CBS CELEBRATES INTERNATIONAL WOMEN'S DAY ... MORE - CBS Corporation
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UPDATE is published by CBS Communications Group.
Vol. 19, No. 939, March 29, 2018 Gil Schwartz, Senior Executive Vice President
Richard Wien, Editor, x5607 (NY)
CBS CELEBRATES
INTERNATIONAL WOMEN’S DAY ... MORE
COMPANY-WIDE EVENTS MARK INTERNATIONAL WOMEN’S DAY
On March 8, CBS employees at divisions and locations across the country gathered to celebrate International Women’s Day.
The goal was to raise awareness and encourage support of the social, economic, cultural and political achievement of women.
Among the numerous events that took place nationwide....
l The CBS Women's Networking Group/San Francisco* organized a panel of senior
executives from CBSi and KPIX to discuss the theme of “Press for Progress” that
addressed many issues and opportunities for women in the workplace. The panel was
moderated by Renee Budig, Chief Financial Officer, CBSi, and executive sponsor of the
Women’s Networking Group in San Francisco, and the panelists were: Katie Kulik,
Executive Vice President, Digital Sales, CBSi; Christine Mitchell, Vice President,
Engineering, CBSi Media Brands; and Lisa White, Assistant News Director, KPIX.
l The CBS Women’s Networking Group/New York* hosted a “Walk in Her Shoes”
event in New York City in partnership with CARE, a global humanitarian organization that
provides disaster relief to areas in crisis, and long-term solutions to poverty around the
world. CARE representative Monica Merlis provided attendees with information on the
many issues women in Malawi have to face on a daily basis. On the walk, members dis-
cussed how to effect positive change and uplift the lives of people around them. To view
videos Merlis shared with the group, go to https://www.youtube.com/watch?v=iDljot3yvvI
l CBS Entertainment Diversity and Inclusion, CBS Studios Publicity, and CBS
Corporation Diversity and Inclusion collaborated to create a special event that took
place at CBS Studio Center, allowing employees to write words of empowerment on CBS
block letters. It remains on display at the Studio Center Broadcast Building for the entire
month of March.
*For more information on the CBS Women’s Networking Group, email cbswomensgroup@cbs.com.
(CBS CELEBRATES INTERNATIONAL WOMEN’S DAY, continued from page 1)
In addition to the events held in New York and Los Angeles, numerous CBS business made the day their own by mounting
activities related to International Women’s Day. Below are examples of events held at participating CBS locations:
CBS Studio Center, Los Angeles SHOWTIME, Los Angeles
CBS Corporation, Black Rock, New York SHOWTIME, New York
Television City, Los Angeles CBS Interactive - Burbank, Calif.
CBS Interactive, Louisville, Ky. CBS Global Distribution, Santa Monica, Calif.
Ecomedia, Manhattan
Beach, Calif.
EYE ON: EYE SPEAK
CBS Television Studios hosts a kickoff event for "EYE Jo Ann Ross at the EYE Speak kickoff
Speak" on March 14 in Los Angeles pictured (L-R): modera- event.
tor Nina Tassler; Maria Bello (NCIS); Jennie Snyder Urman
(JANE THE VIRGIN); Gina Rodriguez (JANE THE VIRGIN); CBS Corporation has
Sonequa Martin-Green (STAR TREK: DISCOVERY); Aline
Brosh McKenna (CRAZY EX-GIRLFRIEND); Sara Ramirez recently introduced a new
(MADAM SECRETARY); Lori McCreary (MADAM SECRETARY).
Photo: Sonja Flemming/CBS initiative, “EYE Speak,”
to promote female
empowerment and help forge a path of growth and
opportunity for women within the Company as well as
the entertainment industry as a whole (see UPDATE
March 1 issue). The inaugural “EYE Speak” summit
was held on March 14 and featured a panel of some
of the strongest female voices in front of and behind
the camera. The panelists (see photos at left) spoke
about how women can support each other in the work
place by providing more jobs and opportunities for
females in general. They also discussed overcoming
obstacles including discrimination, their goals and
Pictured (L-R): moderator Nina Tassler; Jennie Snyder Urman
(JANE THE VIRGIN); Gina Rodriguez (JANE THE VIRGIN); dreams for change and urged attendees to never stop
Sara Ramirez (MADAM SECRETARY); Lori McCreary (MADAM
SECRETARY); Maria Bello (NCIS); Sonequa Martin-Green fighting and to continue to chase their dreams.
(STAR TREK: DISCOVERY)
Noted Jo Ann Ross, President and Chief Advertising
Revenue Officer, CBS Corporation: “I am extremely proud to be associated with ‘EYE Speak’ because it addresses my passion
to help women at CBS learn, grow and flourish. It’s a wonderful opportunity to continue building on the positive impact that the
CBS Women’s Networking Group and other women’s initiatives have already had on so many. I look forward to contributing to
‘EYE Speak’s’ success and to having a front-row seat in observing ANA’s #SeeHer’s mission come to life.” As a part of “EYE
Speak,” CBS plans to host future events, including mentorship programs and fireside chats for employees at various CBS cam-
puses, where they will have direct access to CBS executives and high-profile women in all areas of entertainment. The next
“EYE Speak” event will be a fireside chat held in Los Angeles in mid-April.
CBS’ SUPER SUNDAY: On Sunday, March 25, the new CBS drama INSTINCT was once again the most-watched enter-
tainment show of the night, growing in viewers and demos in its second outing. 60 MINUTES, featuring the much-antic-
ipated interview with Stormy Daniels, dominated across the ratings board, scoring the broadcast’s the best delivery in
viewers (22.11m) since Nov. 16, 2008 (the post-election interview with Barack and Michelle Obama) and the best key
demos since Jan. 17, 2016. For the night, CBS finished first in viewers (more than doubling its nearest competition) and
in key demos (up in high double-digit percentages from last week). (Source: NTI)
JOSIE THOMAS JOINS MULTICHANNEL NEWS’ “WONDER WOMEN CLASS OF 2018”
SHOWTIME’S JOHANNA FUENTES AND SARAH CLARKE ALSO HONORED
On March 22, Josie Thomas (at left), Executive Vice President, Chief Diversity
and Inclusion Officer, CBS Corporation, was one of 12 members of the 20th
Anniversary Wonder Women Class of 2018 honored by Multichannel News at
the Ziegfeld Ballroom in New York City at a luncheon co-sponsored by the New
York chapter of Women in Cable Telecommunications (WICT). The “Wonder
Women” award celebrates the accomplishments of industry decision-makers
whose vision, commitment and leadership fosters the success of their companies
while driving overall industry and growth innovation. Also honored at the event
were two Showtime Networks executives: Johanna Fuentes, Executive Vice
President, Corporate Communications, who was among a group of women recognized as “Women to Watch,” and Sarah
Clarke, SVP, Corporate Strategy, Analysis and Collaboration, who received the WICT New York Career Catalyst Award. To
view Thomas’ “Wonder Women” speech go to: https://vimeo.com/261921680. For additional photos and information, go to
www.cbsdiversity.com.
CBS CORPORATION AND THE ASSOCIATION OF NATIONAL ADVERTISERS’ #SEEHER INITIATIVE
CELEBRATES WOMEN’S HISTORY MONTH WITH SPECIAL CBS CARES PSA CAMPAIGN
As previously reported, this March, in honor of Women’s History Month, CBS
Corporation and the Association of National Advertisers (ANA) #SeeHer initiative is
paying tribute to 12 trailblazing women who have contributed to the fields of science, tech-
nology, engineering and math (STEM), by airing a series of CBS Cares PSAs in primetime
on the CBS Television Network. The spots feature CBS stars Maria Bello (NCIS), Téa Leoni and Sara
Ramirez (MADAM SECRETARY), Aisha Tyler (CRIMINAL MINDS) and Julie Chen, Eve, Sara Gilbert,
Sharon Osbourne and Sheryl Underwood (THE TALK), celebrating the accomplishments of activists and
pioneers in engineering, medicine, aeronautics and genetics, among other fields. These PSAs will also be
featured on www.cbscares.tv, https://www.SeeHer.com, other CBS websites and shared on social media.In
support of #SeeHer and Women’s History Month, several member companies of the ANA are sponsoring
these extended PSAs. Working with the ANA, CBS produced these PSAs as part of an ongoing partnership to support #SeeHer
and its mission to portray girls and women in media accurately. The women in the spotlight of this campaign are prime examples
of what it means to challenge and overcome stereotypes and biases in their industries – and of what it means to succeed. The
women being honored in the 2018 Women’s History Month CBS Cares PSA campaign include: Erica Baker, Engineer; Aisha
Bowe, Aerospace Engineer; Rumman Chowdhury, PhD, Data Scientist; Patricia D'Amore, PhD, Research Scientist; Knatokie
Ford, PhD, Biomedical Scientist; Olivia Hallisey, Inventor; Jo Handelsman, PhD, Molecular Biologist; Grace Hopper, Computer
Scientist; Rosalyn LaPier, Ethnobotanist; Amy Orsborn, Bioengineer; Pardis Sabeti, PhD, Computational Geneticist; and Diana
Trujillo, NASA Engineer. To see the CBS Cares PSAs and learn more about CBS Cares, visit https://www.cbs.com/cbs_cares/
For more information, go to https://www.cbs.com/cbs_cares/topic/womens-history-month/
CAUTIONARY STATEMENTS REGARDING FORWARD LOOKING STATEMENTS
This newsletter may include "forward-looking statements" within the meaning of section 27A of the Securities
Act of 1933 and section 21E of the Securities Exchange Act of 1934. Forward-looking statements inherently
involve risks and uncertainties that could cause actual factual results to differ materially from the forward-
looking statements, including those due to changes in economic, business, competitive, technological, strate-
gic and/or regulatory factors, and other factors affecting the operations of the businesses of the CBS
Corporation. CBS Corporation's news releases and filings with the Securities and Exchange Commission
including but not limited to its most recent Form 10-K, Form 10-Q and 8-Ks, contain a description of factors
that could affect future results. The forward-looking statements are made only as of the date of this document
and we do not undertake to update any forward-looking statements to reflect subsequent events or circum-
stances. For more information about CBS Corporation, see the Company's news releases and filings with the
Securities and Exchange Commission which can be found on the CBS Corporation website, www.cbscorpora-
tion.com in the "News" and "Investor Relations" sections, respectively.
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