Entry Packet 2022 - Clio Awards

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Entry Packet 2022 - Clio Awards
Entry
Packet
 2022
Entry Packet 2022 - Clio Awards
ENTRY PACKET 2020

   Table of Contents
   Judging Process ........................................................... 3

   Key Dates ....................................................................... 4

   Entry & Medium Types ............................................ 5

   Entry Fees ...................................................................... 6

   Media & Entry Requirements .............................. 7

   Physical & Campaign Entries ............................... 9

   Music Marketing Mediums & Categories ....... 11

   Use Of Music Mediums & Categories ............... 17

   Student Mediums ...................................................... 19

   “Of the Year” Awards ............................................... 20

   Payment Details ......................................................... 21

   2022 Clio Program Dates ........................................ 22

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Entry Packet 2022 - Clio Awards
ENTRY PACKET 2022

   Judging Process

   Each year, Clio appoints top creatives and marketers from around the world to serve on our distinct juries.
   Clio selects individuals whose own creative work epitomizes the best of their respective fields, ensuring
   that each juror has an in-depth understanding of the industry’s evolving marketplace.
   The Clio judging process is known for its diplomatic approach to recognizing creative excellence. All jurors
   have an equal say in decisions, and the majority vote rules. Judging criteria across all programs is creativity
   and originality.
   Some of the questions jurors are asked to think about include:
    • Is this work creative? Original? Inspiring?
    • Is this work brave? Bold? Innovative?
   Juries will review all of the entries submitted within their assigned medium types. They participate in
   preliminary rounds of judging individually followed by a final round of judging to determine the awards
   given to each piece – Gold, Silver, Bronze, and Shortlist.
   During the judging process there is no minimum or maximum number of statues that need to be awarded.
   The jury reserves the right to award as many or as few entries as they see fit in a particular medium or
   category. This ensures that the submissions are not judged against each other, but simply by its own merit.

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Entry Packet 2022 - Clio Awards
ENTRY PACKET 2022

   Key Dates

    Call for Entries                        September 13, 2021           Final Deadline                           March 18, 2022*
    Deadline 1                              November 6, 2021             Clio Music Awards Show                   May 2022 TBA
    Deadline 2                              January 7, 2022*

    *Prices increase. See Entry Fees for details.
    All deadlines are 11:59pm EST

   ELIGIBILITY PERIOD
   Entries first appearing in public between September 1, 2020 – March 2, 2022 are eligible for entry into
   this year’s Clio Music Awards.
   Eligibility Dates for Creative Effectiveness*: September 1st, 2019 – March 2nd, 2022
   *Campaigns previously entered in the year before may still be eligible for the Creative Effectiveness medium as long as it was not
   previously entered into the Creative Effectiveness medium

   STUDENT ELIGIBILITY PERIOD
   A student is defined as someone who is enrolled (full or part-time) in a recognized film school program or
   an accredited college or university. The work submitted by a student must have been produced during
   their enrollment, and within the period of September 1, 2020 – March 2, 2022.

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Entry Packet 2022 - Clio Awards
ENTRY PACKET 2022

   Entry & Medium Types

   MUSIC MARKETING MEDIUMS                               STUDENT MEDIUM TYPES
   All entries within Music Marketing must be for        Students may enter the Clio Music Awards
   the marketing or promotion of an artist, label,       in the following Mediums:
   music brand, or music product/service.                • Branded Entertainment & Content
    • Branded Entertainment & Content                    • Design
    • Creative Effectiveness                             • Digital/Mobile
    • Design                                             • Experience/Activation
    • Digital/Mobile                                     • Film/Video (Including Music Video)
    • Experience/Activation                              • Innovation
    • Film/Video (Including Music Video)                 • Social Media
    • Film/Video Craft                                   • Use of Music (In Audio, Experience/Activation,
    • Innovation                                           Film Video, Innovation, Sonic Branding or
                                                           Trailers/Teasers)
    • Integrated Campaign
    • Partnerships & Collaborations
    • Public Relations
    • Social Good
    • Social Media

   USE OF MUSIC MEDIUMS
   All entries submitted in Use of Music must
   highlight a non-music brand’s creative use of
   music within advertising, marketing, a trailer,
   or a teaser.
    • Use of Music in Audio
    • Use of Music in Experience/Activation
    • Use of Music in Film/Video
    • Use of Music in Innovation
    • Use of Music in Sonic Branding
    • Use of Music in Trailers/Teasers

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ENTRY PACKET 2022

   Entry Fees
   Entry fees and charges are US Dollars only.

         2022 Clio Music Entry Fees                              Sept 13th to              Nov 7th to             Jan 8th to
         (Single Entry)                                            Nov 6th                  Jan 7th                Feb 18th
                                                                  DEADLINE 1                DEADLINE 2           DEADLINE 3

         MUSIC MARKETING MEDIUMS
            Branded Entertainment & Content                          $420                         $470              $495
            Creative Effectiveness                                   $420                         $470              $495
            Design                                                   $420                         $470              $495
            Digital/Mobile   **
                                                                     $420                         $470              $495
            Experience/Activation                                    $420                         $470              $495
            Film/Video**                                             $420                         $470              $495
            Film/Video Craft**                                       $420                         $470              $495
            Innovation                                               $420                         $470              $495
            Integrated Campaign                                      $820                         $870              $895
            Partnerships & Collaborations                            $420                         $470              $495
            Public Relations                                         $420                         $470              $495
            Social Good                                              $420                         $470              $495
            Social Media                                             $420                         $470              $495

         USE OF MUSIC MEDIUMS
            Use of Music in Audio**                                  $420                         $470              $495
            Use of Music in Experience/Activation                    $420                         $470              $495
            Use of Music in Film/Video       **
                                                                     $420                         $470              $495
            Use of Music in Innovation       **
                                                                     $420                         $470              $495
            Use of Music in Sonic Branding        **
                                                                     $420                         $470              $495
            Use of Music in Trailers/Teasers                         $420                         $470              $495

         STUDENT MEDIUMS

            Student (All Mediums)                                    $150                         $150              $150

            Media Handling Fee*                                      $35

     *
         All entries with video uploads are subject to an additional $35 media handling charge.
     **
       Campaign prices are determined by multiplying the single entry fee in the respective medium by the number of ads in the
     campaign. (i.e.: Digital/Mobile Campaign - 3 ads, $1,260; Film Campaign - 3 ads (plus 3 media handling charges), $1,365)
     Please Note: Fees are non-refundable. Withdrawn entries (whether withdrawn by entrant or by Clio for entrants
     failure to comply with the entry rules) will NOT be refunded.
     All deadlines are 11:59pm EST                                     6
ENTRY PACKET 2022

   Media & Entry Requirements
   Below is an overview of the media requirements.
   Please remove the following before uploading any media:
    • Agency Credits
    • Individual Credits
    • Agency Logos
    • Slates

   ENTRY TRANSLATIONS                                         • Film/Video, Film/Video Craft, and Use of
                                                                Music mediums:
   For entries not in English please provide an
   English-Language Translation. For video uploads                   • 480 x 640 pixels (portrait minimum)
   please provide a subtitled version of the video.                  • 640 x 480 pixels (landscape minimum)
                                                              • File Type: .jpg
   IMAGE UPLOAD                                               • Color Mode: RGB
   NOTE: All medium types require an image to                 • File Size: up to 50 MB
   be uploaded to the entry in order to submit
                                                             If the work requires multiple images, each image
   payment. The image will be used during judging
                                                             must be uploaded as a separate image.
   as your entry thumbnail. Also, in the case that
   your entry is awarded a statue or shortlisted,
   the image will be used as a thumbnail on the              VIDEO UPLOAD
   Winner’s Gallery on the Clio website.
                                                             Required Spec for Video Uploads:
   Required Spec for Image Uploads:
                                                              • Resolution: 640 x 480 (minimum)
   Resolution :*
                                                              • File Type: mp4
      • 2400 x 3000 pixels (portrait minimum)                 • Compression: h264
      • 3000 x 2400 pixels (landscape minimum)                • Sound: AAC 44khz
      Please note the exceptions:
      *
                                                              • File Size: Up to 500 MB
      • Digital/Mobile and Social Media mediums
                                                             All bars, slates and black must be removed from
           • 600 x 800 pixels (portrait minimum)
                                                             videos. All entries must be submitted as a video
           • 800 x 600 pixels (landscape minimum)            upload. Clio will not accept CD’s/DVD’s.

                                                                                                    (Continued...)

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ENTRY PACKET 2022

   Media & Entry Requirement (Cont.)

   PDF UPLOAD                                                URL UPLOAD
   Required Spec for PDF Uploads:                                • Entrants must keep the URL accessible
                                                                   online for judging through April 30, 2022.
    • File Size: Up to 50 MB
                                                                 • Please provide any login credentials required
    • PDFs can be either single page or multiple
                                                                   to access the URL.
      pages. We suggest that some entries such
                                                                 • Please do not have the case study video
      as Design may submit a whole brochure to
                                                                   within the URL.*
      show covers and spreads.
                                                                 • URL entered may not contain agency name
   PDFs do not need to be 300dpi resolution. We                    at any point, including but not limited to
   suggest using Adobe’s ‘Reduced Size PDF’ feature                website, webpage title or within the URL link.
   when saving your file for upload. This will provide
   your PDF with greater quality for judging and will        Note: Entrants are able to upload video footage
                                                             *

   increase your upload speed.                               within our media upload portion.

                                                             GENERAL ELIGIBILITY
   AUDIO UPLOAD
                                                             Entries cannot be made without the permission
   Required Spec for Audio uploads:                          of the client and/or owner of the rights of the
    • File type: .mp3                                        work. All entries must have been created for a
                                                             paying client except pro bono work for charities
    • Sampling rate: 44 KHz (44,100 Hz)
                                                             and non-profit organizations. Spec ads and
    • Bit rate: 196 KB/s (maximum)                           director’s cuts are NOT eligible. Clio retains the
    • Sound: Stereo                                          right to disqualify entries which offend national,
    • File size: up to 50 MB                                 religious, cultural, or racial groups.

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ENTRY PACKET 2022

   Physical Entries
   Clio Music allows for physical entries in the Design medium only for submissions in the Packaging,
   Posters & Printed Materials, and Sustainability categories.

   Physical entry submission instructions:
    • Please provide the appropriate Judging Label and Entry Detail forms in the package with the
      physical sample.
    • Please DO NOT glue, tape, or otherwise permanently attach the forms to the entry.
    • Please provide an actual sample of the work as the target audience would have received it.
    • All physical components must arrive at the Clio office no later than February 18, 2022.
    • Please mail all physical entries to:
      Clio Awards
      104 W 27th St
      10th Floor
      New York, NY 10001
      Phone: 1-212-683-4300

   Campaign Entries
   Campaign entries consist of 2 or more pieces. Each piece within a campaign requires an individual
   entry form to be completed (including individual uploaded media and payment).

   How to Enter a Campaign
    1. Create or edit an entry which you intend to make into one of the elements of the campaign.
    2. In the Campaign tab select YES when asked if the entry is part of a campaign.
    3. The next question will ask you if it’s a new campaign or an existing one. Select NEW.
    4. Provide a Campaign Name.
    5. Proceed completing the entry all the way to the Review step.
    6. In the Review step click the ‘Add Next Entry’ entry button.
    7. The first campaign element is now saved and copied to create the next element easily.
    8. Change the title and upload media asset(s). Change any other information if needed.
       Proceed to the Review step.
    9. Repeat steps 6 through 8 until all campaign elements have been added.
   10. When complete click “Add to Cart” and proceed to check out.

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ENTRY PACKET 2022

   Mixed Campaign
   Mixed Campaign is a specific type of campaign allowed in the Digital/Mobile, Film/Video, and Film/Video
   Craft mediums. A mixed campaign is a campaign that includes a combination of different categories
   within a medium as part of a single campaign.

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ENTRY PACKET 2022

   Music Marketing Mediums & Categories
   All entries submitted in Music Marketing must be for the marketing or promotion of an artist, label,
   music brand, or music product/service.

   BRANDED ENTERTAINMENT &                                  DESIGN
   CONTENT
                                                            Entries in this medium are for the visual craft
   Entries in this medium utilize a fusion of               that conveys brand and product messages to
   advertising and editorial content as a way               the consumer in an effort to inspire, compel
   to communicate a music brand’s message or                and create brand/artist recognition.
   values to its target audience.
                                                             • Data Visualization – Entries in this category
   There are no categories in this medium.                     are for creative executions that originated
   Required Media: Image (up to 10)                            from specific data/insights.

   Optional Media: Video (up to 10), Audio (1),              • Direct Marketing – Entries in this
   PDF (1), URL (up to 4)                                      category are specific to the one-to-one
                                                               communication between a brand and its
                                                               target audience.
   CREATIVE EFFECTIVENESS
                                                             • Editorial – Entries in this category include
   Entries in this medium focus on work that                   the acquiring or preparing of material for
   produced measurable results and used a                      publication.
   creative tactic to achieve a brand’s purpose,
                                                             • Event Design – Entries in this category are
   this includes, but is not limited to Branded
                                                               for the graphical and/or physical design
   Entertainment & Content, Design, Digital/Mobile,
                                                               including, but not limited to event, stage,
   Experience/Activation, Film/Video, Partnerships
                                                               and set.
   & Collaborations, Public Relations, and Social
                                                             • Out of Home – Entries in this category
   Media executions.
                                                               consist of advertising that reaches the
   There are no categories in this medium.                     consumer while they are outside of the home.
   *
    Note: Judging for this medium is weighted 50%            • Packaging – Entries in this category are for
   on creativity and 50% on results. (Result details           the graphical and/or physical design
   are required – please be sure to download and               of product packaging.
   re-upload the provided PDF into your entry)
                                                             • Posters & Printed Materials – Entries in
   Required Media: Image (1), PDF (1)*                         this category are for the design of printed
   Optional Media: Video (1), URL (up to 4)                    materials including, but not limited to
                                                               posters, postcards, promotional materials,
                                                               collateral, and other merchandise.

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ENTRY PACKET 2022

   Music Marketing Mediums & Categories (Cont.)

    • Sustainability – Entries in this category                 audience in new ways. This includes, but is
      are for design executions that utilize a                  not limited to: artificial intelligence, voice,
      sustainable effort in the creation or result              block chain, data visualization, NFTs, and
      of the execution. This includes, but is not               the Internet of Things (IoT).
      limited to packaging, product design, printed           • Games/Contests – Entries in this category
      materials or spatial design executions.                   include games and contests that are
    • Other – Entries in this category is for work              developed to promote a particular product,
      that is not defined by any of the categories              service, and/or artist.
      above.                                                  • Virtual/Augmented Reality – Entries in
   Required Media: Image (up to 10)                             this category include technology created to
   Optional Media: Video (1), PDF (1), URL (up to 4),           stimulate and immerse the user by allowing
   Physical entry                                               them to interact with 3D worlds; this can also
                                                                include mixed reality.
                                                              • Websites – Entries in this category are
   DIGITAL/MOBILE
                                                                for related web pages with the purpose of
   Entries in this medium include any digital media             advertising of a specific product, service,
   that is connected to a user and/or gives the user            and/or artist.
   the ability to interact through technology.
                                                              • Other – Entries in this category is for work
    • Apps – Entries in this category are for                   that is not defined by any of the categories
      applications developed for mobile devices,                above.
      smart phones and/or tablets.                           Note: For E-commerce, Emerging Technology,
    • Banners & Rich Media Advertising –                     and Virtual/Augmented Reality categories,
      Entries in this category include various over-         case study videos are preferred.
      the-page units such as floating ads, page
                                                             Campaign Eligible, Mixed Campaign Eligible
      takeovers, pre-roll ads, and tear-backs, as
      well as more traditional banner ads.                   Required Media: Image (1)

    • E-commerce – Entries in this category are              Optional Media: Video (1), PDF (1), URL (up to 4)
      for innovative uses of e-commerce platforms
      and connected digital features.
    • Emerging Technology – Entries in
      this category are for innovative uses of
      technology that extends the ability for a
      brand to reach and interact with its target

                                                                                                       (Continued...)

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ENTRY PACKET 2022

   Music Marketing Mediums & Categories (Cont.)

   EXPERIENCE/ACTIVATION                                        • Music Videos – Entries in this category
                                                                  are for video renditions of a recorded song,
   Entries in this medium connect an artist, label,
                                                                  often showing the musicians performing, or
   music brand, or music product/service, and it’s
                                                                  showing images that illustrate the lyrics or
   target audience through an experience or
                                                                  the mood of the song.
   sound design.
                                                               Campaign Eligible, Mixed Campaign Eligible
   There are no categories in this medium.
                                                               Required Media: Image (1), Video (1)
   Required Media: Image (up to 10)
                                                               Optional Media: PDF (1)
   Optional Media: Video (1), PDF (1), URL (up to 4)
                                                               Tip: Please upload the original content video
                                                               as it ran in public. Case study videos are not
   FILM/VIDEO                                                  eligible for this medium
   Entries in this medium include all types of video
   content and advertising that promotes an artist,
                                                               FILM/VIDEO CRAFT
   music/album release, and/or music product/
   service. This includes, but is not limited to: music        Entries in this medium include technique and
   videos, commercials, long or short form films,              craft or skills used in the execution of film and
   electronic press kits, promotional videos, and              video content.
   episodic video content.                                      • Animation – Entries in this category include
    • 30 seconds and under – Entries in this                      the technique of photographing successive
      category are for content or commercials                     drawings, or positions of puppets or models,
      thirty [30] seconds and under.                              to create an illusion of movement when
                                                                  shown as a sequence.
    • 31 seconds to 60 seconds – Entries in
      this category are between thirty-one [31]                 • Cinematography – Entries in this category
      seconds to sixty [60] seconds.                              are for the art, process, or job of filming
                                                                  motion-picture photography.
    • 61 seconds to five minutes – Entries in
      this category are between sixty-one [61]                  • Copywriting – Entries in this category are
      seconds and five [5] minutes.                               for the writing of copy.

    • Five minutes and over – Entries in the                    • Direction – Entries in this category are for
      category are five [5] minutes and over.                     the completed vision of the director and
                                                                  the work’s ability to exhibit creativity and
                                                                  innovation.

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ENTRY PACKET 2022

   Music Marketing Mediums & Categories (Cont.)

    • Editing – Entries in this category are for the        INTEGRATED CAMPAIGN
      use of the art, technique, and practice of            Entries in this medium display a full 360 degree
      assembling shots into a coherent sequence.            campaign utilizing at least three medium types.
    • Sound Design – Entries in this category are           The medium types include: Branded
      for the process of recording, acquiring,              Entertainment & Content, Design, Digital/Mobile,
      manipulating, or generating audio elements            Experience/Activation, Film/Video, Partnerships &
      in a film/video piece to support or promote           Collaborations, Public Relations, Social Good, and
      an artist, music brand, music product, or             Social Media. Entries in this medium may include,
      music service.                                        but are not limited to: album launch/artist
    • Visual Effects – Entries in this category are         promotion campaigns, brand and artist
      for the processes by which imagery is                 collaboration campaigns, and music product
      created and/or manipulated outside of the             campaigns.
      context of a live action shot.                         • Album Launch/Artist Promotion
    • Other – An entry in this category is for work            Integrated Campaign – Entries in this
      that is not defined by any of the available              category are for integrated campaigns for
      categories in this medium.                               an album launch or artist/label promotion.
   Campaign Eligible, Mixed Campaign Eligible                • Brand and Artist Collaboration
                                                               Integrated Campaign – Entries in this
   Required Media: Image (1), Video (1)
                                                               category are for co-branded integrated
   Optional Media: PDF (1)                                     campaigns focused on the collaboration
   Tip: Please upload the original content video               between a brand and artist/label.
   as it ran in public. Case study videos are not            • Music Product/Service Integrated
   eligible for this medium.                                   Campaign – Entries in this category are
                                                               for integrated campaigns promoting a
   INNOVATION                                                  music product or service.
                                                             • Other – An entry in this category is for an
   Entries in this medium include work that utilizes
                                                               Integrated Campaign type that is not defined
   music and/or artist advertising and marketing in
                                                               by any of the categories above.
   a new, unique, or especially creative manner.
                                                            Required Media: Image (up to 10)
   There are no categories in this medium.
                                                            Optional Media: Video (up to 10), Audio (1),
   Required Media: Image (up to 10)
                                                            PDF (1), URL (up to 4)
   Optional Media: Video (1), Audio (1), PDF (1),
                                                            Tip: A case study video highlighting the
   URL (up to 4)
                                                            different mediums utilized in the campaign is
                                                            recommended for this medium.

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ENTRY PACKET 2022

   Music Marketing Mediums & Categories (Cont.)

   PARTNERSHIPS & COLLABORATIONS                             • Other – An entry in this category is for
                                                               PR work that is not defined by any of the
   Entries in this medium include creative
                                                               available categories in this medium.
   executions resulting from the joint efforts
   of two or more brands, individuals, and/or               Required Media: Image (up to 10)
   organizations.                                           Optional Media: Video (up to 10), Audio (1),
   There are no categories in this medium.                  PDF (1), URL (up to 4)

   Required Media: Image (up to 10)
   Optional Media: Video (1), PDF (1), URL (up to 4)        SOCIAL GOOD
                                                            Entries in this medium focus on creating
                                                            awareness for a cause.
   PUBLIC RELATIONS
                                                            There are no categories in this medium.
   Entries in this medium include marketing
   efforts and brand communications that impact             We recommend entrants highlight on the following
   artist, brand, or music organization perception,         when submitting into Social Good:
   awareness, and/or garner media coverage.                  • What is the mission of the organization,
    • Album Launch/Artist Promotion – Entries                  foundation, or cause?
      in this category are for PR campaigns for an           • Please elaborate if this piece is a part of
      album launch or artist/label promotion.                  a larger campaign or initiative.
    • Brand and Artist Collaboration – Entries               • What are the objectives of this piece?
      in this category are for co-branded PR
                                                            Required Media: Image (up to 10)
      campaigns focused on the collaboration
      between a brand and artist/label.                     Optional Media: Video (up to 10), PDF (1),
                                                            URL (up to 4)
    • Music Label/Publisher/Product/Service –
      Entries in this category are for PR campaigns
      promoting a music label, publisher, product,
      or service.
    • Special Event/Activation – Entries in this
      category are for PR campaigns to promote
      a face-to-face event or stunt specifically
      designed to deliver a music-centric message,
      promote an artist, music product, or music
      service, or to create interest in an artist,
      music product, or music service.

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ENTRY PACKET 2022

   Music Marketing Mediums & Categories (Cont.)

   SOCIAL MEDIA
   Entries in this medium utilize social platforms to
   deliver content and/or messaging to consumers
   that can be shared with their social network.
    • Multi-Platform – Entries in this category
      are for social executions that utilize multiple
      social media platforms including, but not
      limited to: Facebook, Instagram, Twitter,
      YouTube, Snapchat, LinkedIn, Pinterest, and
      TikTok.
    • Single-Platform – Entries in this category
      are for social executions that utilize a single
      social media platform including, but not
      limited to: Facebook, Instagram, Twitter,
      YouTube, Snapchat, LinkedIn, Pinterest, and
      TikTok.
    • Social Post – Entries in this category include
      single posts created for a social media
      platform. Note: This does not include Social
      Videos.
    • Social Video – Entries in this category are
      for a single video created for gaining or
      engaging an audience through social sharing.
      This includes livestream videos.
    • Other – An entry in this category is for work
      that is not defined by any of the available
      categories.
   Required Media: Image (up to 10)
   Optional Media: Video (up to 10), PDF (1),
   Audio (1), URL (up to 4)

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ENTRY PACKET 2022

   Use of Music Mediums & Categories

   All entries submitted in Use of Music must highlight a non-music brand’s creative use of music
   within advertising, marketing, a trailer, or a teaser.

   ENTRY TYPES:
   Adapted: These entries should include a commissioned re-working of an existing piece of material, be it
   public domain or licensed.
   Licensed: Music that has been used straight from the master recording. This can be edited but should not
   have been re-arranged.
   Mixed: Entries that include multiple types of tracks (licensed, original, and/or adapted).
   Original: This is a music track, which has been commissioned and composed specially for the entry. This
   does not include arrangements of any sort as that is covered by Music Adaptation. This also does not
   include any material that is in the public domain.

   USE OF MUSIC IN AUDIO                                       Required Media: Image (up to 10)

   Entries in this medium are for the use of music             Optional Media: Video (1), PDF (1), URL (up to 4)
   and/or sound design in any type of creative
   audio content including commercial radio
                                                               USE OF MUSIC IN FILM/VIDEO
   advertising.
                                                               Entries in this medium are for the use of music
   There are no categories in this medium.
                                                               and/or sound design within a film/video
   Campaign Eligible                                           advertising or marketing piece.
   Required Media: Image (1), Audio (1)                         • 30 seconds and under – Entries in this
   Optional Media: Video (1), PDF (1), URL (up to 4)              category are for content or commercials
                                                                  thirty [30] seconds and under.
   Tip: Please upload the original content audio
   as it ran in public.                                         • 31 seconds to 60 seconds – Entries in
                                                                  this category are for content or commercials
                                                                  between thirty-one [31] seconds to sixty
   USE OF MUSIC IN                                                [60] seconds.
   EXPERIENCE/ACTIVATION
                                                                • 61 seconds to five minutes – Entries in
   Entries in this medium are for the use of music                this category are for content or commercials
   and/or sound design in experiences that                        between sixty-one [61] seconds and five
   connect a brand and its target audience.                       [5] minutes.
   There are no categories in this medium.

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ENTRY PACKET 2022

   Use of Music Mediums & Categories (Cont.)

    • Five minutes and over – Entries in the                Tip: Please upload the original content video
      category are for content or commercials               as it ran in public.
      five [5] minutes and over.
   Campaign Eligible, Mixed Campaign Eligible               USE OF MUSIC IN TRAILERS/TEASERS
   Required Media: Image (1), Video (1)                     Entries in this medium are for the use of music
   Optional Media: PDF (1)                                  and/or sound design within trailers and teasers.
   Tip: Please upload the original content video             • Gaming Trailer/Teaser – Entries in this
   as it ran in public.                                        category are for video advertising of a game
                                                               title, game console, or game publisher.

   USE OF MUSIC IN INNOVATION                                • Television Trailer/Teaser – Entries in this
                                                               category are for video advertising of
   Entries in this medium include work that utilizes
                                                               a television show or network.
   music and/or sound design in an advertisement
   or marketing campaign in a new, unique, or                • Theatrical Trailer/Teaser – Entries in this
   especially creative manner.                                 category are for video advertising of a film
                                                               or studio.
   There are no categories in this medium.
                                                            Campaign Eligible
   Required Media: Image (Up to 10)
                                                            Required Media: Image (1), Video (1)
   Optional Media: Video (1), Audio (1), PDF (1),
                                                            Optional Media: PDF (1)
   URL (up to 4)
                                                            Tip: Please upload the original content video
                                                            as it ran in public.
   USE OF MUSIC IN SONIC BRANDING
   Entries in this medium are for the use of
   sounds associated with a brand, product, or
   service and could include the translation of a
   visual brand into a jingle, audio or sonic
   signature.
   There are no categories in this medium.
   Campaign Eligible
   Required Media: Image (1) Audio (1)
   Optional Media: Video (1), Audio (1), PDF (1),
   URL (up to 4)

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ENTRY PACKET 2022

   2022 Student Mediums

   A student is defined as someone who is enrolled (full or part-time) in a recognized film school program
   or an accredited college or university.
   The work submitted by a student must have been produced during their enrollment, and within the
   period of September 1, 2020 – March 2, 2022.

   MEDIUMS
       • Student Branded Entertainment & Content
       • Student Design
       • Student Digital/Mobile*
       • Student Experience/Activation
       • Student Film/Video (including Music Video)*
       • Student Innovation
       • Student Social Media
       • Student Use of Music (In Audio, Experience/Activation, Film Video,
         Innovation, Sonic Branding or Trailers/Teasers)*

   Please view the 2022 Clio Music Awards Medium types for the definitions and required/optional media
   of the mediums above.
   These mediums are eligible for campaign submissions.
   *

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ENTRY PACKET 2022

   “Of the Year” Awards

   This year, Clio Music will present “Of the Year” Awards to those scoring the most statue points. To receive
   points, contenders must have entered the work themselves, be listed within the credits of winning entries
   submitted by other entrants, or have musical work used within winning entries.

   LABEL OF THE YEAR
   Presented to the Label that receives the most overall Clio Music statue points for entries submitted
   across all medium types.

   MUSIC PUBLISHER OF THE YEAR
   Presented to the Music Publisher that receives the most overall Clio Music statue points for entries
   submitted across all medium types.

   AGENCY OF THE YEAR
   Presented to the Agency that receives the most overall Clio Music statue points for entries submitted
   across all medium types.

                                                        20
ENTRY PACKET 2022

   Payment Details

   The following are accepted payment methods:               Please include the Order ID number in the
       • Credit Card                                         reference line of your transfer. The Order ID is
                                                             assigned to your entries at the end of the entry
       • Bank Transfer*
                                                             process by the Entry System, and is included in
        ($25 Bank Transfer fee)
                                                             the confirmation email you will receive.
       • Check*
   *
    Order total must exceed $3,500 (USD),                    Check
   excluding media handling fees, to select Check            Please make the check payable to “Clio Awards
   or Bank Transfer as your payment method.                  LLC” and mail it to the address below (along
                                                             with a copy of the summary page from the entry
   Credit Card
                                                             confirmation PDF that you received via email
   You can pay for your entries online using a VISA,         after placing your order):
   Master Card, or American Express credit card. The
                                                             Clio Awards LLC
   Online Entry System will process the payment at
                                                             104 West 27th St, 10th Floor
   the checkout. Upon completion of your order, you
                                                             New York, NY 10001 U.S.A.
   will receive a confirmation email with an attached
                                                             Phone: 212-683-4300
   PDF document containing your entry forms as
   well as an Invoice/Receipt for your records.              Invoice

   Bank Transfer                                             Regardless of the payment method you choose,
                                                             the confirmation email will contain a PDF file with
   To pay for your entries by bank transfer please
                                                             your entry forms and an invoice for your financial
   complete your entry forms, proceed to pay for
                                                             records.
   your entries, and select “Bank Transfer” as your
   payment method. A $25 Bank fee (for processing)           Fees are non-refundable. Withdrawn entries
   will be added. The bank details including the             (whether withdrawn by entrant or by the Clio
   account number will be displayed on the following         Awards for entrant’s failure to comply with the
   page, and you will be asked to provide your bank          entry rules) will NOT be refunded.
   name and the approximate date of your transfer
   to help us identify your payment correctly. Our
   bank details are as follows:
   Name on Account:
   Clio Awards LLC
   J.P. Morgan Chase
   New York, NY
   Account Number: [Will be provided on your
   order confirmation page and PDF]
   ABA Routing Number: 021-000-021
   Swift Code: CHASUS33
                                                        21
ENTRY PACKET 2022

   2022 Clio Program Dates
                         Entries Open        Final Deadline   Event Date

    Clio Awards                                               TBA

    Clio Music                                                TBA

    Clio Sports                                               TBA

    Clio Entertainment   TBA                 TBA              TBA

    Clio Cannabis        TBA                 TBA              TBA

    Clio Health          TBA                 TBA              TBA

                                        22
ENTRY PACKET 2022
            Founded in 1959 to honor excellence in advertising, the Clio Awards today celebrates bold work
            that propels the advertising industry forward, inspires a competitive marketplace of ideas and
            fosters meaningful connections within the creative community.
            Annually, The Clio Awards brings together leading creative talent for an exclusive and collaborative
            judging experience to select the entries that will win the coveted Grand, Gold, Silver and Bronze
            Clio statues.

            Built on Clio’s enduring reputation for recognizing the most creative and culturally relevant
            marketing and communications, Clio Music celebrates the visceral power of music to connect
            consumers and brands around the world. The program was introduced in 2014 to award the
            creative contributions of the marketers and communicators that propel the industry forward,
            inspire a competitive marketplace of ideas and foster meaningful connections within the creative
            community.

            Clio Fashion & Beauty, founded in 2013, honors the creative communications behind the business
            of style. The program celebrates bold work that propels the industry forward, inspires a
            competitive marketplace of ideas and fosters meaningful connections within the creative
            community.

            Clio Entertainment, formerly The Clio Key Art Awards, is the original and definitive awards program
            celebrating creativity in the entertainment business. It honors an evolving industry that regularly
            pushes boundaries, permeates pop culture and establishes a new precedent for entertainment
            marketing around the globe. Established in 1971 by The Hollywood Reporter, the awards program
            became a Clio property in 2015 and continually evolves alongside the industry to recognize
            excellence in marketing, communications and emerging media across film, TV, live entertainment
            and gaming.

            Clio Sports, founded in 2014, honors the best in sports advertising and marketing around the
            world. Annually, the foremost sports business influencers— marketing executives, commissioners,
            broadcasters and athletes alike—convene to select and celebrate the breakthrough
            communications that propel the industry forward, inspire a competitive marketplace of ideas and
            foster meaningful connections within the creative community.

            Built on Clio’s enduring reputation for recognizing the most creative and culturally relevant
            marketing and communications, Clio Health was founded in 2009 to celebrate the work behind
            wellness. The program is a barometer for excellence in a highly specialized field, recognizing
            creativity that not only meets the advanced needs of consumers, but addresses the sophisticated
            challenges, demands and opportunities of a fast-evolving, rapidly expanding global marketplace
            and industry.

            Expanding on Clio’s enduring reputation for establishing best-in-class programs honoring creative
            ideas in a variety of specialized verticals, Clio Cannabis celebrates the creators at the forefront of
            cannabis marketing and communications. Launched in 2019, Clio Cannabis sets the bar for
            creative work in a rapidly growing industry, builds a greater understanding of a developing
            category, and elevates creative contributions from top talent and agencies.

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