SPONSORSHIP OPPORTUNITIES - Greater Midland

Page created by Brenda Hicks
 
CONTINUE READING
SPONSORSHIP OPPORTUNITIES - Greater Midland
SPONSORSHIP
OPPORTUNITIES
SPONSORSHIP OPPORTUNITIES - Greater Midland
Support
greater midland races
Our goal at Greater Midland is to provide a variety of healthy
activities in our community that get all ages and abilities moving
for a lifetime!
It takes a business like yours to come
along side us and partner through
financial giving, volunteerism and
employee participation.
Our partnership opportunities give
you the chance to reach thousands
of local and regional families in
online, in print and in person.

Together, we can make Midland a healthy, thriving community.

  what's inside:
  By the numbers & your impact         3     Need more information?
  Dow Runwalk                         4-5    Jennifer Adamcik
  tri-kids-try (youth tri)            6-7    989.832.7937 x2221
  run the river                       8-9    jadamcik@greatermidland.org

  loons pennant race                 10-11
  triple 5K                           12
  migj opportunity                    13
  COMMITMENT FORM                    14-15
SPONSORSHIP OPPORTUNITIES - Greater Midland
By the
Numbers

      th       Annual
36             race
               season
                                  digital
                                  reach
                                                       over

                                                      300,000
                                                       digital impressions a year

over 500
volunteers
                               social media

      8,000                                             203,000
                               paid impressions:
                                                over
                               greater midland races and gm community center

        participants
             in past 4 years   webpage views
                               41,000
                                                          greatermidland.org &
         participants                                     dowrunwalk.com

92%      from
         midland
         county
SPONSORSHIP OPPORTUNITIES - Greater Midland
races
dow runwalk saturday, june 4
Our Flagship event! The Dow RunWalk is the largest foot-race in our community
and second in our region. We have a race for everyone: Half Marathon, 10K Run,
5K Run, 5K Walk, 1 Mile Run and Tot Trot.
If you are looking for grand exposure, this is our largest one-day fundraising
event. Your investment will help us fight childhood obesity, improve our
community's health and increase access to physical activity year-round.

TARGET: Great Lakes Bay Region - focus on families

SPONSOR OPPORTUNITES: Financial and In-Kind sponsorships available

IN-KIND OPPORTUNITIES:
Bottled Water, Refueling Station, and Course Water.
In-kind donations receive logo on race T-shirt,
recognition through social media, race day
announcement recognition, community champion
recognition, booth at RunWalk Expo and more!

REFERENCE CHART NEXT PAGE
SPONSORSHIP OPPORTUNITIES - Greater Midland
dOW      rUNWALK
                                      sponsorship OPPORTUNITIES

                       S
                      G

                     IT
                    0
                                                                                                               0

                    OT
                                                                                                              00

                   00
                                                                                                             00

                   F
                                                                                                             H
                                                                                                             00

                   00
                                                                                                             00

                  SH
                  R

                  R

                  IN
                  D
                                                                                                            0

                  5
                                                                                                            0
                                                                                                           E

                 00
                                                                                                           0

                                                                                                          ,
                                                                                                          I

                ,
                                                                                                          ,

                0
                                                                                                          0

               ON

               T
                                                                                                         NT

               R
              ,50
              ,0
                                                                                                         ,
                                                                                                         ,00

              ,
                                                                                                        ,

              5
                                                                                                        SIL
                                                                                                        AT

             R
                                                                                                        M

             NE IP
             W

             1
                                                                                                       0

                                                                                                       U

             TT

            $
                                                                                                      /

            ILE
                                                                                                      $3 EER

            $1 ZE
                                                                                                      $3 ON
                                                                                                      AT

                                                                                                     R

           E
           B
           $
           $2 UO
                                                                                                     $5 DAL

                                                                                                     L

           $2 UN
                                                                                                     $3 VER

           SO
           OR
          O
                                                                                                    L

                                                                                                   D

                                                                                                   A
                                                                                                   $1 NUM

         B
         DR

         P
        T

        N
                                                                                                  P

       P
                                                                                                 M
                                                                                                 VO

      1 M 00
                                                                                                AR

     O
                                                                                               2

    SU

   SP
                                                                                            1/
                                                                                            AW

 EXCLUSIVITY MULTIPLE MULTIPLE OPEN TO 1                              OPEN TO 1 MULTIPLE OPEN TO 1 OPEN TO 1 OPEN TO 1 OPEN TO 2

PRE-EVENT RECOGNITION
    SOCIAL MEDIA                         ALL TOT        ALL DRW         ALL 1 MILE               ALL HALF      VOLUNTEER
     HIGHLIGHTS                   1                      POSTS
                                                                                       2                         POSTS
                                                                                                                            2+        ON GOING
                                        TROT POSTS                        POSTS                   POSTS

 COMMUNITY CHAMPION      STABLE         ENGAGED        ENGAGED          ENGAGED      ENGAGED     ENGAGED        HEALTHY    HEALTHY   THRIVING
 BANNER LOGO (GYM)

 LOGO ON WEBSITE

 PRESS RELEASE

 LOGO ON PROMO                          W/ TOT TROT      W/ DUO        W/ 1 MILE                                                     FEATURED
 MATERIAL

ON-SITE RECOGNITION

  AWARDS BRANDING                       TOT TROT      DUO FINISHERS      1 MILE                1/2 FINISHERS               AWARDS    FINISHERS

  EXPO RECOGNITION

  T-SHIRT LOGO                           TOT TROT                         1 MILE                               VOLUNTEER

LOGO AT START/FININSH                    TOT TROT

COMPLIMENTARY ENTRIES
                                                           2                            3            3             3         5           10
RACE DAY
ANNOUNCEMENT*

 OFFICIAL RACE STARTER

10X10 BOOTH AT EXPO

COMMUNITY FAIR (RACE)

AWARD PRESENTER                                                        FINISH LINE                                                   FINISH LINE

ITEMS IN GIVEAWAY BAG

*Varies based on level
SPONSORSHIP OPPORTUNITIES - Greater Midland
RACES
 tRI-KIDS-TRY                          FRIDAY, JULY 15 - SATURDAY, JULY 16
This event will challenge kids while emphasizing health, self-esteem and
confidence. your investment will help us teach kids the life-saving skill of
swimming and help all children reach the center for disease control guidelines
for physical activity levels.

As one of the only standalone youth triathlon events in the state, this is a unique
opportunity to reach kids and young families! This is our fastest growing event
as it is up over 40% from 2019 to 2021.

Sponsor a specific discipline or the entire race. Options for every budget and
marketing goal!

REFERENCE CHART NEXT PAGE
SPONSORSHIP OPPORTUNITIES - Greater Midland
TRI-KIDS-TRY
                                             sponsorship OPPORTUNITIES

                             P
                             S
                             *
                                                                                               O

                           S+
                           O

                         ER
                         2
                                                                                                                            0

                                                                                              50
                                                                                                           SO

                        SO

                        FIT
                        50
                                                                                                           50

                                                                                              50

                       D
                       E

                       ND
                      50
                                                                                                                           00

                      02
                                                                                             NS

                      E
                      ITI
                                                                                                                          I

                      N

                     T
                                                                                            $7 R
                                                                                                         $7 R

                     E
                                                                                                                         5

                    S
                    $7 N

                   r2
                                                                                            $7 R
                                                                                           O
                                                                                                         ON

                   I
                                                                                                                       ,

                                                                                                                       ,00 T

                   N
                                                                                                                       NT

                  O

                  o

                 OR
                $2 S
                f
                                                                                                                      IN

                IEN
                                                                                                                     1

               R
                                                                                                                     E

              S
                                                                                                      SP

                                                                                         SP

              R
              UN
                                                                                                                   $3 ING

                                                                                                                   $ TK

             AN

             ED

            BE SHI
                                                                                                                   M

            SP

           L
           L
                                                                                       E
                                                                                                                  ES

         L

        TF
                                                                                                     IM

      FI
                                                                                      K

      N

      TF

      ON
     TR

     K
    VO $500

    P
                                                                                                               PR

   T
                                                                                   BI
                                                                                                   SW

  TK

  S
  RU
PRE-EVENT RECOGNITION

SOCIAL MEDIA                             2          2           2          2              2          2      4+ MINI TKT   ONGOING
 HIGHLIGHTS
                           1

 LOGO ON PROMO                                  RECRUITMENT                                                                             ALL DRAW
 MATERIAL                                                                                                                               DUO POSTS

                                                                                                                                        ENGAGED
PRESS RELEASE

LOGO ON WEBSITE

 COMMUNITY
                         STABLE        STABLE    STABLE       STABLE     STABLE       STABLE       STABLE     STABLE      ENGAGED
  CHAMPION

ON-SITE RECOGNITION                                           TOT TROT    1 MILE   1/2 FINISHERS              AWARDS       FINISHERS
                                                                                                                                       DUO FINISHERS

 LOGO ON
                                                VOLUNTEER                                                   CERTIFICATE   ON RIBBON
 FINISHERS AWARD

 T-SHIRT LOGO                          MEDIUM                 MEDIUM     MEDIUM     MEDIUM         MEDIUM    MEDIUM       FEATURED

 LOGO AT START/FININSH
                                                                                                             MINI TKT

 RACE DAY
 ANNOUNCEMENT*                                                                                               MINI TKT     FEATURED

LOGO AT EVENT

ITEMS IN
GIVEAWAY BAG

*Two-year commitment
**Varies based on level
***Discount w/ multi-year commitment
SPONSORSHIP OPPORTUNITIES - Greater Midland
RACES
 RUN THE RIVER                                             FRIDAY, AUGUST 5
Partnered with RIVERDAYS and Midland Balloon Fest, this race offers an evening
of activities from a 5K to zip-lining, music, hot air balloons, beer tent and more!

While open to all ages, Run the River is geared towards young professionals
looking to stay active physically and healthy through connection. As part of
Riverdays; partnership opportunities offer double exposure to races and event
attendees!

From presenting sponsor to just a
supporter, there are options for every
commitment level.
REFERENCE CHART NEXT PAGE

    A part of Riverdays:
SPONSORSHIP OPPORTUNITIES - Greater Midland
RUN THE RIVER
                     sponsorship OPPORTUNITIES

                    P
                    S
                   K
                                                                                    0
                                                                                              0
                                                                                             I

                                                                                  N
                                                                                 ,50

                FIT
                Y4

               50
                                                                     22

               TIN

              E
              TE
                                                                               $1 SOR

              00
              R
                                                                                           50

                                                                               PO

                                                                     20

             R
                                                                                          NT

                                                                    r

            $2 G
                                                                                          2

            R

            N

            N
            OR
                                                                             KS
                                                                                         E

                                                                 fo

           $5 ER
                                                                                        $ NG

          S
                                                                                       S

                                                                           IN

                                                                 D

          PO
         FU *

         LU

         BE SHI
                                                                          R

                                                               LE

        P
                                                                        D

       O
                                                                                     RE

                                                            FIL
                                                                        T/

      ON
     V
                                                                                    P

    SU

    P
                                                                     PIN

  S
PRE-EVENT RECOGNITION

SOCIAL MEDIA                           5+              6+           ON GOING      ON GOING         4+2MINI TKT   ONGOING
 HIGHLIGHTS
                             2

                                                                                                                                ALL DRAW
 PRESS RELEASE                      RECRUITMENT
                                                                                                                                DUO POSTS

                                                                                                                               ENGAGED
LOGO ON PROMO
MATERIAL

 LOGO ON WEBSITE

GMCC BROCHURE              STABLE    STABLE        ENGAGED           ENGAGED       ENGAGED       STABLE
                                                                                                    STABLE       ENGAGED

ON-SITE RECOGNITION                                                  TOT TROT        1 MILE   1/2 FINISHERS       FINISHERS   AWARDS
                                                                                  ENGAGED                                     DUO FINISHERS

 LOGO ON AWARDS                                                                    AWARD           CERTIFICATE   ON RIBBON

                                    VOLUNTEER     FURRY FRIEND
LOGO ON GIVEAWAY                                                        PINT         PINT      MEDIUM
                                                                                                  MEDIUM         FEATURED
                                      T-SHIRT       GIVEAWAY

 LOGO AT
 START/FININSH

 RACE DAY                                                                         MULTIPLE
 ANNOUNCEMENT**                                                                                      MINI TKT    FEATURED

LOGO AT EVENT

ITEMS IN
GIVEAWAY

 *Two-year commitment
 **Varies based on level
SPONSORSHIP OPPORTUNITIES - Greater Midland
RACES
 LOONS PENNANT RACE
                                                           FRIDAY, AUGUST 26
We've joined the Great Lakes Loons as they make a "Run for the Pennant!". All
participants will start and finish at Dow Diamond and receive a game ticket
along with all the other race swag!
Marketing bonus! The Loons Pennant Race is a unique partnership with the
Great Lakes Loons & Dow Diamond. We'll put the full baseball season to work
promoting the race and your business!

MORE BANG FOR YOUR BUCK!
All sponsorships include: opportunity to include item in participant/volunteer
giveaway bag, sponsor table at packet pick-up and to serve as official location
for race information display.
Loons pennant race             sponsorship OPPORTUNITIES

                   S
                                                 *

                                       *
                                      EA

                IT
                                                                                         0

                                                                *

                                                W

                H
                                                                                         BO
                                                                                                                          0

                                                      2

              F
                                              E
                                                                                        M AY

                                     D* K
                                                                                                      00

                                                             IE

                                                    02
                                                                                                                        I

                                                            00
                                                                                      O

             RS
                                                           FIE
                                                                                      ,00

                                    N
                                                                                                     0
                                                                                                    ER
                                                                                                   ,

                                   I
                                                                                                                      ,00 T

                                                                                     C -PL

                                                  r2
                                                          5

                                   R
                                            CR

           NE IP
                                                          TF
                                                                                                                     IN

           O
                                                                                                                     1

                                                 fo
                                                                                                  M

                                                         $ LD
                                                         IN

                                 -K
                                                                                   M

          E
                                                         $1 LD
                                                                                                 $5 UN

                                                        U

                                                  D

                                TA
                                                                                                                    $ TK
                                                                                                                    M

                                                                                 /1 BLE

        B
                               S
                              IN BR
                                      NS
                                               LE
                                                                                0

        NS
                                                       O

                             -
                                                                                                HO

                           L
                                            FIL
                                     O

     O
                                                                             ,00 OU
                                                                             ON

                         AL
                                                                           $5 S D
                                                                          LO

   SP
                                   LO
PRE-EVENT RECOGNITION

 SOCIAL MEDIA/EMAIL                   5+                2         4            5+        ON GOING          2      4+ MINI TKT
 HIGHLIGHTS
                           2

                                                                                                                                               ALL DRAW
LOGO ON WEBSITE
                                                                                                                                               DUO POSTS

                                                                                                                                             ENGAGED
 PRESS RELEASE                     RECRUITMENT

LOGO ON PROMO
MATERIAL
 COMMUNITY
 CHAMPION                STABLE     STABLE            STABLE   STABLE     ENGAGED          HEALTHY       STABLE     STABLE      ENGAGED

ON-SITE RECOGNITION                                            TOT TROT      1 MILE      1/2 FINISHERS              AWARDS       FINISHERS
                                                                                                                                              DUO FINISHERS
 DOW DIAMOND/LOONS
 SEASON RECOGNITION**                                                                                             CERTIFICATE   ON RIBBON
                                                                           FEATURED ON
  T-SHIRT LOGO           MEDIUM    VOLUNTEER          SMALL    MEDIUM        DP SHIRT     FEATURED
                                                                                                         MEDIUM    MEDIUM       FEATURED
 LOGO AT
 START/FININSH
OFFICIAL RACE STARTER                                                                                              MINI TKT

LOGO AT POST-RACE AREA

                                                                                                                   MINI TKT     FEATURED
AWARD PRESENTER

COMPLIMENTARY
                           2                                      2            2               4
ENTRIES
RACE DAY
ANNOUNCEMENT**
triple 5k challenge
Our collection of 3 races will motivate participants to stay healthy and strong
while supporting community events and fundraising efforts.

This is a great way to increase your exposure across the entirety of the race
season. Exclusive naming opportunities give your organization a unique spot in
our races line-up!

SPONSOR OPPORTUNITES:
Presenting Sponsor               $2,500

Sponsor will receive logo on custom medal neck ribbon, custom wearable,
recognition in all T5K promotion - full race season, through social media, race
day announcement recognition, community partner recognition.
MI Great journey
                         a Virtual Trek Across Michigan

MI Great Journey helps individuals and families thrive while engaging them in the wonders of
the Mitten State. We've mapped out nine journeys to help them set a goal and stay focused!
Trekkers have from Memorial Day to Labor Day to complete their trek!
Together we trekked a total of 74,834.85 miles - over THREE TIMES around the world at the
equator line!

MIGJ participants receive a T-shirt and a completion sticker along with regular social media
communication throughout the 3 month trek - Lot's of opportunities to engage and be seen!

                            2021 Overview
                     avg 500 particpants '20-'21

              61%            Female
                             participants
                                                39%              Male
                                                                 participants

              Average
              age            40                  Mi cities
                                                 represented
                                                                  45
                                             SPONSOR OPPORTUNITES:
                                             $500 Journey Sponsor Only 5 spots available
You can also read