Orlando Area Chapter 2021-2022 Sponsorship Opportunities
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Orlando Area Chapter
2021-2022
Sponsorship
Opportunities
As a sponsor of the Orlando Area Chapter of the Florida Public Relations
Association (FPRA), your brand, products and services have the potential to
reach over 100 professionals with personal and professional networks in diverse
communities across Central Florida.
Orlando Area Chapter Our members are highly engaged:
• Average monthly meeting attendance of 35 guests – more than one-
third of our chapter membership
• Combined average monthly engagement rate of 30% across our
Facebook, Twitter and Instagram platforms
Amplify • Average monthly email open rate of 25%
Your Story
&
Generate
Leads
Representing a mix of public and private corporations, government entities
and nonprofits, our members collectively communicated every day with
millions of stakeholders in Florida and beyond on behalf of their
organizations.
Orlando Area Chapter By nature, public relations practitioners are among the most influential in
their organizations, often reporting directly to the C-suite and executive
decision makers. Many manager, departmental budgets, with buying power
to purchase the tools and services that support strategic public relations and
marketing communications goals.
Who You
Can Reach
Monthly Virtual Chapter Events - $300
• Two (2) complimentary monthly event registrations
• Option to deliver brief remarks or share a brief company video at
beginning of program
• Option to distribute marketing collateral to attendees via FPRA Orlando’s
post-event email (or in person, as programming allows)
Orlando Area Chapter • Logo on event signage and marketing collateral, including event web
page, social media and email newsletter
Monthly Virtual Chapter Event Food Sponsor – In-Kind
• Create an exclusive offer/promotion for FPRA Orlando Members to order
Monthly from your restaurant on the day of the event and 2-3 days following
• Offer details and link to restaurant website promoted through social
Professional media, event web page and email newsletter
• Logo on event signage and marketing collateral, including event web
Development page, social media and email newsletter
Program Monthly Coffee Chats – In-Kind
• Event naming rights (“Presented by”)
Sponsorships • Opportunity to offer FPRA Orlando members one (1) free coffee with purchase
of specific food items on the day of the event and 2-3 days following
• Offer details and link to restaurant website promoted through social
media, event web page and email newsletter
• Logo on event signage and marketing collateral, including event web
page, social media and email newsletter
Member-Exclusive Networking Event - $150
• Event naming rights (“Presented by”)
• Two (2) complimentary registrations to attend an intimate networking
Orlando Area Chapter with FPRA Orlando Area chapter members
• Logo on event signage and marketing collateral, including event web
page, social media and email newsletter
Social Media Takeover - $85
Ongoing • Two (2) dedicated Instagram posts sharing your brand details and up
to four (4) photos
Sponsorship • Two (2) dedicated Instagram stories sharing your brand details and a link
to your website
Opportunities • Two (2) dedicated Facebook posts sharing your brand details and a link
to your website
Dedicated Email Blast (Limited Availability) - $100
• Reach our member database directly with a dedicated email on your
behalf to our more than 100 members
FPRAOrlando.org Featured Job Listing Sponsorship Package
FPRA Orlando’s Job Bank is the most highly visited section of our chapter’s
website and an excellent way to connect with thousands of prospects.
The FPRA Orlando Job Bank can drive significant traffic to your website and expose
Orlando Area Chapter your brand to thousands of potential new visitors. In 2020, FPRAOrlando.org enjoyed:
• 14,800+ unique visits (6,000+ to the Job Bank)
• Nearly 17,000 overall page views (6,700+ of the Job Bank)
To increase visibility of an existing job opportunity and boost engagement
30-Day with potential candidates, Central Florida businesses are invited to engage in
FPRA Orlando’s 30-Day Job Bank Sponsorship Package, which includes:
Featured Job
• Featured, top-of-list positioning on www.FPRAOrlando.org/job-bank
Listing • Featured job listing within ‘Job Bank’ section of chapter’s monthly newsletter
• One (1) feature story write-up, hosted on the FPRA Orlando website, which draws
Package an average of 500 unique monthly visitors
• One (1) eNewsletter blast dedicated solely to the sponsoring company’s feature
story, reaching more than 730 subscribers
• One (1) sponsored post for job listing on FPRA Orlando’s social media channels
(combined reach of 5,500+)
This package is available to FPRA Orlando Area members for $250
and to non-members for $350.
Student Scholarship Fundraising
• FPRA Orlando enjoys a strong relationship with Quotes, the student chapter of
FPRA at the University of Central Florida. Each year, we raise funds to provide
local students with scholarships for enhanced professional development
opportunities, such as participating in the student track of our FPRA Annual
Conference.
Orlando Area Chapter • Donations are critical to this ongoing effort. Your organization may support
student scholarship fundraising with cash or in-kind donations for our annual
silent auction at the Image Awards Gala.
In-Kind / “Friend of FPRA” Sponsor
• Donate year-round professional
services in exchange for a distinction of
Other being a “Friend of FPRA.”
• Sample categories include:
Sponsorship • Audio/Visual
• Design
Opportunities • Floral/Centerpieces
• Food
• Photography
• Printing/Signage
• Silent auction items
• Speaker gifts
• Venue
Your investment in the FPRA Orlando Area Chapter not only has the potential
to generate greater awareness of your brand, but will also result in enhanced
development of the region’s professional communicators through
information, resources, recognition and leadership opportunities.
Orlando Area Chapter Contact Information:
Elizabeth Lytle
Vice President of Sponsorships, FPRA Orlando Area Chapter
elizabethklytle@gmail.com
(727) 254-8859
Contact Us You’re In Good Company
We’re grateful to the following organizations for investing in our chapter:
Today! • &Barr • Orange County Government
• Additional Financial • Orlando Health
• AdventHealth • Orlando Magic
• Blezoo • Octavian Cantilli Photography
• Camelo Communication • Poston Communications
• Curley & Pynn Public Relations • Rollins College
Management • Seminole State College
• Day Communications • Synergy Chiropractic
• Eleven Communications • Universal Orlando Resort
• Kissimmee Utility Authority • University of Central Florida
• Meeting Movers • Xperient
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