled een epic appearance of the Ringly. ted Paper The Montblanc Augmen writings side of the ally sourced prod ide the basis visual element meanders betw nate ly dcra fted by d and exubera Loc prov , affectio was han shed woo Despite being made of semi- automatically digitises on the though. and Japan ction of par-5 that g Norman rk, designed bines poli and 18K gold, anything from Italy pizzas and a sele s and long Australian Gre te Sha g com an old-world cha rm. he’s freq precious gems and doodles. Pen imports ds, wine dunes. 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property-report.com Reach Online engagement 80,000 Direct-mail and event distribution 80+ monthly articles published 3,750 average monthly page views every month decision makers and industry leaders Eleven from the real estate development sector, as well as the architecture and countries across the region play host to design, property agency and proptech the Asia Property Awards ceremonies industries, receive every bi-monthly and gala dinners - and Property Report 8 issue Property Report straight to their is distributed at all these exclusive 9 home or office address. events. 27,000+ 15% subscribers to our eDM and average click-through rate for Location newsletter database client eDMs PRINT ONLINE Singapore 19% 16% Thailand 15% 13% 76,000+ Malaysia 15% 12% followers across all Indonesia 12% 4% social media platforms Philippines 11% 22% Vietnam 9% 5% Cambodia 8% 4% Myanmar 8% 3% Rest of the World 3% 21% All data sourced from Google Analytics and Property Report database PGPropertyReport | @Property_Report PropertyReportTV | PropertyGuru Property Report
property-report.com Marketing Digital • Partnered content campaign Print • Advertorial solutions Work closely with our editorial and design team to craft a compelling story that places your brand and/or product front and centre. Strategically aligned alongside our editorial content throughout the issue, two- Custom and four-page advertorials are an invaluable, spacious way to convey a Nowadays, brands and businesses complex message and engage your need more than ever to innovate target audience. when it comes to marketing in DISPLAY order to stand out from the crowd. Two-page: USD9,000 | As a luxury real estate media outlet, Four-page: USD12,000 Whether it’s a high-impact leaderboard on we have the editorial and artistic our homepage or a coveted back-page ad expertise to craft stories on your in the magazine, Property Report offers a behalf – stories that engage our Carefully curated for you by us, our partnered • Premium product placement variety of display options, in print and online. readers and align your brand with content solutions are written and designed using A great addition to a bespoke campaign or viral, thought-provoking content the same level of care and creativity as our editorial. a highly-effective standalone solution, these that delivers the right messages With your brand strategy at the forefront, we’ll attention-grabbing advertisements ensure your for your business. work directly with you to co-create and promote marketing message reaches the right audience. 10 content campaigns across our network. A basic 11 campaign includes 1 x written article production Print and upload; 1 x month homepage presence; 1 x • Z-fold cover: USD12,000 social media promotional post. • Inside front cover double-page spread: USD9,500 From USD7,600 • Back cover: USD6,800 • Inside back cover: USD5,800 • eDM blast • Double-page spread: USD7,000 • Full page: USD4,500 Reach our highly-targeted database Take over an entire full page of of 27,000+ dedicated regional our prominently positioned Details Note: all full-page and double-page ads are and global subscribers with your section by showcasing your latest strategically positioned at the front of each own tailored message. With 100% products alongside a full-page issue for maximum exposure share of voice, the eDM blast can display ad. Details exhibits the most either include artwork and a link to recent gadgets, furnishings and Digital your website or email address, or must-have items for high-end homes • Leaderboard banner (all pages): USD100 a summary of content from your and luxury lifestyles making it the • Sidebar unit (all posts): USD80 partnered content campaign. You can perfect place to promote your state- • Mid-page unit (homepage only): USD60 also target a specific demographic of-the-art appliances. most relevant to your product. Note: all rates per 1,000 impressions USD10,000 From USD4,000 *THB, SGD, MYR and IDR pricing is available upon request PGPropertyReport | @Property_Report PropertyReportTV | PropertyGuru Property Report
ABOUT PROPERTYGURU GROUP PropertyGuru Group is Asia’s foremost online property company. Voted by consumers in 2016 as ‘Asia’s Most Influential Brand for Online Property Search’, PropertyGuru helps over 25 million people find their dream home – every month. At any given time, property-seekers can access more than 2 million homes across Southeast Asia, be it brand new developments or well-loved resale units, for buying or renting. Headquartered in Singapore, PropertyGuru.com.sg was launched in 2007 by two entrepreneurs. They had a vision to simplify the property search process and help renters, buyers, sellers and investors make confident property decisions – faster. Since then, it has grown from being a media company to a high- growth technology company, operating a suite a No.1 property portals and award-winning mobile apps across Singapore, Malaysia, Thailand, Indonesia and Vietnam. PropertyGuru also operates renowned project marketing technology platform, ePropertyTrack, and a host of industry-leading property offerings such as publications, events and awards – across eight countries in Asia. For more information, please visit PropertyGuruGroup.com 12 CONTACT US For more information on advertising opportunities with Property Report, contact Udomluk Suwan, Head of Solutions, at May@PropertyGuru.com For general inquiries, contact PropertyReport@PropertyGuru.com PGPropertyReport | @Property_Report PGPropertyReport | @Property_Report | PropertyReportTV | PropertyGuru Property Report
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