Vibrant Culture and Thriving Welsh Language - What the Future Generations Report 2020 means for Welsh Government - Future ...
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Vibrant Culture and Thriving Welsh Language What the Future Generations Report 2020 means for Welsh Government
Why we need to change our approach to culture and Welsh language?
Stats and Trends: So, what's changing? How the Freelancer Pledge works*:
The creative industries represent one The Well-being of Future Generations Act recognises
The number of children
of Wales’ fastest-growing sectors, culture as an integral part of well-being for the first
receiving education Freelancers apply for the
with an annual turnover of more than time. Welsh language is an intrinsic part of this - it is
through the medium of
part of our identity, our history and provides the means Culture Recovery Fund
£2.2 billion, and Welsh will need to double
employing over 56,000 to understand and enjoy the rich Welsh culture.
over the next 30 years to
people – 40% more than reach the Cymraeg 2050 Welsh Government encourages
10 years ago. Nevertheless, many still see culture as a 'nice to have'
target. them to sign up to the Pledge
and it is often the first thing to go with budget cuts.
There has been a steady increase in the 61% of overseas
percentage of young people speaking visitors cite our The culture and tourism industry is one of the ones
that have been hit hardest by the COVID-19 pandemic. Freelancers are paired with a
Welsh through the education historical sites as a
key reason for However, culture has also proven to be a 'lifeline' for public body or a Public
system, but no increase in
their visit to many during the lockdowns, which has highlighted its Services Board
Welsh-medium education
Wales. importance to well-being.
over the past ten years.
Freelancers provide cultural and
Wales is projected to
Welsh Government has launched a Cultural Recovery creative services to help tackle
For every £1 invested in lose 26% (15,000) of its
Fund as an effort to help struggling creatives and, as a societal issues, such as cultural
sport, there is a return of creative jobs and see a
part of it, has introduced the Freelancer Pledge. This exclusion or deprivation
£2.88 – and £3.4 billion of 10% (£100 million)
Pledge presents an opportunity for creative freelancers
benefits for Welsh drop in creative
and public services to forge a partnership to achieve Short term: creatives join the public
communities. industries GVA.
this and for freelancers to use their skills to bring service response to Covid-19
creativity, imagination and Welsh language to all areas
Long term: culture embedded in
Participation in culture is There are more statues of of public life.
public service and community
unequal with people from goats and men named John
in the UK than infrastructure
higher socio-economic As we develop our recovery plans and aspirations, the
backgrounds more there are of real Freelancer Pledge reaffirms Wales’ commitment to
likely to attend and participate in the everyday women. involving the creative sector in building back better
arts. and use culture as a powerful mechanism for change.
*Full case study available here.
What is the Commissioner's vision?
In 2050, culture and language will
continue to be part of our day-to-day
lives and valued as an intrinsic feature of
our social, environmental and economic
well-being.
The Welsh language will be thriving, with
over one million Welsh speakers using it
in all aspects of daily life and work, and
Welsh medium education available for
everyone.
Creativity will be recognised as an
essential and valuable skill and everyone
will be able to access and participate in
culture, regardless of their background or
where they live.
Sections on A Wales of Vibrant Culture
and Thriving Welsh language,
Future Generations Report 2020
How can this vision contribute to the 7 well-being goals?
A Wales of vibrant culture and
thriving Welsh language
People will engage with culture in their daily lives, including through access to arts, sport
A Globally and recreation, and cultural activities will be supported by organisations across sectors.
Responsible Wales Culture will be used a powerful mechanism for change to address complex societal
issues
There will be opportunities to engage and
learn more about other people's heritage A Prosperous Wales
and values
The cultural economy will continue to be a successful and
Culture will be used to learn about global
important part of Wales’ prosperity
issues and bring different cultures together
Creativity will be recognised as an essential and valuable skill
Culture will be used to improve places, as well as their
economic return.
A Healthier Wales
Vibrant Culture Workplaces will support and encourage staff to learn and
Creativity will be beneficial for
and Welsh speak Welsh
people’s mental health
Culture will be recognised and Language
used for prevention and A Wales of cohesive
improvement of physical and communities
mental health
A More People will be able to connect with others they
Equal Wales through Human Libraries, enabling them to
Welsh medium education will be available share stories, experiences and discuss
for everyone and people will be able to problems, prejudices and beliefs
access all they need in both English and Culture and the Welsh language will be an
Welsh A Resilient intrinsic part of communities, planning and
Everyone will be able to access and Wales place-making
participate in culture People will reconnect with nature through Welsh-speaking communities will be protected
Efforts will be made to engage people of all culture, and derelict and abandoned and people would not be priced out of their
colour, creed and background in diverse places will be turned into parks communities
cultural opportunities that interest them Culture will be used to educate people
about biodiversity and raise awareness of
the nature crisis
What can you do to contribute to this future vision?
Main recommendation to Welsh Government:
Ensure that its cultural agencies are working together to better make the connections between how culture and language are
addressing the climate and nature emergencies.
Welsh Government should also:
Recognise the potential of creativity to support change in policy-making across all government portfolios and establish a
Creative Participation Income.
Ensure adequate funding for the Welsh language in order to reach the 2050 Strategy targets.
Ensure that the Welsh language is fully mainstreamed into all Welsh Government policies, guidance and strategies.
Put long term funding commitments in place to support cultural development and the creative industries across Wales.
Develop clear, sustainable pathways for people to access and achieve success in the cultural professions.
Demonstrate that investment in culture is considered important; social return on investment is understood and money is
invested in the prevention agenda to support this.
Develop a national strategic communications campaign promoting the benefits of culture on the wider determinants of
health.
Lead on a cultural landscape partnership programme between cultural and environmental sectors with innovative
approaches developed to mitigate key issues identified.
Develop cultural partnerships akin to the Fusion/Cyfuno model to support skill development and employability. Consider
how this could support the national mission in education.
Ensure the revised national culture strategy is aligned with The Well-being of Future Generations Act, and fully reflects the sustainable development principle.
Develop cultural corridors across Wales that encourage public, private and voluntary sectors to connect cultural and creative sites, programmes and institutions to widen well-
being opportunities, reach and prosperity.
Develop a large-scale approach to ensuring cultural facilities, programmes and venues are accessible to staff, audiences, participants and cultural professionals; including
specific capital pots in place to deal with overarching building developments that are needed.
Find a way to secure the development of statues of five Welsh women through appropriate Welsh Government funded infrastructure programmes.
Show the long-term impact of investment in culture and language through legacy projects.
Work with public bodies to identify, support and scale up local cultural success stories.
*These are the only the recommendations most relevant to the work of you and your team. There are more recommendations contained in the Section on A Wales of Vibrant Culture and Thriving Welsh language of the
Future Generations report, which you might wish to look at.
Useful resources and tools, which can help you follow these
recommendations:
This is a once in five years This document pulls Arts & Culture in well-being:
report, which sets out the together multiple examples This is a case study
Commissioner's assessment of of how culture and the arts highlighting the many great
progress made in implementing have been used to support projects, integrating health and
the Act within the reporting Wales' health and social care culture, happening across
period. It reflects on the response during the Wales.
progress of all public bodies in coronavirus pandemic.
terms of whether they have
embraced the cultural change Local museums improving
required by the Act and also well-being:
considers the progress being A case study showing how
made on each of the seven local museums are contributing
national well–being goals. to the seven well-being goals.
This document aims to amplify Cymraeg 2050: A million
the voices of young people as Welsh speakers set out Supporting creative
we approach the Senedd Welsh Government’s communities:
election in 2021. It sets out the approach to increasing the A case study explaining the
key recommendations that the use of the language, with a approach of the Freelancer
Commissioners wants to see range of actions to achieve Pledge.
the next Welsh Government targets and interim
commit to. She has called on all projections.
political parties to consider
Amgueddfa Cymru - widening
these recommendations within
engagement with young
their manifesto work.
people:
A case study about
Amgueddfa's involvement of
young people in their work.
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