16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...

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16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Conference, networking, training
and presentation stands
with the motto: Content is King

16 - 17 March 2022
Kongresshaus Zurich
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Intro

   The banking sector has not been hit as hard by the COVID 19 pandemic as it was
   by the financial crisis of 2008, but the consequences are far-reaching.

   But the banks have responded to this crisis with remarkable effectiveness and
   have very quickly adapted to the new situation. The pandemic has greatly and
   permanently accelerated the digital transformation of the banking and capital
   markets. The environment is unlikely to improve for the foreseeable future. The
   low level of interest rates will remain in the credit industry over the next few
   years, as will the corset of regulations that has been tighter in recent years.

   In the past you could buy attention, today I must earn attention, therefore the
   new MONEY - The Swiss Finance Summit. Recruiting new customers and
   nurturing existing customers is a challenging task. This requires first-class event
   platforms, education and training and ideas that compete for attention and time.
   With the MONEY - The Swiss Finance Summit, we create discussion forums, and
   the participants/exhibitors can position themselves clearly.
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Content is King

MONEY – The Swiss Finance Summit – is a revised format for
providers and users of financial solutions. The event will focus
on the congress, the SUMMIT. It expects a content platform
that imparts knowledge and provides training as an
important factor.

The market needs new input. New sales channels have to be
found and customer loyalty is required.

Two market experts are ready for you for this event with all
their knowledge. Over 40 years of experience in event
marketing in the financial industry. Please contact us, we will
be happy to explain our plans.

Open Forum
Reach the participants with your freely selected content.
Invite your customers/partners to your slot.

Congress/Specialist Lectures
Qualify for the Summit's Education Center with your content
contribution.
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Who can present?

Segmentation Presenter

Approved for MONEY 2022 are speakers and presenters (exhibitors)
from the following sectors:

•    Asset Manager
•    Crypto currencies
•    Investment foundations
•    Fund companies
•    Issuers of Structured Products
•    Insurance with financial products
•    Fondsshops
•    Informationprovider
•    Pension fund manager
•    Banks
•    Fintech

Enumerations are not exhaustive!
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Who will participate as a visitor?

Segmentation Visitors

Professional investors such as

•    Financial advisors
•    Independent asset managers
•    Family Offices
•    Fonds selectors
•    Wealth Manager
•    Pension funds
•    trustee
•    tax advisor
•    Foundations

Enumerations are not exhaustive!
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Customer Journey
                                       Customer Journey
                                                                                                                                 Fernüberwachung
                                                                                                                                 und Tele-
                                                                           Blogs /
                                                                                                                                 Support
          Projekt-                                 Anpassungen             SEO
          Skizzierung                                                                                Display Ads/        Augmented/
                                                                                                     Social Ads /        Virtual
                                                                                                     Mobile Ads          Reality
      Digitale                                                     Webseite/
      Erfassung                                                    Webshop
                                                                                                                    Newsletter
                                                      Umsetzung
                                                                                                         Ratings

                                  Entwicklung                     Markteinführung              Akquise
                                                                               Externe
                                                                               Tests     Direkt-
                                       Material-                                                                                    Events
                   Formulierung                                                          Marketing
                                       Prüfung

                                                                                           Telefon-
               Bedürfnis          Spezifikationen/                      Interne            Marketing
                                  Materialbeschaffung                   Tests                                                Messen und
                                                                                                                             Kongresse

   Situation                                          Prototyp                                       Aussendienst
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Where will the SUMMIT take place?

Destination

•   Switzerland's Newest Congress Centre
•   Over 80 years event know-how
•   Great combination of modernity and tradition
•   Spectacular panoramic position on Lake Zurich
•   5'300m2 multifunctional event space
•   4,500 seats and more than 20 rooms
•   Green Meeting (climate neutral)
•   Ideal location right in the center of Zurich
•   best public transport connections

Date

16 – 17 March 2022
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Local Situation – at the lake of Zürich

Hall Plan

First floor            Entrance and Ground floor
Untergeschoss
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Curriculum Hanspeter Hunziker

Career start

My first day of work in live communication was on March 1, 1986 at OSEC, today's Switzerland Global Enterprise, in export promotion. I
was responsible for the organization of Swiss pavilions for SWISSMEM and other associations. This in various countries around the
world. After a long time in trade fair construction, I opened my first company in 2001 and the second in 2007, DeltaBlue plc. We have
been organizing the financial fair in Zurich for 22 years, a successful trade fair that is taking place annually to meet the needs of the
exhibitors. Besides that, we represent Leipziger Messe in Switzerland and Liechtenstein.

Some show titles

• Co-organizer FONDS’99 - FINANZ’20, Zurich (financial sector, real estate investments)
• INTEC Leipzig (machine tool fair with 30 Swiss exhibitors)
• COSMETIC BUSINESS Munich (supplier fair for the cosmetics industry)
• CIEX Tianjin (largest machine fair in China)
• PROTEKT Leipzig (security conference)
• SECURITY Amsterdam
• Mongolia Technology and Investment (industrial exhibition in Ulaanbaatar)
• KOMATEK construction machinery fair in Ankara

I will be happy to contribute my knowledge for successful projects.
16 17 March 2022 Kongresshaus Zurich - Conference, networking, training and presentation stands with the motto: Content is King - MONEY ...
Curriculum Samuel Läderach

Founder and owner Läderach & Partner, specialist in financial marketing

Samuel Läderach has 27 years of professional experience in various management positions in Switzerland and the USA, primarily in the
banking sector with short detours into global corporate development, consumer goods marketing and the construction supply industry.

Until the end of 2020, he held various marketing management positions at Vontobel. Among others as Head of Marketing Vontobel
Investment Banking/Financial Products, Head of Vontobel Event Marketing and Sponsoring and Head of Client Retention Vontobel
Investment Banking.

Samuel Läderach holds a business degree, two Master Degrees MBA (European University) and an MM in Marketing from the University of
Dallas TX, USA, and he completed two Executive Education at Harvard Business School in The Department of Consumer Goods and Strategic
Marketing.

I will be happy to be actively involved in making this industry platform fit for the future.
We are your contact partners

          Hanspeter Hunziker                    Samuel Läderach               Jessica Wepfer
Fachleiter Supervisor and Infrastructure         Head of Summit          Project Administration
   hanspeter.hunziker@deltablue.ch           sl@laederachpartner.ch   jessica.wepfer@deltablue.ch

                                                  Contact:
                                               DeltaBlue Ltd
                                             Motorenstrasse 2a
                                              8623 Wetzikon

                                           Phone: +41 55 222 88 88
                                              www.deltablue.ch
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